Hospitality NEWS ME # 143

Page 54

BUSINESS

ARCHITECTURE AND DESIGN

WHAT TRAVELERS EXPECT FROM

HOTEL SPAS

Wellness is the fastest-growing tourism segment, so it comes as no surprise that hotels are investing more in their spa facilities. Luxury interior designer Sybille de Margerie tells us what’s hot, and what’s not, in spa design.

While hospitality has primarily focused on spas, consumer tastes are rapidly changing. Over the coming decade, wellness will become an integral part of spa design. Travelers will not only want more advanced spa facilities but also concepts that merge traditional spa offers with other “soft” elements, such as health and sustainability values. A modern, innovative approach to wellness will blossom in the hotel industry. In the future, spa facilities will count as much as a hotel’s venue ratings. To meet this challenge hoteliers must think less traditional spa setting and more guest experience. Spas will no longer be just somewhere to feel good; they will need to provide guests with an all-round experience where they can live an unparalleled moment of rejuvenating relaxation. In recent years, retreats, meditation and yoga studios, spas, clinics and health shops dedicated to wellness have increased in number. To remain attractive in this competitive market, hotels will have to develop projects that integrate a vision for wellness as a lifestyle. Details are key to my design philosophy, and I have noticed that travelers are paying greater attention to design details than ever before. The confluence of touch, scent, sound, sight and taste are subtle — sometimes invisible —but they are there, fusing together to create a memorable wellness experience.

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HOSPITALITY NEWS ME | DEC 2022-JAN 2023

Taking care of mind, body and soul Modern spas, which uphold the philosophy of “health is the new wealth,” are now required to offer extensive menus of healing therapies for the mind, body and soul. Consumers are naturally drawn to facilities where they can enjoy multiple benefits from a program that includes a workout, meditation or fitness regime. They are no longer seeking pure relaxation alone; instead, they seek mental revitalization, physical strengthening activities, anti-aging and beauty care. These health-conscious customers expect a meaningful approach to well-being, as well as well-designed spaces that combine function with pleasure, tech for wellness and alternative therapies. The spas of tomorrow must deliver holistic interior design that addresses health, fitness, nutrition and mindfulness. Contrary to the minimalist design aesthetic that has prevailed in recent years, I believe in intimate concepts that blend physical and mental well-being to create a wholesome, welcoming interior.

Letting stress melt away Post-pandemic travel is something to celebrate, as are spa visits. People want to be transported to another world where their cares are a distant memory. The moment a client walks into a spa, they want to leave their worries at the door and enter an atmosphere of complete tranquillity. It is thus paramount to create

a relaxing ambience that sets the tone for the entire visit. As a designer who works with luxurious hotels and serviced residences, I always focus on creating a “wow” first impression. This can be achieved by the sound of water from mosaic fountains or a soft gong that welcomes visitors. The reception area is key in encouraging energy flow while promoting smooth transitions between spaces. Spa designs should evoke a sense of timeless luxury, making every space feel like a sanctuary.

The spas of tomorrow must deliver holistic interior design that addresses health, fitness, nutrition and mindfulness.

Connecting spa with nature Connecting with nature has been a central theme to wellness for some time. Nowadays, guests seek spas that embrace the outdoors, which usually involves blending design into the surroundings to capture the essence of quiet luxury. Nature has always been a huge inspiration in my design philosophy, evidenced by my choice of soft colors, smooth materials


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Vegan milk chocolate cardamom cake

1min
page 80

Champagne dreams

4min
pages 78-79

Wine auction trends of 2022

4min
pages 76-77

All about arak

4min
page 75

Behind the bar scene

23min
pages 68-74

Catch of the day: seafood trends

6min
pages 62-65

Spirits on the rise

4min
pages 66-67

Robotics and automation

3min
pages 60-61

Making the most of technology

3min
page 57

From “eat your greens” to going green

2min
page 59

Cloud kitchens: busting the myth

2min
page 56

How to grow as a CEO

2min
page 58

What travelers expect from hotel spas

3min
pages 54-55

Wellness is the word

4min
pages 52-53

From the kingdom to the world: rethinking Saudi cuisine

5min
pages 50-51

The hotel industry’s F&B scene

4min
pages 46-47

Pulse check Saudi Arabia

5min
pages 42-43

Reaching new heights with Ludwig Bouldoukian

4min
pages 40-41

HORECA to debut in Jeddah alongside Salon Du Chocolat

1min
pages 38-39

Saudi HORECA Riyadh – the best edition to date

2min
pages 36-37

Preparations underway for Gulfood’s 28th edition

4min
pages 34-35

Forecasting the future

16min
pages 8-13

Valrhona: Century of visionary creativity and commitment

5min
pages 30-31

Hotels

14min
pages 16-21

Suppliers

6min
pages 28-29

Lluc Crusellas crowned World Chocolate Master

2min
page 32

Food & Beverage

7min
pages 22-25

Calendar

1min
page 33

Chefs

2min
pages 26-27
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