2015 Tropicals & Conversationals

Tropicals & Conversationals 2015 (800) 547-0100

www.hoffmanfabrics.com

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The Hoffman logo has stood the test of time. It’s iconic in the textile industry, representing quality and high-level design in the ever-changing world of fabrics, fashion and quilting cottons. As a consistent innovator in the textile industry for 91 years, Hoffman Fabrics can lay claim to being a visionary pioneer in many facets of the business. From textile design to domestic and overseas sales to distribution, several of our methodologies continue as industry standards.

As the Hoffman Company enters its ninth decade under family ownership and operation, our commitment to leading-edge design and progressive manufacturing techniques remains steadfast, as does our focus on maintaining the highest level of customer satisfaction, service and loyalty.

We have launched a new logo to celebrate and symbolize these company values. Our new logo represents where we have come from and where we are going. It’s California to the core, in that it reflects a contemporary approach and excellence in execution, while maintaining a classic view that stays true to the essence of Hoffman culture, style and design.

With our logo, we express our brand identity. Summed up simply: We promise to deliver quality and value, whether to meet your business needs and those of your customers or to fulfill your individual creative preferences. Thank you for being our customer.

The Hoffman Family

(Just retired logo)

Front & back cover photos by Aaron Hoffman

Tropicals & Conversationals We live it, we breathe it, we infuse it in our premium-cotton fabrics. WeÕ re talking about Ò the island lifestyle,Ó a look and an attitude that inspires and elevates. It doesnÕ t matter if youÕ re miles away from a beach. Living the casual yet elegant island life is a state of consciousness sought after around the world.

When it comes to island-inspired and novelty designs, no one creates an original and authentic look like Hoffman California Fabrics. Our textiles have stood the test of time. WeÕ re proud to offer the highest-quality, 100% cotton fabrics for garment and apparel manufacturers, specialty retailers, and independent fabric retailers.

BBKC1082 41-Aqua

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

“Lost in Paradise”

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BBKC-1082 22-Ivory

“Lost in Paradise”

BBKC-1082 18-Royal

“Lost in Paradise” (Swatches at 35%)

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Hoffman California Fabrics

BBHC-1068 70-Lavender

“Island Style”

BBHC-1068 12-Pink

“Island Style” (Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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Hoffman California Fabrics provides printed fabrics to a diverse clientele.

Our customers that are garment manufacturers include companies serving the men’s, women’s, juniors’, and children’s active wear, surf wear, casual lifestyle, western wear, the accessories market, and the medical scrubs market.

WomenÕ s shirt in BBHC-1068 70-Lavender, shown on page 5.

We often provide services to large corporate customers seeking to distinguish its products and corporate identity.

Manufacturers, wholesale companies, and corporate customers are welcome to select fabrics from our open goods line.

WomenÕ s dress in BBKC-1082 22-Ivory, shown on page 4.

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Hoffman California also has the ability to design custom fabrics and manufacture garments to meet our customers’ specifications and budget.

Hoffman California Fabrics

BBHC-1083 4-Black

“Hawaiian” BBHC-1083 22-Ivory

BBHC-1083 19-Navy

“Hawaiian”

“Hawaiian” (Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBKT-1060 5-Red

“Paradise”

BBKT-1060 4-Black

“Paradise”

BBKT-1060 128-Midnight

“Paradise”

BBKT-1060 12-Pink

“Paradise”

(Swatches at 50%)

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Hoffman California Fabrics

“Parrots & Toucans”

BBHC-1061 151-Sunset

BBHC-1061 25-Beige

“Parrots & Toucans”

(800) 547-0100

BBHC-1061 41-Aqua

(Swatches at 35%)

www.hoffmanfabrics.com

“Parrots & Toucans”

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BBHC-1059 75-Ocean

“Turtle Reef” (Swatches at 35%)

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Hoffman California Fabrics

Tom Kelly for Hoffman Tom Kelly not only is a pinstriping legend, but also a fine artist, as this exciting scene of tuna-fishing shows.

Hoffman California prides itself on capturing beautiful hand-painted art on fabric. The result: an expressiveness and originality that no computer software program can create.

BBTC-826 19-Navy

BBTC-826 41-Aqua

“Tom Kelly Fish”

(Swatches at 40%)

(800) 547-0100

www.hoffmanfabrics.com

“Tom Kelly Fish”

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BBHC-1048 12-Pink

“Reverse Pareau”

BBHC-1048 61-Turquoise

“Reverse Pareau”

BBHC-1048 71-Lime

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(Swatches at 35%)

Hoffman California Fabrics

“Reverse Pareau”

BBHC-1025 14-Purple

“Tropical Hibiscus”

BBHC-1025 7-Blue

“Tropical Hibiscus”

Island Flowers

Hibiscus: plant with showy flowers native to tropical and subtropical regions; state flower of Hawaii Lei: a garland of flowers and/or leaves to be worn Leilani: heavenly flower Plumeria: a tropical flowering plant related to the oleander and often used in making leis (Swatches at 35%)

BBHC-1048 61-Turquoise, shown on page 12.

(800) 547-0100

www.hoffmanfabrics.com

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BBHC-1045 7-Blue

“Ukulele”

BBHC-1045 25-Beige

BBHC-1045 4-Black

“Ukulele” (Swatches at 35%)

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“Ukulele”

Hoffman California Fabrics

BBHC-972 55-Charcoal

“Highway 66”

BBHC-972 7-Blue

“Highway 66” (Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBHC-1023 7-Blue

“Flamingos”

BBHC-1023 4-Black

“Flamingos”

BBHC-1023 8-Green

“Flamingos”

BBHC-1023 12-Pink

“Flamingos”

(Swatches at 35%)

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Hoffman California Fabrics

WomenÕ s shirt in BBHC-1023 8-Green, shown on page 16.

GirlÕ s dress in BBKT-1060 12-Pink, shown on page 8.

MenÕ s shirt in BBHC-972 55-Charcoal, shown on page 15.

(800) 547-0100

www.hoffmanfabrics.com

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BBKI-1028 22-Ivory

“Floral”

BBHC-1024 12-Pink

“Tropical ‘Bird of Paradise”

BBKI-1028 4-Black

K4091 12-Pink

“Floral”

“Tropics”

From Wool to Waves Rube Hoffman founded his company as Hoffman Woolens in 1924. The New York native had relocated to Los Angeles, where he started by selling wool fabrics from a small loft. Within six years, the company was printing its own fabrics from original designs and Rube changed the name of the company to Hoffman California Fabrics. It was in the 1950s that the company took to producing tropicals and conversationals, thanks to the surfing lifestyle followed by Rube’s two sons, Philip and Walter. In addition to being a leader in this niche, Hoffman California is known for its beautifully designed quilting cottons in a variety of themes. It’s also recognized for introducing authentic Bali Batiks (based on original designs created by in-house textile artists) to the quilting world. It remains a leader in offering the finest, hand-dyed and batiked fabrics.

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(Swatches at 35%)

Hoffman California Fabrics

BBHC-900 19-Navy

BBHC-1037 7-Blue

“Surfboards”

“Surf Hut Woodies”

(800) 547-0100

BBHC-900 49-Khaki

BBHC-1037 49-Khaki

(Swatches at 35%)

www.hoffmanfabrics.com

“Surfboards”

“Surf Hut Woodies”

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BBHC-1033 19-Navy

“Parrots” (Swatches at 35%)

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Hoffman California Fabrics

BBHC-1033 3-White

“Parrots”

“Parrots”

BBHC-1033 4-Black (Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBHC-1026 55-Charcoal

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(Swatches at 35%)

Hoffman California Fabrics

“Tropical Island”

BBHC-1026 61-Turquoise

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

“Tropical Island”

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H3142 7-Blue

“Paradise Reef”

H3142 41-Aqua

“Paradise Reef” (Swatches at 35%)

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Hoffman California Fabrics

SOCC-286 8-Green

K4093 9-Yellow

“Pareau”

SOCC-286 18-Royal

“Hibiscus Floral”

K4093 14-Purple

“Pareau”

“Hibiscus Floral”

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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Tapa is a bark cloth made by several Pacific Ocean island populations, primarily Samoa, Tonga and Fiji but also as far as

New Zealand, the Cook Islands, the Solomon Islands, Java and Hawaii. It was originally used for clothing, and could be decorated by stamping, stenciling, rubbing and smoking.

Samoan, Tongan and Fijian tapa usually form a grid of squares with repeated motifs of sealife and plants. One popular motif is four stylized leaves coming together to form a cross. Black and brown are the traditional dyes used.

BBHC-1031 6-Brown

BBHC-1034 6-Brown

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“Tapa”

“Hawaiian Tapa”

BBHC-1031 7-Blue

BBHC-1034 130-Multi

(Swatches at 35%)

Hoffman California Fabrics

“Tapa”

“Hawaiian Tapa”

BBHC-1086 49-Khaki

“Island Tapa”

BBHC-1086 65-Denim

“Island Tapa”

Island Speak Aloha: hello, good-bye, love & affection Ono: delicious or tasty IÕ a: fish Ohana: family, relative, kin group; related.

Wahine: woman Kāne: man Keiki: child

Kona Carryall Design by Nancy Green of Pink Sand Beach Designs Pattern For Purchase at www.pinksandbeachdesigns.com (Assorted Tropical Prints)

(800) 547-0100

(Swatches at 45%)

www.hoffmanfabrics.com

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BBKC-909 28-Silver

“Polynesian”

BBKC-909 7-Blue

“Polynesian” (Swatches at 35%)

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Hoffman California Fabrics

BBTC-925 4-Black

“Plumeria”

BBTC-925 19-Navy

“Plumeria”

BBTC-939 25-Beige

“New Plumeria”

BBTC-939 4-Black

“New Plumeria” (Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBHC-906 19-Navy

BBTC-942 4-Black

“Surf Rock”

“Tropical Guitars”

BBHC-906 4-Black

K4092 3-White

(Swatches at 35%)

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Hoffman California Fabrics

“Surf Rock”

“Hibiscus Fern”

BBTC-943 4-Black

“Margarita Paradise”

BBTC-943 19-Navy

“Margarita Paradise”

BBHC-867 4-Black

“Route 66”

BBHC-867 19-Navy

“Route 66”

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBKC-973 7-Blue

“West Coast”

H3156 65-Denim

BBHC-865 4-Black

“Fighter Planes” (Swatches at 35%)

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“Trucks & Campers”

Hoffman California Fabrics

“Classic Cars”

BBHC-815 25-Beige

BBHC-815 4-Black

“Classic Cars”

BBHC-815 19-Navy

“Classic Cars”

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBHC-991 4-Black

“Floral Hot Rod”

MenÕ s shirt in BBHC-991 4-Black, shown above. | 34

Hoffman California Fabrics

(Swatches at 35%)

BBKI-949 25-Beige

“Hibiscus Fern Leaf”

BBKI-949 7-Blue

“Hibiscus Fern Leaf”

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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BBTC-944 7-Blue

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(Swatches at 40%)

Hoffman California Fabrics

“Royal Surfer”

BBTC-944 28-Silver

“Royal Surfer”

BBTC-944 41-Aqua

(Swatches at 40%)

(800) 547-0100

www.hoffmanfabrics.com

“Royal Surfer”

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“Waterfall”

BBTC-926 7-Blue

BBHC-926 12-Pink

“Waterfall”

BBTC-926 59-Coral

(Swatches at 30%)

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Hoffman California Fabrics

“Waterfall”

Pareau

The name given to a floral print comes from pareo, the rectangular piece of fabric wrapped around the waist to become a fashionable cover-up.

BBKT-213 5-Red

BBKT-213 18-Royal

BBKT-213 23-Fuchsia

BBKT-213 70-Lavender

BBKT-213 214-Aquamarine

BBKT-641 4-Black

BBKT-641 5-Red

BBKT-641 8-Green

BBKT-641 165-Melon

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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Pareaus evolved into men’s button-up shirts, and the fact these shirts became symbolic of the beach lifestyle is due largely to Hoffman California bringing tropical prints to market beginning in the 1950s.

BBKT-641 73-Ocean

BBKT-194 3-White

BBKT-194 19-Navy

BBKT-641 18-Royal

BBKT-641 19-Navy

BBKT-194 5-Red

BBKT-194 18-Royal

BBKT-194 University Blue

BBKT-194 College Red

(Swatches at 35%)

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Hoffman California Fabrics

BBKT-194 Deep Blue

BBKT-194 4-Black

BBKT-177 19-Navy

BBKT-919 19-Navy

BBKT-919 4-Black

BBKT-919 ONF-Deep Navy/Fuchsia

Each Hoffman tropical print starts with handpainted art for a look that’s authentic, individual, and frankly, the best. “It’s the guys who’ve always done it the best who will outlast the fads,” says Walter Hoffman, shown on left with textile artist Mike.

(Swatches at 35%)

(800) 547-0100

www.hoffmanfabrics.com

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Expressions Quilt design by The Pine Needle featuring assorted tropical prints and Style #1895 Bali Watercolors by Hoffman California Fabrics

Quilt Size 48 1/2� x 63�

Pattern for Purchase at www.pineneedlequiltshop.com | 42

Hoffman California Fabrics

BBHC-900 19-Navy

BBHC-1034 6-Brown

BBHC-1034 130-Multi

BBHC-1045 7-Blue

BBHC-1045 25-Beige

BBKT-194 19-Navy

1895 100-Adobe

1895 134-Parchment

1895 421-Ceylon

1 Kit

BBHC-900 19-Navy BBHC-1034 6-Brown BBHC-1034 130-Multi BBHC-1045 7-Blue BBHC-1045 25-Beige* BBKT-194 19-Navy 1895 100-Adobe 1895 134-Parchment 1894 421-Ceylon

1/2 yard 1/2 yard 1/2 yard 1 1/4 yards 1/2 yard 1/2 yard 1/2 yard 1/2 yard 1/2 yard

12 Kits

6 yards 6 yards 6 yards 15 yards 6 yards 6 yards 6 yards 6 yards 6 yards

*Backing fabric of your choice, 4 yards (1 kit), 48 yards (12 kits).

(800) 547-0100

www.hoffmanfabrics.com

(Swatches at 35%)

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September Light Quilt design by Quilting Fabrications featuring assorted tropical prints and Style #1895 Bali Watercolors by Hoffman California Fabrics

Quilt Size 59� x 68�

Pattern for Purchase at www.quiltingfabrications.com | 44

Hoffman California Fabrics

BBHC-1023 8-Green

BBHC-1048 12-Pink

BBHC-1048 61-Turquoise

BBHC-1048 71-Lime

BBHC-1025 14-Purple

BBHC-1068 12-Pink

BBKC-1082 18-Royal

BBKC-1082 22-Ivory

BBKT-641 73-Ocean 1 Kit

1895 334-Peter

1895 443-Sea Salt

BBHC-1023 8-Green BBHC-1048 12-Pink BBHC-1048 61-Turquoise BBHC-1048 71-Lime BBHC-1025 14-Purple BBHC-1068 12-Pink BBKC-1082 18-Royal BBKC-1082 22-Ivory BBKT-641 73-Ocean* 1895 334-Peter 1895 443-Sea Salt

1/4 yard 1/4 yard 1/4 yard 1/2 yard 1/4 yard 1/4 yard 1/4 yard 1/4 yard 2 1/2 yards 1/2 yard 2/3 yard

12 Kits

3 yards 3 yards 3 yards 6 yards 3 yards 3 yards 3 yards 3 yards 30 yards 6 yards 8 yards

*Backing fabric of your choice, 2 1/2 yards (1 kit), 30 yards (12 kits).

(800) 547-0100

www.hoffmanfabrics.com

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Colonnade Quilt design by Robot Mom Sews featuring assorted tropical prints and 1895 Bali Watercolors by Hoffman California Fabrics

Quilt Size 48 1/2� x 63�

Pattern for Purchase at www.robotmomsews.blogspot.com | 46

Hoffman California Fabrics

BBHC-1083 19-Navy

BBHC-1033 3-White

BBHC-1033 19-Navy

BBKT-1060 4-Black

BBKT-1060 5-Red

BBHC-1061 151-Sunset

BBKI-1028 22-Ivory

BBKI-1028 4-Black

WH2 3-White

BBHC-1083 19-Navy BBHC-1033 3-White BBHC-1033 19-Navy BBKT-1060 4-Black BBKT-1060 5-Red BBHC-1061 151-Sunset BBKI-1028 22-Ivory BBKI-1028 4-Black WH2 3-White BBKT-194 3-White*

BBKT-194 3-White 1 Kit 12 Kits

1/2 yard 1/2 yard 1/2 yard 1/2 yard 1 yard 1/2 yard 1/2 yard 1/2 yard 1 1/2 yards 4 yards

6 yards 6 yards 6 yards 6 yards 12 yards 6 yards 6 yards 6 yards 18 yards 48 yards

*Backing fabric of your choice, 4 yards (1 kit), 48 yards (12 kits).

(800) 547-0100

www.hoffmanfabrics.com

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Pink Sand Beach Designs

All Pink Sand Beach patterns available for purchase at www.pinksandbeachdesigns.com

Tuscany Tote

Tahoe Tote

Fiji Tote

Brentwood Bag

Tahoe Tote

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Hoffman California Fabrics

Twist Hawaiian Style Quilt Size 33 1/2” x 39 1/2” Design by Larene Smith of The Quilted Button Pattern For Purchase at www.thequiltedbutton.com

Photo Album Quilt Size 42” x 16” Design by Lisa Moore of Quilts With A Twist Pattern for Purchase at www.quiltswithatwist.com

(800) 547-0100

www.hoffmanfabrics.com

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Hoffman California Fabrics, International designs and produces one-of-a-kind, screenprinted Tropical and Conversational fabrics, including authentic pareaus.

Hoffman California Fabrics’ talented, creative teams excel at designing a wide variety of superior-quality fabrics and products to meet the specific needs of wholesale and retail customers, and other manufacturers: Retail Division - Serves fabric stores, quilt shops and businesses selling fabric by the yard. (See the list of our Retail Sales Representatives By Region on inside back cover.)

Specialty Manufacturing Division - Caters to entrepreneurs who use Hoffman Fabrics in a wide variety of finished goods.

Sportswear & Large Manufacturing Division - Specializes in custom designs and large-quantity programs for garments, accessories, and home textiles.

If you are an independent retailer or quilt shop owner wanting to place an order or become a customer, please call (800) 547-0100.

If you are a wholesale company or a manufacturer that would like to place on order or have us create a custom fabric and/or manufacture garments, please call (800) 527-8050 or (949) 770-6801.

Tammy Melott Vice President, Manufacturing Division tammy@hoffmanfabrics.net

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Hoffman California Fabrics

HOW TO ORDER FABRICS IF YOU ARE A QUILT SHOP OWNER OR INDEPENDENT RETAILER Hoffman California Fabrics is a wholesale textile manufacturer serving retailers and manufacturers.

There are several methods available for ordering: Call 1-800-547-0100 to speak to a helpful and knowledgeable Customer Service assistant.

Visit www.hoffmanfabrics.com to set up an online ordering account.

Stop by our booth at a regional or national trade show (find show dates on our website.)

Regional Sales Representatives

Kathy Gardner (DE and MD) (302) 584-1442 1kathygardner@gmail.com Robyn Green (N. CA and Reno, NV) (415) 516-2032 robynlgreen54@gmail.com Doug and Myra Higgins (IL, IA, MN, MO, ND, SD and WI) (641) 782-4959 myrahiggins@hotmail.com Sandy Kamins (CT, ME, MA, NH, RI and VT) (978) 706-1151 sandykamins@comcast.net Julie Manning (CT, ME, MA, NH, RI and VT) (508) 653-3108 JBM728@yahoo.com

Kathy Beal (OR) (541) 504-5297 Micheal Bourlard (International) (800) 547-0100 (Hoffman California Fabrics headquarters) (949) 770-2922 (for overseas) micheal@hoffmanfabrics.net Allen Brock (AZ, CO, NM, NV (except Reno area), and El Paso, TX) (303) 753-9667 acbrock@aol.com Brian Cox (FL and GA) (352) 735-3189 bjccotton@yahoo.com

Lauri McAlpin (PA, NJ, NY and WV) (719) 244-6990 gotfabric.lauri@aol.com Kelly Meyer(AK) (907) 232-5950 alaskafabrics@gmail.com Sandy Muckenthaler (HI) (800) 547-0100 (Hoffman California Fabrics headquarters) sandy@hoffmanfabrics.net Erin Pratt (WA) (360) 430-2392 nwfabrics@yahoo.com

Frank Cox (FL) (407) 886-6093 fcox002@cfl.rr.com

Ellen Primack (S. CA) (949) 212-8123 ellenbrella@aol.com

Gerald Crum (AR, OK and N. TX) (936) 588-0374 gjlc@msn.com

Kristy Osborne (ID, UT) (208) 542-1000 ofabriclady@aol.com

Judy Crum (LA and TX) (936) 588-0374 gjlc@msn.com

Sandy Craig (IN and KY) (314) 753-5749 sandy.yarnrep@gmail.com

Kim Deneault (AL, MS, NC, SC , TN & VA) (804) 852-3934 kidzsew@gmail.com

Carolyn Williams (MT & WY) (307) 683-7291 carolyn@307onthefly.com

Catherine Erickson (KS and NE) (605) 987-9059 catherine@sewcatherine.com Chris Gardner (OH and MI) (330) 888-9084 cgfabric@yahoo.com

(800) 547-0100

www.hoffmanfabrics.com

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Hoffman California Fabrics