CENTRAL MS
WHO IS HOO?
HOO KNOWS® Community Digests and online products deliver for its readers and advertisers month after month. Carefully crafted with just the right blend of local products and services (ads), as well as useful content and resources. Busy parents on the go have consistently relied on these cleverly devised publications for over 16 years. HOO KNOWS® what parents are looking for.
HOO’s Local
HOO’s TArGETED
HOO’s Digital
Communities seek out local news, helpful tips from your neighbors, community events and informative directory listings of the products and services they need. HOO delivers the variety they seek.
Each title is formulated to connect families to the products and services specific to them. Family related content along with events, contests and promotions are also patterned to families who want to know what HOO KNOWS®.
Our magazine is formulated to drive readers to engage in a suite of online products such as our eye popping websites, unique SEO friendly content, social media, E-newsletters, digital E-magazine and much more.
HOO’s IN PRINT CENTRAL MISSISSIPPI INITIAL DISTRIBUTION AREA MADISON RANKIN HINDS
15,000+ copies
We deliver per month to our network of more than
300+ quality locations where busy parents already go. Our readers pick up their FREE issue of HOO KNOWS® at these high-traffic area businesses: • Doctor’s Offices
• Dry Cleaners
• Dance Studios
• Prenatal/Lamaze Classes
• Retail Stores
• Nail & Hair Salons
• Cafes, Restaurants & Coffee Shops
• Our Advertiser’s Businesses
• Daycare & Child Development Centers • Private & Public Schools • Grocery Stores
• Activity & Amusement Centers • Sports Lessons & Athletic Clubs
AND MANY MORE!
HOO’s CONNECTED
• Our community driven website that tailors itself to any mobile device. • We engage readers with a full suite of social media tools. • Multi Faceted Email Marketing/Newsletter Program. • Unique local online content that drives reader loyalty/participation. • Digital magazine reader with live links and
archives. Your ad never dies. • A full featured/graphical event calendar that you are free to submit to. • Basic and enhanced advertiser listings using the latest geo targeting technology. • Special sections, blogs, galleries, recipes and much much MORE….
PRINT RATES magazine ads
all prices include FULL COLOR ads
1/8 PAGE
1/4 PAGE
1/2 PAGE
FULL PAGE
12 x
$80
$150
$295
$585
8x
$95
$175
$325
$625
4x
$125
$225
$375
$695
COVER SPONSOR
BACK COVER
INSIDE BACK COVER
INSIDE FRONT COVER
DOUBLE SPREAD
$300
$775
$725
$725
$1200
ASK ABOUT OUR COMBO RATES, DIGITAL ONLY RATES AND FREE ONLINE EXPOSURE WITH EVERY PRINT AD
ad sizes
art specifications
REQUIREMENTS Trim Size: 5.375” x 8.375” Live Area: 4.75” x 7.5”
ACCEPTED FORMATS .eps - type to paths; .pdf - embed all fonts; .psd; .tiff; .jpeg
GRAPHIC FEES Initial Ad Set-up Fees - $50 Additional Ad Changes - $25-$45 Minor Text Changes - No Charge
Resolution: 300 dpi
DEADLINE FOR SUBMITTING ARTWORK: A month in advance on the 7th day.
ACCEPTED MEDIA Electronic Submission
Artwork should be in correct dimensions. Text cannot go beyond the live area. HOO KNOWS® is not responsible for any errors on submitted ad material and no proofs will be given.