University Of Bahrain Collage of Engineering Department Of Architecture and Interior Design INTD 410 / 2021-2022
Amazo Blink Studio / Ultraconfidentiel Design
CASESTUDY
STUDENTS NAME : KAWTHER ALI – 20166513 HUDA S AHMED 20177753 ABRAR AL-NASSER – 20155927 SEC: 01 INSTRUCTOR: DR . FATIMA QAED
Contents General information
Component
Human behavior
Positive and negative
INTRODUCTION Concept(the story)
Bubble Diagram
Interior analysis
Design elements & principle
Site analysis
Zoning
Furniture
Color scheme
Plan
Circulation
Lighting (artificial& natural)
Material
GENERAL INFORMATION THE STORY
Climate
•It's a fashion studio designed to boost creativity and interactions between all generations of fashion designers, BLINK studio's energy is fully enhanced thought open spaces and collaborative areas. • It's mixed of modern industrial designs and revisited Indian traditions inhabits by Indian fashion, textile, pattern
• • • • • • • • •
Project Name: Amazon BLINK, Gurgaon
Typology: Retail Design, Fashion Studio
Area: 44000 ft² Year: 2017 Photographs: Kapil Kamra Architects and designer: Ultraconfidentiel Design Client: Amazon City: New Delhi Country: India
Site Analysis
Shop Pharmacy
Delhi's has an extreme climate. It is very hot in summer (April July) and cold in winter (December - January). The average temperature can vary from 25oC to 45oC during the summer and 22oC to 5oC during the winter.
Electronics store Stationery Primary School Hotel Sunrise
People The people of Delhi are friendly and welcoming. they are open new culture and ideas and are proud of their traditional at the same time.
Sunset Wind ( 72% winter winds is northwesterly ,28% easterly )
PLAN ANALYSIS
ZONING
BUBBLE DIAGRAM
Editorial
Creative Conferenc e
Cafeteria
Breakout
Reception Reading lounge Breakout Smoking room Production Editorial Aviator (work room) Creative room Photography studio Small meeting room
Photography studio
Entranc e Aviator
Open office
Legend 1. 2. 3. 4. 5. 6. 7. 8. 9. 11.
Weak Middle Strong
WC 14. 16. 17. 18. 22. 25. 26. 27. 28. 29. 30.
Quit room Security room Open office conference room Private office Operation Air room photo equipment Product store Cafeteria Styling closet
Operation Product sore Reception
Reading lounge
PLAN ANALYSIS Staff Entrance
Staff
CIRCULATION
VISITOR
3D PLAN
Visitor Entrance
Components Exposed ceiling LED Track light
•
HVAC ducts
Name of space:
Reception •
Color scheme:
•
Electrical devices : Mac desktop
Design element: Shape-line pattern Wall finishes with Bronze panels
Reception desk , white color , geometrical design.
Hidden light
Aim: A center for asking & information
black modern concrete floor
Components Design element: Shape-line pattern
•
HVAC duct
steel linear grill ceiling LED Track light
LED light 2000K temperature
Glass geometric pattern
Name of space:
Break out •
•
Color scheme:
Aim:
To enjoy meals with friends
Window wall , to enters natural light
Wall finishes with Bronze panels
Wooden table Stool chair
• Human behavior: The circler shape is softer and provides safety.
Artificial plant
black modern concrete floor
Dining table with chairs made of black and light brown wood finishes
Components Hang glass light
•
Black Exposed ceiling
Continues hang track light Red plumbing
Name of space:
Horizontal wall panel
Operation
•
Long white board is focused by the lighting
Color scheme:
•
Electrical devices : - Tv
•
Aim:
Curtain roller blind
Minimalist painting
Where the team sits and work.
Desk light Fixed in the edge of table
• Human behavior: The horizontal line make us thinking well and feeling of rest.
Storage cabinet is join with the table. Finishing :wood and paint
Indian carpet ( effect by iran carpet design )
Components Design element: Circlur shape in lighting – table gives comfortable.
•
Attached gypsum ceiling.
Ac grill ceiling. Hidden light
Name of space:
Aviator room •
Hang light bring more light for the user.
Color scheme: LC Privacy glass wall
•
Electrical devices : Tv
•
Aim:
A room using to work in fashion.
Design element: Rectangular horizontal shape make the room wider.
Dress Form: Black Female Dress manikin
• Human behavior: The organic shape bring comfortable and friendly in feeling.
Green soft carpet
Grey wooden table
Office Chair: Fern Task
Components LED Track light fire alarm
Name of space:
•
fire sprinkler systems
under cabinet lighting – 2000K temperature
Cafeteria
Color scheme:
•
Vertical green wall ( grass and green leaves ,….)
•
•
Wall finishes with Bronze panels
Electrical devices : -Coffee machine, microwave, fridge.
Aim:
linear kitchen , with oak wood finish
Stainless steel corners
Glass-aluminum roof ,to enter natural light (skylight)
Breaking and gathering space for staff.
• Human behavior: The wood make calm effect and cozy- the plants refresh the air in the space.
Round shape suspended LED luminaire
Transparent wall covered with specific pattern , behind the booth there is a vertical green wall
Booth made of leather and wood Rectangular White plastic table with curve edges
Strips Oak wooden floor
Components HVAC duct
•
Name of space:
Employees Entry •
•
suspended lighting
Color scheme: 5-piece gallery wall frame set
Aim:
Welcoming lobby with photo gallery.
Concrete wall finishes
• Human behavior: A lot of grey color causing sadness and depression.
Flooring : Light -Gray concrete floor The elevator area showcases monochrome artworks with drop lights suspended from the ceiling.
Components Hvac liner slot air diffuser
•
Suspended ceiling – with GWB
LED big ceiling panel
Hidden light
Name of space:
Conference room •
Double Head LED ceiling light
Color scheme: blind curtains
• •
Electrical devices : - Tv Aim:
Window wall , to improve natural light Painting wall
Gathering all stars to dissuasion
Human behavior: behavior: •• Human Health and Productivity The sunlight feel calm, Benefits of Natural Light in focused and less worry. Spaces.
Glass geometric pattern
brown wooden floor
wooden Longer table – with dark gray color
Office Chair: Fern Task
Components HVAC pipes
•
fire sprinkler systems
suspende d lighting
Name of space:
Open office •
Color scheme:
•
Electrical devices : - Telephones
Painting wall
• Human behavior: The sunlight feel calm, focused and less worry.
Office Chair: Fern Task
Brown concrete flooring : faded-red color micro-concrete flooring to remind the sandstone used in architecture through the Indian sub-continent.
Components Spotlight
•
Name of space:
A Private office •
Color scheme:
Orange paint Help to creativity – success and give calming and energizing effect.
• Aim: Privacy work space for the teams.
• Human behavior: Orange color symbolizes power, energy and ability to continues.
Boss office stool with foot rest black
HVAC diffuser
LED Track light
Components LED ceiling light line shape
•
Exposed metal beam ceiling to create industrial feeling
Name of space:
Artificial plant
Creative Room •
LED track spotlight
Color scheme:
•
Electrical devices : - Tv
•
Aim:
Drawing paper
Design principle: Proportion and repetition in wall panels
Dress Form: Black Female Dress manikin
the main room for fashion designer.
•
Human behavior:
6000k light temperature used to improved mood, mental awareness, and productivity in offices. Multipurpose use d ( Table and white board)
Indian carpet ( effect by iran carpet design )
Components
Suspended ceiling – with GWB
HVAC diffuser
Tadelakt blue painting wall
Used the blue colour to bring comfortable and relax feeling.
Name of space:
•
A Private Meeting Room •
Color scheme: Plasterboard
•
Aim:
To enjoy meet with friends.
• Human behavior: Blue color help mind feeling calmness, peaceful and stability.
Brown concrete flooring Flooring : Carpet with light blue color
Design Element: vertical line in steel coffee table.
Wooden chair from modway company
Components Brown oak ceiling panel
•
HVAC diffuser
Spotlight
Black aluminum ceiling tiles
Name of space:
WC
•
Color scheme:
Mirror
Black rectangular Ceramic tiles ,matte
Liquid soap dispenser
Gray rectangular Ceramic tiles ,matte
Brown oak cabinet
White washbasin surface
Bronze faucet Washbasin
Design analysis Line
Vertical and horizontal line in the wall, ceiling and furniture.
Different size of rectangular shape.
Contrast in using cool and warm colour. Geometric shape, plants and diagonal line.
Contrast
Shape
Unity
Pattern
Geometric shapes
Design element
Balance
Color
Texture Soft- matt and glossy material texture.
Monoaromatic colour scheme, less of orange –bluebrown.
Design Principle Repetition Proportion
The asymmetrical balance in meeting area, Entrance and workshop.
The size of Subdivisions in wall panel, book shelf and window.
The colourlighting- furnitureshapes and pattern.
How affect our design? • Positive 1.
2.
3. 4. 5.
Blend between industrial environment and some touches of Indian culture. There are many offices flexible , comfortable , and meet the needs of employees . An inspiration space for young designers to invent new ideas. The beauty of using natural material and natural light in interior . The Selection patterns and materials in the space represents Indian culture.
• Negative 1.
There is a lack of biophilia design in offices.
2.
The place needs to add bright and cheerful colors that stimulate work.
3.
The presence of the ceiling and wiring without gypsum leads to chaos in the place.
4.
Lack of balance and harmony in the choice of colors and materials.
5.
The use of a system (monochrome) in one area such as the entrance of the staff gives a feeling of boredom and gloom and there is nothing interesting in it .
City EVIRONMENT AND CULTURE
COPENHAGEN
RESEARCH 3
Content General information
Art
Environments
History
Language
City symbol
Lifestyle
Architecture and interior design
Nature
Education
Economy
Technology
General information
Copenhagen, Denmark’s capital, sits on the coastal islands of Zealand and Amager. It’s linked to Malmo in southern Sweden by the Öresund Bridge. It is known as one of the most bicycle-friendly cities in the world, with bicycles outnumbering its inhabitants.
• Location : Area: 88.25 km² Founded: 1167 Weather: 15°C, Wind W at 19 km/h, 86% Humidity Local time: Thursday 6:23 AM Population: 602,481 (2017)
Metro population: 2,057,142
Environments
• Climate :
• Sustainable : The aims to make the Danish capital the world’s first net carbon neutral city – a goal that it wants to achieve by 2025.
The average temperature is : 47.0°F (8.3°C). July with an average temperature of 62.0°F (16.7°C).
February, with an average temperature of 32.0°F (0°C).
Adopted: -Energy Consumption. -Energy Production. -Green Mobility. -City Administration Initiatives.
History
The history of Copenhagen dates back to the first settlement at the site in the 11th century. From the middle of the 12th century, it grew in importance after coming into the possession of Bishop Absalom, and the city was fortified with a stone wall during the 13th century.
Language
•
Denmark has one official language: Danish.
•
Danes are taught English from a very young age and 86% of all Danes speak English as a second language.
City symbol
The left and right towers represent the castle of Absalon.
The greater coat of arms features three helmets of military equipment.
The central feature of the full arms are three towers rising above water.
The water element refers to the city's original name Havn meaning "Harbor" (Latin: Hafnia).
The central tower originally depicted a church building inside that castle.
Two lions act as supporters of the central escutcheon.
Checking the weather forecast
Commuting on a bike
Wearing black clothes
Eating a hot dog
jogging
Recycling
Lifestyle
• Religion :
• Habits:
The official religion of Denmark, as stated in the Danish Constitution, is Evangelical Lutheran. 3%
5%
85% Danish population
Roman Catholic
Muslim population
• Food :
Kartofler
Smørrebrød it is their open-faced sandwiches. A smørrebrød is typically made with buttered rye bread topped with any combination of meats, cheeses, and garnishes.
These caramelized potatoes are often used as a side dish for Christmas dinner. At one time, they were eaten only by the wealthy because butter and sugar were costly.
Stegt flæsk med persillesovs
This dish is known as the “national dish of Denmark.” It is a simple and tasty combination of crispy pork, potatoes, and parsley sauce.
• Food :
Frikadeller Risalamande This almond rice pudding is typically served after Christmas dinner.
This savory pork meatball is a favorite in Denmark. It is often served with brown sauce, potatoes, and cabbage.
Koldskål The word Koldskål means “cold bowl.” This dish is traditionally a summer dessert that consists of cold buttermilk soup, biscuits, and fruit..
• Food :
Tarteletter Karbonader These breaded pork patties are a popular dinner item in Danish cuisine.
These flaky tartlets are filled with a chicken and asparagus mixture.
Pølser Pølser is the ultimate street food and is known as a kind of gourmet hot dog. It is made with a red sausage, bun, and various toppings.
Women A bonnet
• Fashion :
A blouse and jacket
Dress code is somewhat informal in Denmark. Danes tend to wear smart-casual clothes .
Skirts and petticoats (worn under the skirts)
leather dress shoes with buckles in the front
Traditional Clothing • The traditional costumes date back about 250 years ago. • Clothes were homemade from wool or flax yarn. • Many of the colors of the fabric were made with vegetable dyes. •
Both women and men wore clogs.
Men long shirts and jackets The buttons were made of tin
white woolen stockings leather boot , or clogs.
• Fashion :
New style clothing Danish fashion Minimalism
Simple
Colorful
Joyful
• Music : Classical music
Blues
Jazz
Electro
Blues
• Transportation :
Harbor
Cycling
S-train
Trains Metro Airports
Bus
• Currency : Danish Kroner (written as DKK)
2- Copenhagen Pride • Festivels : 1- Distortion
Orchestrated chaos and terrific street parties with electronic music.
A colorful parade full of fun and games and political messages.
3- Copenhagen Jazz Festival
More than 100 venues, 1,100 concerts and 250,000 guests.
5- UHØRT Festival • Festivels :
4- Strøm Festival
Copenhagen electronic music scene.
The festival where newbies and garage professionals show off their talent. 6-CPH PIX
A two-week audio-visual trip at Denmark’s largest film festival.
8-Copenhagen Cooking & Food Festival • Festivels :
7- CPH:DOX
Copenhagen Cooking & Food Festival when some of the best and most passionate chefs and food enthusiasts in Scandinavia put their heads together.
9-COPENHELL
One of the world’s oldest documentary festivals.
Headbanging at a four-day decibel bombardment from hell.
• sculpture
Art
• Pottery:
• Painting:
Royal pottery
The Little Mermaid
FAMOUS AND RARE MODERN ART PAINTINGS
H.C. Andersen Statue
Tine Weppler
Zinkglobal TEXTILE PAINTING
Agnete and the Merman
Art
• Street art
Tullinsgade
Stefansgade
Saxogade
• Its covers an entire side of a building in an artistic manner and adds significant value to the neighborhood. • It has even been used as a tool for the gentrification of poorer neighborhoods in the city.
Oehlenschlægersgade
Sankelmarksgade
Sofiegade
5. Westend
Rentemestervej
Rentemestervej
Nyhavn
Architecture & interior design Copenhagen, the capital of Denmark, is brimming
with both historic and modern architectural wonders. Simple design
Minimalism
Functionality
Materials
Metal
Concrete
Glass
Wood
Brick
Important elements S
N Sunny side
Light, water, open spaces and sustainability.
Old sailors’ ship
Dark side
The harbour it is lined by brightly colored townhouses and bars, cafes, restaurants and music events built with wood, bricks, and plaster.
Superkilen park
A park that supports diversity of society design is take from different nationalities that live in the area.
Divided into 3 different colors.
Red (market and culture)
Black (an urban living room)
Morocca n fountain
Green (sports and recreation).
Japanese cherrytrees
The black area
Bike path The fixed table create an urban living room
Steel wavy playing
The Turkish bench Chines palm
Organic seating
Speed bumps
Superkilen park The red area
The local residents meet each other through physical activity and games.
The green area
Use the geometric shape and straight line in the floor.
Soft landscape flooring allow to the family and children sunbathing, breaks and playing in the grass like(hockey). Circular shape Half circle
The activity tools is colorful made of steel.
A triangular shape in shading table and the figures.
The royal Danish opera house
The crystal lighting add luxury in the space.
The national opera is a landmark in Copenhagen and a symbol of the city's rich cultural life. Dramatic canopy Represented the concept of music in building. Tree around to improve the air.
Wood is good to create a clear sound
Maplecovered
The exterior is covered by multi size of marble tiles.
Suspended balconies and Parquet and balconies stand out as stairways one consistent whole, reaching all the way to the front of the stage.
The chairs is blue color Striped wood panel
Blind curtain
Rhythm of wood panel wall in the opera hall The wood and natural color scheme dominate in the space
Royal Danish Library
The black diamond
A contemporary addition to the Royal Danish Library. Its name comes from its irregular shape and black granite cladding.
Glass part allow the sun light to the atrium.
Black granite cladding. Steel frame
Multi function Library- CaféQueen hall, Exhibition and music chamber and jazz.
Natural wood
Wavy balconies
Colors of the materials provide neutral backdrop to the rooms due to multi function.
The Danish jewish museum
Kalvedbod waves
A museum dedicated to the long history of the Jews in Denmark.
Bright and lighthearted space Used (wood -brick-granite)
The wavy bridge near the black diamond used for sunbathing and water activity.
Labyrinthine manner design Sharp and oblique shapes .
Copenhagen international school
Steel ceiling panel
International school is the largest school in the City
The building is divided into 4 towers above a ground floor.
Covered facade in over 12,000 solar panels
Used the parquet in floor. The furniture is made of wood (white and light brown)
3ds solar panels
Outdoor garden for relaxing.
The sunlight reach to all the rooms and space inside the building.
Axel towers
The round towers
Consisting of 5 circular towers around a courtyard in diff heights and diameters, its facade provide relief from the wind and sun.
The Round Tower serves as an observation tower for views of Copenhagen, a public astronomical observatory, an exhibition and concert, library and a historical monument. Simple minimalism white interior
The ground floor contain restaurants, cafés and shops.
Copper-colored Facades A repetition create rhythm of line and dots
Yellow and red bricks
The upper floor is an offices which the facade provides the daylight. Circular shapes inviting the public to experience the building and evoke an organic appearance.
Yellow brick floor Spiral staircase Arched opening window
Vaulted ceiling
Pattern Circles in landscape :Garden City Symbolize a historical village where people met at the well located in the center.
Garden City concept; improving quality of urban life by establishing small peripheral garden cities around a central city.
Curved lines from architecture :The tower
Street lines, and greenery lines
Nature Green Copenhagen, Gardens and parks are scattered all over Copenhagen.
01THE KING’S GARDEN The oldest royal garden and is a popular place for Capenhageners An urban open space that effortlessly merges historic identity with contemporary uses.
02 BOTANICAL GARDEN
Located in the center of Copenhagen. Covers an area of 10 hectares
Particularly noted for its extensive complex of historical glasshouses The garden is open for the public.
Contain: + 13,000 species (Danish plants, perennial plants ,annual plants, ..) A place to meet , relax and for children to play.
03 FREDERIKSBERG GARDENS
DESIGN: English-style Romantic landscape garden
Features: Winding paths, canals, lakes, small islands and magnificent trees. A large variety of plants and birds can be seen. Is one of the largest and most attractive greenspaces in Copen -hagen, Denmark. Mute swans
Greylag geese
PLAN
Romantic landscape
Mallards
Grey herons
The park houses contain two follies, waterfalls, grottos and other garden features.
04 VESTRE CEMETERY
Is one of the largest cemeteries in Scandinavia. Many locals use the cemetery for walks and relaxation.
05
AMAGER ISLAND’S
inspiration
fire, air, water and earth.
06 ØRSTEDSPARKEN
The park name related to the brothers Ørsted, Anders(the politician) and Hans (the physicist ), who both are commemorated with monuments in the park.
The famous flower
MARGUERITE DAISY FLOWER
•
It belongs to Asteraceae Family.
• Butterflies love this flowers the most. • They rise up to one-to-three feet in height. • They can be cultivated in Fall Bloom, Spring Bloom, and Summer Bloom.
the national flower of Denmark
Some people add them to salads
Daisy teas
• Existing with some color like :
placed on open
It is the symbol of patriotism
Another types of flowers
Tulips
Poppies ’Danish flag’
Lupins
Greater stitchwort
Lavender
Chives
Red clovers
Green plants
Pilea
Hoya
Cactus
Aloe Vera Succulent
Alocasia
Education
Economy
The skills is learning by: Reading
Writing
Famous special products
Empathy
The teaching is free and Compulsory education from 6-16, then optional for high school.
Royal Copenhagen Dinnerware
Georg Jensen Jewelry Inspire (Daisy flowers)
New design of space encourage for learning.
Teamwork and funny learning
Blue decoration collection inspire from traditional kitchen cloths and tea towels.
Amber or “Nordic gold” jewelry Material take from pine trees.
3- wireless and mobile technology A wireless cluster with competencies in mobile technology: LTE/LTE Advanced, Bluetooth, Internet of Things (IoT), location-based services, antennas and sound, MIMO, machine-learning, blockchain, and ultrareliable connectivity for mission-critical systems according to The Danish Minister of Foreign Affairs .
Technology
•
Copenhagen is emerging as Denmark's technology and startup hubs .
•
Within the technology / ICT sector, there are a specific areas in which Denmark stands out:
2-Robotics
3- software development
1- Audio and sound technology Tech giants such as Microsoft, Nokia, and Google have chosen Copenhagen to set up international research and development centers.
4- business solution development Copenhagen is a global leader in the audio and sound technology industries, with many internationally recognized brands such as Bang&Olufsen, Brüel & Kjær and Oticon.
The country prides itself with the prime robots and drones testing centers, hosting full-scale test facilities for drone and robot applications in healthcare, agriculture or production.
some successful Danish tech companies: Zendesk, Unity Technologies, Tradeshift, Podio, Siteimprove, Trustpilot.
References
• • • • • • • • • • • •
https://en.wikipedia.org/wiki/Copenhagen https://www.familysearch.org/blog/en/traditional-danish-food https://www.visitcopenhagen.com/copenhagen/activities/parks https://en.wikipedia.org/wiki/Transport_in_Copenhagen https://ar.hotels.com/go/denmark/best-festivals-copenhagen https://www.tripadvisor.com/Attractions-g189541-Activities-c47-t26Copenhagen_Zealand.html https://danblumen.com/planter/danske-planter/?lang=en https://www.avontuura.com/must-see-architecture-in-copenhagen/ https://blog.bluebeam.com/copenhagen-architecture/ https://www.gpsmycity.com/articles/29-copenhagen-shopping-16-distinctivelydenmark-things-to-buy.html https://blog.dinolingo.com/danish-language-culture/danish-fashion-andtraditional-clothing/ https://www.wirtek.com/blog/state-of-tech-sector-denmark-2020
