IABM Brand Awareness Opportunities

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IABM Brand Awareness Opportunities Brand promoting opportunities


Throughout the year IABM provides a variety of marketing options to help maximise your exposure and meet your business objectives. Providing you a platform to engage with decision makers from the entire Broadcast, Media and Entertainment eco-system. Immerse your brand with the trusted voice of Media & Entertainment providers


IABM EVENTS IABM delivers a number of its own key events throughout the year, designed to educate and inform.

IABM ANNUAL INTERNATIONAL BUSINESS CONFERENCE 2016 SALE

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Europe – Thursday 7 July APAC – May, Japan USA – Tuesday 8 November

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These half day events will provide delegates with up to date research from our industry and will assess and debate the current business environment. We will establish the market potential for products and services and look at industry trends and where money is being spent. The events will identify where there is business growth and its value.

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Amsterdam – Friday 9 September

The not-to-be-missed session takes place on the very first morning of IBC between 7.30 – FE RENCE 2 9.30am and is chaired by the IABM’s Director for Business Development & Technology, John Ive, with CEO, Peter White, delivering the keynote address. It also includes a panel discussion featuring a host of key industry executives debating the most pressing issues the broadcast manufacturing industry is currently facing. OF THE INDUSTRY

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Europe – Wednesday 12 October, APAC – June, Hong Kong/Singapore, USA – December

Broadcast and Media is a technology enabled industry and so technological developments are key to current and future developments. These half day events will feature a series of sessions aimed to bring delegates up to date on standards, regulation, new and future technologies that will impact our industry, and education. Sessions will include debates, keynotes and case studies.

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Las Vegas – Monday 18 April

The not-to-be-missed session takes place on OF THE the very first morning of NAB between 7.30 – INDUSTRY 9.30am and is chaired by the IABM’s Director FE RENCE 2 for Business Development & Technology, John Ive, with CEO, Peter White, delivering the keynote address. It also includes a panel discussion featuring a host of key industry executives debating the most pressing issues the broadcast manufacturing industry is currently facing. Attendees will hear the latest industry data first hand during the influential session, which will focus on the current business climate and trends.

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Europe – Thursday 19 May, APAC – Tuesday 23 August, USA – July

These half day events will feature a series of sessions delivered by experts, designed to M M 20 boost attendees understanding of sales and IT marketing trends, techniques and new tools available to ensure success in their role. Topics will include, PR, Marketing Automation, The Sales Pipeline, Events & Exhibitions, Social Media, Online Marketing, best practice case studies and much more.

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The IABM Annual International Business Conference brings together leading figures from within the broadcast and media technology industry, the digital entertainment industry and experts from the wider business world to engage our senior level delegates in two days of discussion and debate. Addressing hot topics, disruptive technologies and recognized best business practices, this is a unique occasion for delegates to find out more about subjects that can tangibly improve their business.

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London – 1-2 December

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NETWORKING Throughout the year IABM provide a variety of platforms to engage with decision makers from the entire Broadcast, Media and Entertainment eco-system.

IABM, NAB Advance Show Party Saturday 16 April

nab advance arty party

The NAB Advance Show Party is an ideal opportunity to network with colleagues and competitors in a fun and relaxing environment prior to the NAB Show opening. The event is attended by an international guest list from across the broadcast industry. The majority of guests are from broadcast supply companies but there is also representation from end-users and press. Attendance is by invitation only with around 400 guests made up of Directors, VP’s, CEO’s and Managers.

IABM Game Changer Awards Reception Tuesday 19 April Our Game Changer Awards are presented at a cocktail reception during NAB. Our group of finalists and member are invited to the reception. This is a fantastic opportunity to celebrate the success of our winners and network.

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Content & communication infrastructure

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Test, quality control & monitoring

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IABM Design & Innovation Awards Reception Saturday 10 September Our Design & Innovation Awards are presented at a cocktail reception during IBC. Our group of finalists and members are invited to the reception. This is a fantastic opportunity to celebrate the success of our winners and network.

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DESIGN & INNOVATION NOVATION A W A R D S Recognizing innovation in the broadcast st Industry

IABM Annual Business Awards Drinks Reception Thursday 1 December Our key Awards event takes place during the IABM Annual International Business Conference. Shortlisted companies acrosss six key categories are invited to attend a special dinner along with h delegates from the conference. The drinks reception is a highlight ht of the event and a key networking opportunity.


ADVANCE SHOW MEMBER RECEPTIONS

AWARDS

Our pre-show member receptions are a perfect opportunity to relax and unwind after a long flight and setting up your exhibition booth. They provide a platform to re-engage with industry colleagues, share best practice and discuss collaborative projects.

Each year we celebrate the success of individuals and companies at our Annual Awards Dinner during the IABM Annual International Business Conference. As well as presenting our prestigious Peter Wayne Award we also present the following awards:

IABM International Award for Excellence in Sustainability

IABM INTERNATIONAL AWARD FOR EXCELLENCE IN SUSTAINABILITY 2015

This award recognizes a company who meets the standards of recognizing its corporate obligations to minimize its environmental footprint by demonstrating ethical behaviour and integrity in all commercial activities W

■ BIRV Advanced Show Reception Monday 23 August

■ CABSAT Advance Show Reception Monday 7 March

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IABM Broadcast & Media Technology Industry Woman of the Year

INTERNATIONAL AWARD FOR EXCELLENCE IN SUSTAINABILITY 2015

■ Broadcast Asia Advanced Show Reception Monday 30 May

■ SET Advanced Show Reception Wednesday 31 August

■ InterBEE Advanced Show Reception Tuesday 15 November

The Woman of the Year Award champions the achievements of a business woman within the supply side of the broadcast and media technology industry for her enterprising spirit, and the determination necessary to drive her company’s business aims and objectives.

IABM INTERNATIONAL AWARD FOR EXCELLENCE IN SUSTAINABILITY 2015

APAC Receptions

Host a Webinar

Our APAC Receptions take place during NAB Show and IBC and is a platform for companies based in the APAC region to network. There will also be news about our new APAC Regional Council and details of upcoming events designed specifically for the region.

This is an ideal opportunity for organisations to promote its services and expertise to IABM Members and the wider Broadcast Media entertainment industry.

IABM Young Person of the Year Award

Each year the auspices of the IABM Educational Foundation awards 10 funded visits for students to attend IBC in Amsterdam and NAB Show in Las Vegas. We will award one of our students the title of Young Person of the Year, judges on the report they issue following the event, their professionalism during the event and their potential to shine within the workplace.


DIGITAL

MEMBER LOUNGES

IABM Website

IABM Member Lounges will be available at a number of shows throughout the year where, space permitting we will be able to offer the following opportunities:

Adverts will be made available on a number of pages on the IABM website.

Advert on IABM TV platform We have developed IABM TV as the go-to broadcast industry destination for news, event coverage, leadership discussions and industry research. We intend to use this exciting service to raise the profile of IABM within and beyond the broadcast industry to increase influence and membership. During various exhibitions our experienced film crew are available to members to capture conference content, press conferences and key executive interviews both on stand and in the IABM TV studio this is all available as part of the Provider of broadcast and media technology content IABM Member benefits package. All recordings/coverage will be promoted through the IABM website post show to maximise the reach of all videos produced. The following enhancements will be made available for purchase: ■ A high resolution digital file of the session for editing and/or placing directly onto their own digital media. ■ An advertising ‘bumper’ (5 second slide pre and post the recorded session). This makes it easy and simple for viewers to have contact details for the product/service being discussed in the recorded session.

Brand Awareness An area will be available at IBC and NAB for companies to place a small pop up banner and a literature stand.

Clinic Sessions We will deliver a number of clinic sessions for IABM members to attend to help support business growth. We are offering IABM Bronze Members the opportunity to host two hour clinic sessions where we aim to cover the following business topics: ■ PR/Marketing General PR advice, communication strategies, branding, CRM, social media. ■ Exhibition Services Shipping, AV services, exhibition build ■ Media Advertising, editorial, case studies ■ Finance M&A, banking, business growth strategies

PRINT

Dedicated Meeting Room

Sponsorship and advertising space is available e within the following print publications:

IABM Members have the opportunity, as part of their membership benefits package, to book one hour time slots on a first come first served basis in purpose p built rooms away from the hustle of the show floor at IBC and NAB.

■ Journal – Issued twice e throughout the year ■ MI quarterly Digest ■ Awards publication – Issued annually

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■ Regional Newsletters (UK, APAC, NA) – issued ed twice throughout the year

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We are able to offer members dedicated meeting rooms purpose built for their exclusive use roo throughout these shows. The meeting room can thro be b branded by the sponsor for an additional fee and audio visual equipment can be rented.



Visit the website: www.theiabm.org/brandawareness

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IABM 2016. A company limited by guarantee.


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