2013 PRIVATE LABEL ORDER GUIDE
Thank you for your interest in our products.
This order guide was created to help inform and familiarize you with our private label products, services, and policies. We hope that you find this order guide useful and entertaining, but should you have any questions you find are not covered in this guide, please feel free contact us.
Hot Shots Private Label. Promoting good taste.
The Basics: Who, what, where, and why? Who would buy this stuff?
What's so great about your products?
Where in the world would I use this?
Why go with Hot Shots?
Let's take this question to the polls. Hot Sauce was recently discovered to be one of the TOP 10 fastest growing industries in the U.S. It would be safe to say there is a rapidly growing demand, but it doesn't stop there. We also offer barbecue sauces and other fiery food items. We'll tickle your tastebuds, one way or another.
Where wouldn't you use this? We've had ideas come through that even we would have never even thought of! Use as a unique promotional handout for your business or upcoming event, sell it for retail in your store or on your website, serve at restaurants, corporate gifting ideas, fundraisers, weddings, novelty ideas, political campaigns, booster club sales, gift baskets, you name it! Step outside the normal bounds of pens and cheap stress relievers - be unique & memorable.
A fair question, deserving a fair answer. Each product is carefully selected for quality, consistency, and flavor. In addition to product quality, each bottle comes standard with a full color label that is fully customizable to promote your brand or message. Couple that with professional design and printing services, and we smoke the competition.
Apart from our vast industry experience and superior customer service, Hot Shots happens to be one of the largest wholesale distributors of fiery foods in the world. Our Private Label program offers low minimums, competitive pricing, and unparalled turnaround. We make it our goal to get your products processed and shipped in a fraction of the time, at a fraction of the price. That's just how we roll here at Hot Shots Distributing, because that's what keeps our customers coming back.
Still not convinced? Here's what our customers are saying. "We received our boxes of hot sauce this morning! I just wanted to personally thank you for helping us put this together. The label is fantastic, and the sauce tastes great! I know this will be a hit with our customers. Thanks again!" Customer from Downingtown, PA
Hot Shots Distributing Inc.
"We rec'd our shipment today and we wanted to compliment you on the great job you did on the labels. They look great! If there is one thing that gets Darrel excited....it's hot sauce... and our own labels looking so good... is extra exciting! He is putting them out on our shelves as we speak and just wanted to let you know we are very pleased." Customer from Mount Airy, NC
www.hotshotsdistributing.com/private-label
"Just wanted to let you guys know that the sauces were a HUGE success! We ran out of them the first day, and our only regret is that we didn't order more for the event! We will definitely be coming back to Hot Shots. Definitely." Customer from Los Angeles, CA
Toll Free 1-888-248-5159
Convinced Now? Getting started is easy.
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Provide your information
First, we will need you to provide a P.O. or fill out and return our "Customer Info & Prepay Form" located on the next page in this guide to put you into our system.
Design your labels
Provide your own label artwork, or work one on one with a professional designer from Hot Shots. Basic label designs start as low as $30.
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Select your products
Choose from any of our 17 different products available for Private Label. Can't make up your mind? We'll be glad to steer you in the right direction.
Process and Ship
After artwork approval, we're all done! Well, at least you are anyways. We'll take it from here, and have your order headed your way in about 3-5 business days.
Good question. We get that all the time. When do I pay for my order?
Due to the exclusive nature of private labeling, all orders are required to be prepaid by credit card prior to processing
Does Hot Shots offer payment terms?
Will you sell my private label items for me?
Sorry, Hot Shots does not distribute customer private label.
Is there a Label Setup cost?
Terms are available to candidates who successfully meet the requirements of our credit application. Please contact us for more information.
Hot Shots charges a one-time setup cost of $30 for each new label design. In addition to making sure your label correctly meets our printer specifications for output, we will also keep all of your designs on file for any future reorders.
What is the minimum order quantity?
Does Hot Shots offer design services?
What is the standard turnaround time?
How much are the labels?
We offer a low minimum of 48 units per flavor on initial orders. No mixing and matching allowed. All quantities must be ordered in case increments of 12 units. Quick! After artwork approval, your order will ship within 3-5 business days. Need it sooner? Same day rush services are available for a fee of $150.
Can I order samples?
Yes! In most instances, your design may be covered under the scope of your $30 label setup cost! Fully custom artwork is handled on an individually quoted basis. A full color label is INCLUDED with each bottle purchased. Additional labels may be purchased at $.50 per label.
How will my order ship?
Of course! Samples are available for purchase at the unit cost plus shipping. Please let us know which products you are interested in, and we will have those headed your way.
Orders under 200lbs will usually ship exclusively with FedEx Ground or USPS, depending on your location. Orders over 200lbs usually ship via an LTL freight company of Hot Shots choosing (we shop several carriers to obtain the best rate).
Does Hot Shots offer volume pricing?
What if my credit card is declined?
Can I private label products such as Tabasco?
What if I decide to cancel my order?
Orders consisting of 1000 bottles or more of any flavor may be eligble for a volume discount. Please contact us for more details. Nope, sorry. As awesome as that would be, branded items are the sole property of their owners and they’re pretty proud (and protective) of their sauces.
Hot Shots Distributing Inc.
Should we have any trouble processing your payment, we will contact you immediately and hold your order until the issue has been resolved. In the event that you should need to cancel your order, we will do our best to accomodate your request. However, if the order has been approved and fully processed we will not be able to cancel the order nor can we provide any refunds.
www.hotshotsdistributing.com/private-label
Toll Free 1-888-248-5159
Private Label Customer Info & Prepay Form General Contact Information
I would like to receive news regarding Private Label in the future
Contact Name*
Company/Organization
Email Address* (Invoice and tracking information will be sent to this address)
Website
Telephone*
Fax
Resale # (Required for North Carolina residents wishing to be tax exempt.)
ASI / SAGE Number (if applicable)
Shipping Address
Billing Address
Residential
Contact Name*
Contact Name*
Company/Organization
Company/Organization
Street*
Suite/Apt #
City & State/Province*
Zip/Postal Code
Credit Card Information Visa
Mastercard
Circle Credit Card Type Below
Discover
American Express
Name on Credit Card*
Same as shipping
Street*
Suite/Apt #
City & State/Province*
Zip/Postal Code
Processing Your Payment
Due to the exclusive nature of Private Label, Hot Shots Distributing Incorporated requires that a valid credit card, with a sufficient available credit balance to cover the cost of your order(s), be on file before your order is processed. This includes all associated freight, handling, and clearance charges.
Company/Organization
Hot Shots' policy is to process payment only at the time the order is ready to ship. Should we need to run your card prior to completing your order, we will contact you before doing so.
Credit Card Number* Expiration*
CVV Code*
Signing below authorizes Hot Shots Distributing Incorporated to charge this credit card in accordance with the terms of your order.
Authorized Cardholder Signature Date
Please include a photocopy of the credit card (Front & Back) including the cardholder's authorized signature. If the back of the card is not signed by the cardholder, please send a photocopy of the cardholder's state issued driver's license with signature.
Submitting This Form
via Fax...............................................................(704) 522-8766 via Email................. privatelabel@hotshotsdistributing.com or you can mail it back to us at: Hot Shots Distributing Inc. Attention: Private Label 4733 Dwight Evans Rd. Charlotte, NC 28025
Questions? Give us a call at 1-888-248-5159
Designing your label. An illustrated approach.
Facts 1 Nutrition Hot Shots recommends including the nutrition facts
List* 2 Ingredient FDA requires that a list of ingredients be included
& Graphics 3 Logos Focal logos, text, & graphics should reside in a width
Weight* 4 Net FDA requires that the product weight be included on
Contact* 5 Distribution FDA requires some sort of contact information to be
& Margins 6 Bleed Graphics going to the edge should extend .1" extra
(included with your template) provided on your label template, however this is not required by the FDA.
no wider than the actual bottle (middle light gray panel). This will ensure it can be viewed head on.
included on every label. This can be your contact information which includes a name, location, and a method of contact. (email, phone, website, etc.)
with every label. You are welcome to style to your liking, however the verbiage should stay the same.
every label. Style to your liking, but this information should likely be visible on the front.
for bleed (orange area). This area will be removed, so keep important text and graphics inside the trim size by about .125" (inner light gray boxes)
* Required by the Food & Drug Administration
Designing your label. Things we didn't illustrate. Where the heck are the templates?
Templates for each product can be found by visiting our website at www.hotshotsdistributing.com/private-label
Resolution & Color Mode
Please submit your artwork in one of the following file formats: .tif, .png. .jpg, .eps, .pdf, .indd, .ai, .psd, .eps Hot Shots Distributing Inc.
Should you decide to provide your artwork in a layered file, please: provide the fonts used or embed them, rasterize the fonts, or convert the fonts to curves.
Providing your artwork
300 dpi or greater in RGB color mode.
Accepted file formats
Dealing with fonts responsibly
Send artwork to art@hotshotsdistributing.com. Any changes needing to be made by Hot Shots after submission may be subject to flat or hourly charges depending on the complexity and time required.
www.hotshotsdistributing.com/private-label
Toll Free 1-888-248-5159
traditional Our "baseline" models. These great tasting and conveniently priced sauces not only do great in retail; but serve as excellent custom promotional items, fundraisers, and handouts!
Red Habanero
Green Jalapeńo
Habanero got your tongue? Our Traditional Habanero blend brings great flavor at a great price! Weight..............................................5oz Heat Rating.....................................7/10
Jala if you hear us! This custom branded Jalapeńo sauce brings just the right amount of flavor and heat! Weight..............................................5oz Heat Rating.....................................5/10
Item #7019PL.................. $2.25 Each
Item #7020PL.................. $2.25 Each
Cayenne
Garlic Habanero
Wide target market? Play it safe with this popular hot sauce favorite. Comparable to many national brands. Weight..............................................5oz Heat Rating.....................................5/10
We hear you garlic lovers abroad! Our best seller, this sauce is too good not to slap your name on. Weight..............................................5oz Heat Rating.....................................7/10
Item #7021PL.................. $2.00 Each
Item #7022PL.................. $2.25 Each
Louisiana Style
Smokin' Chipotle
Personalize this N'awlins blend of aged red peppers to fit your needs! Perfect for restaurants, fundraising, and promos. Weight..............................................6oz Heat Rating.....................................6/10
You can't have heat without some smoke! Custom brand this mesquite tasting sauce to your liking. Weight..............................................5oz Heat Rating.....................................5/10
Item #7032PL.................. $2.00 Each
Item #7025PL.................. $2.25 Each
H ot S a uce
H ot S a uce
H ot S a uce
Hot Shots Distributing Inc.
www.hotshotsdistributing.com/private-label
H ot S a uce
H ot S a uce
H ot S a uce
Toll Free 1-888-248-5159
gourmet Our "top shelf" models. Our Gourmet line steps the game up with quality, heat, and flavor. Customize with your own label to brand these excellent sauces however you like!
Picante Style
Need your label designed? Let us help. Quality designs starting as low as $30! Contact us for more details.
S alsa
Personalize this sweet & zesty salsa and become the talk of the party! So fresh, you'll swear it was homemade. Weight............................................12oz Heat Rating.....................................7/10 Item #2251PL.................. $3.25 Each
Caribbean Habanero
XXX Habanero
A true taste of the Caribbean. Sweet pineapple and habanero go hand in hand with this top selling hit. Weight..............................................5oz Heat Rating.....................................7/10
Personalize this perfect blend of flavor and heat with this XXX habanero hot sauce. Great heat and flavor! Weight..............................................5oz Heat Rating.....................................9/10
Item #1944PL.................. $3.00 Each
Item #7027PL.................. $2.75 Each
XXX Orange Habanero
XXX Habanero Extract
As if Hot Sauce were not unique enough, this attractive flask shape bottle packs a punch with fiery orange habanero. Weight.........................................6.75oz Heat Rating.....................................9/10
Our hottest item. Literally. Be kind enough to warn your customers though, this is some serious stuff. Weight..............................................5oz Heat Rating.................................10+/10
Item #7028PL.................. $3.00 Each
Item #7031PL.................. $2.25 Each
H ot S a uce
H ot S a uce
Hot Shots Distributing Inc.
www.hotshotsdistributing.com/private-label
H ot S a uce
H ot S a uce
1-888-248-5159
steak,wings, & barbecue Our "everything else" models. These products are sure to cover all tastes of life, while offering a creative, unique, and tasty way to promote your brand or cause.
Thick & Rich Steak
Chicken Wing
Name brand quality without the name brand price. Speaking of branding, make this sauce your own today! Weight............................................10oz Heat Rating.....................................2/10
Personalize this great tasting chicken wing sauce! Sure to bring a wing some personalized zing! Weight............................................12oz Heat Rating.....................................5/10
Item #7035PL.................. $3.00 Each
Item #7034PL.................. $3.00 Each
Southern Mustard
Sweet & Tangy
Make the next barbecue get together yours with this custom southern style BBQ sauce. Weight............................................12oz Heat Rating.....................................2/10
Be the talk of your next tailgating event with this sweet and tangy barbecue sauce. Weight............................................12oz Heat Rating.....................................2/10
Item #7029PL.................. $3.00 Each
Item #7030PL.................. $3.00 Each
Gourmet Red
Barbecue
Brand all 19 ounces of this pure down home flavor any way you want! Great taste, great value, you can't go wrong. Weight............................................19oz Heat Rating.....................................2/10
Does your brand have seasoning on demand? Spice it up with this delicious barbecue seasoning! Weight..............................................5oz Heat Rating.....................................3/10
Item #7040PL.................. $3.00 Each
Item #7045PL.................. $2.75 Each
SAUCE
B arbecue S auce
B arbecue S auce
Hot Shots Distributing Inc.
www.hotshotsdistributing.com/private-label
SAUCE
B arbecue S auce
S e a so n i n g
Toll Free 1-888-248-5159