Global Movie Merchandise market is expected to reach 30715.2 million USD by the end of 2022

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Global Movie Merchandise market is expected to reach 30715.2 million USD by the end of 2022 Custom Research|Research Report|Management Consulting|Seminar|Database


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Movie Merchandise refer to the products developed based on characters, scenes, props and logos in movies, including the image of the mandate, toys, clothing, jewelry, video and audio products, games, books, daily necessities and theme parks. As far as its extension is concerned, there are two types of understanding: narrow and broad. Narrow derivatives usually refer to licensed merchandise, which is a commodity jointly developed with other commercial organizations based on the copyright of the film. Broadly derivatives refer to all non-cinema film-related products derived from the film's copyright.


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Movie Merchandise is mainly consumed by normal consumer. That is Men, Women and Youth, Other. And Youth is the largest consumer groups which take up about 48.32% of the global total in 2016.

The Movie Merchandise revenue will reach about 26660.5 Million USD in 2017 from 23077.4 Million USD in 2012 all around the world, with the CAGR of 2.93%.

USA is the largest consumption regions of Movie Merchandise in the world in the past few years and it will keep increasing in the next few years. USA market took up about 50.86% the global market in 2016, while Europe was 25.17%, and China is followed with the share about 6.37%.


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Sony Pictures, Paramount Pictures, Warner Bros, Huayi Brothers, Enlight Media, Lionsgate Films, NBC Universal, Nickelodeon, TOEI COMPANY, Alpha Group, The Walt Disney Company, Twentieth Century Fox and Toho Company are the key copyright owner in the global Movie Merchandise market. Top 5 took up about 66.85% of the global market in 2016.

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