September Plains Builder by Home Builders Association of F-M

September 2019 • hbafm.com • Issue 5/6

PLAINS BUILDER

R U O H Y P P HA

OOD DETAILS F & NKS SEE PAGE 34 FOR I R D FREE

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Plains Builder September 2019

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Plains Builder September 2019

22 28 32

19 24

26 27

CONNECTIONS

Beaton Does It Best! Red Carpet = Red Hot Night Of Fun!

Networking, Not Just A Buzzword!

MARKETING

Home & Garden Show ‘Kick-Off To Start Of The Building Season”

Featured Homes Give Heightened Awareness To Remodeled Home Tour The Perfect Partnership HBA Directory Goes Digital

INFORMATION

National Council Elects Johnson As President

WORKFORCE

Building Up The Trades, Brick By Brick

Fargo North Student Capitalizes on Herdina Academy

Career Expo Offers Ways To Connect With Future Workforce

ASSOCIATION STAFF Chief Executive Officer Bryce Johnson Executive Vice President Krista Mund Director of Accounting & Records Amanda Ohlsen Senior Events & Marketing Coordinator Allison Weckman Communications Coordinator Chelsea Diederich Office Coordinator Tahra Doll Membership & Marketing Coordinator Sami Eidenschink

Education & Development Coordinator Summer Hammond Communications Intern Lacie Johnson

PLAINS BUILDER Publisher Bryce Johnson Editor Krista Mund Coordination, Design and Production Chelsea Diederich

ON THE COVER

Join the HBA of F-M for a free and fun networking event on Oct. 8! HBA Happy Hour is a celebration to a successful Parade and Remodeled Home Tour. For details see page 34.

Ad Sales Allison Weckman The HBA of F-M does not accept responsibility for or endorse any statements or claims made by advertisers or authors of any articles. Subscription rate is included in annual dues. Please address editorial inquiries to: Home Builders Association of Fargo-Moorhead 1802 32nd Ave. S., Fargo, ND 58103 (701) 232-5846 â&#x20AC;˘ info@hbafm.com www.hbafm.com

Plains Builder September 2019

HOME BUILDERS ASSOCIATION OF FARGO-MOORHEAD

WELCOME

JOHN GUNKELMAN, DAKOTA CONSTRUCTION OF FARGO, INC.

HBA Focuses On Upcoming Elections, Workforce Issues A main part of the HBA of F-M’s mission is to foster a prosperous building industry, which

means our staff and volunteers work to maintain the best environment for constructing homes in our communities. As we head into fall, here’s a quick update on a few important issues we are addressing. 1. Nov. 5 Minnesota Elections –

The city of Moorhead will hold a special election to elect two new councilmembers to fill spots vacated by Steve Gehrtz and Joel Paulsen. The Moorhead school district will also put a $110 million referendum on the ballot to address needs at Moorhead High School, including covering some cost associated with a career academy planned to fill the former Sam’s Club property.

2. HBA of F-M will also monitor the Dilworth City Council election as Council Members Julie Nash’s and Kevin Spaulding’s terms expire. 3. Cass County Career Workforce Academy - Just as Moorhead is developing a career academy that will help introduce young people to the trades, the North Dakota side is working to launch a version through the North Dakota State College of Science’s Cass County Career Workforce

HBA President’s Message Continued on page 14

2019 Board of Directors

President John Gunkelman

President Elect Darrick Guthmiller Treasurer Kim Hochhalter Associate Vice President Dawn Cruff Secretary Scott Persoon 6

Directors Devin Gaard Ursula Hegvik Chad Johnson Kimberly Krueger Tehan Robert A. Leslie Tyrone Leslie Eric Miller Dan Parrow Todd Rasmussen David Reid Broc Roberson Tom Spaeth

Immediate Past President Dustin Murray

Home Builders Association of Fargo-Moorhead 1802 32nd Ave S, Fargo, ND 58103 (701) 232-5846 • info@hbafm.com • hbafm.com

Ex Officios Don Dabbert, Jr. Jason Eid John Koerselman Dan Lindquist

Plains Builder September 2019

HOME BUILDERS CARE OF FARGO-MOORHEAD FOUNDATION

WELCOME

RANDY CRAMER, NAI NORTH CENTRAL

Leave A Legacy For The Future Trades The word “legacy” is defined as “anything handed down from the past, as from an ancestor or predecessor.” To me, it dovetails with the Home Builders Care of F-M Foundation’s purpose statement, which is “impacting our community through building projects, empowering students, and shaping the future workforce.”

More and more HBA of F-M members want to be part of leaving a legacy through the Foundation’s work. Let’s make a difference together and build the foundation for the future. We all want to see who, when and how our donations impact lives of others. It makes us feel like we are making a difference and it makes us feel good. Here are a couple of quotes from young people who have directly benefited through Home Builders Care Foundation scholarships: “I have benefited personally with two scholarships and have taken the advice, knowledge and experience from instructors, past employers, friends and family seriously. My roots are deep in the Red River Valley where I would like to continue a career in residential building.” Tracer Bower, North Dakota State University Construction Management Senior

2019 Board of Trustees

President Randy Cramer

Vice President Carlita Dietz Secretary Sylvia Lunski Treasurer Ben Anderson

Trustees Dan Beecher Kristie Eid Perry Eidem Ryan Johnson Nancy Kelly Trevor Odden Dan Parrow Elliot Steinbrink Terry VanWatermulen

“In my family, the expectation is to pay for your own school, with the goal to come out debt free. I received a $4,000 scholarship last year from Home Builders Care of F-M Foundation. It took care of half my year’s tuition and has been an enormous help.” Jonny Kletsch, Minnesota State Community and Technical College Electrical Technology Sophomore

HBC President’s Message Continued on page 14

Home Builders Care of Fargo-Moorhead Foundation 1802 32nd Ave S, Fargo, ND 58103 (701) 232-5846 • info@hbcfm.com • hbcfm.com

Immediate Past President Monica Hart

Plains Builder September 2019

WELCOME NEW MEMBERS

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Contact: Chad Iwen Category: Insurance Phone: (701) 238-0666

Contact: Jeremy Moen Category: Flooring Phone: (320) 304-0513

Contact: Jason Wojahn Category: Builder - Custom Homes Phone: (701) 793-8841

Contact: Robert Jameson Category: Property Management Phone: (701) 361-3255

Contact: Nathan Skaff Category: Property Management Phone: (701) 639-4900

Contact: Brent Behm Category: Architects, Planners & Drafters Phone: (701) 730-0060

Timbran Homes by Cody Gunderson Contact: Cody Gunderson Category: Builder Residential Phone: (218) 443-6000

Winter is just around the corner.

Attention Contractors and Builders: Cold weather charges for trenching go into effect soon. Contact the Cass County Electric Engineering Department for more information.

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10 Sept.

S E P T AT A GLANCE

Golf Outing Presented By First International Bank & Trust 10:30 a.m. - 7 p.m.. • Sept. 10 • Oxbow Country Club

28-29 Fall Parade of Homes Sept.

Noon - 5 p.m. • Sept. 28 - 29 • Scattered Site Tour

COMMITTEE MEETINGS

SEPT. 5 Education

8 - 9 a.m. Cass County Electric Cooperative

SEPT. 5 Public Issues

11:30 a.m. - 1 p.m. Cass County Electric Cooperative

Oct.

SEPT. 13 Events

8:15 - 9:15 a.m. Cass County Electric Cooperative

SEPT. 16 Membership

SEPT. 16 Parade of Homes

3:30 - 4:30 p.m. Thomsen Homes

SEPT. 26 Home & Garden Show

Noon - 1 p.m. Location To Be Determined

8 - 9 a.m. Heritage Homes

SEPT. 26 Remodelers Council

O C T AT A GLANCE

8-9 a.m. Location To Be Determined

HBA Happy Hour

5-7 p.m. • Oct. 8 • Floor to Ceiling Carpet One

5-6 Fall Parade of Homes & Remodeled Home Tour Oct.

29 Oct.

OCT. 1

Noon - 5 p.m. • Oct. 5-6 • Scattered Site Tour

Awards Gala & Annual Meeting 5-8 p.m. • Oct. 29 • Hilton Garden Inn

COMMITTEE MEETINGS

Public Issues OCT. 11 Events 11:30 a.m. - 1 p.m. 8:15 - 9: 15 a.m. Location To Be Determined Cass County Electric Cooperative OCT. 3 Education 8 - 9 a.m. OCT. 14 Membership Cass County Electric Noon - 1 p.m. Cooperative Location To Be Determined

OCT. 21 Parade of Homes

3:30 - 4:30 p.m. Thomsen Homes

8 - 9 a.m. Heritage Homes

OCT. 31 Home & Garden Show

Plains Builder September 2019

WORKFORCE

Building Up The Trades, Brick By Brick

by Summer Hammond, Education & Development Coordinator Workforce development is more than laying the foundation for the future of the trades. It’s building it up, brick by brick to provide more and more opportunities for students to understand what trades industry careers encompass. Together, HBA of F-M and Home Builders Care of Fargo-Moorhead Foundation are participating in and hosting many events and activities to engage students of all ages with the construction industry.

Seeds For Hope, Walk Into My Future

This event helps members connect with the youngest students as kindergarteners through fifth graders experience multiple career opportunities available to them while seeing what a post-secondary college campus looks like. In July, it was hosted at Minnesota State Community and Technical College in Moorhead where several members participated to demonstrate hands-on building activities to children enrolled in the Boys & Girls Club and YMCA Youth Program. Dawn Cruff, Dakota Plains Realty, says, “By donating our time at events such as Seeds for Hope, Health Tech & Trades Career Expo and classroom visits, we show

the students that we care and are willing to share our experiences with them. Hopefully this connects them with a career path for their new future.”

High School Parade Tour

Fargo and West Fargo high school students visit an active job site to see many different stages of the homebuilding process while hearing from the professionals. It’s hard to visualize what a house looks like before the foundation is poured and the walls go up. These students visit different stages of homes in the building process and learn the processes of building, staging and selling a home.

Plains Builder September 2019

Herdina Academy For The Construction Trades

The Herdina Academy happens each June and provides the experience of a lifetime “being a part of the crew,” working side-by-side with the professionals, using new tools, working with building materials and learning by doing. The Herdina Academy allows students to get their hands dirty and leaves a lasting impression of the trades industry.

Career Workforce Academy

The Career Workforce Academy for Cass County will bring these opportunities mentioned above to all ages. Students from kindergarten to seniors will be exposed to different trades with hands-on experience. Darrick Guthmiller, Kochmann Brothers Homes, Inc., says, “All our trade partners are struggling for workers and we are all aware of the problem. The best ways to encourage change is lead by example and be a part of the solution. The Career Workforce Academy is the key to our future workforce.”

The Career Workforce Academy will broaden students’ academic skills by applying them to life skills. It will guide students into careers that fit their needs and industry needs rather than continuously emphasizing four-year university degrees. As children grow and experience the trades industry, we show them one day they can be a business owner, designer, artist, builder, plumber and so much more! Cruff says, “It is crucial for our industry to donate funds and volunteer to ensure our legacy. I donated to the Career Workforce Academy in hopes that it would help our industry flourish and that many students will make their way by doing something they love. And I am proud to donate, as my two sisters attended the North Dakota State College of Science!”

For more details on how you can make a difference contact Summer Hammond: 701-232-5846

summer@hbcfm.com

Plains Builder September 2019

NORTH DAKOTA ASSOCIATION OF BUILDERS

STATE ADVOCACY UPDATE KIM SCHNEIDER, NORTH DAKOTA ASSOCIATION OF BUILDERS CEO

Workforce is an ongoing issue that builders across the nation are facing. In North Dakota, it’s an issue we discuss daily, specifically how can we encourage young people to explore a career in construction. HBA of F-M members recently gathered to discuss this topic with special guest Congresswoman Foxx from North Carolina. Foxx is the leader of the U.S. House Committee on Education and Labor. Access to labor remains a top business challenge for builders, with more than 80 percent of National Association of Home Builders members surveyed in January 2019 reporting a shortage of workers or subcontractors as a top business concern for the year. The highest percentages of shortages are among carpenters, framers, concrete workers, drywall installers, and bricklayers/ masons. These shortages mean builders experience project delays and the need to pay much higher wages. The residential construction industry is one of the few sectors where demand for new workers is rising, and the housing industry is working diligently to meet this challenge by training more workers and leaders in the construction industry. When people think of professions with great opportunities for advancement, construction might not immediately come to mind. From an entry-level labor position, a homebuilding worker has the opportunity to learn more highly-skilled trades, serve as frontline management, grow into a company management role, and eventually, for those with an entrepreneurial spirit, own their a homebuilding firm. And this is just within one type of company; there is always the opportunity to take a job with a supplier, a specialty contractor, or any other of dozens of supporting companies essential to the residential construction industry. We advocate daily for our youth to look at the construction industry as an opportunity for a successful career. With September being Associate Appreciation Month and October being Careers in Construction Month, it is an opportunity for home builders, material suppliers and others to increase public awareness of the outstanding opportunities available in construction trades

2019 Board of Directors

President Bob Horab

State Representative: Don Dabbert, Jr.

First Vice President Nate Applegren

Associate National Director: Joe Stenvold

Second Vice President Phil Risbrudt

Alternate Associate National Director: John Koerselman

Treasurer Jeff Sattler Secretary Mike Jangula

BUILD-PAC Trustee: John Koerselman Alternate BUILD-PAC Trustee: Vance Vetter

Directors Rory Anderson Nate Applegren Pat Bailey Eric Brenden Don Dabbert, Jr Jason Eid John Gunkelman Darrick Guthmiller Kim Hochhalter Bob Horab Mike Jangula Arnold Karsky John Koerselman Gene Kruger Dustin Murray

Keith Ostlund Phil Risbrudt Jeff Sattler Tom Spaeth Vance Vetter Kasper Ziegler Immediate Past President Dan Lindquist

North Dakota Association of Builders 1701 Burnt Boat Drive, Ste 201, Bismarck, ND 58503 (701) 222-2401 • ndbuild.com • kim@ndbuild.com 12

Plains Builder September 2019

NATIONAL ASSOCIATION OF HOME BUILDERS

NATIONAL UPDATE

Multifamily Construction Data: 2nd Quarter 2019

By Robert Dietz, Chief Economist Aug. 23, 2019 - An elevated rental share of multifamily construction is holding typical apartment size below levels seen during the pre-Great Recession period. As multifamily developers build more for-sale housing units in the years ahead, the average size of multifamily homes is likely to rise. According to second quarter 2019 data, the average per unit square footage of multifamily housing construction starts was 1,103, off from the post-recession high set at the start of 2015 (1,247 square feet). The median was 1,055 square feet for the second quarter of the year. Because the quarterly data are volatile, it is worth examining the numbers on a one-year moving average basis. For the second quarter of 2019, the one-year moving average for multifamily size was 1,124 square feet, while the median was 1,088. The current moving-average of median size is 3 percent higher than the postrecession low, while the trailing average is near a post-recession low. Moreover, the typical size of newly-built multifamily units remains below the average/median recorded during the pre-recession years, when the share of for-sale multifamily was considerably higher. The market share of rental multifamily construction starts held steady at 94 percent during the second quarter of 2019. In contrast, the historical low share of 47 percent was set during the third quarter of 2005, during the condo building boom. An average share of 80 percent was registered during the 1980-2002 period. There were only 23,000 multifamily condo units that started construction over the last year, just slightly higher compared to the prior four quarter period (22,000).

National Association of Home Builders 1201 15th Street NW, Washington, DC 20005 (800) 368-5242 â&#x20AC;˘ nahb.org â&#x20AC;˘ info@nahb.org Plains Builder September 2019

HBA President’s Message Continued from page 6

Academy. HBA of F-M and Home Builders Care of F-M Foundation have pledged to fundraise $1 million for the academy and are supporting a request for the Cass County Commission to designate $15 million in funding.

4. Job Site Age Minimum – Speaking of workforce development, I’d like to mention efforts we are exploring to lower the age minimum for children to work on homebuilding and construction job sites. We want to find a way for highschool age kids to experience hands-on work which currently is prohibited due to child labor laws. We are exploring channels to allow an exemption on the state level in North Dakota. 5. Special Assessments - We are also watching the work of a Fargo special assessments task force that will produce recommendations for policy changes for the city commission to consider in the coming weeks.

State Advocacy Update Continued from page 12

professions. At a time when countless college graduates are finding themselves underemployed and saddled with crushing student debt, it’s important to know that earning a college degree is not the only road to success. A vocational education is equally rewarding and can be obtained at a fraction of the cost. Please continue to talk about your profession, the success you have achieved and the goals you have accomplished along the way. Sharing in your personal stories will help to open the eyes of the future of our workforce and may encourage another future builder to join in the career of building the American Dream. HBC President’s Message Continued from page 6

However you would like to leave a legacy through Home Builders Care Foundation, we can accommodate you! •

Endowment Support

•

Qualified Stock Options

• • • •

Building A Legacy Estate IRA Rollovers

High School and Post-Secondary Scholarships

Herdina Academy for the Construction Trades Adopt-A-Student Program

If you want to learn more about how you can leave your mark on the future trades, contact Summer Hammond at (701) 232-5846 or summer@hbcfm.com. Together we can support a stronger workforce and community for generations to come.

6. Concrete Quality Issues – With changes in de-icing measures and numerous other impacts, builders have seen an increase in concrete shale pops and scaling over the past decade. To educate members, the HBA of F-M held an education session on best practices for pouring concrete and how to educate customers on protecting their investment. Contact Summer Hammond at (701) 232-5846 or summer@hbafm. com for materials from the class. If you are interested in learning more about any of these issues, or getting involved in our advocacy work, contact Chelsea Diederich at (701) 232-5846 or chelsea@hbafm.com. 14

Plains Builder September 2019

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WORKFORCE

Fargo North Student Capitalizes On Herdina Academy by Summer Hammond, Education & Development Coordinator The Herdina Academy for the Construction Trades was developed in the late 1990s by Roers Construction because owner, Jim Roers, noticed a lack in qualified formally trained construction workers.

scratching the surface. These students also learn communication, interviewing and teamwork skills.

Soon after, the HBA of F-M and Home Builders Care of F-M Foundation agreed to partner in organizing and hosting the program.

This year, he learned new trades that weren’t offered in 2018 like masonry and tile installation, and was excited to try his hand at siding installation since he didn’t get that opportunity the first time.

The academy’s purpose hasn’t changed in the last two decades. It still is meant to introduce high school students to the entire construction process through hands-on activities. What does that mean? Twenty-four eager students attend a two-week camp where they work side-by-side with industry volunteers to learn about construction while earning three college credits (estimated value $500). But that’s just

Mike Lemke, Lemke Home Improvements, Inc., has been a long-time volunteer with the Herdina Academy. He finds it to be a great opportunity for students and employers to get out and talk to students not just about the jobs available to them, but their career paths as well.

This fall Nick Ill will be a senior at Fargo North High School. He attended the Herdina Academy for the second time in June. “It was so much fun the first time, I wanted to do it again! It was a great help in choosing classes that I wanted to take in high school,” Ill says.

During the Herdina Academy many friendships are created between the students and they learn from each other. Ill showed great leadership in assisting others who where struggling with certain activities.

Lemke worked with Ill in June, showing him how to install gutters, fascia and siding and noticed a willingness to learn and work hard. That impression ended up with Lemke offering Ill a job for the rest of the summer.

Plains Builder September 2019

Scholarship Opportunities Students that attend the Herdina Academy can apply for three $1,000 scholarships available from Home Builders Care Foundation, Minnesota State Community and Technical College and North Dakota State College of Science. These scholarships provide funding to help students graduate more quickly with less debt. In addition to securing a job with Lemke Exteriors, Ill received the Home Builders Care Foundation’s scholarship. The Herdina Academy for Construction Trades relies on volunteers, sponsors and donors to keep the registration cost for students at a low $25. Lemke says, “Get involved today. If we do not volunteer at classes such as the Herdina Academy, kids will not be aware of the scope of opportunity that the trades offers.” To learn more or to donate, contact Summer Hammond at (701) 2325846 or summer@hbcfm.com.

Plains Builder September 2019

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MARKETING

Home & Garden Show ‘Kick-Off To Start Of The Building Season’

by Allison Weckman, Senior Events & Marketing Coordinator School is back in session and we all know how quickly fall will turn into winter. With that, it feels like the Home & Garden Show is right around the corner! Booth sales for the show began back in June and the show is already over 50 percent sold. Now is the perfect time to sign up. Early registration rates are available until Sept. 27.

Feb. 28 - March 1 8x10 booth at the early, member rate is only $485! Over 7,000 consumers and 300 exhibitors for one weekend only!

The Home & Garden Show Committee began a new campaign titled “Why I love the Home & Garden Show” so prospective exhibitors could hear directly from current exhibitors on why the show is successful for them. Troy Mattern, sales and design director for Heritage Homes loves the Home & Garden Show because it’s the perfect opportunity to showcase new products and new floorplans they have in place and get people inspired and excited for the upcoming building season. View more exhibitor testimonial videos on Facebook. Plains Builder September 2019

INFORMATION

National Council Elects Johnson As President Leaders, Staff Develop Skills To Serve by Krista Mund, Executive Vice President

It was a productive week of learning in July in Baltimore as HBA of F-M staff and leaders attended the National Association of Home Builders’ Executive Officers Council Association Management Conference. Sylvia Lunski, Design Direction, Inc., and Kim Hochhalter, Building Concepts, Inc., attended “Spokesperson Training: Q & A Skills for Business and Media” in Baltimore to prepare for their upcoming HBA and Home Builders Care Foundation leadership roles. HBA of F-M CEO Bryce Johnson, Executive Vice President Krista Mund and Development & Education Coordinator Summer Hammond attended AMC’s staff-focused activities.

Johnson was elected as president of the 2020 NAHB EOC board of directors. She has been a director since 2013. EOC membership is comprised of the staff executives who direct more than 700 NAHB-affiliated state and local home builders’ associations representing more than 140,000 home builders in communities across the United States. Johnson says, “It is a perfect time to network with and learn alongside our fellow association staff who work for building industry associations across the nation. The idea-sharing and classes always result in valuable concepts we can bring back for our association.” Some ideas staff found to explore further include

The HBA of F-M received an Award of Excellence from the EOC for “Best Public Relations Program Conducted” in recognition of a series of workforce videos developed and distributed locally.

Plains Builder September 2019

Sylvia Lunski (back row fourth from right) and Kim Hochhalter (front row second from right) attended “Spokesperson Training: Q & A Skills for Business and Media” in Baltimore to prepare for their upcoming HBA and Home Builders Care Foundation leadership roles.

HBA of F-M Chief Executive Officer Bryce Johnson (far right) was elected by the National Association of Home Builders’ Executive Officers Council to serve as its president in 2020.

• producing a local housing market index that would measure the confidence of our local builders, • offering addiction counseling services through the HBA’s health plan, • new ways to generate non-dues revenue, engage emerging professionals, develop our future workforce and streamline Association administrative procedures.

past year through Association Excellence Awards. The HBA of F-M was recognized by the EOC for “Best Public Relations Program Conducted” in recognition of a series of workforce videos developed and distributed locally. View the videos on Facebook @HomeBuildersCare:

• We’re Not Just Contractors: We’re Changing Lives • Construction Trades: Find Your Fit • Work Hard. Play Hard.

Finally, a main component of the conference is to celebrate each other’s accomplishments over the Plains Builder September 2019

CONNECTIONS

Beaton Does It Best! by Sami Eidenschink, Membership & Marketing Coordinator Each quarter the HBA of F-M staff chooses a member who has volunteered their time to go above and beyond to assist fellow members and promote the Association within the community. HBA staff are excited to reveal Ian Beaton of Labor Masters as the final member of the quarter. Beaton has been involved at the HBA for the past year and active on committees, at events and as a dedicated volunteer. For the past two years Ian has been working as the director of business development at Labor Masters. “As the brand ambassador for Labor Masters my goal is make sure I can get out in the community and let as many people as I can know that Labor Masters exists,” shared Beaton, when asked about his role. Every member seems to share a common theme of having a history in the construction industry and Beaton is no different. “For four years I worked for a company doing anything from concrete to shingles and everything in between,” he says. “What I love about the construction industry is that you get to the job site with a pile of material and you get to build that into a home or structure that will last forever.” So once he joined Labor Masters, one of the most natural fits was to get involved at the HBA.

Plains Builder September 2019

After starting with delivering World of Thanks packets, Beaton has grown to become a valuable member of the Membership Committee, Events Committee and a behind-the-scenes volunteer. He has been key to assisting with new member orientations, recruiting new members, helping at events and even starring in commercials for the Parade of Homes. “I originally started to prioritize spending my time at the HBA because it is inviting and there is no pressure to have to do anything as a volunteer,” he says. “As

I started getting more involved, I found that the HBA makes it possible to meet the people you want to meet and make new connections.” Beyond helping out at the HBA, Beaton is active in his hometown of Hope, N.D., where he serves as a volunteer firefighter and a city council member.

The Extra Mile Award winner will be announced at the Awards Gala and Annual Meeting Oct. 29 along with HBA Associate Volunteer of the Year, HBA Builder Volunteer of Year, Home Builders Care Volunteer of the Year and the Builders Engaging Associate Member award.

When he isn’t helping out his community or the Association he enjoys spending with his young family and their dog.

Plains Builder September 2019

MARKETING

Featured Homes Give Heightened Awareness To Remodeled Home Tour by Allison Weckman, Senior Events & Marketing Coordinator Who doesn’t like to dream a little? Here’s your chance! Visit the five featured homes on the Fall Parade of Homes and Remodeled Home Tour to get a glimpse of luxury, style, upscale amenities and some custom surprises. There is one new home being featured and four impressive renovations. Organizers are excited that four of the five Remodeled Home Tour event entries are being included as featured homes. Remodelers Council Chair Trevor Odden, Stone Ridge Builders, Inc., says, “Hopefully these featured homes will showcase how great the tour is for the niche remodeling market and we will begin to see an increase in the number of contractors and homeowners willing to participate in the event.”

• Sept. 28-29 & Oct. 5-6 • Noon – 5 p.m. Saturday & Sunday

Featured Home Facts •

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Newly built featured homes must be priced at $750,000 or more and be a first-time entry on the Parade. The newly built home by Benjamin Custom Homes will be open both Parade weekends. Renovation projects’ value must be at least $200,000 to qualify as a featured home. The Remodeled Home Tour entries will be open one weekend: Oct. 5-6. The cost is $5 to tour all five homes.

For details, visit www. paradefm.com or pick up an event magazine at Hornbacher’s beginning Sept. 23.

Since 2003, the Parade of Homes’ and Remodeled Home Tour featured homes have raised nearly $170,000 for Home Builders Care of F-M Foundation, the Home Builders Association of F-M’s charity that supports scholarships and projects related to housing. A recent, successful project was with the Dakota Boys and Girls Ranch to renovate its area Youth Home.

• Entries in Casselton, Dilworth, Fargo, Horace, Mapleton, Mayville, Moorhead, Oxbow, West Fargo

• Oct. 5-6 Only • Noon – 5 p.m. Saturday & Sunday • Entries in Fargo, Oakport and West Fargo

Plains Builder September 2019

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Plains Builder September 2019

8/28/19 2:50 PM

MARKETING

Sponsor

Pg. 3-6 I Red Ri ver Valle y ———— & Garden Show Home —— • Title: $10 —————— ———— ,000 SO • LD Parking: • Prese $8,000 nting: $7 ,50 • Prefer red: $4,00 0 0 • Choice: $2,500 • Works hop: $1,50 • Show 0 Gu • Support ide: $1,000 ing: $900 • Kid’s Co rner: $750 • Exhibito r • Exhibito Lounge: $600 r Beverag e: $500

The Perfect Partnership

Pg. 7-8 I ———— Spring Parade of —— Homes • Title: $6 —————— ———— ,000 • Prese nti

by Allison Weckman, Senior Events & Marketing Coordinator The past year has been full of exciting program evaluations across both the HBA of F-M and Home Builders Care of Fargo-Moorhead Foundation.

ng: $3,00 • Prefer 0 red • Choice: : $1,500 $9 • Vehicle: 00 $250 pe r drive

way

Pg. 9-10 I Fall Pa rade & Remod of Homes eled Hom e ———— Tour ———— ———— • Title: $4 ———— ,000 • Presenti ng: $2,00 • Prefer 0 red • Choice: : $1,000 $7 • Vehicle: 50 $250 pe r drivewa

With the help of leading members and staff, the 2020 Association calendar will look a little different this year and member events will see changes. Partner with the HBA and be part of the fastest growing form of marketing in the United States. Sponsorships are a key to powerful marketing and offer unlimited opportunities to broaden your competitive advantage and reach business goals.

mbing Pre : $1,250 • MN Po ferred: $5 we 00 • MN Ele r Limited Prefer red: ctrical Pre • Lunch ferred: $5 $500 Session: 00 $350

Pg. 23-2 4 I Hom e Bu Annual Fuilders Care ndraising Even ———— t ———— • Title: $4 ———— ,000 • Prese nti

ot Beer Flo at: $250

Pg. 17-1 8 ———— I Parade Picnic —— • Title: $1, —————— — 25

————

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0 • Prese nting: $7 50 • Drink Ticket: $5 00 • Desse rt: $400 • Water : $100

ng: $2,50 • Prefer 0 red • Kid’s Co : $900 rner: $750 • Event Pa • Friends rtner: $500 of Home Builders

Care: $3 00

Pg. 25 I Herdina Academ Construct y for the ———— ion Trades —— • Contrac —————— — tors Lunc ——— h: $4 • To

ing Opp

ol Box: $2 00 50 • Event Pa • Adopt-A rtner: $200 -Student: $100

ortunitie

Pg. 29-3 0 I Plains Builder ———— ———— ———— Pg. 31 I ———— Permits Plus ———— ——SO AT—ION AND ——CI AS —— S ER — ILD — BU ———

2020 Sp UNDATION onsoS rs CARE FO HOME BUILDER hip and Advertising Opp

d n a ip h s r o s n o p S Adver tising Oppor tunities ortunitie

A sponsorship can instead be the perfect partnership to meet your budget and audience at the most opportune time.

Sami Eidenschink sami@hbafm.com

Pg. 22 I MN Cont inuing Ed Series ucation ———— ———— ———— • MN Co ntractors — ——— Presenti • MN Plu ng

Pg. 16 I Remodel ers Coun Pi cil ———— cnic —— • Title: $5 —————— ———— 00 • Ro

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Title: $6 00

• Drink Ticket: $1, 000 • Prese nting: $9 00 • Desse rt: • Red Ca $600 rpet: $300

Pg. 26 I Digital ———— ———— ———— Pg. 27-2 ———— 8 I Mem bership Di rectory & Consum er ———— Guide ———— ———— ————

Pg. 21 I HB ———— A Happy Hour ———— ———— • Prese nting: $1, ———— 500 •

—

,000 • Eagle: $2,500 • Birdie: $2 • Beer Ke ,000 g: $2,00 0 • Lunch: $1,500 • Dinne r: $1, • Registra 500 tion: $1,00 • Snack 0 Cart: $7 50 • Desse rt: • Golf Ho $500 le: $300 • Water : $100

————

ket: $1,00 • Prese 0 nting: $9 00 • Prefer red: $600

August 16 , 2019

ortunitie

Pg. 19-2 0 I Awar ds Gala & Annual Meetin ———— g ———— • Title: $1, ———— 500

Pg. 11-12 I New Ye ar Celebr ation & City ———— ———— Night ———— • Title: $1, ———— 500 • Drink Tic

In addition to improving your image and attracting your target market, sponsoring shows support for the Association and members while allowing more exciting programming to be possible.

Differentiate yourself from the competition and stand out above the rest. Contact our sales team to view the 2020 Sponsorship Book to see what perks, exclusive offers and opportunities to meet key customers are available through both the HBA and Home Builders Care Foundation.

ship Opp

Pg. 13-1 5 ———— I Golf Outings ———— — • Tourn ament: $4 ——————

9 August 16, 201

Summer Hammond summer@hbafm.com

pg. 2

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ship and Adver

2020 Sponsor

Allison Weckman allisonw@hbafm.com Plains Builder September 2019

pg. 1

2020 HBA Directory Goes Digital Only by Krista Mund, Executive Vice President

The HBA of F-M’s Membership Directory & Consumer Guide’s focus is shifting to digital to better serve consumers and members. As more people rely on their smart phones and computers to seek information, the HBA of F-M board of directors identified an opportunity to realign staff focus from coordinating the printed directory to developing and enhancing the online version. The goal is to drive more consumers to your listing at hbafm. com/findamember and encourage members to change their listings to engage consumers through the HBA’s website. This redirection also allows staff to develop helpful consumer information on items like warranties, licensing, incentives and more.

An online focus gives the ability to share analytics with you on how many customers find your company information through hbafm.com. Below are just a few ways you can make it easier for them to find you. What won’t change is HBA’s commitment to relaying accurate information. Just as in the past, you will receive an email this month requesting that you log into the HBA of F-M’s Member Information Center to and update your company’s contact information. Staff will facilitate this process bi annually in an effort to maintain accurate data online. Those who prefer to engage in human interaction are encouraged to stop by our office or call (701) 232-5846 and verify your information. We’d love to hear from you!

Enhanced Listings $225

99 Affordable way to advertise.

99 Includes company logo with your member listings at hbafm.com.

99 Gives your member listing priority in Directory searches on hbafm.com.

99 Ability to upload photos, videos and include a personalized profile about your company within your Directory online listing.

Affiliate Membership $50

99 Employees of member companies can become Affiliate members and receive many HBA of F-M and NAHB benefits. 99 This is a great option for companies with multiple locations.

99 Affiliate names, phone numbers and addresses (if different from the main listing address) will be listed individually.

Additional Business Activities $42

99 Each member company receives one free listing in a business category. 99 Searchable by consumers at hbafm.com/findamember.

99 The more you have, the easier it is for consumers to find your company!

Website Link Subscription $35

99 When your company comes up in a consumer’s search, they can access your website directly. 99 Convenient for potential customers.

99 Go to hbafm.com/findamember. Search for your company. If there is a “website” button listed, you are already linked. *All prices are annual.

Plains Builder September 2019

CONNECTIONS

ANNUAL MEETING

Red Carpet = Red Hot Night Of Fun!

by Allison Weckman, Senior Events & Marketing Coordinator The HBA of F-M’s most anticipated event of the year is almost here! Join us as we honor the volunteers that make our Association so successful. We will be recognizing members as our HBA Associate Volunteer of the Year, HBA Builder Volunteer of the Year, Home Builders Care Volunteer of the Year, Builders Engaging Associate Members and the Extra Mile Award.

Join Us

• October 29 • 5 p.m. Social, 6:30 p.m. Dinner & Program • Hilton Garden Inn, 4351 17th Ave S, Fargo • $45 if registered by Oct. 25 • Menu options: London Broil, Italian Chicken or Caprese Pasta (vegetarian)

Plains Builder September 2019

Diamond Sponsor

Platinum Sponsors

Dessert Sponsor

Plains Builder September 2019

WORKFORCE

Career Expo Offers Ways To Connect With Future Workforce

by Summer Hammond, Education & Development Coordinator Participating in the Health, Tech & Trades Career Expo isn’t meant to bring new employees to your door tomorrow. It’s a longterm strategy to increase awareness of careers that do not require a four-year degree but can provide lucrative futures for today’s students. The Health, Tech & Trades Career Expo shows students the multitude of options through fun, hands-on experiences at the Fargodome Dec. 5. If students have never been introduced to construction, concrete, electrical, transportation, health and medical, culinary or manufacturing industries, they don’t know what opportunities are available to them. Specifically for HBA of F-M members, this event provides construction industry companies a way to get in front of over 3,000 freshman students from the tri-state area.

Plains Builder September 2019

HBA of F-M members may ask themselves, “What do I get out of this? I’m looking for workers now.” By exposing freshmen to these industries early in their high school career, can help develop their passions and open doors for them to start taking classes that develop skills and experience in high-wage, in-demand industries.

participation in the Health, Tech & Trades Career Expo as a marathon, not a sprint. We are investing in these students today in the hopes they will return in a few years as our future workforce.” For details on how to exhibit at the Expo, contact Angela Boser at (701) 866-7374 or visit httcareerexpo@yahoo.com.

Health, Tech & Trades Career Expo Chair Alison Zima says, “The future of your industry is in our youth. Let’s not just invest in today’s needs but build a stronger workforce for your future trades. Employers and companies should view their

Plains Builder September 2019

CONNECTIONS

Networking, Not Just A Buzzword! by Sami Eidenschink, Membership & Marketing Coordinator Building personal relationships is a paramount part of a successful career no matter what industry you are in. It helps you maintain relationships, recruit talent and find future clients. Networking events have been a part of the business scene for as long as anyone can remember and will continue into the foreseeable future. These events are opportunities to grow your network, get involved in the community and take your business beyond the desk. Good networks are built on good relationships, but where do to start? It can be difficult to be the newest person in the room or even be an introvert in a room full of extroverts.

Plains Builder September 2019

Fortunately, the HBA of F-M is full of skilled networkers that want to lend a few of their favorite tips. And some of their advice might suprise you! • “Networking doesn’t have to be difficult! Go with the intentions of learning about someone or trying to help one person” – Candice Ahmann, Business Development Manager, Express Employment Solutions • “Often we get caught up in talking to the same people we know and forget the concept of networking and truly meeting the other people in the room. Divide and conquer!” – Jamie Stenseth, Retail Cabinet Manager, Rusco Windows & Cabinetry • “Bring a friend. Going to networking things alone can be terrifying and awkward. It’s much easier to go to an event if you have someone you know you can start out by. The circle of people they know will be different from yours, introductions to new people will be easier, and just like that your network will grow!” – Erick Roder, Business Development Manager, Codelation • “Get involved in organizations where you can volunteer in events and committees. You’ll meet new people and make connections while making a difference. I think back to when I joined the HBA and joined to committees with yearly events. It wasn’t easy being the new member. Two years later I’m so glad I’ve meet so many great people and made strong connections.” – Sandra Vigen, Owner, Mama Ducks Cleaning Service, LLC

October 8 | HBA Happy Hour Why it’s the perfect networking event: It offers an informal setting to talk to fellow members! It’s your opportunity to get introduced to people who can connect you with their circle. Since there is no program, you have the whole night to work the room and talk to everyone you want to instead of limiting yourself to just an hour of social time!

October 29 | Awards Gala & Annual Meeting

Why it’s the perfect networking event: This is a unique opportunity to network with the industry’s finest! The HBA’s biggest awards are being presented so the best of the best will be there to celebrate! It’s a chance to mix and mingle on the red carpet with key players in our business community and then celebrate the outstanding efforts of the winners after! It also forces you to set a goal for yourself with a limited social hour prior to a program! Plains Builder September 2019 The HBA is offering you just two more chances in 2019 to try some these tips and tricks. Join these expert networkers and fellow members at the next events Let’s Meet, Greet and hope to Re-meet!

OORHEA

UILDERS

RGO-M N OF FA IO T IA C ASSO

R U O H Y P AP HOME B

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Plains Builder September 2019

Life YOUR VISION BROUGHT TO

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For additional details: summer@hbafm.com or (701) 232-5846