GET YOUR BRAND IN HERE.
Glenn Edg erton, Arti stic
Advertise in Hubbard Street’s program books.
Su m m e r Series Ju n e 5 – 8
Director
Hubbard Street program book advertising should be part of your marketing strategy if you want to: Glenn Edgerton, Artistic Director
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Reach a highly affluent and educated audience.
Affiliate your company with one of the most internationally celebrated brands in Chicago’s cultural scene. n
D emonstrate your brand’s commitment to supporting cultural institutions and the wider Chicago community.
Winter Series December 12–15
By advertising in Hubbard Street’s program books, not only do you gain access to highly desirable demographics, you also support our mission to transform lives through dance.
Gnawa by Nacho Du ato Quintett by William Forsythe The Impo (Thursday ssible, a , Saturd ay and Sun W or ld Prem day) Falling An iere by Al gels by ejandro Jiří Kyliá PACOPE Cerrudo n (Friday only) PEPLUTO by Alejan dr o Cerrud Glenn Edg o (Friday onl erton
HUBBARD STREET’S PROGRAM BOOK:
Artistic
y)
Director
One Thousand Pieces
by Alejandro Cerrudo
Readership is guaranteed.
Each season, Hubbard Street performs for more than 65,000 Chicago residents and visitors. As our patrons enter the theater, an usher hands each person a program book. For at least half an hour, as they wait for the curtain to rise and the performance to begin, patrons read the Hubbard Street program book from cover to cover.
nder Andrew Alexa Producer CEO/Executive Kelly Leonard President Executive Vice Glenn Edgerton tor Artistic Direc quist Jason D. Palm tor Executive Direc
Spring S eries
Audiences are treated to interviews with the choreographers and designers, intriguing behind-the-scenes details, and rich photographic spreads. Design sketches and rehearsal shots bring them backstage for a glimpse of the creation process. Dancer headshots and biographical details help audience members get to know the artists.
Featurin g
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N SE ASO
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March 12 –15
Saraba
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Our compelling editorial content, crisp design, and beautiful images make each Hubbard Street program book an integral companion piece to all of our performances. They’re an absolute must-read for everyone in the audience.
only)
ober 15–19 Duato ll SerieNaschOoct Fa Gnawa by
Sunday)
the m Forsylli by Willia f Fa nmigere by Alejandro Cerrudo o hinteettArtble TQu , a World Pre The Impossi oth, Director (Thursday,
Patrons revisit these content-rich books during intermissions and after the applause. Many of our patrons take their ticket stubs and program books home as keepsakes. Your brand will stay with them long after the curtain descends.
Saturday and
) (Friday only Billy Bunger gels by Jiří Kylián do (Friday only) Falling An jandro Cerru PLUTO by Ale PE PE CO PA
DIRECT YOUR MESSAGE TO A CAPTIVATED AUDIENCE. To reserve your space or for additional details, contact Sidney Cristol, Advertising Representative 312-850-9744 ext. 164 or scristol@hubbardstreetdance.com 1
Who’s reading our program book? Hubbard Street Dance Chicago performing arts audiences are: Affluent influencers with buying power More than 50% of ticket-holding households have incomes above $125,000 and net worth above $250,000. Half live in homes valued above $300,000. Educated, culturally engaged and civically active More than 80% of ticket-holders possess college degrees, with more than 40% holding postgraduate degrees. Our patrons regularly attend cultural events, and support arts and charitable organizations.
Our audiences have a deep, emotional and lifelong connection to Hubbard Street.
How do they spend their money? Electronics Leisure Health and Beauty Travel Home Improvement/Interior Design Medical Care Dining
“Exceptional, inspiring, a transformative experience.”
Landscaping/Gardening Architecture Real estate Health and Fitness/Well-being Art/Antiques and Collectibles Apparel and Jewelry …and much more
“This is my second year as a season ticket holder. The more I see and know, the more I enjoy being there. I sincerely applaud your excellence. It’s always lovely attending a Hubbard Street performance.” “We love the Harris Theater, which is a perfect venue for the fabulous performances. We always leave smiling and shaking our heads, ‘Wow!’ The combination of talent, humor, artistry and dedication is just awesome, literally. Our hearts are moved.”
What other cultural institutions do they attend? Art Institute of Chicago Chicago Architecture Foundation Chicago Botanic Garden Chicago Dancing Festival Lyric Opera of Chicago Chicago Shakespeare Theater Museum of Contemporary Art Chicago Symphony Orchestra Goodman Theatre
Source: Hubbard Street Dance Chicago audience surveys
Court Theatre Joffrey Ballet Lookingglass Theatre Company Steppenwolf Theatre Company Museum of Science and Industry Field Museum of Natural History DuSable Museum Ravinia Festival ...and many more
To reserve your space or for additional details, contact Sidney Cristol, Advertising Representative: 312-850-9744 ext. 164 or scristol@hubbardstreetdance.com
Top: Backstage at the Harris Theater for Music and Dance. Photo by Todd Rosenberg. Above: Hubbard Street Dance Chicago in Little mortal jump by Hubbard Street Resident Choreographer Alejandro Cerrudo. Photo by Todd Rosenberg.
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Hubbard Street’s program book is a content-rich, full-color, cover-to-cover magazine featuring performance information, dancer bios and behind-the-scenes features.
“One thing must be made abundantly clear: The Hubbard Street dancers are simply phenomenal.” –Chicago Sun-Times tdance.com hubbardstree
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Fall Series 2014
“Hubbard Street Dance Chicago ought to bottle itself as a cure for the ills of the era.” –The New York Times “Finely crafted, deeply gorgeous.” –Time Out Chicago
About Hubbard Street
s together to enrich, artists, art and audience s core purpose is to bring Celebrating its 37th Hubbard Street Dance Chicago’ the experience of dance. and change lives through ng its creative talent engage, educate, transform innovative force, supporti Street continues to be an season in 2014–15, Hubbard artists. onal y by major internati while presenting repertor and Hubbard Dance Studio at LaSalle grew out of the Lou Conte in senior centers Hubbard Street Dance Chicago e of four dancers to perform Conte gathered an ensembl e Director. Conte Streets in 1977, when Lou company as its first Executiv hips with G. Cohen soon joined the relations Barbara grew and Chicago. across during which he initiated company for 23 years, Jiří Kylián, Ohad Ezralow, Daniel continued to direct the Duato, ed artists including Nacho both emerging and establish orbett and Twyla Tharp. Naharin, Lynne Taylor-C Hubbard Street’s international focus, began widened Hubbard Street’s within, launching the Conte’s successor Jim Vincent cultivated growth from Symphony Orchestra and Alejandro Cerrudo to make collaboration with the Chicago Resident Choreographer inviting and p Worksho 1984 through the Inside/Out Choreographic ip provided continuity from 23 years of executive leadersh tion. his first work. Gail Kalver’s Palmquist joined the organiza Executive Director Jason 2006–07 season, when
t, moved this legacy and, together with Palmquis Artistic Director in 2009 for building repertoire, Glenn Edgerton became of a three-pronged program Inside/Out is now part for artistic development forward on multiple fronts. being a national model ment Initiative, aimed at the Choreographic Develop dance. ing contemporary concert while proactively diversify Hubbard Street deeply and other institutions keep Art Institute of Chicago relationships with its Partnerships with the CSO, e, Edgerton has extended Ek, Sharon n. To the company’s repertoir as Kyle Abraham, Mats connected to its hometow significant new voices such adding while raphers signature choreog Quijada. Victor and Eyal, Alonzo King year the U.S. to perform all in es ensembl only the of s members comprise one d Summer Intensive Program The main company’s 18 two nationally renowne around the world, while early-career artists, was long, domestically and 2, its second company for cultivates its ranks. Hubbard Street by Terence Marling, HS2 bring young artists into directed Now a. and Julie Nakagaw s domestically and founded in 1997 by Conte choreographers, and perform eration next-gen identifies development. young professional dancers, experimentation and audience education, collaboration, abroad in service of arts rks for arts experience s are nationwide benchma n and Community Program Hubbard Street Hubbard Street’s Educatio s of students. In 2009, impacting the lives of thousand expression. In 2014, schools, in creative tion on s apprecia emphasi and with an the Programs to teach dance physical disabilities joined launched Youth and Family spectrum disorder and s for youth with autism disease. n’s Parkinso by Adaptive Dance Program affected in the Midwest for those first dance-based program workshops and master Street began in 1974 — Hubbard in where — levels all at Studio offer training At the Lou Conte Dance variety of weekly classes expertise, while a broad ® classes allow access to Pilates®, Zumba and more. African, hip-hop, yoga, jazz, ballet, modern, tap, nce.com to learn Visit hubbardstreetda
Leisa Beemer, from Shan Bai, Jamy Meek and Hubbard Street Dancers Frederking. 1998. Photo by William Sechs Tänze by Jiří Kylián,
“Take a deep breath, because Hubbard Street Dance Chicago is going to take your breath away.”
more.
–The Washington Post
left, in
Inger, 2008, from left: in Walking Mad by Johan Hubbard Street Dancers Terence Marling, Meek, Kevin J. Shannon, Benjamin Wardell, Jamy Rosenberg. Dincolo. Photo by Todd Jason Hortin and Meredith
works with Ron De Jesús Choreographer Twyla Tharp Remember Clifford in Hubbard during the creation of I Lou Avenue studio (now the Street’s 218 South Wabash University), 1995. Conte Studio of Roosevelt
Alvis and Alejandro Cerrudo, Shannon Hubbard Street Dancers 2008. Set by Lucas Crandall, Terence Marling in The . Photo by Todd Rosenberg
Archival photo.
hubbardstreetdance.com
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Fall Series 2014
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To reserve your space or for additional details, contact Sidney Cristol, Advertising Representative: 312-850-9744 ext. 164 or scristol@hubbardstreetdance.com
FALL SERIES OCTOBER 15–18, 2015 A full evening devoted to one of the world’s foremost choreographers, William Forsythe, opens Season 38 with a bang. The evening features One Flat Thing, reproduced; the return of Quintett; and the first U.S. production of N.N.N.N.
WINTER SERIES DECEMBER 10–13, 2015 Crystal Pite brings the U.S. company premiere of Solo Echo to Hubbard Street, alongside the Harris Theater debut of Waxing Moon by Robyn Mineko Williams, and a world premiere by returning company dancer and choreographer Penny Saunders.
SPRING SERIES MARCH 17–20, 2016 Innovative choreography and repertory favorites from recent seasons at Hubbard Street include The Impossible by Alejandro Cerrudo, I am Mister B by Gustavo Ramírez Sansano, and a world premiere by Hubbard Street Rehearsal Director Lucas Crandall.
SUMMER SERIES JUNE 9–12, 2016 It’s the triumphant return of the most critically-acclaimed theatrical event of 2014: Hubbard Street + The Second City’s collaboration The Art of Falling!
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ADVERTISING SPECIFICATIONS AND RATES
Print Ad Specifications
Full Color Print Advertising for our 2015–16 Season n
Full-bleed, four-color ads (full page, half-page, or quarter-page)
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Ads face content when possible
Four volumes at 5,200 copies reach a potential of nearly 70,000 readers n
[A] F ull Page 5.5” w x 8.5” h full bleed
Electronic programs are published online and emailed to every patron n
[B] Half Page hz 5.5” w x 4.25” h full bleed
Premium Print Positioning and Digital Opportunities n
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remium placement is available for an additional fee on a firstP come, first-served basis. Premium placements may include: inside back cover, inside opposite back cover, program credits section, creative team bios section, or two-page spreads. ew this season! Sponsor an edition of Accent, our digital n dramaturgy publication emailed to more than 22,000 Hubbard Street fans. This media-rich publication brings patrons closer to the dance with highly-desired details about choreographers, works, dancers, and behind-the-scenes happenings at Hubbard Street. As a sponsor, you are given recognition in the bannerhead and dedicated space in the body of the publication for your own message. (Number of editions vary by Series. Sponsorships available on a first-come, first-served basis.)
[C] 1/4 Page hz 5.5” w x 2.125” h full bleed
Trim size: 5.5” w x 8.5” h Paper: 70# Text Silk; Full Color; Saddle Stitched File submission n
Please allow 1/8 inch all the way around for bleed
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We only accept the following file formats: PDF, JPG, TIFF
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Resolution: Must be at least 300 dpi at 100% size of your ad
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Files should be converted to CMYK; no spot colors.
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Email your file (up to 20 MB) to: scristol@hubbardstreetdance.com
SPONSOR THE ENTIRE BOOK
Print Rates
Sponsor our Season 38 programs. Call 850-9744 ext. 164 for details about this special opportunity.
SIZE
Fall Series
Winter Series
Spring Series
Summer Series
SEASON RATE (all 4 series)
Full Page
$1,700
$1,700
$1,700
$2,000
$4,970 (a savings of $2,130)
1/2 Page
$1,000
$1,000
$1,000
$1,500
$3,150 (a savings of $1,350)
1/4 Page
$650
$650
$650
$1,000
$2,065 (a savings of $885)
Print Submission Deadlines SERIES
SERIES DATES
AD CLOSE DEADLINE
CAMERA-READY ART DUE
Fall
October 15–18, 2015
September 10, 2015
September 17, 2015
Winter
December 10–13, 2015
November 5, 2015
November 12, 2015
Spring
March 17–29, 2016
February 11, 2016
February 18, 2016
Summer
June 9–12, 2016
May 1, 2016
May 8, 2016
Accent Sponsorship Fall Series
Winter Series
Spring Series
Summer Series
PRINT ADD-ON*
$1,200
$1,200
$1,200
$1,700
$300 per program print ad
*Print advertisers may sponsor one available Accent edition for each purchased print ad.
To reserve your space or for additional details, contact Sidney Cristol, Advertising Representative 312-850-9744 ext. 164 or scristol@hubbardstreetdance.com 5
SEASON 38 PROGRAM BOOK Advertising Opportunities scristol@hubbardstreetdance.com
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o FULL PAGE o HALF PAGE o QUARTER PAGE
FREQUENCY:
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o PLEASE CONTACT ME ABOUT PREMIUM PLACEMENT.
ACCENT SPONSORSHIP SERIES:
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We will contact you to schedule the date of your sponsorsed edition(s). Special instructions:
PAYMENT INFORMATION Payment for all advertising is due within 30 days of ad close. Specific location of non-premium placement ads is subject to final layout requirements and cannot be guaranteed. Hubbard Street Dance Chicago cannot be held responsible for errors on camera-ready art, and reserves the right to refuse ads. I have read the above terms and hereby agree to them:
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Please make checks payable to Hubbard Street Dance Chicago. Mail to: Hubbard Street Dance Chicago Attn: Sidney Cristol 1147 West Jackson Blvd. Chicago, IL 60607
THANK YOU FOR YOUR SUPPORT.