Marketplace Partner Quarterly Magazine | Spring 2023

MARKETPLACE PARTNER

QUARTERLY MAGAZINE

Premiere Partners & Resources for HomeSmart Professionals

Home Warranty. Reinvented.

There's a Better Way to Move

Upgrade Your Client Experience With Utility Concierge

Errors & Omissions Insurance That Wraps Around Your Needs

How AI Can Benefit Your Real Estate Business

HomeSmart Team Shop

Into Agent InBoxes. Real Results.

HomeSmart Client: A New Way to Connect

LETTER FROM THE EDITOR

Dear Reader,

Beginning the year in a fluctuating market often means great potential and progressive influence on your growth as an agent. As you continue to flourish, the success of your clients will reflect this upward momentum. When you combine having a well thought-out plan in place with the ability to maintain flexibility, you find yourself on track to start the new year better than ever.

This issue of Marketplace Magazine provides valuable insight into the abundance of innovative resources available exclusively for HomeSmart agents, and will give you unmatched insight into this motivated market so that you come out ahead of the competition. With the help of our trusted partners you'll be able to explore new ways to generate exceptional leads, offer clients top-tier service and scale new heights of success.

Collaborative partnerships are integral to the achievement of your growth as an agent, and that’s why we employ the best of the best to deliver career-changing opportunities. HomeSmart has a vast network of incredibly successful partners that will deliver advanced techniques and industry secrets so you can achieve the success you deserve. The opportunity to prosper has arrived.

Sincerely,

Todd Sumney

Todd Sumney Chief Industry Officer

A SPECIAL THANK YOU TO OUR homesmart marketplace partners

How Can You Protect Buyers and Sellers?

Three words: American Home Shield

Buyers are more cautious as higher mortgage rates squeeze financial limits: They want to be prepared for the unknown and protect their budgets from the rising costs of repairing and replacing household systems and appliances.

Sellers will find that buyers are hesitant to purchase a home sight unseen or offer above the asking price. Sellers can expect to see contingencies become more common as well.

What’s the solution?

Including a home warranty at the listing can address covered issues not found during the home inspection, help manage out-of-pocket expenses, and strengthen buyer confidence!

Creating a New Category of Mortgage

With Arrival in your toolbox, you can potentially double your sales and earn higher commissions — all without having to take a discount. You can be a hero to your buyer clients who have suffered losing out on multiple offers, and help out your sellers who feel stuck in their current home. With Buyers and Power Buyers, we are here to help you compete, especially when it comes to disintermediating your commission model. The vehicle for all this positive change is the Arrival Home Loan.

The equity your client has built up in their current home is the BRIDGE to their new home. Buying before selling starts here

Help your client plan their Arrival into their new home and maximize their profits from their current home. Reach out to info@arrivalhomeloans.com to find out more.

American Home Shield is the smart decision. Both sides of the negotiating table need a solution to protect their interests, and real estate professionals need a way to help keep deals on track.

Get More Seller Leads and Win More Listings

Grow Your Business With Black Knight

In today’s housing market, you need the best and most innovative solutions to grow and sustain your business. Black Knight delivers proven, easy-to-use and effective real estate solutions developed by highly experienced professionals who understand the industry. Our solutions can help you increase productivity, strengthen customer relationships and grow your business.

Percy, part of the Black Knight Seller Suite, is a powerful and cost-effective lead-generation and client-engagement tool. This efficient, affordable solution will help you:

• Attract and maintain homeowner relationships

• Demonstrate the need to work with a real estate professional

• Increase capture rates from past clients, referrals and prospects

• Save time and money on marketing efforts

At Cinch, We Keep It Simple

Scalable Lead Generation and Conversion

There’s No Place Like Homes.com

Homes.com has become one of the fastestgrowing home search websites in the industry. That’s because we’ve built a site that agents and homebuyers love to use in their own respective ways.

The listing agent is always at the center of their listings and is prominently highlighted. Your listings, leads and commissions are yours and we never let other agents pay to be featured on your properties.

Your Listing. Your Lead. Your Commission.

HomeSmart’s Preferred Partner in Moving & Storage

As we move through 2023, we look back with pride on all the HomeSmart families that Muscular Moving Men & Storage has had the privilege to move. With over 30,000 moves under our belt, relocating our REALTOR® partners and their clients is what means the most to us.

We have had the opportunity to provide local and long-distance moving, packing services, climatecontrolled storage and junk removal/donation as HomeSmart’s preferred partner in moving for the past seven years.

We are an extension of your team and only service your clients with the most stress-free moving and storage experiences. No matter if a job is large or small, you can count on us to do the heavy lifting. Contact our team of Dedicated Move Coordinators at (602) 923-6400 and get your free quote today.

Grow Your Business With a RealCommissions Advance

Impress and Win Listings With Your Own Magazine!

“The first mailing I sent out got me a listing!”

~ Linda C., REALTOR®

Imagine how impressive you’ll look when your clients open their mailboxes and see you on the cover of your very own professional publication!

These branded magazines are sure to impress your clients, prospects, colleagues and everyone else in your sphere. Each magazine is customized with your photo and branding, and can be personalized down to the individual recipient level!

Your magazines get mailed — compliments of you — to your chosen recipients bimonthly. You can also mail some to yourself to use in your listing presentations and open houses or leave in local businesses.

And here’s the best part: Each delivered magazine costs less than an average greeting card!

Click to get an estimate and see a sample magazine!

Zero-Cost Personalized Brokerage Guides

Guaranteed to save you time, increase client interaction/retention and make you money — you get 1,000+ copies for each of your offices at zero cost!

An excellent marketing tool to help separate you from your local competitors, these unique publications provide a fully rounded and comprehensive support document for all the needs of your buyer or seller, helping build trust with potential clients and offering a unique sales tool not available anywhere else.

Created with the total input of the individual HomeSmart Owner/Broker and their team, these guides not only contain “best practice” guidance in the buying and selling process but also give specific localized information like demographics, schools and more.

Home Warranty. Reinvented.

There's a Better Way to Move

Moving is often the most stressful part of the real estate transaction. That's why Updater built a one-stop shop for your clients to complete all of their moving to-do's in one easy-to-use app.

Free for all HomeSmart agents and brokerages. Updater is the ultimate moving concierge tool, allowing you to enhance your client experience and drive value back to your business without lifting a finger ... or a box.

With Updater, you can..

• Save time and money for you and your clients

• Monitor your clients' moving journey

• Add personal branding to the experience

• ...And much more!

Learn more about all the ways Updater benefits you and your clients. Psst ... look for us in RealSmart Agent

Upgrade Your Client Experience With Utility Concierge

This free service streamlines the process of connecting your clients to the best providers of home services and utilities with a single phone call.

From TV to internet and smart security, Utility Concierge handles all the paperwork, schedules activations and guides your clients through installation to ensure they settle into their new homes seamlessly. Give your clients a hassle-free moving experience with Utility Concierge!

Visit support.utilityconcierge.com/homesmartinternational to learn more and start impressing your clients today.

Errors & Omissions Insurance That Wraps Around Your Needs

How AI Can Benefit Your Real Estate Business

Artificial intelligence, chatbots, and GPT-3 have been some of the biggest buzzwords of early 2023 — but why should real estate agents be using AI?

There are a number of ways that artificial intelligence can enhance a real estate professional’s productivity. AI has enormous potential to make life easier for agents while simultaneously helping them increase sales.

One of the easiest ways to get started with using AI for your real estate business is through your CRM.

Wise Agent is proud to be the first real estate CRM to integrate with OpenAI’s GPT-3! The new feature, called the AI Writing Assistant, is available for free to all Wise Agent members. If you want to learn more about how to use it and how AI can benefit your business, visit our blog.