LOS ANGELES LAKERS
YEARBOOK
Relive the Lakers’ entire season in style
From the first preseason tip-off to the final playoff buzzer—it’s all in the Lakers Official Yearbook. THE YEARBOOK FEATURES: In-depth team roster and bios Memorable action photos Stats, stats and more stats… Fun player appearances off the court Learn about every team member, from Ronny Turiaf’s multi-lingual abilities to Luke Walton’s varied musical tastes, in a bright and eye-catching layout. It’s all inside the Lakers Official Yearbook!
Fans refer to it, and read it over and over. A perfect place to advertise!
As with Lakers magazine, the Yearbook is available in Print and Online, with extra online updates!
PRINT MECHANICAL REQUIREMENTS TRIM SIZE: METHOD OF PRINTING: BINDING METHOD: SIZE: FULL PAGE: SPREAD: 1/2 PAGE HORIZONTAL:
83/8" x 107/8" Web Offset Perfect Bound ( 1/8" gutter grind ) NON-BLEED
BLEED
7 3/8” x 9 7/8” 15 3/4” x 9 7/8” 7 3/8” x 4 7/8”
8 5/8” x 111/8” 17” x 111/8”
NOTE: On all bleed materials, keep live matter 1/2” inside all four sides to allow for variations in trimming, folding and binding. Allow 1/8” for gutter grind.
2006-2007 Season
RETENTION OF MATERIALS
PRINT MECHANICAL SPECIFICATIONS
Lakers magazine
Material is held for one year, unless we are otherwise notified.
All advertising is printed web offset. Follow SWOP specifications for all materials.
CHANGES
DIGITAL FORMAT REQUIRED
If keycode changes are necessary, the work will be billed at cost. The minimum charge is $35.
LAKERS is a direct-to-plate publication. Digital files are required in the following programs:
SHIPPING INFORMATION
QuarkXPress 6.0, Adobe Illustrator 10 or higher, Adobe Photoshop 7.0 or Adobe Acrobat PDFs; no tiffit files, please. Please be sure to include all fonts (Macintosh format only) and graphics used in the advertisement, as well as all native files and program version information. (Adobe fonts are required.) Files may be submitted on either CD, DVD or via e-mail. CDs and DVDs should be Macintosh format. Please label all materials, whether submitted via e-mail or via disk, with the name of the advertiser and the publication in which the ad is to appear. For black-and-white advertisements, please include a hard copy of the advertisement for proofing purposes. For color advertisements, provide color chromes if available, or a color laser copy or similar digital proof is acceptable, but we cannot guarantee exact color matching.
All materials must be at Skies America, in Beaverton, Oregon, on or before closing date.
The Los Angeles Lakers introduce Lakers magazine— the best team publication in the country— now in print and on www.lakers.com.
SEND ALL ELECTRONIC FILES AND FINAL PROOFS TO:
What’s on the Lakers roster? In-depth features, stunning photography and an insider’s look at the team from every angle—from the locker room to the rim.
John Mendez, LAKERS Skies America Publishing Company 9655 SW Sunshine Ct., Suite 500, Beaverton, OR 97005 Phone: 503/520-1955 ext. 642 Fax: 503/520-1275 E-Mail: johnm@skies.com
JOIN THE NBA’S MOST POPULAR FRANCHISE! SKIES AMERICA PUBLISHING COMPANY
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9655 SW SUNSHINE CT., STE. 500
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BEAVERTON, OREGON, 97005 USA
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PHONE 503.520.1955
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FAX 503.520.1275