Issue 3
Brityrex reaches 70% of floor space sales with 9 months to go! Event organiser ECI International confirms that Brityrex Int’10 is already 70 per cent sold in terms of stand space at Manchester Central. ECI managing director Paul Farrant says: “We continue to make very good progress with the exhibition and I can put everyone’s mind to rest by confirming that Brityrex will definitely be taking place as planned in Manchester in October. “Reaching the 70 per cent milestone at this relatively early stage means we go forward with confidence and in the knowledge that the industry is firmly behind the exhibition.” Since the turn of the year ECI has continued to register a wide variety of national and international exhibitors for the UK’s only dedicated tyre and equipment show of the year. They include companies from Europe, south Asia and China as well as the UK. Brityrex International 2010 will again be sponsored by the NTDA, which will hold its popular annual dinner and TAFF Industry Awards alongside the event. Visitor pre-registration is now open via www.eci-international.com and the latest exhibitor list and information on hotel accommodation are also available on line.
Manchester Central Exhibition Centre (G-MEX) 5th, 6th, 7th October 2010
For exhibitor/visitor info please contact us today at: sales@eci-international.com Tel: + 44 (0) 1892 863888 Fax: + 44 (0) 1892 863828 www.eci-international.com Sponsored by
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Over the past 37 years Kings Road Tyres has developed into one of the UK’s leading national wholesalers, offering the trade an inventory covering the entire spectrum of product from the smallest implement tyre to the very largest and heaviest sizes for construction and earthmoving machinery. The company has always recognised the benefit of trade exhibitions and events and was one of the original supporters of the first UK tyre exhibition held at Earls Court, London in the late 1970s. Since then KRT has been a regular and committed backer of dedicated tyre exhibitions in the UK and overseas. Group managing director Peter Gaster explains why: “We place great importance in building personal relationships with our customers and the best way of doing that is by meeting them in person and understanding their needs. It’s never been easier to communicate efficiently with advances in business technology, but there is still no substitute for face-to-face contact. That’s why our sales staff from around the UK and Ireland will be involved throughout the exhibition, giving them and our customers a chance to meet.” Looking back to the last Brityrex in 2007, Gaster says KRT enjoyed a very successful show: “In particular, 2007 proved that the visitors who attended Brityrex were all professionals who were there to do business. It’s sometimes difficult to quantify what you actually gain in sales terms from an exhibition, but we certainly achieved very buoyant sales during the show as well as follow up business from contacts we made during the event.” And he is equally enthusiastic about the prospects for Manchester in 2010. “I believe the show will come back stronger next year as the trade emerges from recession and looks to meet new customers and source new products. It’s important that as an industry we recognise that Brityrex is our show and it’s up to us as the main players in the industry to get behind it and make it work hard to deliver results that will benefit individual businesses and the trade at large.” KRT will be exhibiting a comprehensive range of products at the show, including its exclusive Kingstone brand and other well known makes. www.krtgroup.com