ICEC and the statistics of culturals industries 2012

Page 1

2012

CATALAN INSTITUTE FOR THE CULTURAL COMPANIES


INDEX PRESENTATION

3

ICEC ORGANISATIONAL CHART 2012

4

OBJECTIVES AND RESOURCES

5

THE ICEC AND THE PERFORMING ARTS

6

THE ICEC AND VISUAL ARTS

8

THE ICEC AND THE AUDIOVISUAL SECTOR

10

FILMOTECA DE CATALUNYA

12

THE ICEC AND BOOKS

14

THE ICEC AND MUSIC

16

THE ICEC AND BUSINESS DEVELOPMENT

18

THE ICEC AND VIDEO GAMES

20

THE ICEC AND INTERNATIONAL PROMOTION

21

CULTURAL AND CREATIVE COMPANIES IN NUMBERS

24

PUBLICATIONS

30

OFFICES AND ADDRESSES

31

COVER PHOTO CREDITS Luces de Bohemia: Bito Cels Psinoe: Galeria Fortes Vilaça i Adriana Varejão Mercat de Música Viva de Vic: Pere Masramon Saló Internacional del Còmic de Barcelona: Oriol Aleu/FICOMIC Floquet de neu: Filmax

The content of this publication is subject to a Creative Commons non-commercial recognition licence 3.0. Therefore, it may be copied, distributed or publicly disclosed for non-commercial purposes, provided the source is indicated. The full licence can be viewed at: http:// creativecommons.org/licenses/by/3.0/ legalcode

Institut Català de les Empreses Culturals (ICEC), Passatge de la Banca, 1-3, Tel.: 933 162 770 Fax: 933 162 829 E-mail: icec.cultura@gencat.cat October 2012 Legal Deposit: B. 28563-2012 Disseny gràfic: DG ESTUDIO dg@dgestudio.com


PRESENTATION Since January 2012 ICIC has broadened its scope and competencies and has become the Catalan Institute of Cultural Enterprises (ICEC) seeking to open up to new enterprises in the creative sector. In February the new Film Archive of Catalonia was opened. Times have changed since the industry was looked upon as a leader in the cultural sector. Now we see that the reality of it goes beyond that, where knowledge mingles with creativity and imagination and defines the territory in which Catalan cultural enterprises work, which is where the ICEC comes in. The video game sector is included as a new competence, as are dance and creation as fields under the management of the ICEC, which has initiated activities focusing on these sectors. Namely, the creation of a videogame cluster and the promotion of the comprehensive dance plan. The current situation of recession, which affects both the public and private sectors, has imposed certain budget adjustments that affect almost all lines of financial aid. Nevertheless, this decrease has been counteracted with an increase in financing tools, especially by means of repayable contribution possibilities and loans, and establishing other collaboration agreements with the Catalan Institute of Finance in order to simplify access to credit for cultural and creative companies. Data from the various cultural sectors show different behavioural patterns. In performing arts, the number of theatre-goers in Barcelona continues to grow; in the rest of the Catalan territory, cultural groups offer an increasing array of performing arts programmes, which are complemented with more live music concerts in order to attract audiences and mitigate the drop in numbers. As regards the film industry, Catalan production is currently undergoing a re-adjustment to better adapt to the market. We must mention the Catalan dubbing agreement, which has shown a positive effect on the number of spectators in Catalan, although the application of the Cinema Law is yet to be completed. The Catalan publishing sector remains an exporting power and a leader in the national market. Nevertheless, we have also witnessed a fall in production and turnover, especially from books in Spanish. The sector is making huge efforts to adapt its business model to digitalisation, and the ICEC, within the framework of the National Reading Plan, is providing the publishing sector with the Editactiva Plan, aimed at publishing houses, and the Llibreriactiva Plan to support booksellers. The music sector is constantly redefining itself; live music festivals are considered as a strategic element in the Institute’s plans, and explanations must be given for the loss of spectators in recent years. As regards the record industry, new business models are being tried in order to increase exports; more specifically, sales to foreign digital operators have grown from 2.1 million euros in 2007 to 8.1 million in 2011. The public’s access to new technologies has been key in increasing the consumption of all products in digital formats, as well as in the dissemination of live shows and the creation of social networks and blogs linked to groups and artists, who often play the role of prescribers, together with the media. Culture is seeping into the Internet and companies must make an effort to ensure that this growing consumption continues and spreads beyond the musical and publishing catalogues, re-thinking its business model and searching for new consumption trends and habits to become profitable. The increase in cultural consumption in recent years has not always been reflected in companies’ results. The use of free products and the increase in piracy are proof of this. Furthermore, the recent increase in VAT to 21% for spectators has caused great unease and concern within the sector, which anticipates a considerable decrease in demand. The ICEC’s support will surely help companies in the current situation to look towards the future, promoting innovation and paving the way towards internationalisation, which is to become a strategic element for the competitiveness of cultural and creative enterprises in Catalonia. Gorka Knörr Borràs Director 3


ICEC ORGANISATIONAL CHART 2012

Department of Culture Ferran Mascarell Canalda Secretariat General Xavier Solà Cabanas

ICEC Executive Gorka Knörr Borràs Management / Department of Resources Natàlia Garriga Ibañez

SECTOR DEPARTMENTS

TRANSVERSAL DEPARTMENTS

PERFORMING ARTS

BUSINESS DEVELOPMENT

Antoni Bartomeus Fonts

Edgar Garcia Casellas

VISUAL ARTS

INTERNATIONAL PROMOTION

Marta Gustà Martorell

Marisol López Vicente

AUDIOVISUAL

Montserrat Bou Sala FILMOTECA DE CATALUNYA

Esteve Riambau Möller BOOKS

Joaquim Bejarano Ródenas MUSIC

Albert Bardolet Mayola

44


OBJECTIVES AND RESOURCES

ICEC’S STRATEGIC OBJECTIVES

1. To promote cultural productions and contribute to the development of cultural enterprises. 2. To modernise and adapt Catalan cultural enterprises to new business models and markets. 3. To provide Catalan cultural industries with more tools to cover their financial needs and improve competitiveness. 4. To promote Catalan cultural creations outside of Catalonia. 5. To preserve and disseminate our film heritage, ensuring its accessibility to the public.

EXPENDITURE BUDGET

INITIAL BUDGET

ADJUSTMENTS

MODIFIED BUDGET

STRUCTURE EXPENSES DIRECT SECTOR GRANTS

5,809,557.50 6,137,136.59 54,588,743.61

-349,006.73 -354,700.99 -1,396,292.28

5,460,550.77 5,782,435.60 53,192,451.33

TOTAL

66,535,437.70

-2,100,000.00

64,435,437.70

BUDGET 2012 (in euros)

EXPENSES BY ACTIVITY

8.5%

9.0%

DIRECTORATE

2

82.6%

DEPARTMENTS DIRECTORATE

FILMOTECA DE CATALUNYA

MANAGEMENT/RESOURCES

29

29

AUDIOVISUAL

15

STAFF 2012

AUDIOVISUAL

15

PERFORMING ARTS

7

MUSIC

7

BOOKS

7

VISUAL ARTS

2

BUSINESS DEVELOPMENT

9

INTERNATIONAL PROMOTION

15

FILMOTECA DE CATALUNYA

15

BUSINESS DEVELOPMENT

9

7

2

MANAGEMENT/RESOURCES

44

INTERNATIONAL PROMOTION

STAFF

7

7PERFORMING ARTS

TOTAL

44 137

MUSIC BOOKS

2 VISUAL ARTS 5


LINES OF ACTION

OBJECTIVES

THE ICEC AND THE PERFORMING ARTS To consolidate Catalan companies in the field of performing arts. To promote the production of professional performances, especially in Catalan.

To encourage the programming and dissemination of Catalan performing arts productions. To collaborate with companies and theatres in order to preserve and adapt their infrastructure.

Triennial agreements

Individual grants for significant fairs and festivals

Triennial agreements with companies, producers and theatres with their own production 2012-2014, seeking to reinforce private theatre.

Grants for infrastructure

Production, programming and dissemination Financial aid for productions, programming and dissemination Theatre and circus production. Theatre activity in companies, producers and theatres with their own production. In private theatres for their programming. Repayable contributions and subsidies for the production and marketing of shows. Encouraging performing arts companies to travel and perform for family audiences in the Balearic Islands. Organising dissemination and promotional activities in the professional theatre and circus industries. Adapting shows that premiered in Catalan into other languages. Registering theatre pieces in television format to reach new audiences.

BUDGET FOR THE SECTOR

Improving infrastructure and acquiring equipment for circus companies and theatres outside Barcelona. Consortium of the Plan for Rehabilitation and Equipment in Barcelona Theatres.

Comprehensive Plans Circus: Completion of the first Plan (2008-2012). Launching of the 2nd Comprehensive Circus Plan (20122015) Dance: launching of the Plan approved in 2009. Performing and musical arts for all audiences: launching of the Plan approved in 2011.

New competencies for communication with the dance and creative performance sectors

6.26

million euros

SECTOR DATA

Jaume Solé

Inaugural show As the world tipped, by the Britons Wired Aerial Theatre, in FiraTàrrega 2012.

More than 110,000 spectators saw the musical Cop de Rock by Dagoll Dagom in Catalonia.

FIGURES FOR THEATRES IN BARCELONA. 2010-2012 Source: ADETCA

Audience Earnings Shows Performances

David Ruano

Season 2011 / 2012 2,890,659 68,162,243 1,081 12,672

% dif. 8.03 % 7.64 % 14.03 % 8.19 %

THEATRES IN CATALONIA BY OWNERSHIP. 2010 Source: Technical Office of the Ministry of Culture

Barcelonès Area

6

Season 2010 / 2011 2,675,736 63,326,502 948 11,713

Private

Public

General Total

29

14

43

Rest of Catalonia

13

90

103

Total Catalonia

42

104

146


PERFORMING ARTS SHOWS AND PERFORMANCES AT THEATRES IN CATALONIA. 2006-2010 Source: Technical Office of the Ministry of Culture

PERFORMANCES 15,000

3,299

14,000 13,177

13,655

13,000

3,200 14,221 3,100

12,143

12,000

3,000 2,907

10,870

11,000

2,907

2,900

10,000 9,000

SHOWS 3,300

2,800 2,738

2,700

2,661

8,000

2,600 2006

2007

2008

2009

2010 A poster of the 23rd Lleida Puppet Theatre Festival (2012), in which 18 companies participated, with 75 performances.

PERFORMING ARTS SHOWS AT THEATRES IN CATALONIA BY GENRE. 2010 Source: Technical Office of the Ministry of Culture

Circus, clowns and juggling

La Mostra d’Igualada

Opera, operettas and zarzuelas Other Magic 83 243

97

143 Musical theatre

Theatre in general

143

The interactive dance show Lalolaballa, by the company La Mandarina, at the Mostra d’Igualada Theatre Fair 2012.

1,805

Puppets, shadows, objects

282

TOTAL

3.299

Dance

503 AUDIENCES AT THEATRES IN CATALONIA. 2006-2010 Source: Technical Office of the Ministry of Culture

2006 2007 2008 2009 2010 Performing Arts

2,626,758

341,546

2,839,311

261,736

3,142,628

249,647

3,131,876

557,081

3,024,968

646,616

2,968,304 3,101,047 3,392,275 3,688,957 3,671,584

Music

EARNINGS AT THEATRES IN CATALONIA. 2006-2010 Source: Technical Office of the Ministry of Culture

2006

56,425,304

2007 2008 2009 2010 Performing Arts

50.763.419

5.661.885

59.014.445

4.085.880

68.549.225

3.452.224

68.172.981

13.066.775

60.794.362

11.282.645

63,100,325 72,001,449 81,239,756 72,077,007

Music

7


LINES OF ACTION

OBJECTIVES

THE ICEC AND VISUAL ARTS Encouraging the development and consolidation of companies in the visual arts field shown essentially by art galleries and their associations. Increasing dissemination and promotion in the field of visual arts.

Supporting the organisation and consolidation of specialised visual arts fairs and markets in Catalonia and of business initiatives to drive them.

Promoting new programmes and international collaboration agreements and continuing to support single initiatives to drive the market

Financial support for art galleries’ activities:

LOOP / Screen festival SWAB Arts Libris

Dissemination and promotion projects Acquisition and improvement of the technological equipment

New competencies to interact with those responsible for creation and dissemination.

Supporting activities that encourage the cohesion of the sector and communication with large audiences on the one hand, and improvement in terms of professionalisation on the other Premis GAC i la Nit del Galerisme Talking Galleries Tardor de l’Art (Autumn of Art)

BUDGET FOR THE SECTOR

0.79

million euros

SECTOR DATA BASIC FIGURES FROM ART GALLERIES. 2009 Source: Technical Office of the Ministry of Culture

Art Galleries Staff

Art 21

Average area (m2) Number of exhibitions

Boundaries, by the Japanese artist Tabaimo (2012). (Art Series 21, Season 6: Art in the 21st century) at Screen from Barcelona 2012.

Artists who were exhibited CATALAN GALLERY ASSOCIATIONS. 2012 NUMBER OF ASSOCIATED GALLERIES

ART GALLERY ASSOCIATION OF CATALONIA ART BARCELONA ART CATALUNYA ASSOCIATION GIC - INDEPENDENT GALLERIES OF CATALONIA TOTAL

8

72 21 12 9 114

185 503 177.2 1,781 3,834


THE 10 MOST ATTENDED FAIRS BY CATALAN ART GALLERIES WITH THE GRANT FOR ATTENDING FAIRS FROM THE ICEC. 2011 Number of galleries

Source: ICEC

18 14 6 6 5 5 5 4 4 4

ARCO, Madrid ART MADRID, Madrid ART BASEL, Basel ST-ART, Strasbourg ESTAMPA, Madrid JUST MAD, Madrid MADRID FOTO, Madrid THE ARMORY SHOW, New York Art KARLSRUHE, Karlsruhe FERIA DE ARTE CONTEMPORÁNEO ESPACIO ATLÁNTICO, Vigo

Cristal code reflections of elemental light, a piece of work by the Barcelona artist Trensig, as part of la Tardor de l’Art (Autumn of Art) 2012.

46 galleries, 5 from Catalonia 55 artists, 1 from Catalonia 6,000 visitors

Swab

Trensig

The Swab 2012 contemporary art fair brought together 64 galleries from all around the world in its fifth edition.

138 cultural spaces 600 pieces submitted 519 artists from 40 countries 220,000 visitors

64 galleries from 20 countries 16 from Catalonia 322 international artists 15,000 visitors

SALES IN SPANISH GALLERIES THROUGH DISTRIBUTION CHANNELS. 2011 Source: El mercado español del arte en 2012 (The Spanish Art Market in 2012) by Fundación Arte and Mecenazgo

PRIVATE

AUCTION

3.5% 0.5%

ONLINE

5.3%

INTERNATIONAL ART FAIRS

15.9%

57.8%

GALLERIES

17.1% El QUATRE, Sala d’Art

ART FAIRS IN SPAIN

The El Quatre art gallery in Granollers has celebrated its 25th anniversary.

9


LINES OF ACTION

OBJECTIVES

THE ICEC AND THE AUDIOVISUAL SECTOR To promote audiovisual arts in Catalan using local talent Strengthening the value chain: training, development, production, distribution, performance, internationalisation. Encouraging audiovisual awareness and therefore its consumption

Offering quality services within the sector in terms of administrative competence: Registering audiovisual companies, rating works, accepting co-productions, box office control, central data office.

Application of the Cinema Law

Financial support to TV products

Framework Agreement for the Promotion of the Audiovisual Industry. Convention for the promotion of Catalan film consumption. Catalunya Cinema”, continuing the programme that began in 2011. New “Film in Schools” programme.

Producing full-length fiction films for TV. Producing documentaries. Producing full-length animation series.

Financing tools: Agreement with the ICF (Catalan Finance Institute) to grant loans for the digitalisation of cinemas. Agreement with the ICF (Catalan Finance Institute) to finance audiovisual productions. Agreement with Avalis SGR to grant endorsements for audiovisual productions.

Strategies in cooperation with TVC to promote Catalan audiovisual productions Financial support for film products Production of short films in projects. Producing, showing and disseminating full-length films and large audiovisual productions. Repayable contributions for the distribution of fulllength films.

Restructuring the support given to festivals and fairs in Catalonia New line of financial support to festivals and fairs in Catalonia. New strategy plan for the Sitges - International Fantastic Film Festival of Catalonia, 2012-2014.

Support for training and research in audiovisual contents

BUDGET FOR THE SECTOR

11.85 million euros +3.50 million euros in loans

SECTOR DATA

CATALAN FULL-LENGTH FILM PRODUCTION. 2007-2011 Source: ICEC

96

100 90

20 Escándalo Films

80

The first work of Kike Maíllo, Eva, won five Gaudí awards in the year 2012, including best film in the Catalan language.

75

74

74

13

70 17 60

29

20

25 26

50 40

80

20 17

30

29

56 37

20

41

29 10

20

0

Filmax

2007

Mientras duermes, directed by Jaume Balagueró, won the Gaudí award for the best film not in the Catalan language of the year 2012.

10

2008

2009

Catalan productions and co-productions Catalan co-productions with other Autonomous Communities

2010

2011

Catalan co-productions with other countries Total


AUDIENCE AND EARNINGS AT CINEMAS IN CATALONIA. 2007-2011 Source: ICEC

AUDIENCE 24,000,000

EARNINGS 180,000,000 23,927,465 22,584,807

22,540,951

22,000,000

143,272,249

160,000,000 20,432,597

148,075,024 140,341,914

20.,099,823 140,000,000

141,350,368

20,000,000

136,874,883

18,000,000

120,000,000 2007

2008

2009

2010

2011

Poster of the 45th edition of the Sitges, International Fantastic Film Festival of Catalonia.

AUDIENCE AND EARNINGS FOR CATALAN FILM PRODUCTION IN CATALONIA. 2007-2011 Source: ICEC

AUDIENCE 2,500,000

EARNINGS 12,500,000

12,544,571 11,923,136 11,341,721

2,000,000

2,108,513

10,000,000 1,842,210

9,725,108

1,821,658 7,437,303

1,500,000

7,500,000 1,489,431

1,196,263

1,000,000 2007

2008

5,000,000 2009

2010

2011

DISTRIBUTION OF CINEMA SCREENINGS IN CATALONIA BY PRODUCTION NATIONALITY. 2011 Source: ICEC

AUDIENCE

CATALONIA* REST OF SPAIN EUROPEAN UNION UNITED STATES REST OF WORLD TOTAL

1,489,431 1,476,184 2,987,599 13,727,114 419,495 20,099,823

7.4% 7.3% 14.9%

68.3%

2.1%

Chico & Rita, by Fernando Trueba and Javier Mariscal, and produced by Estudio Mariscal, Fernando Trueba PC and Televisió de Catalunya, was nominated for an Oscar in 2012 in the best animated film category.

Nostromo Pictures

Javier Mariscal i Fernando Trueba

*Catalan productions included within the rest of Spain.

Red Lights, directed by Rodrigo Cortés, a Catalan co-production by Nostromo Pictures with Antena 3 Films and Cindy Cowan Entertainment.

11


LINES OF ACTION

OBJECTIVES

FILMOTECA DE CATALUNYA (FILM ARCHIVE OF CATALONIA) To recover, preserve, catalogue and restore Catalonia’s documentary and film heritage.

To investigate and support the dissemination of film culture, paying special attention to Catalan productions.

New headquarters of the Filmoteca de Catalunya

Collaboration agreements

Opening of the new headquarters of the Filmoteca de Catalunya in the Raval neighbourhood of Barcelona. The building includes two projection rooms (to seat 360 and 175), exhibition spaces, a film library, a specialised bookshop, cafe and offices.

Signing of a collaboration agreement with other institutions in El Raval and Ciutat Vella (Barcelona’s Old Town): Gran Teatre del Liceu, Arts Santa Mònica, Centre de la Imatge La Virreina, Biblioteca de Catalunya, CCCB, MACBA and the Institut d’Estudis Catalans. Joint activities and immediate projects have been carried out with many of them.

Preservation and Restoration Centre Pedagogical activities

Launching of the new Preservation and Restoration Centre at the Terrassa Audiovisual Park; a building measuring 700m2 above ground and 2,100m2 underground, that will house 24 air-conditioned rooms.

Encouraging pedagogical activities and training for new audiences by means of the programmes: Filmoteca per a les Escoles (Film Archive for Schools) and Aula de Cinema (Film Classroom).

3.15

BUDGET

million euros

ACTIVITY FIGURES PROGRAMME 2006-2011 Sessions Audience Estimated results for new venue

5.707 617.334 108

2012 (February-August)

Estimated results for new venue

Sessions

Sessions

Audience Estimated results for new venue

787 78.847 100

Main Guests:

Main cycles 2012 _Bigas Luna i el seu món (Bigas Luna and his world) _Memòries de la guerra civil (Memories of the Civil War) _Sokurov, una veu que ve de lluny (Sokurov, a voice from afar) _Costa-Gavras and Jorge Semprún

Audience

>40% >50%

_Pedro Almodóvar: Desire and Passions _Animation for adults _Berlanga: Key Reference _Independent Americans _Gene Kelly and Sam Fuller Centenaries _Marco Bellocchio _Film in times of recession

Agustín Almodóvar, Ariane Ascaride, Marco Bellocchio, Francesc Betriu, Jaime Camino, Costa Gavras, Robert Guédiguian, Isaki Lacuesta, Anna Lizarán, Bigas Luna, Josefina Molina.

Lluís Calvo

Panora PPan o mic or mic vi v ew w of the hee Ch Chomó homó omón ón tthea heatre he hea tre, tre with 3360 wit wi with 60 sea se ts. ts.. Th This iss iss the he la large rgerr ooff tthe rge he two ha two halls ls in in th the he Film Film Li Libra Libra brary rary ooff Cat C alo alonia nia..

12


PEDAGOGICAL ACTIVITIES FILM ARCHIVE FOR SCHOOLS

SCHOOL YEAR 2010-2011

SCHOOL YEAR 2011 - 2012

PUPILS

15 1.945

52 5.106

FILM CLASSROOM

YEAR 2011

YEAR 2012 (until june)

SESSIONS

26 5.631 216

15 3.244 216

SESSIONS

AUDIENCE AVERAGE AUDIENCE PER SESSION

The cover of the “Film library for schools” programme, an initiative to bring the Film Library and cinema language closer to infants and young people.

EXHIBITIONS Exhibitions programmed for 2012: Imatges confrontades (Opposed Images): The Civil War and Film El Raval al Raval: Images of a Neighbourhood El fil a l’agulla (The Threaded Needle): Film and Fashion

PUBLICATIONS DVD Antoni Padrós Antonio Chavarrías

From 21 February to 30 June 2012, the exhibition “Imatges confrontades: la Guerra Civil i el cinema (Confronted images: Cinema and the Spanish Civil War)” may be viewed. The poster is in the picture.

Carles Benpar Imatges confrontades (Opposed Images) catalogue: The Civil War and Film

FILM LIBRARY PATRIMONIAL WEALTH

2.000 440.000 62.500 15.000 30.000 MAGAZINES (COVERS)

BOOKS

PHOTOGRAPHS

DVD/VIDEO

POSTERS

PRESERVATION AND RESTORATION CENTRE PATRIMONIAL WEALTH Reels preserved

162.435

Recently restored

Bigas Luna (Tatuaje, Reborn, Bilbao, Anguish, Caniche, Lola), Llorenç Llobet Gràcia (Vida en sombras)

DVD edition of the full works of Antoni Padrós (1937), published by the Film Library in the year 2012.

13


LINES OF ACTION

OBJECTIVES

THE ICEC AND BOOKS To guarantee the editing and marketing of books in Catalan and Occitan in all subject fields, for all audiences and areas, and to contribute to the structuring of an editorial space in the field of linguistics. To promote business projects aimed at improving the distribution, marketing, competitiveness and professionalisation of the sector.

To encourage the dissemination of Catalan publications at fairs and markets. To contribute to the consolidation of associations representing the sector.

National Reading Plan 2012-2016: 100% readers

Financial aid for production, dissemination and promotion

Editactiva Plan. A new line of aid in the form of subsidies and repayable contributions for publishing projects and plans. Llibreriactiva Plan. 1. A new line of subsidies aimed at modernising book shops. 2. Agreement with the Catalan Booksellers Association to begin a postgraduate course together with the Librarianship Faculty of the University of Barcelona to train booksellers. School of Booksellers. 3. Launching a powerful database managed by the Cambra del Llibre de Catalunya (Book Association of Catalonia), an initiative by the Catalan Booksellers Association to gather information on book publishing, distribution and sales to improve the efficacy and efficiency of the book chain.

BUDGET FOR THE SECTOR

Publishing productions in Catalan and Occitan, also including grants for their promotion and dissemination. Publishing productions of special cultural interest in Catalan and Occitan.

Map of Fairs Individual grants for bodies representing the book fair sector in Catalonia.

Driving the digitalisation of the sector o Financial aid using credit tools supported by the ICF (Catalan Finance Institute) in order to launch digitalisation projects.

3.39

SECTOR DATA BASIC DATA FOR CATALAN PUBLISHERS. 2007-2011

The ICEC supports fourteen book fairs in Catalonia.

Source: Domestic Book Trade in Spain 2011 by the Federation of Publishing Associations of Spain

2007 2008 2009 2010 2011

NUMBER OF PUBLISHERS

EMPLOYMENT GENERATED

296 306 301 288 286

6,606 6,334 5,233 5,488 5,290

CATALOGUE TITLES

161,034 166,437 17 5,1 1 0 188,988 200,458

% IN CATALAN

34.1 33.9 32.7 31.1 31.6 The three best-selling books in Catalan in Catalonia during the year 2011, published by Catalan publishing houses.

14

million euros


TITLES PUBLISHED IN CATALONIA. 2007-2011

The 30th edition of the International Comic Fair in Barcelona, held in the month of May 2012, was devoted to robots.

Juan Miguel Morales/Santiago Romero/ FICOMIC

22.553

24.234

30.000 25.000

33.970

32.741 24.880

31.097

34.414

25.564

33.428

35.000

25.843

Source: Domestic Book Trade in Spain 2011 by the Federation of Publishing Associations of Spain

20.000 15.000

8.507

8.548

8.571

8.406

5.000

8.544

10.000

2007

2008

2009

2010

2011

DISTRIBUTION OF THE PUBLISHING MARKET IN SPAIN. 2011 (in % of turnover)

0 Titles published in Catalan

Source: Domestic Book Trade in Spain 2011 by the Federation of Publishing Associations of Spain

Titles published in Catalan and other languages

48.1 V. Zambrano

CATALONIA

In September 2012, the Catalan Book Week returned to the Cathedral Square, in its 30th edition.

TURNOVER OF CATALAN PUBLISHERS IN THE DOMESTIC MARKET (CATALONIA AND REST OF SPAIN). 2007-2011 (IN MILLIONS OF EUROS)

2.3

1.8

1.196,31

1.200

800 600

GALICIA

TOTAL SALES IN CATALONIA BY PRODUCT LIFE. 2011 Source: GFK RECENT (one month) 9.1%

FUNDS

400

255,56

249,82

239,66

242,35

30.8% 253,15

0

1.0

VALENCIAN COMMUNITY

1.332,45

1.000

200

1.3

CASTILE & LEÓN 1.435,97

1.368,28

1.400

1.409,42

1.600

1.3

1.588,40

1.090,10

1.623,84

1.338,58

1.662,57

MADRID

ANDALUSIA

Source: Domestic Book Trade in Spain 2011 by the Federation of Publishing Associations of Spain

1.800

44.4

BASQUE COUNTRY

2007

2008

2009

2010

2011

Turnover for domestic market in Catalan

Turnover for domestic market in Spanish and other languages

45.4%

NEW THIS YEAR

14.7% LAST YEAR’S FUNDS

15


OBJECTIVES

THE ICEC AND MUSIC Promoting a change in the support offered to record companies. Ensuring the publication of record projects of cultural/ patrimonial interest. To encourage investment in dissemination and adverti-

sing sound publications and providing spaces on which to disseminate Catalan music projects. To encourage the production and programming of live music in Catalan throughout the whole territory. To promote fairs and markets.

New approach to financial aid for record companies

Financial support for Strategic Festivals which are valuable in terms of cultural excellence. Single grant for the Mercat de Música Viva de Vic (Vic Live Music Market).

LINES OF ACTION

New lines of aid by means of repayable contributions for recording projects and musical production.

Support for production, programming and dissemination Financial aid for productions, programming and dissemination Publishing sound and video recordings of special cultural and/or patrimonial interest. Financial aid for live music programmes. Grants for stable music groups in Catalonia. Grants to organise dissemination and promotional activities within the professional music sector.

New classification of Strategic Festivals Financial support for Strategic Festivals which are valuable in driving the economy.

BUDGET FOR THE SECTOR

Cooperation Support for companies promoting concerts who choose to cooperate with local groups in order to encourage professional hiring and stable music programmes.

Promotional plans Promotion of the Integral Music Plan.

New competencies to interact with those responsible for the creation and operation of the music sector

7.18

million euros

SECTOR DATA LIVE MUSIC IN CATALONIA. 2007-2011 Source: SGAE annual report

2007

2008

2009

2010

2011

AUDIENCE

5,629,268

5,681,604

6,111,868

5,991,536

5,319,601

EARNINGS

44,026,176

42,693,127

CONCERTS

18,871

18,698

44,098,932 43,720,492 41,607,827 18,747

18,398 Dani Cantó

18,809

LIVE MUSIC AUDIENCE 2011. DISTRIBUTION BY GENRE.

The Catalan group L’Hereu Escampa during their performance at the Primavera Sound festival 2012.

CLASSICAL MUSIC

87.2%

POPULAR MUSIC

TURNOVER FOR RECORD COMPANIES BY FORMAT. 2010-2011 AND Q2 2012 (RRP in millions of euros) Source: PROMUSICAE

2010

One of the main electronic music festivals in the world, Sónar, in its 2012 edition.

2010

2011

Q2 2012

CATALAN MARKET

15.5

16.3

SPANISH MARKET

166.48

148.61

63.96

PHYSICAL MARKET

13.9

14.6

PHYSICAL MARKET

127.78

102.23

39.34

1.6

1.7

DIGITAL MARKET

38.70

46.38

24.62

DIGITAL MARKET

16

2011

Advanced Music

12.8%


DISTRIBUTION OF SPAIN’S RECORD PRODUCTIONS BY COMPANY ORIGIN. 2011 (in % of turnover) Source: PROMUSICAE

4.2 91.2

Toni León

CATALAN MUSIC INDUSTRY

4.6

MAJORS

The Catalan clarinet player Laura Ruiz and the pianist Christoph Berner in the 32nd Torroella de Montgrí Music Festival, in the year 2012.

OTHER COMPANIES IN THE REST OF SPAIN

DISTRIBUTION OF THE DIGITAL MARKET TURNOVER IN SPAIN. 2011 (RRP in millions of euros) Source: PROMUSICAE

Q2 2012

2011 INTERNET DOWNLOADS

STREAM

36% 16.6

9.6 21% TOTAL

24%

MOBILE PHONE OPERATOR DOWNLOADS

31%

7.6

5.9

7.6 SUBSCRIPTIONS

INTERNET DOWNLOADS

STREAM

27%

12.6

OTHER

0.8 3%

1.5 8.8

SUBSCRIPTIONS

16%

6%

36%

46.4

TOTAL

MOBILE PHONE OPERATOR DOWNLOADS

24.6

EXPORTS FROM THE SPANISH RECORD INDUSTRY. 2007-2011 (in millions of euros)

Sales in physical format Sales to foreign digital operators

Source: PROMUSICAE

Licences

TOTAL

2007 3,36 2,28 5,15 2008 2,53 3,43 5,85 2009 2,30 4,62 5,13 2010 1,08 7,41 3,92 2011 2,15 8,10 2,35

10,79 11,81

12,05 12,41

12,60

TOP DESTINATION COUNTRIES FOR SPANISH EXPORTS. 2011 (the EU is considered as one destination) Source: PROMUSICAE EUROPEAN UNION

57%

LATIN AMERICA

14%

OTHER

1.8%

USA

27%

MEXICO

8%

ANDORRA

1.5%

ARGENTINA

3%

JAPAN

0.3%

COLOMBIA

1%

VENEZUELA

0.8%

CHILE

0.5%

COSTA RICA

0.3%

1.8%

OTHER

LATIN AMERICA

14% USA

27%

57%

EUROPEAN UNION

17


LINES OF ACTION

OBJECTIVES

THE ICEC AND BUSINESS DEVELOPMENT To provide financing tools to the cultural and creative sector in order to incentivise production, dissemination and investment in projects that help improve the competitiveness of cultural enterprises. To contribute to improving the competitiveness of companies by means of the Business Development Service (SDE), offering specialised advice (Culture Consultancy

programme), and an information/training programme (In/ formació) tailored to business needs. To facilitate access to business management tools, as well as contributing to improving their professionalisation and innovation. To establish action and collaboration programmes with other Spanish or European public bodies in order to achieve a greater economic potential for Catalan cultural enterprises.

Financing tools

- Digitalisation of film screening theatres. Agreement with the ICF to finance the payment of grants and subsidies.

Repayable contributions and subsidies Cultural projects in the fields of performing arts, visual arts, publishing, videogames, multimedia, recording and music. Projects in the field of sound recording or musical production. Publishing projects and plans. Distribution and operation of performances in Catalonia. Full-length film distribution plans. Loans, by means of agreements with the ICF (Catalan Institute of Finance) Agreement with the ICF to grant loans for: - Cultural company fixed assets. - Cultural company liquid assets.

BUDGET FOR THE SECTOR

Business Development Service (SDE) Consultoria Cultura In/Formació

Institutional cooperation Institutional Relationships with Spain’s Autonomous Communities. ECIA project (European Creative Industries Alliance)

8.52 +13.50

million euros million euros in loans

ACTIVITY FIGURES SDE TRAINING/INFORMATION DEPARTMENTS (IN/FORMACIÓ). 2011 Source: ICEC

MARKETING & COMMUNICATION Sessions: 25 Speakers: 20 Attendees: 610

BUSINESS MANAGEMENT Sessions: 21 Speakers: 29 Attendees: 474

NEW TECHNOLOGIES Sessions: 20 Speakers: 44 Attendees: 951

SUMMARY OF THE SDE’S TRAINING INFORMATION 2008-2011 Source: ICEC

SESSIONS/ACTIVITIES SPEAKERS ATTENDEES

EXTERNAL COLLABORATION Sessions: 6 Speakers: 15 Attendees: 344

18

TAX AND LEGAL

INTERNATIONAL

Sessions: 3 Speakers: 10 Attendees: 213

Sessions: 1 Speakers: 5 Attendees: 92

SDE TRAINING INFORMATION (IN/FORMATION). DISTRIBUTION BY SECTORS. 2011 Source: ICEC

2008

2009

2010

2011

Sessions

%

Attendees

%

21

36

51

76

PERFORMING ARTS

5

6.6%

150

5.6%

1

1.3%

73

2.7%

Sector

86

55

155

123

VISUAL ARTS

1.405

1.411

2.508

2.684

AUDIOVISUAL

1

1.3%

165

6.1%

MUSIC

6

7.9%

337

12.6%

VIDEO GAMES

1

1.3%

120

4.5%

MULTI-SECTOR

62

81.6%

1.839

68.5%

TOTAL

76

2.684


CULTURAL LOANS GRANTED BY ICEC. 2011 Source: ICEC

SECTOR

PROJECTS

%

AMOUNT (EUROS)

%

1

5.6%

120,000,00

2.1%

5 27.8% 9 50.0% 2 11.1% 1 5.6%

1,908,546.70 2,883,363.00 442,050.00 250,000.00

34.1% 51.5% 7.9% 4.5%

5,603,959.70

100%

VISUAL ARTS AUDIOVISUAL BOOKS MUSIC VIDEO GAMES TOTAL

18

100%

Visit the SDE Business Development Service website.

REPAYABLE CONTRIBUTIONS GRANTED BY ICEC. 2011 Source: ICEC

Cross-media Video games

499,654

41,910

12.6%

1.1%

1

Music

Performing Arts

2

1,528,157 38.5%

376,359

17

10

9.5%

Visual Arts

12

Books

8

469,529

1

64,162 1.6%

11.8% Audiovisual

994,579 25.0%

Projects TOTAL 51

Amount TOTAL

3.974.350 €

CULTURAL CONSULTANCY. PROJECTS RECEIVING SUPPORT FROM ICEC. 2011 Source: ICEC 4

PERFORMING ARTS

3

VISUAL ARTS

4

AUDIOVISUAL

3

BOOKS

2

MUSIC

BASIC

1

2

SPECIFIC

1

19%

5

15%

4 3 7

5

27% 8

31% 8%

TOTAL %

19


LINES OF ACTION

OBJECTIVES

THE ICEC AND VIDEO GAMES To contribute to the strategic development of the videogame industry in Catalonia. To promote business convergence.

To promote coordination between the different actors and institutions within the sector. To advance towards the 2.0 and 3.0 culture.

Including the videogame sector within the scope of ICEC

New lines of financial assistance Repayable contributions: a financing instrument with a specific modality for projects within the videogame field consisting in the development, production, publishing, distribution, marketing or dissemination of videogames. Funds granted will be returned depending on the outcome of their commercial use. Loans.

Designing the Promotion Plan for the videogame sector New Videogame Cluster Map of companies and agents with quantitative data. Strategic Action Plan for the future cluster. Gamelab Fair Consolidation of the Gamelab Fair in Barcelona.

BUDGET FOR THE SECTOR

0.43

million euros

FIGURES FOR THE VIDEOGAME INDUSTRY IN CATALONIA. 2010 Source: Cluster Development

Number of development companies and services

Number of workers

69

581 53.2

Abylight

SECTOR DATA

Turnover for Catalan companies (in M€)

TURNOVER IN SPAIN (IN MILLIONS OF EUROS) Source: ADESE, AMETIC, PWC

2009

PERIPHERALS PHYSICAL SOFTWARE FORMAT NEW BUSINESS MODELS SOFTWARE TOTAL

2011

Fish’em All! by Abylight for WiiWare and 3DS.

562 446 373 118 132 107 638 575 499 328 362 377 1,646 1,515 1,356 Carolina Gaona

HARDWARE

2010

BEST SELLING VIDEOGAME IN CATALONIA ON EACH PLATFORM. 2011 Source: GFK

20

TITLE

DISTRIBUTOR

PLATFORM

PRO EVOLUTION SOCCER 2012

KONAMI

PS2

CALL OF DUTY: MODERN WARFARE 3

ATVI BLIZZARD

PS3

CALL OF DUTY: MODERN WARFARE 3

ATVI BLIZZARD

XBOX360

WII PARTY

NINTENDO

WII

THE SIMS 3

ELECTRONIC ARTS

PC

POKEMON WHITE EDITION

NINTENDO

DS

SUPER MARIO 3D LAND

NINTENDO

3DS

INVIZIMALS: SHADOW ZONE + USB CAMERA

SONY

PSP

2nd edition of the Gamelab Barcelona Fair, in June 2012.


Developing a Strategic International Promotion Plan to include the following goals: Increasing the competitiveness of cultural companies internationally. Broadening activity abroad and seeking for it to become essential to their economy.

Promoting market diversification. Generating an internationalisation culture and increasing the number of companies involved. Increasing access to European grants.

Assisting markets and festivals with their own stand under the brand Catalan Arts and Catalan Films.

Grants for projects to internationalise Catalan companies.

Continued training in internationalisation subjects through the SDE.

Creation and distribution of dissemination material.

Advice and consultancy by means of offices abroad.

Catalan Films & TV, consortium for the internationalisation of Catalan audiovisual companies.

Awareness regarding the export and information opportunities available abroad for Catalan companies.

Office for information, advice and dissemination of the MEDIA programme in Catalonia.

Financial assistance to support international fairs and markets.

Barcelona-Catalonia Film Commission (BCFC), service to promote the Catalan audiovisual industry and Catalan territory

BUDGET FOR ACTION AND GRANTS WITHIN THE SECTOR

2.42

million euros

SECTOR DATA CATALONIA AND SPAIN’S INTERNATIONAL TRADE BALANCE. CULTURAL INDUSTRIES SECTOR. 2008-2012 (in millions of euros)

CATALONIA AND SPAIN’S INTERNATIONAL TRADE BALANCE. CULTURAL INDUSTRIES SECTOR. 2008-2012 (in millions of euros)

Source: ICEX

Source: ICEX

488.58

227.53

369.17

378.79

318.75

136.24

BALANCE

140.39

114.20

112.05

169.83

91.30

0,1 0 -0,1

2008

2009

2010

2011

Q2 2012

-0,2

Value of Exports

1,218.30

1,121.96

982.15

972.00

460.13

-0,3

Value of Imports

1,683.72

1,301.65 1,285.20 1,234.54

534.77

BALANCE

-465.42

-179.69 -303.10 -262.50

-74.64

SPAIN

74,64

483.37 490.84

461.73

SPAIN

136,24

602.12

Value of Imports

-265,54

Value of Exports

CATALONIA 0,2 169,84

Q2 2012

111,05

2011

-303,05

2010

-179,70

2009

114,20

2008

140,40

CATALONIA

-465,42

LINES OF ACTION

OBJECTIVES

THE ICEC AND INTERNATIONAL PROMOTION

-0,4 -0,5 2008

2009

2010

2011

Q2 2012

21


ACTIVITY FIGURES THE 12 MOST VISITED INTERNATIONAL FAIRS BY CATALAN COMPANIES WITH THE GRANT FOR ATTENDING FAIRS FROM THE ICEC. 2011* Country

Sector

No. companies

Germany

Books

71

United Kingdom

Books

34

Italy

Books

32

Mexico

Books

26

Spain

Visual Arts

18

Frankfurter Buchmese London Book Fair Children's Book Fair in Bologna International Book Fair of Guadalajara 2010 Arco, Madrid Book Expo America, New York

United States

Books

15

Spain

Visual Arts

14

Spain

Books

13

France

Music

13

Argentina

Books

12

Spain

Performing Arts

8

France

Music

7

Art Madrid Liber, Madrid Midem, Cannes International Book Fair of Buenos Aires Mercartes 2010, Seville Babel Med Music, Marseille

La Carrau

Font: ICEC

La Carrau at Showcase Scotland, in Glasgow, January 2012. Catalonia was a guest country there.

* Audiovisual sector not included

ATTENDANCE TO INTERNATIONAL FAIRS WITH THE SUPPORT OF THE ICEC. 2011 (Fairs outside Catalonia)

5 1

Source: ICEC PERFORMING ARTS VISUAL ARTS BOOKS MUSIC AUDIOVISUAL

1

1

7 5 10

5 1 8 1 16 8 13 18 1 73 8 19

35 2

Companies 317 Fairs 236

2

1 1 1

4

9 12

EUROPE

31

10

23

2

1 1

1 1

32 1 16 32 2

16 63 27 4 12

1 1

7

REST OF THE WORLD 6 14

3 22

30

8 27 3

2

3

1

1 1 1

1

1

1 1

1

1

4

2 2 2

3 1

6

1 2

1 1

22

1 12

1


CATALAN FILMS & TV, MEDIA AND BCFC COMPANIES ATTENDING THE CF&TV STANDS AT INTERNATIONAL FILM AND TV MARKETS. 2011

MARKET

COUNTRY

2011

MARCHÉ DU FILM (Canes)

France

45

MIPTV (Marché Mondial des Contenus Audiovisuels et Numériques, Canes) France

41

MIPCOM (Marché International des Contenus Audiovisuels, Canes)

France

40

EFM (European Film Market, Berlín)

Germany

30

MIFA ANNECY (Marché International du Film d’Animation, Annecy)

France

15

3GSM (3 Global System Mobile, Mobile World Congress, Barcelona)

Catalonia

14

MARCHÉ DU COURT MÉTRAGE (Clermont-Ferrand)

France

10

Catalan Films & TV stand at MIP-TV in Cannes, 2012.

BARCELONA-CATALUNYA FILM COMMISSION. TYPES OF PRODUCTIONS FILMED IN CATALONIA. 2011 FEATURE FILM

59

REPORT / DOCUMENTARY SHORT FILM / ACADEMIC EXERCISE

227 438

ENTERTAINMENT / TV SERIES

282

PHOTOGRAPHY Cover of the guide published by the BCFC (2011-2012 edition).

394

ADVERT VIDEO CLIP CORPORATE / INSTITUTIONAL OTHER FILMING

513

77 124 186

MEDIA ANTENA CATALUNYA. GRANTS FROM THE MEDIA PROGRAMME FOR CATALAN COMPANIES. 2011

Lines of financial aid

Amount (in euros)

Distribution Video on Demand

413,410

Distribution

231,367

Development

210,000

Training

190,000

Exhibition – Europa Cinemas

132,000

i2i Audiovisual

101,486

Promotion

85,000

Dissemination on TV TOTAL

70,791 1,564,554

Cover of the 3rd edition of the magazine eMediaCat, 2012.

23


CULTURAL AND CREATIVE COMPANIES IN NUMBERS GVA, EMPLOYMENT AND COMPANIES IN CATALONIA GROSS ADDED VALUE OF CULTURAL AND CREATIVE COMPANIES IN CATALONIA. 2009 (IN MILLIONS OF EUROS) Source: IDESCAT

CREATIVE, ARTISTIC AND SHOW ACTIVITIES * 535,85 PERFORMING ARTS, ARTISTIC AND LITERARY CREATION, 9.3% AND SHOW VENUE MANAGEMENT 385.14 LIBRARIES AND FILES 150.71

CREATIVE INDUSTRIES 3,653.37 63.4% INFORMATION SERVICES AND INFORMATION TECHNOLOGY 1,978.10

7 3% 6% 7% %

34

%

CULTURAL INDUSTRIES 1,569.73

FILM, VIDEO, TV PROGRAMMES, SOUND RECORDING AND MUSIC EDITING 326.59 RADIO AND TELEVISION 404.94

BOOK, NEWSPAPER AND MAGAZINE PUBLISHING 701.66

12 %

GVA TOTAL CULTURAL AND CREATIVE ACTIVITIES

5,758.95

16 %

GVA TOTAL CATALONIA

181,867.82 % CULTURAL AND CREATIVE ACTIVITIES/ TOTAL CATALONIA

9%

ADVERTISING 915.42

3.2%

1%

* Figures 2008

1

27.3%

2% 1% %

RETAIL SALES OF BOOKS, NEWSPAPERS AND STATIONERY ITEMS 136.54

DEVELOPMENT OF VIDEOGAMES AND IT PROGRAMS 66.57

PHOTOGRAPHY 81.65

SPECIALISED DESIGN ACTIVITIES 81.44 TECHNICAL ARCHITECTURAL SERVICES 530.19

POPULATION EMPLOYED WITHIN THE CULTURAL AND CREATIVE SECTOR IN CATALONIA. 2008-2012

184,800

165,300

172,300

175,800

160,000

Source: IDESCAT (ANNUAL AVERAGES)

2008

2009

2010

2011

2012 1st Q

CULTURAL AND CREATIVE COMPANIES IN CATALONIA BY ACTIVITY 2009

CREATIVE, ARTISTIC AND SHOW ACTIVITIES (*)

Source: IDESCAT

LIBRARIES AND FILES

TOTAL CULTURAL AND CREATIVE ACTIVITIES 40,930

PERFORMING ARTS, ARTISTIC AND LITERARY CREATION, AND SHOW VENUE MANAGEMENT

CULTURAL INDUSTRIES FILM, VIDEO, TV PROGRAMMES, SOUND RECORDING AND MUSIC EDITING RADIO AND TELEVISION

16% 18% 66% 24

6,682 6,084 598 7,214 1,755 346

BOOK, NEWSPAPER AND MAGAZINE PUBLISHING

1,900

RETAIL SALES OF BOOKS, NEWSPAPERS AND STATIONERY ITEMS

3,213

CREATIVE INDUSTRIES DEVELOPMENT OF VIDEOGAMES AND IT PROGRAMS PHOTOGRAPHY

27,034 148 2,078

SPECIALISED DESIGN ACTIVITIES

1,855

TECHNICAL ARCHITECTURAL SERVICES

10,891

ADVERTISING

5,811

INFORMATION SERVICES AND INFORMATION TECHNOLOGY

6,251

* Figures 2008


CULTURAL CONSUMPTION IN CATALONIA EVOLUTION OF CULTURAL CONSUMPTION 2009-2011 (% as regards the total population aged over 14) Source: Barometer of communication and culture of the FUNDACC.

Decrease

Increase

YESTERDAY

2009

2010

TV

91.4

91.2

2011 91.8

Radio

53.3

53.1

57.0

Internet

42.0

47.4

53.0

Newspapers

42.9

42.1

44.3

LAST MONTH

Digital media

27.4

32.5

37.7

LAST PERIOD

Magazines

64.2

65.9

66.2

LAST 3 MONTHS

Cinema

35.1

35.6

35.2

Music

88.4

88.9

91.9

Video Games

21.2

22.7

23.0

Books

58.3

58.7

60.6

Exhibitions

30.3

30.6

32.0

Concerts

30.8

29.8

31.1

Shows

26.1

25.0

27.4

LAST YEAR

CULTURAL CONSUMPTION. June 2012 (% as regards the total population aged over 14) Source: Barometer of communication and culture of the FUNDACC. 2nd Wave (mobile year July 2011 to June 2012)

Population consumption

YESTERDAY

TV Radio Internet Newspapers

92.1 56.8 70.8 42.1

LAST PERIOD

Magazines

63.6

LAST 3 MONTHS

Cinema Music Video games

35.6 92.8 23.3

LAST YEAR

Books Exhibitions Concerts Shows

60.5 31.5 32.4 30.0

LANGUAGE USED AND CONSUMPTION OF CULTURAL PRODUCTS. June 2012 (in %) Source: Barometer of communication and culture of the FUNDACC. 2nd Wave (mobile year July 2011 to June 2012)

6%

68%

27% BOOKS

37%

46%

33% CONCERTS

8%

37%

54% SHOWS

13%

38%

71% EXHIBITIONS 87%

8%

5%

CINEMA 41%

48%

10% MUSIC

84%

2%

15%

VIDEO GAMES CATALAN

SPANISH

OTHER

25


DIGITALISATION SPAIN TURNOVER OF THE AUDIOVISUAL SERVICES AND CONTENT INDUSTRY IN SPAIN. 2006-2010 (in millions of euros)

DISTRIBUTION OF THE DIGITAL CONTENT TURNOVER IN SPAIN BY SUB-SECTORS. 2010 (IN %) Source: Annual Report on Digital Content in Spain. 2011 by the ONTSI

Source: Annual Report on Digital Content in Spain. 2011 by the ONTSI

24,000 21,000

31%

27%

45%

Other information services Digital advertising 1.5% Publications

54%

Video games 8.8%

24%

Music

18,000

2.1%

6,033

17,003

Audiovisual

17,592

19,462

4,971

3,832

18,412

3,000

15,968

9,000

7,999

12,000

9,125

15,000

6,000

8.5%

6.9%

Cinema and video

28.2%

0 2006

2007

Total turnover

44%

2008 Turnover of digital content

2009

2010

Digital turnover as % of total turnover

TURNOVER OF DIGITAL BOOK MARKET IN SPAIN. 2009-2011 (in millions of euros) % Digital turnover as % of total turnover Source: Domestic Book Trade in Spain 2011, by the Federation of Publishing Associations of Spain

2011

2010 2009

72.6 2.8%

70.5 2.4%

51.3 1.6%

INCREASE 2009-2011

41.5%

DISTRIBUTION OF RECORDED MUSIC DOWNLOADS IN SPAIN. 2007-2011 (In millions of files downloaded over the last three months by individuals aged 14-70 years old) Source: SGAE

2007 2008 2009

Paid 55 Unpaid 1.374 Paid 127 Unpaid 2.604 Paid 310 Unpaid 2.736

2010

Paid 267

201 1

Paid 254

Unpaid 3.223 Unpaid 2.807

26


CATALONIA CINEMA SCREENS IN CATALONIA 2012* Source: Cinema census by the AIMC

Conventional

Digital

3D

Total

516

239

131

516

Girona

87

28

14

87

Lleida

50

6

4

50

Tarragona

97

29

14

97

750

302

163

750

Barcelona

Total

In the last year the number of digital screens in Catalonia has increased by 84%

*Figures as of April 2012

READING IN CATALONIA BY TYPE AND DIGITAL READING. 2011 (at least once every three months) Source: Reading and Book Purchasing Habits in Catalonia. 2011 by the Publishers Association of Catalonia

90.8% 78.1% 52.9%

62.3% 46.8%

43.5% 43.5%

34.3% 15.6%

6.5% Total readers

Books

6.9% Magazines

2.3% Newspapers

Webs, blogs y forums

Comics Total reading

Digital reading

EVOLUTION OF TOTAL READERS AND DIGITAL READERS 2010-2011 (At least once every three months) Source: Reading and Book Purchasing Habits in Catalonia. 2011 by the Publishers Association of Catalonia

Total readers Digital readers

2010

2011

90.6%

90.8%

47.7%

52.9%

INTERNET USE IN CATALONIA RELATED TO CULTURAL ACTIVITIES. JUNE 2012 (IN %) Source: Barometer of communication and culture of the FUNDACC. 2nd Wave (mobile year July 2011 to June 2012) Base: Uses the Internet. Last 30 days

SEARCH FOR INFO ON GOODS & SERVICES

54.1

READ OR DOWNLOAD NEWS

52.2

DOWNLOAD MUSIC, VIDEOS...

39.2

LISTEN TO THE RADIO

20.1

BUY / SELL SERVICES / PRODUCTS

19.5

WATCH TELEVISION

17.0

ONLINE GAMING

15.4

27


RANKINGS OF CATALAN CULTURAL PRODUCTION CINEMA CATALAN-PRODUCED FILMS SHOWN IN CATALONIA. AUDIENCE AND EARNINGS. 2011* Source: ICEC

284,053

1,940,014.50 €

251,867

1,601,600.46 €

126,980

849,481.96 €

95,943 671,681.97 €

94,918 614,623.48 €

Midnight in Paris**

Pa negre (Black Bread)

Mientras duermes (Sleep Tight)

God of Carnage**

No habrá paz para los malvados (No Rest for the Wicked)

Bruc

La cara oculta (The Hidden Side)

Lo contrario al amor (The Opposite to Love)

Chico & Rita**

Eva

82,287 524,047.51 €

81,709 496,773.10 €

79,269 505,646.50 €

61,612 410,356.66 €

56,137 379,104.45 €

*Films premiered in 2010 are counted as of their date of release. **Dubbed into Catalan.

CATALAN-PRODUCED FILMS SHOWN IN CATALONIA. AUDIENCE AND EARNINGS IN CATALAN. 2011* Source: ICEC

Títol Pa negre (Black Bread)

Premiere date

Audience

Earnings

15/10/10

251,867

1,601,600.46

Bruc

20/12/10

82,287

524,047.51

Floquet de neu (Snowflake, The White Gorilla)

23/12/11

37,158

232,255.87 235,287.95

Midnight in Paris

13/05/11

36,972

Catalunya Über Alles!

25/12/10

20,060

117,895.36

Mil cretins (A Thousand Fool)

29/12/10

16,148

99,572.00

Eva

28/10/11

9,142

61,188.19

Barcelona, abans que el temps ho esborri (Barcelona, Before Time Erases It)

25/03/11

8,824

52,066.40

El gènere femení (Womankind)

16/12/10

8,136

52,057.10

18/11/11

6,333

42,985.69

Un déu salvatge (God of Carnage)

*Films premiered in 2010 are counted as of their date of release. All these films are originally in Catalan, except Midnight in Paris and God of Carnage, which have been dubbed into Catalan

BOOKS MOST READ BOOKS IN CATALAN IN CATALONIA. 2011* Source: GFK

BOOK Si tu em dius vine, ho deixo tot... però digue’m vine (If you ask me to come, I’ll drop everything... but please ask me to come) Jo confesso (I confess) Indigneu-vos! (Time for Outrage!) El món groc (The Yellow World) Stilton: cinquè viatge al regne de la fantasia (Fifth Journey in the Kingdom of Fantasy)

28

AUTHOR

PUBLISHER

Albert Espinosa

Rosa dels Vents

Jaume Cabré

Proa

Stéphane Hessel / Luis Sampedro

Destino Català

Albert Espinosa

Debolsillo

Geronimo Stilton

Estrella Polar


MOST READ BOOKS IN SPANISH IN CATALONIA. 2011* Source: GFK

BOOK El método Dukan ilustrado (The Illustrated Dukan Diet) El prisionero del cielo (The Prisoner of Heaven) Si tu em dius vine, ho deixo tot... però digue’m vine (If you ask me to come, I’ll drop everything... but please ask me to come) ¡Indignaos! (Time for Outrage!) El tiempo entre costuras (The Time in Between )

AUTHOR

PUBLISHER

Pierre Dukan

Integral

Carlos Ruiz Zafón

Planeta

Albert Espinosa

Grijalbo

Stéphane Hessel / José Luis Sampedro

Destino

María Dueñas

Temas de Hoy

* All of these works are by Catalan publishers.

MUSIC BEST-SELLING ALBUMS BY CATALAN ARTISTS IN CATALONIA. 2011 Source: 2012 Yearbook of Music and Entertainment in Catalonia by Enderrock

DIVERSOS ARTISTES The Album of the Marathon 2011

190,000

MANOLO GARCÍA Los días intactos

80,000

SERGIO DALMA Vía Dalma II

80,000

MANEL 10 milles per veure una bona armadura 58,671 SOPA DE CABRA El retorn

40,000

BEST-SELLING ALBUMS IN CATALAN IN CATALONIA. 2011 Source: 2012 Yearbook of Music and Entertainment in Catalonia by Enderrock

MANEL 10 milles per veure una bona armadura 58,671 SOPA DE CABRA El retorn 40,000 DAGOLL DAGOM Cop de rock 21,000 ANTÒNIA FONT Lamparetes 20,600 SOPA DE CABRA The Best of Sopa de Cabra 20,000

THEATRE PIECES PERFORMED IN BARCELONA. AUDIENCE AND EARNINGS. SEASON 2011/2012 (*) Source: ADETCA

Title Los Miserables (Les Misérables)

Audience

Earnings

173,218

7,307,801

Campanades de Boda (Wedding Bells)

113,442

3,081,280

Cop de rock

110,864

2,543,219

Grease

91,371

2,681,694

Forever Young

73,795

1,667,493

Splenda

69,185

1,730,740

El sopar dels idiotes (The Dinner Game)

65,732

1,191,985

Agost (August)

46,705

1,266,112

Chicago

46,611

1,825,274

Qui té por de Virginia Wolf? (Who’s Afraid of Virginia Wolf?)

42,158

737,490

(*) Figures as of 16/07/2012. All of these productions are Catalonian and in Catalan, except for Les Misérables and Grease.

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PUBLICATIONS

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OFFICES AND ADDRESSES

www.gencat.cat/cultura/icec ICEC Passatge de la Banca, 1-3 08002 Barcelona T.: 93 316 27 70 icec.cultura@gencat.cat

Business Development Service (SDE) T.: 93 556 51 99 sde.icec@gencat.cat www.sde.cultura.gencat.cat Catalan! Arts T.: 93 316 27 70 internacional.icec@gencat.cat www.catalanarts.cat MEDIA Antena Catalunya T.: 93 552 49 49 / 93 552 49 48 media_antena.cultura@gencat.cat www.antenamediacat.eu Catalan Films & TV T.: 93 552 91 50 / 93 552 49 40 catalanfilmstv@gencat.cat www.catalanfilms.cat Barcelona-Catalunya Film Commission T.: 93 552 91 63 / 93 454 80 66 info@bcncatfilmcommission.com / cguerrerob@gencat.cat www.bcncatfilmcommission.com

Filmoteca de Catalunya Projection rooms Plaça Salvador Seguí, 1-9 08001 Barcelona T.: 935 671 070 filmoteca.cultura@gencat.cat www.filmoteca.cat Preservation and Restoration Centre Gran Via de les Corts Catalanes 184, baixos 08038 Barcelona T.: 932 988 260 arxiufilmoteca.cultura@gencat.cat

ICEC OFFICES ABROAD Berlin Office Charlottenstr. 18 D-10117 Berlin T.: +49 30 551 95 40 berlin.icec@t-online.de Brussels Office 227, Rue de la Loi / Wetstraat B-1040 Bruxelles/ Brussel T.: +32 2 230 72 21 brussels.icec@gencat.be London Office 107-111, Fleet Street UK-London EC4A 2AB T.: +44 207 936 90 26 london.icec@gencat.cat Milan Office Via Montebello, 27 I-20121 Milano T.: +39 02 29 00 46 41 icec.milano@gencat.it Paris Office 3, rue la Boétie - esc. A F-75008 Paris T.: +33 1 43 25 04 35 icec.paris@sfr.fr

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ICEC Passeig de la Banca 1-3 08002 Barcelona T. +34 93 316 27 70 icec.cultura@gencat.cat www.gencat.cat/cultura/icec


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