Porsche (403) Issue 2 of 4 2022

Christophorus Unites

Christophorus

1952 2022

Good stories inspire and are exciting and powerful. They can fascinate and move people. They can give comfort, embolden, and offer hope. In these times, they are more precious than ever.

Christophorus has likewise stood for fascinating stories, emboldening moments, and inspirational personalities since it was founded 70 years ago. It is a uniting force, too. Now published in 13 languages, it is read by people from all different kinds of cultures and lifestyles all over the world – all of whom are united by one thing, namely their passion for the Porsche brand.

A great deal of this passion is down to the man we honor in our dossier: Ferdinand Alexander Porsche, who created the 911 and founded his own design office 50 years ago. These days, Porsche Design is considered a fount of icons like the Chronograph I, the Fearless 28 speedboat, and its Exclusive sunglasses with interchangeable lenses. All of these products are united by F. A. Porsche’s particular design

language, which was timeless, precise, and ground breaking. But what does perfect design mean – yesterday, today, and tomorrow? We get to the bottom of this question in our focal topic.

Ferdinand Alexander Porsche made many of our dreams come true. Emma Raducanu already realized one of her greatest dreams at the age of 18. The Brit won the 2021 US Open in New York competing as a qualifier –something no other female player had ever achieved. She didn’t drop a single set in the process – and the world of tennis was turned upside down. She now features on the cover of Christophorus as a new Porsche brand ambassador.

Dreams are something which Ha Yoon concerns himself with, too. This South Korean neuro surgeon takes inspiration from his medical expertise to create fascinating works of art. Read our report from Seoul to find out what this looks like.

Dear Readers, hope you enjoy some inspirational moments. Allow Christophorus to whisk you away to far­flung places and feel the uniting force of the global Porsche community.

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Dr. Sebastian RUDOLPH Editor

Roadbook: In this new section, we explore the diversity of Sicily – and the former Targa Florio racetrack.

Simply surreal: It looks like photomontage and is considered the most difficult discipline in the kitesurfing scene – big air.

Liam Whaley accelerates to as much as 62 mph as he performs a jump behind the 718 Boxster.

The Call of the Wind

By Bernd ZERELLES

Kitesurfing is both an extreme sport and a source of energy. Nowhere in Europe can it be experienced as intensively as in Tarifa in Spain. An encounter with the wind and the waves – and two superstars of the international kitesurfing scene.

Photos by Samuel CÁRDENAS

Kitesurfing Engagement

As well as tennis and golf, Porsche promotes the further development of kitesurfing. For example, the sports car manufacturer supported the big air competition Red Bull King of the Air for the first time in November 2021 and is cooperating with the world-leading kiteboarding brand DUOTONE. Porsche has secured the two first-class international kitesurfers Liam Whaley and Rita Arnaus as partners.

I t’s all about the magic of acceleration. Kiteboarder Liam Whaley hurtles toward a wave. On its crest, he hits a speed of approximately 31 mph, pushes off the water with his lightweight 5.5-pound carbon board, steers his kite into the sky, and pulls at the steering bar, which is connected to the kite by high-tech lines. This takeoff momentum catapults him a good 65 feet into the air – the height of a five-story building. At the highest point of his jump, Liam steers the kite into a loop. The kite turns once on its own axis and accelerates the kitesurfer horizontally and in free flight to as much as 62 mph. He sails a further 390 feet, rotating the kite in the sky above him in such a way that he catches hold of it again in a controlled manner and lands gently on the water’s surface.

A group of people walking along Tarifa’s city beach look on, mesmerized. They ooh and aah, and fragments of words can be heard: “increíble … espectacular … loco …” – incredible, spectacular, crazy. Rita Arnaus is standing nearby and smiles when she sees the megaloop: “Liam is in his element.” 25-year-old Liam is a professional kitesurfer and a star in the scene, and he calls Tarifa in Spain his home. His specialty in addition to freestyle is big air. Here, the kiteboarders attempt to jump as high as possible and remain in the air for a long time, performing tricks as they go. Liam’s teammate Rita Arnaus excels in freestyle, the discipline in which difficult technical tricks are performed in an artistic gymnastics style. 27-year-old Rita is spending a few days in Tarifa training with Liam.

Located on the Costa de la Luz, Tarifa is to Europe what the Hawaiian island of Maui is to the international scene, namely a legendary location for all board sport enthusiasts. Here at the southernmost point of the European mainland by the Strait of Gibraltar,

Sea stage: Tricks of this kind are Liam Whaley’s daily routine. His feats regularly amaze onlookers and walkers.

Liam Whaley

Born in Ibiza to a Dutch mother and a British father, Liam began kitesurfing as a child. Following victories in the Spanish and European junior freestyle championships, he won the Freestyle World Tour aged 18. He entered his first Red Bull King of the Air competition in 2018 and finished in second place right off the bat. In 2021, he won the Cold Hawaii Games big air competition in Denmark. The 25-year-old runs his own water sports school, the Liam Whaley Pro Center, on Valdevaqueros beach in Tarifa, with DUOTONE kite material and an exclusive Porsche Lounge.

the winds are stronger and more frequent than elsewhere on the continent. It’s a magical place where Europe and Africa, the Atlantic and the Mediterranean converge. Tarifa pulls in enthusiastic kitesurfing vacationers and also serves as a venue for international competitions. In the 1990s, it was a windsurfing hub. It is now the nucleus of kitesurfing, the latest trend in water sports.

It is an extreme sport that fascinates people. It captivates not only spectators and people who happen to be out for a stroll, but also and above all its active participants in such a way that they become absolutely addicted. They glide playfully over the water and their jumps and flights through the air are both nimble and breathtaking. Kitesurfing is spectacular – and sometimes very risky, too. At the same time, you can learn the basics more quickly than any other water-based board sport (namely in just a week). There are then innumerable options open to you because the flexibility on the board is what makes kitesurfing so special. To put it simply, there are styles to cater to all tastes. There are styles for wave experts and for artistic jumpers, for fans of tricks or for those

Film for the Ring Golden Rainbow.

The calm before the jump: Rita Arnaus and Liam Whaley examine their arena.

Thrilling insights into the production of Christophorus can be found in Liam Whaley’s video blog at christophorus.porsche.com

Rita Arnaus

27-year-old Rita’s parents were themselves Spanish windsurfing champions. Rita was born and raised in Barcelona and only took up kitesurfing at the age of 16. She soon turned professional and entered her first competitions at 19, being crowned Spanish champion multiple times. She came second in the GKA Freestyle World Tour in 2021.

simply wishing to relax and enjoy the feeling of a fresh wind in their face.

Wind, which has a positive effect on physical and mental well-being, as even recent psychological studies confirm. For example, kitesurfing teaches us serenity and acceptance of the fact that there are parameters in our lives that we cannot always perfectly control – the wind and the waves may not always turn out the way we humans want. When Liam returns to the beach after his big air session, he, too, says: “If I’ve had a bad day, I hit the ocean, which is my safety zone. There’s no need for me to talk to anyone and I can express my feelings on the water. This recharges my batteries.”

The levanter easterly wind subsides a little. It’s time to relocate from Balneario beach to another spot that’s more suited to Rita’s discipline, freestyle –Valdevaqueros awaits. Liam loads all the equipment into his Cayenne E-Hybrid Coupé. Rita drives the same model at home in Barcelona. For her short trip to Tarifa, she jumped into a 718 Boxster 25 Years at Málaga Airport. The wind was already beginning to pick up during the drive – Rita savored it with the car’s top down. She now switches from the convertible to her board.

At Valdevaqueros beach, Rita retrieves her equipment from the passenger seat of the Boxster, gets her kite ready, slips into her neoprene wet suit, and slides onto the water. The Spaniard agilely performs multiple turns, passes the bar from one hand to the other behind her back during jumps, rotates in the air on her own axis, upside down, forward, backward – all with the grace of a dancer. Rita can’t help but laugh upon hearing the comparison when back on land: “As a teenager, I really did dream of having a career as a dancer. It was through dance that I learned to control my body movements.” She is still benefiting from this hugely to this day in her kitesurfing, she says. “Giving up on my dance training was a difficult decision to make. But I combined the two things and now I dance with the wind.” ●

Top-class equipment: Liam’s boards are high-tech constructions made of carbon.

“I can express my feelings on the water.”

Liam WHALEY

Patrick Dempsey

Patrick Dempsey was already appearing on stage at the age of 15. He had his movie debut in 1985 in Heaven Help Us and won the Young Artist Award just two years later. An actor and director, Dempsey came to international attention playing Dr. Derek Shepherd in the hit series Grey’s Anatomy . Off set, the 56-year-old with Irish roots pursues his greatest passion – motorsport. The race car driver competed in the 24 Hours of Le Mans multiple times, finishing in second place in the class GTE-Am in 2015, and founded his own racing team Dempsey-Proton Racing He is now a permanent member of the Porsche motorsport family and has been the face of the Porsche Design Eyewear brand since early 2021.

What is love?

How are you?

The Porsche 911 in three words?

Which simple things can make you happy?

What would you never do in a 911?

What’s your favorite road? What can distract you? Three things you would take to a desert island?

Is there a historical figure you admire?

What on a 911 could you do without?

Doing something that comes from your heart without wanting anything in return and with no judgment.

I will be a lot better when this COVID pandemic is truly over.

A timeless classic.

Kindness or someone saying hello or a warm smile.

Surf a 100-foot wave.

The Pacific Coast Highway from Carmel-by-the-Sea to San Simeon.

Leaf blowers.

An umbrella, a knife, and fishing hooks.

Marcus Aurelius. A front license plate.

Everything else.

What music did you wake up to this morning?

And what couldn’t you? Your favorite film?

Your favorite book?

Where do you long to be?

Your most treasured possession? Your secret?

I don’t listen to music in the morning, just an alarm clock.

Round Midnight by Bertrand Tavernier.

American Nations by Colin Woodard. In the mountains.

My secret is my secret that I don’t feel like sharing with the world.

Born: 1966

Residence: Malibu/Maine Profession: Actor Porsche: 911 T, built in 1972

The 911 moment of your life? Your best advice?

My Porsche 356. Racing Le Mans.

Never forget where you came from.

Photo by Nigel PARRY The Licensing Project

Hidden Treasures

Secretive: At first glance, the pavilion of the Opéra parking garage in Zurich gives nothing away as to what lies beneath. Finely lasered and perforated metal panels allow for fast smoke extraction in the event of a fire.

Archaeological exhibits and architectural finesse – the parking garage by Zurich’s opera house is a modern museum – but also tells a story that is more than 5,000 years old. We join the car park attendant on the night shift in his underground workplace.

By Jo BERLIEN

Photos by Sabina PARIES

On this Friday evening in early spring in Zurich, the audience has the choice between tragedy and comedy. The tragic is on offer up above in the opera house – Dialogues of the Carmelites by Francis Poulenc, a tragedy in three acts set in the times of the French Revolution. In the course of the evening, 16 nuns will meet their fate under the guillotine on the stage.

Or perhaps the audience would prefer an opera buffa – a one-man comedy featuring impresario Rico is being presented down below in the parking garage. Rico Würfel is a car park attendant. And his subterranean workplace has a fascinating story to tell.

When Würfel drives into the parking garage in his white 911 Turbo S Cabriolet, the sports car fits in seamlessly with the vehicles he is entrusted with by the operagoers. The car park attendant comes across as someone you wouldn’t have to ask twice for an interesting conversation. Würfel is a gifted communicator who is at his best not only when

talking about his 911. It is as if this were Rico Würfel’s subterranean stage. The setting is certainly apt as the Opéra parking garage is anything but ordinary. This is why we are here. We want to know about the 5,000-year-old secrets that once lay buried here.

It took 13 years for the Swiss city’s classiest parking garage to be planned and built. It now lies underground out of sight, with only the striking entrance piquing people’s curiosity and effusing architectural finesse. What’s unusual here is that the opera house is located at the northern tip of Lake Zurich – with the underground parking garage being built directly in the body of water. The higher of the two parking decks is up to 8.2 feet below the water level.

In a city which is world-famous for its bank vaults, the parking garage would appear to be a safe, too, and is under the round-the-clock surveillance of 66 cameras. It serves as a temporary safe haven under Sechseläutenplatz square for 288 vehicles. Sports cars, sedans, and convertibles are trustingly placed in the car park attendant’s hands. You could, of course, simply shrug your shoulders like Bettina Auge, the opera house’s press spokesperson: “The parking garage? You park your car and don’t hang around in the exhaust fumes.” But Würfel keeps a clear head here, too. The 52-year-old has been working down here for six years. And it doesn’t take long for us to see that he makes this delightful, bright, functional building a more friendly place.

There’s no time to linger – he has to perform an inspection round with his coworker from the early shift. Würfel is unruffled. The job does obviously have its downsides – cleaning the upper deck, removing tickets that are stuck in the

Clocking on: Rico Würfel arrives at work in his 911 Turbo S Cabriolet (above). When not doing his rounds in his underground stomping ground, he can be found in the control room (below).

ticket machines. But it is a job that offers a lot of freedom and all kinds of incalculables. “I don’t know what boredom is,” the car park attendant says. “You never know what’s round the corner, and that’s what makes it so interesting.” And yet he does know to a degree what’s coming – he is familiar with the crowd and the localities, the opera house, the Bernhard Theater, the Mascotte music club.

The evening proceeds. The gong will sound shortly and the nuns will march out in the opera house. In the parking garage, the latecomers are in a hurry. Würfel makes his way around his stomping ground. The qualified roofer has now been living in Switzerland for 20 years. He grew up in Frankfurt an der Oder in the former East Germany, not far from the Polish border. He was 19 when the Berlin Wall fell. But Würfel stayed and dreamt of a Porsche and a fulfilled future. “I then emigrated when I was 32,” he says. “I simply traveled down with my coworker Michael and looked for work. But I found a lot more.” Würfel met his wife, adopted her son, and eventually found his job at the parking garage.

“I love to talk and am very communicative,” he says with a satisfied smile on his face.

“It’s just what I need for the job. And you obviously need a degree of happiness, too.” His job is crisis-proof and weatherproof. Würfel the roofer now works below ground. When he starts work in the morning, he is curious to see what the weather will be like above ground at lunchtime.

Würfel is also a museum custodian. He leads us to the other end of the garage where you exit to the lake and announces: “Here’s the Archaeological Museum that’s part of the parking garage.” We now hear the full story of this extraordinary place. When the excavators rolled in to dig the excavation pit for the parking garage, numerous artifacts of inter national significance were found. What the archaeologists found there dated back to the Bronze Age, in other words approximately 5,000 years ago. The building work was immediately suspended for nine months and a team of up to 60 archaeologists worked around the clock to preserve the traces found there. The investigators

Atmospheric: Video projections of the current opera program flicker across the walls and whet the visitors’ appetites for the evening’s entertainment.

The underground design serves as a festive prelude to the opera.

Archaeological window: The parking garage invites people to linger. The museum section has artifacts from the Neolithic period and the Bronze Age on display.

soon determined that people had been living here where vehicles now find a temporary home in around 3234 BCE. The vestiges of the settlements optimally preserved in the wet lake bed are part of a whole array of lake dwelling settlements in and around Zurich. Beneath this sensational find, there lay the world’s second-oldest surviving wooden door, some 20,000 animal bones, and prehistoric tools such as ladles, bows, and flint axes. The ancient settlements in the region now have UNESCO World Heritage status.

The parking garage is now a place of discovery, a place where modern architecture and archaeology meet. A sculpture by the Swiss artist Gottfried Honegger above the access ramp welcomes the operagoers and there are midnight-blue noise barriers that are reminiscent of a curtain. There is music playing and video installations flicker theatrically across the walls. Over there on the lake side, the Archaeological Window can be visited. Relics from 5,000 years of history are on display in glass cases. They are now neatly lined up here after what seems like an eternity in the waterlogged ground – a fishing net, a cape, hats, flint axe blades, and artifacts made from wood, bone, and antlers. These are the belongings of people who once lived here in a settlement made up of rows of pile dwellings on the lake. Cars now park below it – with thousands of years of history separating the two. It is surreal how history sometimes encroaches on the present.

Here at the Opéra parking garage, history is vividly presented. Würfel now takes us on his evening inspection round. He unlocks metal doors behind which technology hums and wastewater rushes

SeaQ Panorama Date

Dive into the Original

Beijing · Chengdu · Dresden · Hong Kong · Macau · Seoul · Shanghai · Shenyang · Tokyo · Vienna · Xi’an

Daily life in a parking garage: Operagoers head back to their car (above). Würfel in front of his 911 – his sixth Porsche (below).

through pipes. In the control room, he checks the surveillance images on the screen. It’s a quiet night. Würfel looks out of the window at a sea of cars. He, too, has a collection, he says. “A contemporary one!”, he says as he looks at his own white 911. “Six Porsche, one after the other,” he laughs. Würfel is aware of the fact that Porsche-driving car park attendants are something of a rarity. “For a long time, the idea of owning a sports car was merely a childhood dream. But I am enterprising and pursue my dreams.”

Up above on stage, the tragedy is just coming to its dramatic end. It is followed by rapturous applause and a standing ovation. Down below, the first cars will soon be audible as the operagoers head back home. Rico Würfel’s shift has come to an end, too. He is met with applause in the form of the roaring of high-cylinder engines. “I found happiness here,” he says as we part ways. Here in Switzerland, beneath the opera house. And then the rear lights of his 911 disappear into the Zurich night. ●

year,

editor Sabine Schröder • Head of channels and media Daniela Gutfleisch • Christophorus editorial management Alexander Günzler • Editorial staff Dieter Gross, Karolina Mahrla, Hermann-Josef Stappen • Distribution / Coordination Simone Kühner / Kathrin Breuning, Christina Hettich • Editorial office Delius Klasing Corporate Publishers (DKCP), Germany; Editors-in-chief: Thomas Ammann, Edwin Baaske; Head of content: Matthias Kriegel; Editor: Christina Rahmes; Project management: Stephanie Bremer, Marco Brinkmann, Laura Holstein; Image editing: Markus Bolsinger; Head of production: Dimitrios Kigmas • Graphics design hoch drei GmbH & Co. KG, Germany; Art direction: Wolfram Schäffer; Layout: Ioannis Karanasios, Mark Ch. Klein, Freya von Bülow • International editions Apostroph Germany GmbH • Contact Dr. Ing. h.c. F. Porsche AG, Christophorus, Porscheplatz 1, 70435 Stuttgart, Germany; Tel.: +49-711-911-25278; E-mail: christophorus@porsche.de • Advertisement marketing EV Media, Alsterufer 16, 20354 Hamburg, Germany; Advertising director: Armin Roth, Tel.: +49-40-6077193-11; E-mail: armin.roth@ev-media.com • Production and printing The Hennegan Company, An RRD Company, Florence, KY. All rights reserved. Reprint of articles or portions thereof only with permission of the publisher. We are not responsible for the return of any unsolicited photographs, slides, films, or manuscripts. • Subscriptions Christophorus can be obtained by calling 1-800-PORSCHE, Option 3. The subscription runs for at least a year and is also billed for this period. Please make payment only upon receipt of the bill.

Opera house: The Sechseläutenplatz square above ground was renovated when the parking garage was built. A view of the opera house, which opened in 1891.

PUBLISHING DETAILS CHRISTOPHORUS Porsche Magazine

How Does the Taycan Recover Energy While Driving?

Minus to plus: The recuperation system feeds some of the braking energy back into the battery of the Taycan and is responsible for one-third of the vehicle’s range.

Porsche is setting benchmarks with a unique recuperation management system.

By Heike HIENTZSCH Photos by PORSCHE, Rafael KRÖTZ

Double the power: The two electric motors at the front and rear axles of the Taycan are incorporated into the brake system.

The autobahn is empty and you’re driving 125 mph, until a small delivery van changes lanes to pass a truck. No problem – you’re maintaining a safe distance and slow down to 60 mph. But a great deal of energy is consumed in the blink of an eye, as vehicles with an internal combustion engine convert kinetic energy into heat when the brakes are applied, which they’re unable to use. Electric vehicles, on the other hand, can recover a large portion of this energy, using the electric machines as generators when slowing down and storing the power generated in the battery. For example, the Porsche Taycan can use a significant amount of the braking energy for propulsion, which is referred to as recuperation, based on the Latin recuperare Recuperation has established itself as a technical term. Kinetic braking energy increases twice as fast as speed – double the speed means four times the recuperation. When braking from 60 mph, the Taycan generates four times as much energy as when braking from 30 mph. This recuperation and the propulsion itself both play a key role in the efficiency of electric vehicles.

How does the Taycan do that?

“We incorporate the electric motors we produce in Zuffenhausen into the brake system for the purpose of energy

recovery,” explains Ingo Albers, Head of Chassis Development at the Porsche development center in Weissach. “Electric motors can generally be controlled in four-quadrant operation.” In other words, an electric motor can work with both the rotation speed and torque running in the same – positive – direction. But each electric motor can also function as a generator, in which case the motor continues to turn in the same direction, but is now powered by the wheels rather than powering them itself. It generates electrical energy, rather than consuming it. And because it takes a lot of energy to power the motor and thus turn the rotor against the magnetic resistance, this negative torque can be used to brake the vehicle.

The control units and power electronics of the electric motors in the Taycan are therefore intelligently connected with the controls and logics of the brake control system. The conventional hydraulic wheel brake and electric motors can slow down the vehicle together. The experts in Weissach have developed a complex recuperation strategy. Within milliseconds, the electronics decide what percentage of the braking will be electric and what percentage will be hydraulic. While the driver cannot feel the difference, they can see it in the power meter in the instrument cluster.

Around 90 percent of everyday braking is 100 percent electric, allowing the Taycan to recover energy. “But in extreme situations, such as full braking from a top speed in a fully loaded Taycan, a maximum braking capacity of more than two megawatts must be applied,” says Albers. “The electric powertrain cannot do that alone. The conventional wheel brake is then applied to a higher degree.” It may also activate because the battery is already full and can no longer recharge through recuperation. Just in case – take, for instance, downhill driving –the hydraulic wheel brake is designed for high performance. Thanks to the design of the electric motors and the electronics in conjunction with Porsche’s signature intelligent control, the Taycan can recuperate with up to 290 kilowatts. “That’s at the absolute top of the field,” says Albers. “And we plan to increase this value.”

Coordinating recuperation: In combination with the electromechanical brake booster, Porsche Stability Management (PSM) ensures that the Taycan always maintains the same pressure point in the brake pedal.

Ingo ALBERS

“You apply the brakes to slow down, which is a learned behavior and it’s authentic. The driver receives consistent, predictable feedback. We also offer full integration of systems such as ABS and PSM.” Technically speaking, it would be much easier to apply the electric motor braking to the gas pedal, rather than integrating it into the brake system. “But we incor porated limited recuperation into the gas pedal, which the driver perceives to be efficient, smooth coasting particularly in rural areas,” explains Ingo Albers.

Following our own path

Some car manufacturers have the electric drive’s recuperation system activate automatically the moment the driver removes their foot from the gas pedal, which is referred to as one-pedal driving .

“We made the decision to go a different route with the Taycan,” says Albers.

In other words, Porsche will always be Porsche – in continuous optimization. We even defined our own path when developing the first all-electric sports car in Zuffenhausen – always with the goal of maximum efficiency. With this clever strategy in the background, the Taycan secures around one-third of its range with the recovery of brake energy, i.e. recuperation. ●

“ We plan to further increase the efficiency of recuperation.”

Behind the Scenes with Emma Raducanu

New on the team: US Open winner Emma Raducanu is now a Porsche brand ambassador.

Rising star: At the photo shoot, Raducanu’s excitement behind the wheel of the latest 911 is plain to see.

“universal.” When the Raducanus name their daughter Emma, they are expressing their high hopes for her. Emma Raducanu is born in Toronto on November 13, 2002. Her father, Ian, was born in Romania, while her mother, Renee, is Chinese. When Emma is two years old, the family moves to the United Kingdom, making their home in Bromley, just about an hour’s drive southeast of downtown London. Her parents work in the finance industry. The heroine of the novel, who is close to the same age, lives in Highbury, which is almost precisely the same distance from the city. But the two inspiring Emma biographies are worlds apart, of course. While the literary figure is destined to idle away the hours, the athlete trains for success from an early age.

Resilience and logic

At 18 years of age, she unexpectedly wins the US Open and is suddenly a rising star in the world of tennis and a role model for an entire generation. In this issue of Christophorus, the new Porsche brand ambassador, Emma Raducanu, talks about motivation and motorsport.

By Heike HIENTZSCH

Photos by Victor Jon GOICO, Paul ZIMMER

A novel that is world literature. “Emma Woodhouse, handsome, clever, and rich, with a comfortable home and happy disposition, seemed to unite some of the best blessings of existence,” wrote Jane Austen about her protagonist in 1816. The first name Emma, which is the title of the famous book, means “whole” or

“I feel like my culture and family background have definitely played a part in who am,” says Emma Raducanu, when we get together for the photo shoot.

“I feel like I’ve got a lot of resilience from my mom, which helps me on the tennis court. I’m more logical in my thought processes. I feel like that is from my dad. Both of them expected a lot of me. They inspired and motivated me.” During her sports career, she completes her A levels with top grades in mathematics and economics. And she’s passionate about motorsport. “Tennis alone would be too one-dimensional,” she says. And the young woman leaves little doubt, brimming over, as she is, with curiosity and lust for life. She can imagine studying economics or law. But first tennis.

She begins playing when she’s five years old. She practices before school and again in the evening. She even continues training when the floodlights go out.

“My dad always told me, if could serve in the dark, it would be easy in the daylight.”

Even as a child, she knows exactly what she wants to do: play at nearby Wimbledon and clinch a Grand Slam victory. She also begins driving go-karts at the age of six. “I thought it was cool and a lot of fun. The better I got, the

“Tennis alone would be too one-dimensional.”

Emma RADUCANU on her love of motorsport.

The motivating sound of the 911: As a schoolgirl, Emma Raducanu really liked her trainer’s Porsche and dreamed of having her own one day.

more I enjoyed the feeling of speed and control.” Not even motocross racing gives high-energy Emma pause for thought. “Which kid doesn’t like getting dirty in the mud?” she asks, laughing. “Seriously though, that was a step up from go-karting. Motocross requires coordination and balance – and gives you an adrenaline rush.”

The sound of the 911 before school

Attributes that are also necessary for tennis. Beginning with her 13th birthday, Emma Raducanu is eligible to take part in International Tennis Federation (ITF) tournaments for players under the age of 18. Just eight days later, she’s the youngest player in ITF history to win the Nike Junior International in Liverpool, the first superlative in her budding career. She has long had a permanent trainer, who happens to drive a sports car. “ Hearing his 911 pulling up at 7 o’clock

in the morning was pure motivation,” she says. “I really liked the car and dreamt of having a Porsche one day.” She goes to Brands Hatch to watch the British Carrera Cup races and the Tourenwagen Meisterschaft final. She even visits a Formula 1 Grand Prix. “I follow different categories. I like Formula E because it’s an environmentally friendly innovation and the electric motors generate sensational acceleration. All the passing is also really exciting. I was thrilled when Porsche won for the first time!” She has experienced the performance of an electric vehicle firsthand – in the Taycan GTS Sport Turismo. “It was the most high-performance car I’ve ever been in on a public road.” She would like to race again – but first tennis.

Full throttle in 2021

As number 338 in the WTA global rankings, she competes in Wimbledon in early summer using a wild card and makes it

into the last 16 – as the youngest British player to get through to the fourth round in the professional tournament. That’s the next superlative.

Just weeks later, she competes in the second Grand Slam tournament of her career: the US Open. In order to play in New York, she first has to fight her way through qualification and effortlessly wins her three matches. No one initially takes much notice of her at Flushing Meadows – that is, until she excels in the first three rounds and beats Shelby Rogers in the last 16. She goes on to defeat Olympic champion Belinda Bencic in the quarter final and Maria Sakkari in the semifinal and wins the tournament against Leylah Annie Fernandez 6–4 and 6–3 in the final match. Including the qualification, it’s her tenth victory in a row without losing a single set. A qualifier had never won the trophy before, turning the world of tennis upside down. The media runs with the story, and the winner is congratulated on all sides. Even the British Royal Family publishes the queen’s words of congratulations, and Martina Navratilova twitters, “A star is born!” The BBC names her Sports Personality of the Year, and the WTA Newcomer of the Year. In early 2022, she’s named Member of the Order of the British Empire for her service to her country and is the youngest woman to be honored in this way. How do you deal with that as a teenager?

In the paternoster lift

Loved by just about everyone and criticized by virtually none, Jane Austen’s heroine Emma Woodhouse would have an easy job of it. But life is not a novel. Emma Raducanu has become a celebrity not with a single stroke, but with many professional strokes, some of them exceeding 100 mph. Well-wishers and critics ride up and down with her as if in a paternoster lift. Her motivation on her way up and down: “Continuous improvement and getting better and just trying to learn and experience new things.” Emma has big plans. But first tennis. And then we’ll see. ●

Coveted cup: At just 18 years of age, Raducanu wins the US Open.

Studio of Dreams

Good design has to be honest. Ferdinand Alexander Porsche founded the company Porsche Design together with his brother Hans-Peter 50 years ago on the basis of this manifesto and went on to develop his own, unmistakable style. Insights into the brand philosophy and the future of product design.

Origins: Lifestyle icons from five decades of Porsche Design.

Outlook: Trend forecaster Carla Buzasi on tomorrow’s product design.

Showroom: The 911 Targa 4 GTS 50 Years Porsche Design Edition.

Icon: The Chronograph I marks the beginning of the success story.

2007 2007 Fearless 28

The resemblance of the Fearless 28 speedboat to Porsche sports cars is visible at first glance. The Carrera GT, which was incredibly powerful for a series model at that time, served as inspiration for the design.

P’7121 Floor Lamp

The P’7121 features LED technology and is a component of the home lighting collection. The highly flexible light can be adjusted to just about any angle, making it a suitable ceiling light, wall light, and reading light, depending on the situation.

Style Icons

The P’8479 is just one of the numerous style icons developed by Porsche Design over the past 50 years since Ferdinand Alexander Porsche (F. A.) and his brother Hans-Peter founded the company in 1972. The talented designer was viewed as a down-to-earth visionary who forgoes all the bells and whistles, focuses first and foremost on function in his designs, looks for innovations in technology and materials, and subscribes to purism with incorruptible quality standards.

He used materials from the aerospace industry in a watch and invented sunglasses with interchangeable lenses: 50 years ago, Ferdinand Alexander Porsche founded his own design studio and became an influential designer of his time. His style: timeless, revolutionary, and iconic.

By Dirk BÖTTCHER Photos by Porsche Design

In 1979, a Yoko Ono press conference went down in the annals of design history when she sported the P’8479, a small, but important, accessory. For years to come, the artist and former life partner of John Lennon rarely made a public appearance without these sunglasses. In fact, they even became her trademark.

The Company

Porsche Design is an exclusive lifestyle brand established in 1972 by Ferdinand Alexander Porsche and his brother Hans-Peter. Along with the Porsche Lifestyle brand and Studio F. A. Porsche in Zell am See, Austria, the agency is managed by the Porsche Lifestyle Group. All Porsche Design products are still developed at Studio F. A. Porsche to this day. With offices in Zell am See, Berlin, Ludwigsburg, Los Angeles, and Shanghai, the design agency also caters to an international clientele.

To this day, he continues to influence Porsche Design’s work – but not because he defined a specific form of design, but rather an attitude. In this way, the agency is always on the lookout for the next classic, for timeless designs, in order to develop new products such as the Exclusive sunglasses with their interchangeable lens mechanism. The design has remained unchanged for more than 40 years, with around eleven million pairs of these sunglasses sold worldwide.

The success story began when the designer, who died in 2012, was still a child, as his philosophy was based on profoundly practical facts. He describes his first attempts in an interview: “There were no toys to buy in 1949 and the years that followed. So we invented, designed, and built our toys ourselves.” From the beginning, the top priority was always function. His brother Hans-Peter, too, remembers F. A. being something of a pragmatic intellectual. “Once our mother gave us a basket full of eggs to paint,” he says. “Using the metal construction kit, F. A. then built a machine with a rotating holder in which to clamp the eggs.”

F. A. was also shaped at a young age by the countless hours he spent in the former Porsche development and design office in Zuffenhausen. The place Porsche once recalled as his playground. “I absorbed everything I saw and heard like a sponge and was happy and proud to be a part of it.” The first youthful attempts were soon followed by professional design. The designer joined the company in 1958, assumed responsibility for the

Ferdinand Alexander PORSCHE

be configured in the original colors of the vehicle paint, the origin is self-evident.

F. A.’s design philosophy was characterized by pragmatic precision. In his eyes, a coherently designed product does not require any “bells and whistles.” His agency’s first product, the Chronograph I, is a testament to this conviction and boasts a design that ultimately stands the test of time. The world’s first watch designed all in black started a trend that would influence generations of watches.

Further icons from the last 50 years of Porsche Design can be found at christophorus.porsche.com

Creative personality: F. A. Porsche at his desk in 1979. His designs were shaped by function and extraordinary materials.

newly established Design department in 1962, and a short time later created the 911, an unmistakable line of one of the world’s most successful sports cars.

With the foundation of Porsche Design, Ferdinand Alexander Porsche ultimately expanded his creative influence from the automobile to product and industry design. But the sports car remained a point of reference. When leather is taken from the vehicle interior for use as a watch strap, the contours of a rim serve as inspiration for the rotor of an automatic watch, or cases can

And thus began a new era for the founder of the design agency. He made the decision to start the company once all the family members had withdrawn from the sports car manufacturer’s operations. F. A. began by designing classic accessories – watches, glasses, and fountain pen holders. The product port folio has since expanded significantly and ranges from toothbrushes, perfumes, colognes, and toasters to electric kettles, computers, fashion, and even the design of entire buildings like the Porsche Design Tower in Miami. In addition to focusing on function, Ferdinand Alexander Porsche was always looking for references to special materials, which is how Porsche

Design launched the first titanium chronometer in 1980. Until that point, the precious metal had only been used in aerospace. Ferdinand Alexander Porsche viewed this as a translation of his own functional standards in material form, which is also visible with the Tec Flex ballpoint pen that goes by the understated name of P’3310. With its woven stainless steel, this pen has an exclusive look and has since become another classic.

Each of these classics makes F. A. Porsche’s legacy all the stronger, as his attitude influences style and his guidelines are part of the brand identity. According to F. A., creations should be, for example, “honest and uncompromising,” “innovative and conceptual,” “luxurious and puristic,” and “timeless and high quality.” Principles that still apply to this day and on the basis of which Porsche Design develops each and every product. And these guidelines ultimately also reflect the iconic simplicity of F. A. Porsche, who once described the central ideas of his design philosophy as follows: “If you consider the function of a thing, sometimes the form comes about on its own.” ●

“Good design is honest design.”

1978 The “Exclusive Sunglasses”

When the “exclusive sunglasses” are launched in 1978, they almost instantly define a whole new concept, as they’re the first pair of sunglasses to feature a change mechanism that enables adjustment to different light conditions. A timeless design with sales figures in the tens of millions.

2003 P’3130 Ballpoint Pen

Available as a mechanical pencil and ballpoint pen, the P’3130 Mikado models feature 17 polished stainless-steel rods around the barrel. When the twisting mechanism is engaged, the rods straighten out before returning to their original position, as the refill extends and retracts.

Porsche Design develops a TV for Grundig in 1989 to revamp the brand’s stuffy image. The result is a groundbreaking design with integrated speakers and remote control. Antireflective glass is positioned a short distance from the tube, giving the appliance a two-dimensional effect.

1979 1983 Sport Shield

Yoko Ono makes the P’8479 sunglasses with their screw-in lens world-famous and, for years to come, never makes a public appearance without them – as on the cover of Rolling Stone in 1981.

The Pipe

Pipe smoker F. A. Porsche frees the pipe of its stuffy aesthetic. The bowl with parallel cooling fins is made from aluminum, the body from briar root, allowing the full flavor of the tobacco to develop.

Unrelenting performance. Absolute premium quality.

Never constrained by compromise.

Live Wide Open.

1976 CP4 Motorcycle Helmet

The CP4’s visor is integrated into the shell to protect it from damage when open. As the visor lifts, a cleaning mechanism engages and removes any dirt. The colors of the helmet and visor can be freely selected for a truly unique design, which was innovative at that time.

Forecasting the Future

Brands give people security – especially in a world accelerated by digital media. But they are increasingly being put to the test. UK-based trend forecaster Carla Buzasi

Brands are selling an entire lifestyle, not just a product

We are increasingly “curating” our lives and making aesthetic choices that reflect our personalities. This may unlock new creative freedoms and be great fun, but it can be hard work, too, and this gives rise to an opportunity for brands, particularly from the premium segment, to help consumers unleash their burgeoning creativity. But consumers are no longer simply buying a product, they are buying an entire lifestyle: an aesthetic, a feeling, a set of values and convictions. Brands are poised to help customers curate their own lives. This also means that the emotional bonds between consumer and brand become stronger. Consumers want brands they can trust. Companies with an authentic presence, clear values, and an unmistakable aesthetic can forge much stronger links with their customers than has ever been possible before.

Design is the detail

Trends by their very nature are cyclical, moving, and changing as consumer demands evolve. Superficial fads on the other hand have an inherent expiration date – it is in their very nature. So how do brands like Porsche Design ensure they create and lead movements and trends, rather than short-lived fads, to remain relevant in the long term?

Lifestyle curation is linked to another major trend of our time: the increasing importance of design. Some brands, especially in the premium segment, have taken the easy option in the past by simply placing a large logo on the product in the belief that this will satisfy consumers’ appetite for exclusivity. However, aesthetic standards have risen enormously over the past few years across the entire market. Nowadays, even a brand of toothpaste can succeed or fail on the strength of its packaging. People buy into experiences, too, in the same way as they make product choices. Take the movies, for example: until

presents the eight most important statements regarding the future of consumerism.

Expertise: Buzasi writes for publications including The Guardian and Cosmopolitan and gives talks in formats such as TEDx and Cannes Lions.

are buying a lifestyle.”

a few years ago, your decision to see a film might be based on the movie schedule alone. But in this age of social media, attention is also paid to the movie theater’s furnishings, the ambience, and even the color and design of the theater seats. When the entire experience is shared with others, either in person or via social media, then the theater is chosen on the basis of its interior rather than simply the film choice. A brand not only needs to offer the right product or the appropriate service at the right time, but also offer it in tasteful design. The coronavirus pandemic has only accelerated this trend. Suddenly, consumers were locked down at home and demand for items such as high-quality furnishings went through the roof. This has created a number of problems for brands. They must now stand out from the mass market through even better, even more refined, and even more elegant design.

Workmanship and craft are becoming increasingly vital

The desire for quality workmanship is inextricably linked to design. Apple served as a huge trendsetter here. Appealing design that stands out from run-of-the-mill products is undoubtedly important, but so is product quality. This goes hand in hand with an interest in the manufacturing process. Customers want to know where and how things are manufactured – a product which is the result of top-class craftsmanship has an incredible quality. The materials that are processed and their origins are becoming increasingly important. This trend is huge: today, even beer and coffee sales can be increased on the basis of artisanal production.

Recycling and circular economies are becoming the new standard

“Buy less – but buy better” is the slogan you often hear right now. There’s a great deal of truth in it, too: rampant consumerism and the fact that so many products are used for a short time and then thrown away are attracting more and more public scorn. The premium segment has always stood out from the mass market in this respect as items are consumed in limited numbers. But the trend toward conscious consumerism holds increasing relevance, too, as consumers switch their focus more and more to product life spans. There is another side to this trend, too: products are now perceived as being of higher quality if they are repairable, recyclable, or resellable. This trend can be observed across all industries, from furnishings to fashion. These considerations will start to play a more important role in the design process. How do products need to be designed and manufactured so that they last as long as possible?

Time is the true luxury

What is the most limited resource we have? Time, of course. We live in an increasingly connected world that requires us to make decisions all the time. This all comes at a cost – our time and our patience. More and more, people yearn for peace and quiet, for more time to themselves. Brands that appreciate and cherish the time their customers invest in them put themselves at a clear advantage. It all starts with the in-store ambience. How can companies create an atmosphere that feels welcoming to customers, where shopping is perceived

as a moment of calm away from the stress of everyday life? The same standards can be applied to the usability of online stores, too. We are increasingly wary about what is happening with our data, while we also expect brands and their stores to remember who we are, learn from our decisions, and keep the hassle of shopping to a minimum. In which case we gladly hand over our data. A prime example here is a brand of Japanese glasses that came to my attention recently. The customer tries on various models in-store and photos of them are taken by a device. The photos have all the necessary information added to them and are sent to the customer’s smartphone. They can then take their time at home to decide whether the various glasses suit them and can buy a model – or not. The time they spend in-store is therefore reduced to a minimum.

Mobility between urban centers and rural areas is rising

Personal space is almost as important to us as free time, as the pandemic painfully demonstrated. Suddenly we were all locked down in our own homes, many without access to a garden. But urban to rural migration has always been there. The difference now is that not only are young families moving out to the country, many other traditional city dwellers such as young creatives are also turning their back on an urban lifestyle. This isn’t a linear trend. I actually think that mobility from cities to rural areas, and vice versa, is increasing in a general sense. We will start to see more hybrid models: people who commute between different homes and living models

“Consumers

Carla BUZASI

Carla BUZASI

Having served as Editor in Chief of HuffPost UK and having held roles at Marie Claire and Glamour Buzasi joined the global trendforecasting agency WGSN in 2014. She has been CEO since 2020. Specializing in predicting the future, she and her team advise companies in more than 100 countries.

or those who would like to take a break from city life in the countryside without losing touch with their social contacts. Gardening, walking, holidays in RVs, or even leading a completely “nomadic” lifestyle are becoming more and more popular. Spending lunchtimes strolling through the forest and the evenings in the city is the dream of an increasing number of people – and they are finding ways of making the lifestyle they desire a reality.

Consumers want diversity

Diversity is one of the hot-button issues of our time. We are seeing the emergence of a new generation of customers who want products to be accessible to all types of consumers. Fashion provides arguably the most visible manifestation of this trend. Not only are brands being called on to produce their clothing for all different shapes and sizes, consumers want this level of diversity to be reflected in advertising, too. This imperative is

spreading to other areas as well, including the premium and design segments. Of course, it’s never going to be possible to satisfy every single customer. What’s much more important is that a brand carefully considers the standards and wishes of its customer base. Customers will be watching closely to make sure that brands are actually taking action rather than simply paying lip service – without compromising on design standards, of course.

Sustainability is becoming the new standard

A subject that carries equal weight is of course sustainability. It’s often claimed today that a clear conscience is a luxury in consumerism. That’s quite an accurate statement really, even though I believe that sustainable products should be available to all consumers as a matter of course. But there is a paradox here: according to surveys, customers want products to be more sustainable, but their

purchases are still primarily driven by price. All this makes the role to be played by the premium segment all the more vital. Although price is still a relevant factor here, but it is not the most important part of a consumer’s decision to buy. In other words, market constraints cannot be used as an excuse for a lack of sustainability. Brands in this segment are responsible for keeping a close eye on manufacturing conditions and carbon footprints – and will be rewarded by consumers if they do. A personal responsibility towards creating a more sustainable lifestyle was certainly behind my decision to switch to an electric car, in this case a Porsche Taycan, which bought last year with my husband. Shortly after, Great Britain started running out of gas and long lines formed at the filling stations. It was the best advertisement for electric mobility I can possibly imagine.

●

By Carla BUZASI Photos by Liz SEABROOK

The Porsche 911 stands for iconic design and powerful emotions. The same now also applies to your sports car for the wrist. And how exactly the watch looks is your decision and your decision alone – just like the 911. With the Porsche Design custom-built Timepieces program and its online watch configurator, the same personalization principle is being introduced to the luxury watch segment – with more than 6 million configuration options to choose from. To obtain further information, please contact your authorized local Porsche dealer, your Porsche Design store or scan the QR code.

CUSTOM-BUILT TIMEPIECES

YOUR SPORTS CAR FOR THE WRIST. porsche-design.com/custom-built-timepieces

© 2022 | Porsche Design of America, Inc.

Hommage

Form meets function: On the occasion of its 50th anniversary, Porsche Design also celebrates the iconic sports car design – with the exclusive 911 Targa 4 GTS model. The look of the edition is inspired by Ferdinand Alexander Porsche’s signature style. His message: this 911 boasts performance and personality.

Timeless

Yesterday meets today: Positioned alongside the current 911 special edition, an impressive 911 S 2.4 Targa built in 1972 also makes quite a statement as its legendary predecessor. A unique, highly detailed work of art. Porsche Classic rebuilt the 911 from the ground up, looking to the 2022 anniversary model for inspiration. What the two 911s now have in common is the extraordinary Porsche Design look: elegant, high-gloss black in contrast with decorative elements in slate grey – an exclusive composition and a unique pair of cars.

Grip:

Movement:

911 Turbo S Wheels

Platinum Targa Bar

GT Sports Steering Wheel

Signature:

Porsche Design Badge

Elegance: The Targa bar in the accent color of platinum stands out from the black base coat. Flanked by the Porsche Design lettering on the sides, the bar extends the contrasting effects to the exterior.

The GT sports steering wheel comes with 12 o’clock marking in slate grey. The gear selector comes in aluminum for the PDK and leather for the manual transmission.

The model is easy to identify thanks to its exclusive details such as the Porsche Design badge at the air intake grille, which combines the company logo and the facsimile signature of F. A. Porsche.

The 911 Targa 4 GTS is supported by 911 Turbo S wheels, 20-inch at the front and 21-inch at the back. Central lock in black, brake calipers in high-gloss black, and rims with a platinum finish.

Inspiration

Stylistic: The check pattern builds a bridge between the two 911 generations and emphasizes the instrument panel, the seats, and the door panels. The Sport Chrono package with the Porsche Design Subsecond clock in the center of the dashboard adds the finishing touch. Another nod to Ferdinand Alexander Porsche and his Chronograph I from 1972, the first Porsche Design product.

Origin

Sensory: The interior of the unique 911 S 2.4 Targa is a symbiosis of classic proportions and contemporary design elements. Modern material meets historical geometry, which is quite a challenge, as the strength and elasticity of the current material made it difficult to process on the 50-year-old seats. The anodized Fuchsfelge wheels form elegant, contrasting surfaces on the exterior.

Modernity

Special: The interior of the 911 Targa 4 GTS reinterprets Ferdinand Alexander Porsche’s timeless design style. A stylistic balancing act that results in exclusivity. Details such as the limited- edition badge on the decorative panel are a testament to just how rare the anniversary model is as one of 750 cars.

A Measure of Time

One of a kind: The designer’s personal model with the abbreviation F.A.P. is now in the possession of the Porsche family.

Watches with a black dial are very popular today, but very few people are aware that they are not the result of a fashion trend or of material innovations. The idea was originally developed by the oldest of Ferry Porsche’s four sons, Ferdinand Alexander Porsche, who was also responsible for the unmistakable design of the 911.

He and his brother Hans-Peter founded their own design agency in Stuttgart in 1972, which is now based in Zell am See. Their first order came from none other than the Porsche company itself: a watch for selected employees.

F. A., as he is still called today, was the first designer to take design principles from a car and apply them to a watch, which is precisely what he did for this model, which he named Chronograph I. In designing the watch, he was more interested in creating a highprecision instrument than a decorative accessory, which is why he looked to the 911’s instrument panel for inspiration.

Just like the instruments in a race car, the watch needed to be easy to read at all times, regardless of the perspective and angle of light. This was achieved with the high contrast provided in large part by a matte black surface. This effect, combined with white numbers, a red second hand, and a tachymeter for measuring speed, resulted in a true icon that could no longer be reserved for selected employees and was soon thereafter also available for purchase at Porsche dealerships. As a result, the Chronograph I was also a huge hit with motorsport legends and actors, making it famous the world over and a coveted piece for collectors to this day.

The watch was recently reissued to mark Porsche Design’s 50th anniversary, demonstrating just how functional and timeless the design is. Having extensively examined the design, the brand experts came to the realization that there was virtually nothing to optimize. At just under 1.6 inches, the case diameter is still optimal to this day. The original steel was replaced with more robust, lighter, and corrosionresistant titanium – the precious metal now used in all Porsche Design timepieces. And the movement inside was developed in-house, as Porsche Design has operated its own watchmaking company in Solothurn, Switzerland, since 2014.

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By Joern F. KENGELBACH Photo by Carolina PORSCHE

Porsche Teens

100 YEARS AGO, THE LEGENDARY “SASCHA” CELEBRATED A ONE-TWO VICTORY IN THE TARGA FLORIO.

AFTER THE FIRST WORLD WAR, 1914 TO 1918, AUTOMOBILES BECAME MORE POPULAR.

FERRY PORSCHE OFTEN ACCOMPANIED HIS FATHER FERDINAND TO RACES.

FOUR PROTOTYPES WERE BUILT IN JUST FOUR MONTHS. THEY WERE SO BEHIND SCHEDULE THAT THEY HAD TO BE PAINTED ON THE TRAIN JOURNEY DOWN TO SICILY.

NOBODY BELIEVED THE “SASCHA” CARS HAD A CHANCE! WITH 35 HP FROM DISPLACEMENT OF 1.1 LITERS, THEY WERE THE WEAKEST CARS IN TERMS OF POWER. BUT WITH AN ALUMINUM ENGINE AND BODY, THEY WERE LIGHT AND COULD HIT SPEEDS OF UP TO 93 MPH.

IT WAS THE WEALTHY COUNT WHO CHOSE RED. IT WAS THE ITALIANS’ RACING COLOR AND THE IDEA WAS FOR IT TO GENERATE SUPPORT. THE FOUR CARS WERE DISTINGUISHED BY THE SYMBOLS CLUBS, SPADES, HEARTS, AND DIAMONDS.

AND THEN THEY CLINCHED A ONE-TWO VICTORY IN THE PRODUCTION CAR CLASS! THE COUNT WAS UNFORTUNATELY THE ONLY ONE TO GO OUT OF THE RACE EARLY IN HIS “SASCHA.” ONLY 26 OF THE 42 CARS MADE IT TO THE FINISH LINE.

ALFRED NEUBAUER EVEN COMPETED IN THE LARGE CLASS AGAINST RACE CARS THAT WERE FOUR TIMES MORE POWERFUL. HE FINISHED IN FIFTH PLACE OVERALL WITH A TIME OF 7:50 HOURS. HE WENT ON TO MAKE A NAME FOR HIMSELF AS THE MERCEDES-BENZ RACING MANAGER!

CRAZY! THE “SASCHA” WAS INCREDIBLY SUCCESSFUL, ACHIEVING 22 VICTORIES IN 53 RACES IN 1922 ALONE. AND YET IT NEVER WENT INTO SERIES PRODUCTION

THE EXECUTIVE BOARD OF AUSTRO-DAIMLER SIMPLY DIDN’T BELIEVE A SMALL CAR WOULD SELL.

THIS AND OTHER FACTORS LED TO FERDINAND PORSCHE TRANSFERRING TO DAIMLER IN STUTTGART IN 1923, BEFORE GOING ON TO ESTABLISH HIS OWN ENGINEERING OFFICE IN 1931. THIS LAID THE FOUNDATIONS FOR WHAT PORSCHE IS TODAY …

I CAN’T WAIT TO TELL THE OTHERS THIS INTERESTING STORY

JUST DON’T PLAY THE VICTORIOUS SASCHA. IT WAS ME WHO CAME UP WITH THE TOPIC!

THE MOST IMPORTANT

FOR FERDINAND PORSCHE AS AN EMPLOYEE OF AUSTRO-DAIMLER WAS TO PUT HIS CONSTRUCTIONS TO THE TEST IN RACES. AND PORSCHE STILL TAKES THIS APPROACH TO THIS DAY!

DRAWN BY TOBIAS PAHLKE.

Whether in the foothills of Mount Etna, the hills of the Madonie, or the narrow alleys of Palermo, Sicily embodies what the world imagines Italy to be. Hospitality, optimism, and a glimpse of the beauty that life has to offer – this is the soul of the south.

Memories of days gone by: Eleven Porsche overall victories were once celebrated on the Targa Florio – things are a little quieter these days.

We enjoy the serpentine road in the Cayenne and discover the spectacular nature of the Mediterranean island on our journey.

Imposing characters: Structures such as the Fontana dell’Amenano built in 1867 (above) and the Fontana dell’Elefante from 1736 (below) have left their mark on the history and cityscape of Catania.

Agrey powder falls silently from the azure-blue sky, descending in slow motion upon Catania and covering buildings, streets, and cars in a fine dust. Our Cayenne E-Hybrid is parked in a small courtyard in the old town, its silver-colored skin covered in a delicate layer of powder. What is an unreal scenario for tourists like us is just another day for the locals.

The busy Via Etnea provides a view of the source of the powder, where clouds billow from the belly of Mount Etna. They rise incessantly with no end in sight, as more and more steam ascends from the crater that forms the peak of Mount Etna. Measuring around 11,000 feet in height, it’s the tallest active volcano in Europe. Every morning, the people of Catania look up and wonder what the day will bring. The locals call Mount Etna Mongibello, which means “mountain of mountains.” The word is a combination of the Italian and Arabic words for mountain and thus says something about Catania, Sicily, and the many cultural influences that have shaped life here on the island.

The Greeks were here, as were the Romans, the Arabs, and even the Normans, all of them leaving their mark. But most of all, it’s the lava that has shaped this southern Italian island, which is impressively visible in the restaurant A Putia Dell’Ostello. Located just a stone’s throw from the famous La Pescheria fish market, which is surrounded by old

mile 01 mile 24

palazzi and displays its delicacies from the Mediterranean Sea on mountains of ice, the restaurant can be found at the bottom of a narrow set of stairs. Here in the candlelight of opulent candelabras and below centuries-old lava, Catania’s history is actually tangible. Decline and rebirth; enjoyment and disaster.

From here, if you pass the fish market and the famous Fontana dell’Amenano, where the water is expelled from the bowels of the earth, you will reach the Piazza del Duomo with its unobstructed view of the city icon: the imposing and comforting Fontana dell’Elefante (Elephant Fountain), which is supposed to protect the city from lava.

From Catania to the peak of Mount Etna

Roberta Capizzi knows the history of her hometown inside and out. She worked as a lawyer in Milan for ten years, before listening to her heart and returning to the island. She opened a restaurant at Piazza Turi Ferro and called it Me Cumpari Turiddu, where guests are made to feel like friends, or “cumpari.” Capizzi has tastefully modernized Sicilian cuisine – but only to a degree, as you can actually feel the soul of Sicily at Turiddu. Here, couscous with mint (Arabic influences), Crudo di Pesce (marinated raw fish), and cannoli (the famous Sicilian dessert with ricotta) taste spectacularly traditional and yet surprisingly different. “We’re proud of our roots,” says Capizzi. “But we’re also looking to the future. No matter how often we’ve struggled,

Heavenly indulgence: Sicilian cannoli (left), a dessert filled with ricotta, and panoramic views of Mount Etna (right) are a road trip must and leave you feeling invigorated.

From

mile 25 mile 148

we’ve always managed to get back on our feet again. That connects us to each other and our home.”

This home is always Mount Etna, which embodies both worry and yearning. We’re driven by yearning. With the powder of ash removed from the car, we’re on our way. While the route from Catania to the volcano passes through many towns, the name of the road always remains the same: Via Etnea. The grey road that leads to the colossus is almost straight and climbs from sea level to over 6,500 feet. And all the while the steam never stops billowing from the monumental dome.

Colombian author Gabriel García Márquez once said that, “Going to Sicily is better than going to the moon.” It must have been on a day like this. The blinding white fields of snow on the rugged flanks of the mountain are now covered in a fine dust of black ash. Strada Provinciale 92, another Via Etnea, leads deep into the snow behind Nicolosi. Antonio Rizzo has been navigating this route for 37 years, which is how long Mount Etna has been his workplace – first as a ski instructor and now as a volcano guide. Few know the area better than him. “Everything here is always in motion,” says Rizzo in the cable car, as we ascend to the crater. A new landscape opens up at 8,200 feet and should never be explored alone.

“The mountain is always changing. New craters are always forming, and there’s the occasional landslide.” The mountain is alive and, nearly four decades later, is still teaching Antonio Rizzo new things.

“I experience new emotions every day when I look up to the mountain in the morning,” he says. Steam is coming out of a small hole in the snow under our feet, and there’s an ominous cracking sound. The view is absolutely breathtaking.

Later in the afternoon, we meet Domenico Moschetto, the landlord of the Rifugio Sapienza hotel, who says that the volcano simply doesn’t let you go. At his refuge, he offers travelers a cozy room and an extensive menu. Years ago, the mountain destroyed Moschetto’s hotel on the northern slope. Now he’s back, this time on the southern slope. “It’s a fateful mountain,” says the Sicilian. Mount Etna can do it all: it can be dangerous and comforting; angry and fertile.

An old custom says it all: when the lava starts flowing, the table is set, a bottle of

Surrounded by lava: Mount Etna has inspired volcano guide Antonio Rizzo (upper left) on a daily basis for decades.

Covered in ash: Between fascination and fear in the Cayenne (below) –the mountain never lets the people here go.

The fascination of the mountain: Breathtaking and surreal – Antonio Rizzo’s shot (upper right) of the volcano erupting.

Mount Etna to the coastal town of Cefalù

Master of the kitchen: Whether you visit the La Pescheria fish market at Piazza Alonzo di Benedetto or the restaurant Me Cumpari Turiddu at Piazza Turi Ferro, Sicily is a paradise for fans of all kinds of traditional seafood dishes.

Picturesque seaside: The town of Cefalù offers a mountain with panoramic views, a city with history, and white beaches nestled along the turquoise-blue Mediterranean Sea.

Shrouded in mystery: Public mountain roads and picturesque villages in the valley, with the Madonie mountain range in the background –the Targa Florio was held here for the first time 116 years ago and was one of the world’s most important sports car races of its time.

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red wine placed in the center, and an extra place setting added, as Mount Etna is received like a guest. And then you escape to safety.

We resume our journey the next morning and continue following the ash that scatters nutrient-rich minerals over the hills and thus ensures fertile slopes – and special lava wine. Sicily is Italy’s largest wine-growing region, known primarily for its Cottanera Winery located in the idyllic foothills of Mount Etna. The Cambria family has cultivated traditional varieties here since the 1990s – most notably Nerello Mascalese, which doesn’t taste quite right anywhere else.

Francesco Cambria, who was named winegrower of the year in 2019 by the magazine Gambero Rosso refers to this as “a marriage of fruit and soil.”

“Everything about our wine is special,” he says. The climate is cooler here than in the rest of Sicily, the sea is close by, and the soil contains deposits of volcanic stone that are rich in minerals.

We continue to the sea and along the northern coast towards the west, past the inviting coastal town of Cefalù with its sandy beaches and imposing fortress from the 12th century. What just might be the most spectacular racecourse in the world is located just beyond Cefalù. From 1906 to 1973, the Targa Florio was part of the World Sportscar Championship, with race cars reaching speeds of up to 186 mph through the mountain villages of Madonie, a mountain range in northern Sicily.

Back then, May usually meant, “keep your children and pets inside!” As you drive through the village of Collesano, you can see why. The narrow alleyways have the look and feel of an Italy of bygone days – as if they were shooting a film here with a young Sophia Loren. The Museo Targa Florio museum showcases a time that appears to linger.

Behind Collesano, the Targa Florio racecourse winds its way up and down, left and right, past lush fields, steep cliffs, orchards, and walnut trees. It’s the Italy in postcards from the 1960s. The only difference today is that we’re driving along in the Cayenne. We can feel the dynamism of the old racecourse with its hairpin turns, high centrifugal forces, and optimal road conditions. Porsche clinched eleven overall wins here once upon a time –which is more than any other manufacturer. While we’re not competing today, the serpentine road gives us an adrenaline kick nonetheless. Italian Umberto Maglioli must have felt much the same when he drove the 550 A Spyder to the first overall victory for Porsche at an internationally significant sports car race here in 1956. The power of the vehicle below us, the next turn ahead of us, and the towering mountain above us. Impressed by the spectacular drive over the green hills, we take it easy as we navigate the coast toward Palermo, the capital city of Sicily. Palermo is also home to Ballarò, which just might be Europe’s busiest market. The famous district

Mountain villages and Targa Florio

An institution in motorsport history: The stands and pits at the starting and finish line are impressive even without the race cars (left). But the best way to experience the Targa Florio course is in a sports car like the Cayenne E-Hybrid (right).

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in the center of the city is more than a thousand years old. In Palermo they say, “If you can’t find it here, you can’t find it anywhere.” Ballarò is well known for its first-class street food, from octopus salad and bread topped with spleen to arancini fried rice balls. With its crowded rows and the loud calls of the market criers, Ballarò is the essence of the city, exciting and delicious. It brings everyone and everything together. Incidentally, a frozen treat is a must here, where la dolce vita is the life philosophy. Not far from Vucciria marketplace, Al Cassaro is one of the best gelaterias in the world – or at least in Sicily.

Palazzo Brunaccini is a boutique hotel with an outstanding restaurant nearby, Da Carlo, located in the heart of the old town’s twisting alleyways. Here you will catch a glimpse of Palermo’s innermost soul – for example, in Italy’s largest opera house, Teatro Massimo on Via Maqueda, a breathtaking building for equally breathtaking voices and a symbol of Sicily’s impressive vita.

In his famous Italian Journey Johann Wolfgang von Goethe wrote, “To have seen Italy without having seen Sicily is not to have seen Italy at all, for Sicily is the clue to everything.” We were able to experience Italy’s soul for ourselves: Sicily. ●

Capital city Palermo

Admission to Palermo museums is free on the first Sunday of the month. A special tip: the Stanze al Genio museum at Palazzo Gangi, where Luchino Visconti filmed his masterpiece Il Gattopardo , is an unforgettable world full of spectacular, centuries-old majolica tiles, referred to as Mattonella.

By Frieder PFEIFFER

Photos by Markus BOLSINGER, Stefan BOGNER; Massimo BORCHI, Giuseppe LOMBARDO, Tullio PUGLIA, Reda&Co (all Getty Images); Liubomir PAUT-FLUERASU (Alamy); gaemau, Brad PICT (both Adobe Stock)

Finish line: Modern electric mobility (below) meets baroque palaces (left) at Quattro Canti. Above, inside the Teatro Massimo in Palermo, built in 1897 in the style of historicism.

Hours of Loneliness

Fearless race car driver, roving reporter, and innovative publicist. Born in Darmstadt in 1922, Richard von Frankenberg loved Porsche and lived for speed. In 1952, he brought his skills and racing expertise together in the Christophorus magazine, the first issue of which outlines his 1951 automotive world record with a Porsche 356 SL in the 1.5-liter class – the first for Porsche and for Germany after the end of the war. The facts are impressive: an average speed of 94.66 mph over a distance of 6,827 miles, covered in 72 hours, including all of the pit stops.

But it’s not with these figures alone that von Frankenberg fascinates his readers. He provides them with an unflinching look inside the cockpit of the world record car. They can almost feel every bump themselves on the once-famous L’autodrome de Linas-Montlhéry course near Paris. Each lap is 1.58 miles long. The oval-shaped course consists of two straight lines and two steep turns with a concave profile, allowing for speeds well over 125 mph. The author compares the pressure in his stomach on these highly extreme stretches to the sensation you feel when pulling out of a nosedive. This nausea so colorfully described is also accompanied by dizziness: “As you approach the steep turn, it towers before you like a wall. Once you’re inside, it’s like driving on a normal road. That is, until the steep turn levels out again and, for just a moment, you don’t know what’s up and what’s down.” His descriptions flash before you like a blur of slides. We suffer with him as he fights to stay focused and register signs and people in his adrenaline rush at jolting speeds. We gradually see how the blurred contours of a figure come into focus, revealing a spy sitting there in the grass and hiding his stopwatch behind a newspaper. After all, “the record-breaking driver is the loneliest person in the world” at night. We squint our eyes when von Frankenberg speeds through the darkness, guided by short headlight beams. Now only the small light box of the timekeeper’s hut and the pit offer points of orientation. For a duration of two hours, they flash by every 57 seconds, which is the length of time each driver has to complete each lap. Exhausted, we share in von Frankenberg’s relief when the pit finally gives him the signal that it’s time to switch drivers.

And then something happens that could risk it all: with Hermann Ramelow behind the wheel, the V-belt that drives the fan wheel tears twice within a short period of time after around 4,350 miles. The third belt needs to hold, as the stringent regulations rule out another replacement. After three days and three long nights, they finally break the world record of an average speed of 90.4 mph – and not by just a little. Breathe in. Breathe out. ●

“ Time is much more relentless than your mostexperienced opponent.”

Richard von FRANKENBERG

The

By Philipp MATTHEIS Photos by Tim FRANCO, HA Yoon

If all the nerve pathways in the human brain were lined up, they would stretch over an incredible distance –3.6 million miles, or almost 150 times around the world. With up to 100 billion neuron connections, the brain is a highly complex construction, a veritable work of art – especially for someone like Ha Yoon. The South Korean is a neurosurgeon. The human central nervous system is his area of expertise and serves the physician as a source of inspiration, too. Because the 54 ­year­ old’s mind is at its most relaxed when he is creating art. Mind art.

In the year 2020, Ha Yoon discovered an innovative way to express this inspiration in an artistic way: he drew human brains on his tablet. A new technology was being developed at the same time –non ­fungible tokens, or NFTs for short. These are certified digital works of art which are guaranteed unique. And this is how an unusual career as an artist began in the digital sphere and made Porsche driver Ha Yoon popular in South Korea.

We meet Ha while he is working from home in Seoul, a city with a population of 10,000,000 and the capital of South Korea. With the halogen light on the low ceiling, the room has all the charm of a hospital office rather than an atelier. But all it takes is a glance at the white walls to see that Ha Yoon’s fascination with the brain doesn’t end at the end of a long day at work as the sterile ambience is enriched by colorful exhibits of his art. Digital works which have been printed out for the beholder. They are complemented by a few watercolors

from a period when the neurosurgeon was still working with this medium. “You can see my enthusiasm for the human brain here, too,” he says, pointing at the curved lines in the backgrounds of his earlier works. “They are mountains, but they are also brainwaves.”

Ha usually speaks quietly, choosing his words carefully. But here, talking about his works, the neurosurgeon is transformed into an artist. His eyes sparkle; his speech is accelerated, and he effuses passion and joy. “Each color represents a separate moment of memory,” Ha says, explaining his colorful artworks. “But all of the colors together stand for memory as a whole.” This is the shape that the inspiration takes which Ha draws from his profession and expresses through his art – the intricate composition represents the neural networks, while the play of colors stands for human memory, experience. Ha points to a painting on display centrally in the office. A pink kaleidoscope on a blazing red background. Countless branches, spirals, and shapes dominate the picture, which is surrounded by a sea of red. “The brain during cherry blossom season,” says Ha, laughing. “When the cherry trees blossom in South Korea, a color spectacle begins that fully embraces our thoughts, our feelings, our perception. Our mind is then a reflection of the facets of this flowering. That’s what was seeking to express.”

The work of art is part of the series Map on the Brain In an associative arrangement, the artist also weaves the cartographic depiction of real places into his pictures. For Ha, maps consist of symbols like bridges and rivers. “Everyone understands these symbols no matter what their cultural background,” he says. The coordinates that are given place the work in the real world. “At the same time, the place goes from being a physical building to abstract art,” says Ha.

Ha encountered the topic of composition at an early age. “My mom was an art teacher,” he says. “She showed me how much joy could come of art.” His father was Director of the National Museum of Modern and Contemporary Art in Seoul and is considered one of the pioneers of the Korean avant­ garde. “The way he worked with colors continues to inspire

He is both a neurosurgeon and an artist, but the Korean Ha Yoon above all combines the two. The result of his creativity is mind maps – in the true meaning of the word. Images from the depths of our conscious minds.

Atmosphere: When

37°47'57.1"N 122°27'02.0"W: The picture Lunar New Year in Lucas Film references Ha’s passion for the Star Wars movie series. If you follow the coordinates, you will arrive at the Yoda Fountain in San Francisco.

me to this day,” says Ha as he looks over at a colorful spectacle on his office wall as if to prove it.

But it took five decades for the neurosurgeon to follow in his parents’ footsteps. “Before I began to paint, I was a workaholic,” he reminisces. “I specialized in complex operations like spinal deformity and the removal of tumors. I also flew all over the world to attend conferences.”

Ha has now found his anchor and is more placid, albeit not completely – he is currently a professor at Yonsei University in Seoul, is editor in chief of the periodical Neurospine , and is a member of numerous academic boards.

Fuel for a man with many talents, for someone whose life is characterized by dynamism. And dynamism is something Ha Yoon loves when it comes to cars, too, with his silver Porsche 911 Carrera S of the 997 generation – another source of inspiration for him. “Endurance and speed, power and tradition are what symbolize the 911. Values that also feature in my art.” And which he enjoys

Distorted reality: The neurosurgeon and artist inspires us when we meet in Sevit island, Seoul. The photography of his 911 Carrera S is based on the visual style of his works.

for real every day when he drives to the campus in his Porsche. Founded in 1885, Yonsei University is situated to the north of the Han River. More than 35,000 students begin their careers here in one of the world’s biggest economic hubs. It is a place of contrasts. Modern skyscrapers soar to great heights and the 774 ­foot­tall TV tower on Namsan Mountain shines out, connecting the city with the rest of the world. Down below in the city center stands Seoul’s impressive cultural heritage – Gyeongbokgung Palace built in 1395, the approximately 600 ­year­ old Namdaemun Market, and the famous Bukchon Hanok Village with its 900 traditional homes. This is where something new is able to arise from the carefully orchestrated symbiosis of tradition and innovation, namely imposing character.

As dusk falls, the first colorful city lights are reflected in the building facades. This is when it is time for Ha to get creative. He produces his art at night –billboards flash outside while the physician metamorphoses into an artist inside. When he finishes a new picture, there are two paths it takes – the conventional route of a print on canvas and a second pathway into the digital world.

Ha Yoon’s pictures then become NFTs, non ­fungible tokens. The blockchain technology behind this makes it possible for a digital signature to be added, serving as confirmation of the uniqueness of the digital artwork. “I was immediately won over by the technology –it represents a paradigm shift for digital art.” Ha Yoon’s personal renaissance on the one hand and a cryptographic process that extends the art market into the digital sphere on the other – all in a way that looks as complex to the outsider as the human brain. In other words, just the thing for Ha Yoon. ●

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New in the Shop: Top-Quality Screen Prints in a Set of Two

In the year 1960, photographer Hans Truöl created an unforgettable picture: ski racer Egon Zimmermann jumping over a Porsche 356 at the Flexen Pass in Austria. In 2021, Porsche recreated the photo with Aksel Lund Svindal at the Timmelsjoch mountain pass. The vehicle: a Taycan Turbo. Issue 400 of the Christophorus magazine reported in detail on the reenactment. The historical and the new motif are now available as certified and consecutively numbered screen prints. The works, measuring 33 × 25 inches with passepartout and maple frame, are available in the shop at shop.porsche.com – and limited to 300 pieces.

Sally Carrera to return to the road for a good cause

Sally Carrera, the 911 featured in the Pixar movie Cars, will soon be a reality. To mark the 20th anniversary of the 2002 911 Carrera, a team from Pixar Animation Studios, Style Porsche in Weissach, Porsche Exclusive Manufaktur in Stuttgart and Porsche Cars North America are creating a unique car to auction for two charities. More information on this exciting project can be found on Porsche Newsroom.

Virtual Influencers Operate as Brand Ambassadors

Virtual influencers like iMaker’s Ayayi (shown here) are already an integral part of the social media world in China, where sales with avatars amounted to 860 million euros in 2021. Management consulting firm iMedia Research predicts that sales will reach 2.3 billion euros in 2023. And now this success is expanding. As a driver of innovation, Porsche Ventures invested in iMaker, China’s leading supplier of virtual influencers and digital ecosystems, in 2021. The aim of the strategic investment: to create an immersive brand experience for customers. There is a wide range of applications, from hosting at live events and sales advice to interactive in-car features.

Virtual Roads: The Real Thing in a Video Game

In collaboration with start-up Way Ahead Technologies, Porsche is developing the Virtual Roads app, which allows users to incorporate any route in the real world into a video game. With the smartphone positioned behind the windshield, the innovative software records the course and transforms it into a 3D environment, which can then be integrated into the virtual world. The application is compatible with a variety of racing games, including Assetto Corsa

Free Drive Mode: Beautiful Routes Captured for Eternity

New feature in the Porsche Track Precision app: Free Drive mode can recognize particularly beautiful moments on public roads and then record them as a video. The app features Porsche Communication Management (PCM) and accesses vehicle information via Wi-Fi. It can identify memorable routes through dynamic driving maneuvers, which can take the form of increased braking pressure or higher g-forces.

A video showing how the screen prints are made can be found at christophorus.porsche.com

Cream of the Crop

Harry Metcalfe

Cotswolds, England

He is a farmer, motoring journalist, and runs a YouTube channel with Harry’s Garage Over half a million fans follow the reports there about his exclusive collection of cars. Harry Metcalfe recharges his batteries by driving out into the Cotswolds in his 911 Turbo S.

Opposites: On the farm, Metcalfe works with agricultural machines –but in his private life, he gets in the fast lane.

Harry’s Garage posting weekly video reviews of new cars alongside regular reports on his own collection. The 911 models would sit happily alongside a diverse mix of period and modern machinery, and British and Italian super sports cars. But Metcalfe continued to search for a Porsche that offered the power and drama to rival his most exotic supercars.

By Matt MASTER Photos by Matt HOWELL

After several decades juggling the polarized professions of farming and motoring journalism, Harry Metcalfe has found some harmony. Now a globally recognized automotive authority, the 63-year-old Briton divides his time between running a 300-acre farm in the English countryside and presenting a YouTube channel dedicated to his eclectic car collection. And the most recent addition to what over half a million subscribers know as Harry’s Garage is a highly unusual 911 Turbo.

While farming is in his blood, Metcalfe admits that it wasn’t always part of the plan. “When I was at school, I thought I’d be an automotive engineer,” he explains, “but was rubbish at mathematics and didn’t pass the right exams.

I’d been working on farms for summer jobs, however, and my grandfather was a farmer, so I ended up at agricultural college and came out of there as a grain buyer.” Metcalfe began arable farming in the early 1990s and by midway through the decade was working almost

2,000 acres. Any profits not returned to the business were diverted into his second love, cars.

An interesting assortment of highperformance road and race cars soon attracted the interest of the British motoring press, and after forging close friendships within the industry, Metcalfe would find himself cofounding Evo magazine in 1998, a niche performancecar title that quickly established a devoted international readership.

It was at this stage that Metcalfe bought his first Porsche, a black 911 Turbo (Type 993), which he used as a daily driver. Its blend of performance and usability grounded an enduring interest in the flagship 911, the origins of which he can trace back to the original Type 930 Turbo in 1975. “My parents had just employed an architect who was a Porsche fanatic,” Metcalfe recalls, “and all he wanted to talk about was this new ‘Turbo’ that was going to revolutionize motoring. He’d show me all these pictures and I remember how special it looked.”

Metcalfe made a conscious decision to own different marques while running Evo but later rekindled that long-held Porsche passion, buying an early 930, the very car of his boyhood dreams, and another 993 Turbo that had been converted to GT2 specification. It was during this period that he started

The solution came courtesy of a 1989 911 Turbo that had passed through the Sonderwunsch personalization program. The Guards Red 930 Turbo S featured a Group-4-inspired front spoiler with uprated oil cooler, quad exhausts, and the seats and steering wheel from a 959. The car also left the factory with 17-inch RUF alloys and a 3.4-liter Motorsport engine making in excess of 400 hp, some 30 percent more than a standard Turbo.

Metcalfe acquired the car in late 2021 and has since begun exploring its unique history and equally unusual character. “If you’re lucky enough to have driven everything, it’s the slightly mad ones that give you the most back,” he explains. “You can chase perfect handling or refinement, but sometimes the car you actually want to own is the one with the quirky nature.”

The 911 Turbo S now takes pride of place in Harry’s Garage and has just completed a 1,243-mile road trip through southern Europe. It’s the sort of escape that Metcalfe lives for, discovering great roads and getting to know his cars in the real world. “I always say that cars have to be really good at going slowly because, unfortunately, we spend a lot of time today doing just that. And this car can potter all day long, but then it has this wild side where you’re suddenly flying, with old-style 911 suspension and brakes. I’m wrestling the thing, still learning it – and I’m in heaven!” ●

A farmer collects sports cars and becomes a YouTube star. The pride of his garage: a

Guards Red 911 Turbo S.

“I drive –and I’m in heaven.”

Harry METCALFE

Location Date Photo

Mexico – Autódromo

Andi Mayr

Success for all eternity: Porsche works driver Pascal Wehrlein made history when he took first place in the E-Prix in Mexico City, with teammate André Lotterer in close second. The two Porsche 99X Electric cars crossed the finish line nearly ten seconds ahead of their pursuers, marking Porsche’s first victory in the ABB FIA Formula E World Championship.

Hermanos Rodríguez February 12, 2022

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