It started with a seemingly simple idea—a store like no other should be filled with pieces like no other. And so, we embarked on a serious fashion quest with one unfailing goal: to get the best designers in the world (many of whom began their careers here, by the way) to create one-of-a-kind capsule collections just for us. Our journey ended up spanning the globe, and our Fashion Directors put their hearts and souls into collaborating with some of their favorite fashion icons— from an afternoon spent sketching new looks with Ms. Donna Karan’s people to actually building necklaces in Milan with Marco Bicego to a casual conversation during an old-fashioned shave in the barbershop down Freeman Alley. (And yes, in one extreme case, we may have elbowed a few top fashion editors out of the way so that we could literally snatch a look off the Sonia Rykiel runway in Paris…but we try not to talk about that very often.) We’re thrilled to present you with the result: over 1,000 absolutely original, ridiculously stylish, incredibly collectible pieces that you won’t find anywhere else— all in one store. They’re the über representation of both Bloomingdale’s and the brands we love. They’re a celebration of everything that makes fashion fun. They are…100% Bloomingdale’s.
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