From the desk of Dave Christie - Strategic Supply Chain Advisor
SUPPLY CHAIN – THE NEW STRATEGIC IMPERATIVE Only two years ago in a pre-pandemic world, businesses could focus
This drove a significant increase in demand for the movement of
on revenue generating activities - growing markets, customers and
‘stuff’ around the globe. With most airfreight carried in the belly of
products, without having to worry about the global supply chain.
passenger planes but no-one flying, there was effectively no air
This was predominantly because there was surplus capacity
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freight capacity at all.
throughout the supply chain – especially in sea and air freight.
Global sea freight capacity was also compromised, with the demand
However, with the pandemic-led restrictions to travel, people spent
higher than available sea freight capacity. Shipping lines were saying
most of their time at home and their discretionary income was spent
every vessel that could be in service was – as long as they could find
online buying products and goods, rather than services and tourism.
the resources to crew it.
