IN Bethel Park

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Summer 2010

ethel Park COMMUNITY MAGAZINE

Inside

High-End Outdoor Living

SOLD! Real Estate IN Bethel Park Newbury - A unique place to live and work Plus

Performing Arts


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Introducing a health plan option for small business designed to save green. asy to use, conomical and Environmentally friendly.

Enjoy a discount and the ease of 24/7 on-line access for all of your health plan needs. Has there ever been an easier business decision? At UPMC Health Plan, we want to make it that simple. That’s why we’ve introduced the region’s most comprehensive all-electronic option. It’s called and it’s an easy-to-use, paperless option that complements any of our Small Business Advantage health plans. With , all enrollment, billing, claims, and payments are conducted online – providing you and your employees with greater convenience. Your employees also enjoy easy access to all their health information, wellness tools, and health support. And, as always, you and your employees have access to our network of more than 80 hospitals and 7,000 physicians, and the award-winning member service you expect from UPMC Health Plan. In other words you get more for less. To learn more about how you can save, go to upmchealthplan.com.

Shouldn’t the people who insure your health understand it? This managed care plan may not cover all your health care expenses. Read your contract carefully to determine which health care services are covered. If you have questions, call Member Services at 1-888-876-2756.


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FroM THE PuBlIsHEr Welcome to the summer issue of IN Bethel Park. I hope this magazine reaches your mailbox on a clear, warm day. Why? Because the stories we feature here highlight people doing things in your community. They didn’t need good weather to get out and do something that makes a difference. But if you’re like me, having a clear sky is a definite motivator. Being outside, hearing birds chirping, smelling that freshly cut grass and having a nice glass of lemonade gives me the fortification to go above and beyond. We should all aim to do one thing this summer – even if it’s on a rainy day – to benefit those around us or our community as a whole. Not only will you get a great sense of satisfaction for yourself, you will make a difference in someone’s life. I’d like to hear about what you did to make a difference this summer – E-mail our managing editor, Marybeth Jeffries at Marybeth@incommunitymagazines.com with the information of what you did to make a difference. Who knows? You may just end up in the pages of the next IN Bethel Park magazine, and read about yourself over a nice glass of lemonade. Have a great summer IN Bethel Park.

ethel Park Summer 2010 IN Bethel Park is a non-partisan community magazine dedicated to representing, encouraging and promoting the Bethel Park School District and its comprising municipalities by focusing on the talents and gifts of the people who live and work here. Our goal is to provide readers with the most informative and professional regional publication in the Commonwealth of Pennsylvania.

PUBLISHER Wayne Dollard ASSISTANT TO THE PUBLISHER Mark Berton mark@incommunitymagazines.com MANAGING EDITOR Marybeth Jeffries marybeth@incommunitymagazines.com OFFICE MANAGER Leo Vighetti leo@incommunitymagazines.com

s

FroM THE EdITor

ummer! I didn’t think it would ever get here. Now that I am able to get out my gardening tools and get busy “out there” it seems to me that many of you are doing the same thing. Getting out there I mean. In this issue you will get to read about the open Your Heart to a senior program which helps seniors in the community get much needed help with household chores and rides to their appointments. did you know that Allegheny County has one of the largest populations of seniors living in our communities? Programs like open Your Heart to a senior are much needed and deserved to be recognized for their efforts! We also want to make sure that you know we want to recognize all of the men and women who are serving in our country’s military. If you have a family member from the community who is serving, please send us their photo and where they are serving, so that we can honor them! We are very blessed at IN Bethel Park Magazine to be able to have the opportunity to share such wonderful stories with you, our readers. I hope you will keep us in mind when you run in to someone who is worthy of recognition. You can write to me at the magazine, marybeth@incommunitymagazines.com. Enjoy!

WRITERS Jonathan Barnes Karen Ferrieri Kelli McElhinny Pamela Palongue Sandy Trozzo Chris Weber GRAPHIC DESIGN Cassie Brkich Susie Doak Joe Milne Tamara Tylenda PHOTOGRAPHERS Rebecca Bailey Garyyonphotography.com One Way Street Productions SALES TEAM Renee Bennett Linda Mitchell Nicholas Buzzell Tamara Myers Tina Dollard Gabriel Negri Rose Estes Tara Reis Linda Hall Vincent Sabatini Jason Huffman Michael Silvert Brian McKee RJ Vighetti David Mitchell CORRESPONDENCE All inquiries, comments and press releases should be directed to: IN Community Magazines Attn: Editorial 453 Valley Brook Road, Suite 300 McMurray, PA 15317 Ph: 724.942.0940 Fax: 724.942.0968 SALES INQUIRES 724.942.0940 sales@incommunitymagazines.com

Fall Issue Deadline: August 20, 2010 IN Bethel Park, published four times a year, is carrier route mailed to all Bethel Park households and businesses. All rights reserved. Reproduction in whole or in part without written permission is prohibited. Copyright 2010.

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| IN Bethel Park


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12 features

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16

SUMMER 2010

21 Health and Wellness News You Can Use

Hot Tips for a Cool Summer: Stay safe and healthy with the simple Don’t Do’s on page 3.

iNdustry iNsights What’s Inside page 2

Convenient, Quality Healthcare — Right on Pittsburgh’s South Side

page 3

What You Don’t Do Can Mean a Healthier You

page 4

Be Sun Smart This Summer

page 5

Digital Mammography Saves Lives

page 6

The Freedom of Independent Living

page 7

What’s Happening at UPMC Mercy

Advanced Dental Solutions . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .6 Roger J. Gaydos, Attorney at Law . . . . . . . . . . . . . . . . . . . . . . . . . . .8

Heads Up on Helmet Safety

Clark Renovations . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .11

© 2010 UPMC

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HIGH-END OUTDOOR LIVING SPACES GAIN POPULARITY

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PERFORMING ARTS RIGHT AROUND THE CORNER

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REAL ESTATE IN BETHEL PARK

Ameriprise Financial . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 14 Meadowcrest . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .29 ProCare Chiropractic . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .45

Business Spotlights Hickory Heights Golf Club . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .20 Newbury Market . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .34 Pool & Spa Outlet . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .46

community interest

Goddard School . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .48

Rebuilding Together . . . . . . . . . . . . . . . . . . . . . . . . . . .4 Open Your Heart to a Senior . . . . . . . . . . . . . . . . . . .19

Please recycle this magazine when you are through enjoying it.

on the cover Representing some of the best in Bethel Park Real Estate! Karen Berberick of Northwood, Mona Colicchie of Prudential, Pam Zillifro of Prudential, Nancy Miller of RE/MAX, Mark Pelusi of Coldwell Banker, and Cynthia Schmidt of Keller Williams

IN Bethel Park | Summer 2010 |

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Rebuilding Together Helps Seniors

By Kelli McElhinny

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or the sixth consecutive year, volunteers from the community’s three rotary chapters made repairs to a local home on behalf of a homeowner who might not otherwise be able to afford the fixes. Their efforts were part of Pittsburgh’s rebuilding day, a program of the local affiliate of rebuilding Together. rebuilding Together is a national initiative in which more than 200 affiliates arrange to provide free renovations for 10,000 low-income homeowners each year. Volunteers ranging from skilled tradespeople to community members offer the manpower needed to pull off those projects. “We’re trying to do the things that will make the home safer,” said rebuilding Together Pittsburgh Executive director steve HellnerBurris. “We’re doing this so that people can remain independent and live in their homes.” For the rotary group, which numbered more than 30 volunteers, the tasks included painting and drywall work at a home in the overbrook neighborhood of Pittsburgh. The volunteers also took on some landscaping duties and did some general cleaning. In past years, the rotary volunteers have also replaced doors and windows and moved appliances around. sponsor organizations, such as the rotary chapters, must raise $3,500 to participate, in addition to recruiting volunteers to staff the project. Each chapter also supplies a house captain, who is responsible for coordinating rebuilding day efforts. The breakfast chapter’s representative is ray Halackna, while Gary lee is serving as house captain for the noon chapter. John donahoe is the evening chapter’s house captain. rebuilding Together serves low-income homeowners who are either older than 60 years old or disabled. While the homeowner’s income can be up to approximately $1,400 per month, the average income for renovation recipients is $800 per month, according to Burris. The homeowners must also be current on their taxes. “A lot of times, it’s one person living in the house,” Hellner-Burris said, adding that the homeowner may not have the resources necessary to continue to maintain the home. The group gets referrals through area agencies, and many applicants learn of the opportunity by word-of-mouth from friends and neighbors. Although the main rebuilding day takes place on the last saturday of April each year, other projects are periodically completed throughout the year. In fact, in addition to the 30-35 renovations completed on rebuilding day, some 10-15 more will be undertaken in other months. 4

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The organization also targets a wide geographic area for its efforts. “We’ve probably done projects in every borough and every part of the city,” Hellner-Burris said.

investing their day. They see a difference,” Hellner-Burris said. “People walk away feeling that they got more out of it than they put in,” Findle said. “Almost everybody who comes once becomes a perennial volunteer.” The benefits go beyond the satisfaction of helping others. This is an opportunity for teambuilding,” Hellner-Burris said. The group also holds an annual fundraising event, Club Noir, which features entertainment, live and silent auctions and an artists’ corner. Awards are also presented to dedicated volunteers and organizations at the event. rebuilding Together Pittsburgh is always working to identify new volunteers and sponsor organizations. More information is available on the group’s Web site, www.rebuildingtogether-pgh.org “The need is not shrinking,” Hellner-Burris said.

Is Expanding! Now offering: rebuilding Together Pittsburgh has been largely successful in its efforts to help people remain in their houses. Hellner-Burris said that the group has looked at long-term data from homeowners served in 2004, 2005 and 2006, and more than 90 percent of those individuals and couples are still in those homes. “The nice thing about it is that you really have an impact on the owner’s life,” Findle said. The homeowners are generally appreciative of the volunteers’ efforts, HellnerBurris noted. He said that follow-up evaluation forms are always sent to homeowners to ask if they are satisfied with the work. “overwhelmingly, the answer is yes,” he said. The experience also benefits the volunteers. “They really feel like they’re

| IN Bethel Park

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Volunteer now. Thousands of seniors are trying hard to remain independent. But they need our help. A friendly visit. A ride to a doctor’s office. Even simple help with grocery shopping. Please join us. Volunteers are needed in every neighborhood, from as little as an hour a month to routine weekly visits. Learn more at 412-307-0071 or www. openyourhearttoasenior.org.

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An initiative of United Way of Allegheny County in cooperation with Family Services of Western Pennsylvania and North Hills Community Outreach

(Sonny Achille 2009 coach of the year) IN Bethel Park | Summer 2010 |

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Tired of Temporaries? We have all been there. They are the longest three weeks of our lives as we wait for our permanent crown to come back from the dental laboratory. Many of you may have had your temporary crown re-cemented two or three times by this point. This hassle is now a thing of the past. dentistry now offers new technology that allows porcelain crowns and fillings to be completed in a single visit with the aid of in-office computers or CAd (Computer Aided drafting)/ CAM (Computer Aided Milling). dental crowns or “caps” are performed when a large existing filling, large cavity, or root canal therapy has severely weakened your tooth. With the crown covering the compromised tooth, the strength can be restored, increasing the longevity of the tooth. In the past this procedure would involve at least two visits. during the first visit the patient would be numbed and the tooth would be prepared for the crown. Afterwards a goopy impression material would be squirted around your tooth and an impression tray (with more goop) would be placed in your mouth to set for 3-5 minutes. Then a temporary crown would be made to replace the tooth until three weeks later when the dental laboratory has returned the finished crown for the dentist to insert. The biggest issue for most

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Benefits of CEREC Restorations • Porcelain is very strong • They fit very precisely • They blend in naturally with your teeth • No black line at your gum line • Completed in a single visit (no second injection) • There are no temporary crowns or fillings • CErEC fillings can strengthen the tooth without having to have a full crown done • Covered by dental insurance These restorations can usually be completed in 1-2 hours depending on the severity of the tooth damage. overall, with the elimination of the second visit, the total time for this procedure is about the same or less than the traditional method. However, if you had a temporary come off a couple times, the time involved can increase dramatically. Millions of CErEC restorations have been completed worldwide with a remarkable success rate. The bond of these restorations to the tooth can be so strong that often times you can achieve the strength of a crown with the conservative nature of a filling. Finally a happy medium has been achieved. since these restorations are milled from a solid block of tooth colored porcelain they are as strong or stronger that traditional lab crowns. With CErEC you can use your time doing the things you love and avoid a second trip to the dentist. Computers are changing the face of dentistry for the better and are giving patients something to smile about. This INdustry INsight was written by Dr. Rairigh of Advanced Dental Solutions of Pittsburgh. Contact him at 412.854.2310.

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patients is that a temporary crown can be quite an interruption to your day; randomly popping off, and often requiring a couple visits to the dentist to have it re-cemented. In addition, at the cementation visit, many patients require numbing a second time to prevent sensitivity while the temporary cement is removed and the tooth is cleaned. Well, this inconvenience is a thing of the past. Modern dentistry provides patients with the technology that can restore your tooth with porcelain fillings or crowns in a single visit, with no temporaries or second shot. Welcome to the age of CErEC “Ceramic reconstruction”. With this technology your tooth is prepared for the crown or filling similar to the traditional method. Following the preparation, a small camera is used to take a digital impression of your tooth (no goop) in seconds. At this time the dentist customizes a virtual crown or filling on the computer that will then be milled out of a block of porcelain on site in a color that matches your tooth. After the milling process is completed your porcelain crown or filling is bonded to your tooth.

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(Contractor # PA13042) IN Bethel Park | Summer 2010 |

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2010 BP_Summer:08BPCFall 6/4/10 1:59 PM Page 8

Have Your Cake and Eat It Too! Early planning will allow you opportunities to pass on your assets to those you choose, while potentially remaining eligible for government benefits such as Medicaid. If you plan far enough in advance, long term care insurance should be considered. Those who don’t move early can revert to certain annuities, special needs trusts, gifting, re-titling of assets, Trusts and Family limited Partnerships in advance of anticipated need for long term care. Also, being aware of certain allowable (qualified) exemptions when one seeks eligibility for nursing home care is helpful. so even though the government has narrowed the opportunities to gain Medicaid and related government benefits, you still have the privilege of dealing with your assets with some planning, as you see fit, if you act early. As with other things in life, seek the advice of a professional who focuses on these issues in their practice.

This INdustry INsight was written by Roger J. Gaydos, Attorney at Law. Contact him at 724.745.4030 or roger@gaydoslegal.com. www.gaydoslegal.com

If you’d like to chose a subject for a future article, please contact the office at 724.745.4030 or e-mail roger@gaydoslegal.com.

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8

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Estates Estate Plans Medicaid Plans Reverse Mortgages Retirement Issues Wills & Trusts Powers of Attorney Business Succession Contracts Nursing Home Disputes Gas/Mineral Leasing


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Providing Excellence in Cosmetic, Prosthetic and Implant Dentistry We accept most insurances–Financing at every level EVENING HOURS AND SATURDAYS AVAILABLE 520 Washington Rd, Suite 100 www.chianidental.com

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IN Bethel Park | Summer 2010 |

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No one sees women like we do. Magee-Womens Hospital of UPMC leads the way in state-of-the-art imaging for women. At our convenient South Hills location, you’ll find comprehensive women’s imaging services close to home. In order to continue to meet our patient’s needs in a timely manner, we are adding an additional mammography unit. For comprehensive and convenient imaging services, look no further than Magee Womancare South Hills. No one sees women like we do. We offer screening and diagnostic mammography, breast biopsy and bone density testing in addition to breast and ob-gyn ultrasound. Every service provides the quality you expect from Magee, nationally ranked for gynecologic care. Our expertly trained caregivers and technologists work closely with your primary care physician to integrate your imaging results into a seamless plan of care. In fact, we offer a broad range of therapeutic options, including breast surgery on-site. UPMC South Hills is located at 1300 Oxford Dr., in Bethel Park. To learn more about the full range of women’s imaging services or to schedule an appointment, call 1-800-649-4077 or 412-641-4700, or visit magee.upmc.com.

Mammography Service Expansion


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More Government Change! Get Out Your Wallet or both. If a homeowner allows the contractor to disregard the law, they can be held liable. Contractor training has begun; many of us have been off to school again and have our license. I anticipate enterprising manufacturers to raise the price of plastic sheeting, test kits, disposable wipes and more; creative lawyers will be looking toward new cases for litigation. Be assured the responsible contractors will get certified, follow the new rules and give you a quality job. The fly by night, illegal and unlicensed contractors will continue to take advantage of the unassuming public, so be aware. For more info www.epa.gov/lead/pubs/renovation.htm.

IN Bethel Park | Summer 2010 |

This Industry Insight was written by Sue Clark. Clark Construction Co. is a family business, owned by Ron and Sue Clark, renovating South Hills homes for 40 years. Visit our showroom at 3180 Industrial Blvd. Bethel Park, 412.833.7222. Website address: www.clarkremodeling.com. The business spotlight in the last issue about Clark Construction Co. was written by our editor Marybeth Jeffries, not Ron and Sue Clark as printed.

The environmental protection agency is protecting us once again! There is a new “lead rule” effective April 22, 2010. This rule could potentially affect us all–at a time when the economy is trying to rebound. If your home was built before 1978, there are new rules for home improvements that disturb the painted surfaces. Painting, plaster work, window replacement and home improvements such as moving a wall or doorway are just some of the work that is affected. The project is exempt if under 6 sq.ft. inside or under 20 sq. ft. for exterior renovations. Anything that has the potential to create lead dust will throw up a red flag. The new rules require homeowners to receive a “renovate right” pamphlet. The home must be tested for lead and if found positive, hire only “EPA certified firms” to renovate, and use very specific lead safe work practices. There are strict guidelines and procedures that must be followed. Contractors must cover doorways into the work area and double seal with plastic, and post warning signs that the area is contaminated and restricted. All furniture in the affected area must be covered with plastic and sealed. HVAC vents must be closed and sealed. Proper clean up procedures include wiping the area with a swiffer-like cloth, using specific types of HEPA vacuums with the homeowner signing off after a final inspection of the area by the certified contractor. There are specific rules regarding disposal of the debris and plastics. Installers are encouraged to wear disposable Hazmattype suits. records must be maintained for three years for EPA inspection. The extra work required will undoubtedly add cost to jobs. lead paint was used in most homes prior to 1978. It was added for color and durability. since then it has been banned. lead affects mostly children under age six and pregnant women; it gets in the body after it is swallowed or breathed and damages the brain and central nervous system. lead poisoning has decreased yearly and severe cases are rare today. It has taken more than a decade to get this law passed and statistics were much higher then than now. However, all homes built before 1978 will have to be tested before any renovations can be started. The easiest test is an “EPA approved” kit that turns color when lead is present. 86% of homes built before 1940 contain lead paint, 66% of homes built from 1940-1959 and 25% of homes built from 1960-1978. Every painter, plasterer and contractor must be “EPA trained and certified” in controlling the lead during construction. As the bill now reads, homeowners without children or pregnant women in the house could opt out – but that portion of the bill may be edited out – to appease the sierra club and others! The EPA estimates 150,000 renovators will have been trained by April 22nd – be certain your contractor is complying with the new law. The EPA has the authority to fine $32,500 per violation, or imprisonment

PA #1925

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High-End outdoor living spaces Gain Popularity By Kelli McElhinny

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Photographs were taken from projects designed and installed by Pittsburgh Stone and Waterscapes

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Patio set-ups have evolved from basic concrete slabs with uncomfortable chairs to full-scale living spaces that feature areas for dining, entertaining and cooking. Well-equipped outdoor kitchens, in particular, have emerged as a trend. “I think the reason they’re becoming more popular is because more people are entertaining at home,” said laura riggin of Premier Home design in Bridgeville. Many owners are also choosing to spruce up their outdoor space in order to increase the value of their homes. “It really is an investment in the home,” said Kathy Cvetkovich of Peters Township-based Willowbrook design. “You’ve just expanded the home.” In planning the installation of an outdoor kitchen, homeowners should first focus on its centerpiece – the grill. “The whole thing starts with a grill,” Cvetkovich said. Keith Tobin, of don’s Appliances, which has locations in shadyside, upper st. Clair and Canonsburg, noted that the grills typically found in “big box” stores rarely match up to the standards of an outdoor kitchen. “The grills are much higher end for outdoor kitchens,” he said. He added that not only is the steel sturdier, but such grills often have additional features, including sear areas

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and rotisseries. Built-in grills also can link into the home’s natural gas line, averting the potential catastrophe of running out of fuel midway through the party. Anyone installing an outdoor kitchen should plan on spending at least $2,500 on the grill, according to Tobin, who also emphasized that the equipment will last for decades. other features of outdoor kitchens may include prep sinks, wet bars, storage cabinets and ample counter space. These elements cut down on the back-and-forth between the house’s kitchen and also allow people to spend more time with their guests. “If you have a countertop next to your grill, it’s much more convenient to cooking,” riggin said.


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The items listed above are merely the basics, though. outdoor kitchens can be as extensive as the budget allows. Cvetkovich said that she has even seen pizza ovens installed in such spaces. regardless of what other items are included, they all should be able to withstand extreme heat and cold. “The main idea is to make sure that the kitchen uses materials that can tolerate the weather,” riggin said. Beyond the kitchen itself, homeowners should also give consideration to how they might best utilize the rest of their patio space. For example, can the area accommodate separate dining and entertaining sections, or should they be combined into one? Furniture is another important aspect of the space. Cathy davin of davin Interiors in upper st. Clair said that outdoor furnishings have improved dramatically in recent years, particularly with the availability of high-end, fade-resistant fabrics. davin also noted that a variety of stylistic tastes can be presented, ranging from contemporary metropolitan to traditional southern garden. Even the setting’s aesthetics play a big part. “landscaping intertwines everything in,” said Jeff Blunkosky of Cecil Township’s Pittsburgh stone and Waterscapes. “You want to have the right balance of hardscape, landscape, and yard area.” Blunkosky said that his company has also seen an uptick in outdoor fireplaces that improve the setting’s ambiance. Convinced that an outdoor kitchen is probably beyond your budget? Blunkosky encouraged people to keep an open mind. “You don’t have to be a millionaire to have a nice outdoor living space. We can design projects to fit every lifestyle and every scale of home,” he said.

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2010 BP_Summer:08BPCFall 6/4/10 2:01 PM Page 14

Look to a

New DecaDe It was Friday night and after a long week, I was at my favorite watering hole, delallo’s restaurant. It seemed to me that the investment markets were on everyone’s mind. Todd behind the bar was complaining about the mess in Greece. Tom to my left was moaning about losses in his 401k plan. The CNBC Analyst on the TV was offering all the solutions. I chose to enjoy my Bacardi and Coke and wonder who was winning the golf tournament. If you feel your portfolio hasn’t made much progress over the last ten years, you’re not alone. Historians may well look upon this period as a “lost decade� for investors. It’s difficult to remember that the environment was completely different at the outset of this decade. As the 1990s came to a close and the world prepared to celebrate the start of a new millennium, economic optimism was peaking and the stock market was wrapping up two consecutive decades of superior performance. What a difference a decade makes. From 2000 through 2008 (a nine year period), the stock market generated an average annual return of 3.60 percent (based on the standard & Poor’s 500 stock index, an unmanaged index of stocks). Thanks to a recovery in 2009, the average annual return for the entire decade will be slightly better than that, but still most likely in negative territory. This came on the heels of what was probably the greatest bull market in the history of stocks. The s&P 500 index returned 17.55 percent on an average annual basis from 1980 through 1989, and 18.20 percent for the ten year period that ended in 1999. This far surpassed the historic annual return for stocks, in the 9 to 10 percent range. Though it might’ve been painful to endure if you were actively invested in the market in recent years, there is another way to look at it: you have survived one of the worst decades of stock market performance ever recorded. looking back at the history of the market, the only other decade in which stocks performed so poorly was the 1930s, the era of the Great

Paychecks stop. Life goes on. Retirement can include a steady income. Understanding and managing your retirement income strategies can help you put a confident retirement within reach. As an Ameriprise financial advisor, I’ll work with you to define your retirement dreams. Then, I’ll apply our disciplined financial planning approach, considering all aspects of your finances. And together, we’ll create a plan that works for you — with the products and strategies that are right for your goals.

depression. In all other decades leading up to the 2000s, the broad market (as measured by the s&P 500 or comparable yardsticks) generated positive returns. The stock market reached its low point in the current cycle in early March, 2009. still, the major measures of stock market performance, including the dow Jones Industrial Average, the s&P 500 and the NAsdAQ Composite Index, are all still well below the peaks they reached in 2007. Will the market malaise continue? Factors such as economic trends will have a lot to do with where stocks go from here. History, at least, may provide a glimmer of hope. The market, as measured by the broad s&P index, has never suffered two consecutive decades of poor performance. The negative markets of the 1930s were followed by the 1940s, which generated an average annual return of 9.17 percent (a period that included World War II). The next weakest decade (until now) was the 1970s, an era of oil price shocks, the Watergate scandal and high inflation and interest rates. The s&P 500 returned just 5.9 percent on an annualized basis for that ten year period. At the end of the 1970s, one business magazine suggested that equities might never again be considered an attractive investment. Then came the booming 1980s and 1990s, a 20 year period where the market averaged a return of slightly less than 18 percent per year. The market’s past performance is not an indication of what you might be able to expect in the years to come, but there is some encouragement in the historical record. For stocks to match what has been the historical normal return, some catching up may need to occur in the years to come. It is important to keep in mind that on a year-to-year basis, stock market performance remains fairly unpredictable. If you are able to maintain a long-term investment perspective, it is more likely that you can ride out the down periods in the stock market in order to benefit from the longterm potential equities can provide. As you assess the performance of your own portfolio, you need to assess what mix of stocks (compared to other types of assets such as bonds, real estate and cash-equivalent investments) is most appropriate for you. This is an individual decision, based on your own investment time horizon and risk tolerance. This INdustry INsight was written by Dan Martin, Financial Advisor with Ameriprise Financial (formerly American Express Financial Advisors). Contact his office in Bethel Park at 412.831.6240 ext. 208 or by email: daniel.e.martin@ampf.com

Learn how you can put your confident retirement more within reach.

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This column is for informational purposes only. The information may not be suitable for every situation and should not be relied on without the advice of your tax, legal and/or financial advisors. Neither Ameriprise Financial nor its financial advisors provide tax or legal advice. Consult with qualified tax and legal advisors about your tax and legal situation. This column was prepared by Ameriprise Financial. The Dow Jones Industrial Average is a popular indicator of the stock market based on the average closing prices of 30 active U.S. stocks representative of the overall economy. The NASDAQ Composite Index is a market-value weighted index of all common stocks listed on NASDAQ used mainly to track technology stocks. Unlike the Dow Jones Industrial Average, the NASDAQ is market value-weighted, so it takes into account the total market capitalization of the companies it tracks and not just their share prices. The Standard & Poor’s 500 Index (S&P 500 Index), an unmanaged index of common stocks, is frequently used as a general measure of market performance. The index reflects reinvestment of all distributions and changes in market prices, but excludes brokerage commissions or other fees. It is not possible to invest directly in an index. Brokerage, investment and financial advisory services are made available through Ameriprise Financial Services, Inc. Member FINRA and SIPC. Some products and services may not be available in all jurisdictions or to all clients. Š2010 Ameriprise Financial, Inc. All rights reserved.

Daniel Martin Financial Advisor 88 Fort Couch Road, Suite 210 Pittsburgh, PA 15241 (412) 831-6240 Fax: (412) 831-6277 daniel.e.martin@ampf.com

Some products and services may not be available in all jurisdictions or to all clients. Š 2010 Ameriprise Financial, Inc. All rights reserved.

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PERFORMING ARTS RIGHT AROUND THE CORNER

By Pamela Palongue

I

n the south Hills of Pittsburgh, we enjoy an incredible variety of live entertainment alternatives at interesting and sometimes historic venues. The theatre group that has a long history in the south Hills is the Pittsburgh savoyards. Named for the famous savoy Theatre of london, this group has been around for 71 seasons! They specialize in Gilbert and sullivan comic operas, however they perform other works as well from time to time. The Baldwin Players Community Theatre have been around for 51 years and just recently completed a run of “Bell, Book and Candle.” They are based out of the Baldwin Community united Methodist Church. little lake Theatre, now in its 62nd season, offers an incredible 16 shows per season in a wide range of genres. Many familiar stars have graced the stage early in their careers, including Charles Grodin, Barbara Feldon, and upper st. Clair native, sarah rush who has appeared in episodes of “Friends,” “Monk” and a small role in the film, “Catch Me If You Can.” little lake Theatre offers a two week summer camp for kids interested in the theatre arts and also an apprentice program for children aged 14 through 19 that continues the entire season from May to december. despite the high caliber of performance, little lake Theatre remains an intimate theatre in the round with a great deal of local talent. sunny disney Fitchett, Artistic director of the theatre for the last 19 years and daughter of the founder states, “There is real value in having theatres based in outlying communities because it makes art accessible.” The Terra Nova Theatre Group of McMurray is a chance to experience theatre at a truly grassroots Her first step to a life of level. Begun in 2007, the group sponsors self confidence, grace, and poise . . . Friday Night Wrights in which new plays by Office Hours: Pittsburgh Playwrights Mon. thru Wed., 5-9 pm are presented, Thurs., 5-7 pm including Tammy Sat., 9:30 - 11:30 am ryan, T.s. Frank and Bill Cameron. The Ages 2-1/2 to Adults well-received plays sometimes go on to 71 McMurray Road full production (412) 833-1121 presentations.

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Every actor on Broadway or member of the New York Philharmonic, likely began as a six-year-old saying, “I want to be a star someday.” Accent Music of Pleasant Hills might be the beginning to a professional career or just a great way to give your child confidence. They also hold a summer camp for kids aged 7 to 15 that will focus on music performance and acting. According to owner dave Cooke, the school concentrates on a curriculum of music, acting and dance to give their students a wellrounded performance education. Another great south Hills school is Center for Theater Arts in Mount lebanon. This school offers classes for those aged 3 through 18, in acting, voice, ballet and jazz. They have offered classes for kids with special needs for free for the last 26 years! Their mission is to help kids of all skill levels build confidence in themselves. local theatre offers an opportunity to experience entertainment in its purest state, without special effects or flashy computer-generated scenes. The simple lighting and the flesh and blood of real actors in real time, offers by far the most romantic form of entertainment available and it’s right there around the corner from your home. Theatre will not survive without an audience to appreciate it. The show must go on. so support your local theatre by buying a ticket today.


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Open Your Heart

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By Jonathan Barnes

hen Mary Allshouse needs a ride to the store or elsewhere, she’s got a group of helping hands at her service, thanks to a new initiative geared toward keeping seniors living in their homes as long as they are able. Allshouse, 90, had a nice outing recently with dee, one of the open Your Heart to a senior volunteers. she took Allshouse shopping and Allshouse returned the favor, buying lunch for the two of them. “It was very enjoyable,” said Allshouse. “The volunteers are very lovely people, very enjoyable.” The program, a one-year partnership of NHCo and Family services of Western Pennsylvania, is made possible through funding from the united Way of Allegheny County. The necessity of the initiative was determined through a study by the university of Pittsburgh Graduate school of Public Health which was funded by the united Way of Allegheny County, said Nancy Jones, North Boroughs outreach Manager for NHCo. For several years both NHCo and Family services have had

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outreach programs geared toward helping seniors in their homes. From the university of Pittsburgh study, the united Way identified the care of frail, homebound seniors as one of the most serious issues in the region. The united Way also learned that both NHCo and Family services’ programs were struggling to get enough volunteers to help seniors. “The initiative is designed to help recruit more volunteers,” Jones said. “The idea is to let the community know there are seniors who need a ride to the grocery store or to the doctor’s office, or a visit or a friendly call.” Those interested in volunteering to help a senior in need are welcome to join the effort. They help by providing transportation for seniors to medical appointments, pharmacy visits, yard work or simply helping them with correspondence or bills. For more information on the open Your Heart to a senior program, email seniors@nhco.org, or call 412.307.0071 or toll-free 866.467.0888.

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2010 BP_Summer:08BPCFall 6/4/10 2:01 PM Page 20

business spotlight

Get in the swing at

Hickory Heights From the opening of the front nine in 1991, Hickory Heights has been the golf course for those who want the country club experience at an affordable price. sam depe, III, the owner of the club, has more than 28 years of experience as a Class A PGA member, and more than 20 years of experience as the head professional at south Hills Country Club, so he knows the game and he knows how to treat his patrons. He also knows how important it is to be an active member of the community. Hickory Heights is the meeting place for the Bridgeville/south Fayette rotary Club, and is the home course for the south Fayette Varsity Golf Team. All south Fayette community golf clinics are offered at Hickory Heights, so it’s a well-known course with a wellknown reputation for excellence. “Whether you come to Hickory Heights to play golf or dine at sammy’s Pin High Pub, we want you to leave with a positive experience,” depe said. “We’d love for you to come back again and again.” And come back they do – with 18 holes of championship golf, four PGA professionals available for lessons, complete golf outing planning and a delicious lunch and dinner menu at sammy’s Pin High Pub, Hickory Heights isn’t a course you play and leave. It’s a destination. The fully stocked golf shop has everything the big-box sports stores have including offerings from Ping, Titleist, Callaway, Taylormade, Mizuno, Footjoy and Adidas. The banquet facilities on site can accommodate up to 120 people, and is perfect for rehearsal dinners, graduation parties or business meetings. In fact, depe said the food offerings at Hickory Heights are second to none. “I would definitely not be afraid to ask any lover of Italian food to try our Italian dishes,” he said. “We have cuisine for any occasion. We also have a 20

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The Hickory Heights Professionals; front, Sam Depe III Head Professional and Managing Partner; back left to right, Sam Depe IV PGA Professional, Mark Yates Golf Course Superintendent, Donald Strassner PGA Professional.

great selection of beverages for relaxing after a round of golf or a busy day at work.” designed by award-winning architect dr. Michael Hurdzan, Hickory Heights was crafted to be 18 beautiful holes of golf on 170 wooded acres with level landing areas, well manicured fairways and challenging greens with great views and water hazards. scenic beauty abounds with creeks, ponds and waterfalls that provide a challenging round of golf for all skill levels. The facility has a staff of 45 employees and held 14 events for members in 2009. depe prides himself on the fact that everyone at the club guarantees that members come first. “We manage the facility to provide courteous service,” he said. “We treat people the way they want to be treated.” That word of mouth has been paying off – depe said golfers who haven’t played the course in years are coming back again and again, bringing their friends with them. “They’re telling their friends of the great golf and experience they’re having at Hickory Heights,” depe said. “You can’t buy advertising like that.” If you are looking to take a swing at Hickory Heights, the club is located at 116 Hickory Heights drive, Bridgeville, PA 15017. You can call them at 412.257.0300 or check out their website at: www.hickoryheightsgc.com.


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SUMMER 2010

Health and Wellness News You Can Use

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OLD


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Helpful Hints for Finding a Skilled Nursing Facility Your mother is in the hospital and the social worker approaches you and explains that she is going to be discharged, however the doctor is recommending a skilled facility for rehabilitation. You never expected this and you do not know what to do. Following are helpful guidelines to ensure a safe transition for her rehabilitation stay: • Talk with your hospital social worker to obtain a list of skilled nursing facilities in your area. • Inquire whether your primary physician practices at any skilled nursing facilities or would make a recommendation. • Go to www.medicare.gov to review the department of Health survey results and Five star rating system. • Make a list of questions to ask before you tour. Is your insurance accepted and what does it cover? What physicians are on staff? How often do they see their patients? What is the staffing ratio? • While touring the facility observe first impressions. How do the residents appear? Is the staff friendly? Is the facility clean? • Talk to friends and neighbors that have had experience at a skilled nursing facility. Ask for a testimonial regarding the care and services they received.

Medicare guidelines for skilled facility stays can be confusing. You must have a 3 day hospital stay and Medicare entitlement is 100 days but the key is that you must be receiving a skilled service. skilled services may include but are not limited to physical, occupational and speech therapy, IV fluids, IV antibiotics, wound care, and feeding tubes. If you have questions regarding your Medicare benefits go to www.medicare.gov or call 1-800-MEdICArE (1-800-633-4227) to get more help with your Medicare questions, listen to recorded questions and answers on topics such as Medicare health plan choices, or to order Medicare publications. Meadowcrest Nursing Facility is located in Bethel Park and would like to help you if you have a loved one that requires skilled care. Please contact us at 412-854-5500 to take a tour.

once you have chosen a nursing facility, the social worker at the hospital will contact the admissions department at the skilled facility for a safe, smooth transition. The skilled facility will develop a plan of treatment based on your loved one’s needs. Care conferences with the interdisciplinary team will help communicate the progress your loved one is making. Assistance will be given to discharge home or to an assisted living facility if appropriate.

Kristen Sinneway is the Referral Manager for Meadowcrest Nursing Center. She has worked in this position for four years. Kristen has 10 years experience as a sales professional in the healthcare industry. Lisa Buczynski is the Facility Rehab Coordinator and has worked at Meadowcrest for 5 1/2 years. Lisa is a Duquesne University graduate and has been an Occupational Therapist for 7 years.

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REAL ESTATE

Bethel Park

ethel Park proudly announces Real Estate in Bethel Park a comprehensive look at the Bethel Park market. In this section, you’ll find interesting information about creating beautiful spaces to live in, choosing a real estate professional to help you buy or sell a home as well as other interesting facts about your community.

Homes still Priced right in Pittsburgh’s suburbs By Jonathan Barnes While other metropolitan areas of the u.s. saw sharp declines in home values as a result of the recession, Pittsburgh’s housing continued to gain value through the economic downturn. And although the federal tax incentives for home-buyers dry up at the end of April and most don’t expect them to be extended, it is still a very good time to buy a home in this region or even to sell one, regional real estate experts said. The local housing market again is in a boom period and is much stronger than last year, said Howard “Hoddy” Hanna of o’Hara-based Howard Hanna real Estate, which has 40 offices in southwestern Pennsylvania. The local housing market is up 34 percent from last March, Hanna said, noting that low interest rates and affordable housing costs make it the ideal time for people interested in buying their first home or for those looking to upgrade to a pricier home. 30

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“Housing prices are a lot more realistic, in relation to people’s income [than in other areas],” Hanna said.

Comparing Values Because there is a relative shortage of homes in the $250,000 and below first-time buyer segment, owners of homes in that range (and even up to around $300,000) might consider selling their house if they think they would like to upgrade to a more expensive house, Hanna said. These home owners might get a better price than they think for their house, because their house happens to be in a bracket caught in a seller’s market. such lower-priced homes are selling very quickly right now because there are many buyers for them and not as much inventory, while higher-priced homes in Pittsburgh have fewer buyers interested in them and can be bought for very competitive prices, Hanna said. “single-family houses are tough to buy in that $250,000 and below price range,” Hanna said. Hanna isn’t worried that the lack of tax incentives for home-buyers will have a detrimental effect on the local market. overall in southwestern Pennsylvania, we have an eight-month supply of housing inventory, he noted, versus an average inventory supply of seven to nine months. “If our unemployment and interest rates remain the same, the lack of tax incentives won’t make a difference,” Hanna said. Making the right decision in buying a home in the first place is not a choice to be taken lightly, experts warned. Those looking to buy a home first must thoroughly assess their financial situation. Knowing whether they can afford to buy a home, or whether they should try to do so at this time, is at the crux of a home-buying decision. Continued on next page


2010 BP_Summer:08BPCFall 6/4/10 2:02 PM Page 31

REAL ESTATE

Bethel Park

Continued from previous page Considering one’s current credit status and one’s budget are a good place to start in determining whether it is the right time to buy a house, said debra lorenzato Fabian, a mortgage banker with American Financial, located in upper st. Clair. The average Pittsburgh first-time homebuyer purchases a house in the $80,000 to $150,000 price range. In the region, that price range will buy a lot of house, even in more affluent neighborhoods such as Mt. lebanon, which has homes priced as low as $90,000 or as high as $2.2 million, Fabian said. These days, she is writing more Federal Housing Authority loans than anything else, she said. Because Federal Housing Authority mortgages require just a 3½ percent down-payment, more people are applying for them these days. That 3½ percent down-payment can even be a gift from a relative or friend. But there are limits on the amount of the loan in this program, though, which caps out mortgages at $327,500. By comparison, Fannie Mae and Freddie Mac require a 5 percent down-payment on the home. That down-payment must be a prospective home-buyer’s own money. Even so, real estate experts said the investment in a home in this region is one that will likely slowly gain in value over the years. “This market is so conservative and always has been, and it benefitted us through this housing downturn, which really didn’t affect us,” Fabian said.

Overcoming Perceptions Inventory in the $300,000 to $600,000 housing segment is still plentiful and not at all tight, said steve Fink, marketing director for Paragon Homes, a robinson-based custom home builder that constructs homes ranging in price from $200,000 to $2 million. “Pittsburgh has always been a good place to be and a solid market,” Fink said. “our biggest challenge was the perception that it wasn’t a good time to buy a home.” That view has changed among most people and more buyers are looking at homes these days. Those house searches are especially focused on added values, such as energy-efficient features in homes. “Many people are looking for more energy-efficient homes, with green features built

Bethel Park Cream C ream Puff Puff oonn Fenced, Fenced, B Beautiful eautififul ul P Park-like ark-like LLot! ot!

into them. They also are looking for homes that fit their lifestyle,” Fink said. “There is a trend toward smaller homes, with less extravagant designs.” and Newer N ew oak kitchen with appliances pp nd Many of those energy-efficient features are new bbathroom. smashing new athroom. smashing available in all of the houses that Paragon Homes builds, Fink said. using such feaIItt Sh Shouts outs Welcome! Welcome! We tures properly is important, he noted. Having the correct “r” value in insulating a home—and having the right r-value in the proper places—is essential to ensuring a house’s energy efficiency. 3 Be Bedroom custom om split sp entryy with w “Picking the right builder is important picturesque picturesque le level vel lot. when considering building an energy efficient home,” Fink said, adding that all builders Maria M aria aand nd JJoe oe Lane Lane don’t have the same sound building practices. 412-344-0500, ext. ext. 233 ŏ 724-554-8771 jjoe.lane@pittsburghmoves.com oe.lane@pitt ttssburghmoves.com Mt. lebanon-based Prudential Preferred w ww.LaneRealEstateSales.com www.LaneRealEstateSales.com realty agent Mona Colichie said that while inventory in the mid-priced range is not tight, in some areas such as in Mt. lebanon, inventory is low. Competition between buyers is especially tough in the first-time homebuyer’s price range, she said. ©2010 Coldwell Banker Real Estate LLC. Coldwell Banker® “These days, it’s a hot market for sales. is a registered trademark licensed to Coldwell Banker Real Estate LLC. An Equal Opportunity Company Company.. Equal Housing Opportunity T LLC. Opportunity.. Owned and Operated by NR NRT My agents are incredibly busy,” Colichie said. “There are now often multiple se One of Them bids [placed by buyers] n i f l s! e u i s n on a property.” Your ur y Condomi Starting from the $99’s e r x tu Nonetheless, deals Pic able Lu d are available, Colichie or Aff said. Foreclosures can sometimes be a good deal for a first-time home-buyer, she said. The Residences “Foreclosures are on Library Road part of the business, like it or not,” Hanna said. “In the past, we Located at 5491 Library Rd. never had the abunBethel Park, PA 15102 dance of foreclosures Jason Cohen that we do now.” Community Sales Manager In addition to Trends Select Realty Direct - 412.812.1578 potential bargains to Fax - 412.571.0197 be found in some foreEmail closed homes, short jcohen@trendsselect.com sales of homes also are a Mention iNBETHEL PARK Magazine and Receive Free HARDWOOD FLOORING Upgrade for JUNE ONLY possible option for some buyers, Hanna said. $99,900 for a 100% Fully Renovated Unit? short sales are when a There is a clear reason why we’ve sold 65% of home owner sells the the Community. This opportunity will not last! home for less than the T R E N D S SELECT REALTY amount owed on the www com mortgage and the bank takes a loss on the sale.

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REAL ESTATE

S

o you’re ready to make the leap from your starter home or apartment to the house of your dreams. Who do you trust to help you make the largest investment of your life? Buying a home is a huge step in life – read headache – that requires someone who is knowledgeable with the law regarding buying and selling real estate. It also requires someone who knows reputable home inspectors, appraisers and financiers, in addition to having a firm grasp on the state of the real estate market. It’s a tall order, but licensed realtors specialize in making the hurdle of home-buying a lot simpler to clear. Nancy Miller, co-owner and broker of record for rE/MAX CsI in the south Hills, said when looking for an agent, look for experience. “They should probably have at least four or five years in the business and educational designations. There are probably 10 or 15 designations that a realtor can have, such as ABr or accredited buyer representative,” she said. “If they’re selling, Crs - certified residential specialist - and CrB - certified residential broker are the most important to have.” “You need an agent that is committed to you,” said Jason Cohen, president of Trends select realty. “These 32

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days, agents are either spread too thin or simply have other interests that occupy their time.” Miller said it might be unusual for people to interview several potential agents before they sign with one, but it’s a step people should consider. “A lot of times, people find an agent through a personal referral and they don’t interview more than one,” she said. “If they don’t know anyone, they really should interview two or three at least.” Miller also said that it’s imperative that any agent a homebuyer or seller hires is familiar with the neighborhood. “It’s extremely important that they know where they’re selling the houses, and the neighborhoods around them,” she said. “someone from the North Hills isn’t the best choice for someone in the south Hills unless they’ve lived there or know the area well.” Karen Berberick, manager and associate broker with Northwood upper st. Clair agrees. “I think it depends on the agent,” she said. “If the agent is familiar with the neighborhood, and they’ve sold there, that’s not a problem. With GPs, it’s a lot easier to get the area, but they still have to know the schools, the bus stops and whatever else is necessary to convey to the client the benefits of the home they’re looking at.” like Miller, Berberick said that people should definitely check credentials for the agents they approach.

| IN Bethel Park

“They also should check to see the number of properties they’ve sold,” she said. “They want an experienced agent to work for them.” Berberick also said that finding someone who has a good marketing plan for the house, including the ability to use available technology to market the house, is a big plus. “As far as being able to use the technology in today’s world, 85 percent of first time buyers choose a home on the internet and they communicate with the agent via the internet,” Berberick said. “so the agent has to be savvy with the technology to communicate with the client.”

“A lot of times, people find an agent through a personal referral and they don’t interview more than one.”


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Mary Eve Kearns Sells Houses!

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IN Bethel Park | Summer 2010 |

28 Ridgewood Drive

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South Fayette Development Aims to Become the New Heart of the South Hills “ T h e v i s i o n i s t o c r e a t e a n ew h e a r t for the South Hills and a Main S t r e e t f o r t h e f a s t e s t - g r ow i n g c o m m u n i t y i n A l l e g h e n y C o u n t y, n a m e l y, S o u t h Faye t t e . ”

W

hen Brett Malky, the President of EQA landmark Communities and managing partner of Newbury development Associates, talks about the Newbury development in south Fayette, it’s almost like he’s talking about one of his children. It’s the kind of pride and enthusiasm that is contagious, not because Malky is a polished pitchman for a 325-acre, $350 million dollar, mixed-use development, but because the plan’s

merits stand out from other developments plotted on oversized design boards before. Indeed, the effort that went into the concept alone before any dirt was moved at Newbury is astounding. More than 18 months before work began on the site, Tennesseebased architectural firm shapiro & Company Architects came to the south Hills to document thousands of homes, noting their architecture, design and placement on their

lots. The information was distilled into a design for Newbury that would combine the best aspects of the architecture of the south Hills, looking like a neighborhood that’s always been there – new, yet already familiar within the surrounding municipalities. “The vision is to create a new heart for the south Hills and a Main street for the fastestgrowing community in Allegheny County, namely, south Fayette,” Malky said.

As far as interior design, Malky said every home differs from run-of-the-mill developments because they are designed for the true head of the household – the woman. 34

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Demonstrably Different What will make Newbury stand out isn’t rocket science. In fact, what makes the residential neighborhood being created there unique is that what’s new, namely an These design features architectural vernacular that transform the takes its cues from neighborhood streets the most beautiful and sidewalks into homes of the a pedestrian-friendly south Hills neighborhoods. community amenity, EQA landmark where residents can Communities isn’t take a stroll and chat your typical developer, and with their neighbors their approach isn’t on their front porch, “textbook.” But and kids can ride because their approach to their bikes to play at the park in the center development is based around of the community. traditional neighborhood design and not maximizing every square inch of land for profit, their developments stand out from the same old “cookie cutter” developments that have become much too commonplace across America. Homes at Newbury are pulled closer to the street to foster a greater sense of community and interaction among neighbors. Every home will have a front porch and every part of Newbury will be connected by sidewalks and walking trails, with streetlights and street trees creating an ambiance that gives residents a sense of community and place. These design features transform the neighborhood streets and sidewalks into a pedestrianfriendly community amenity, where residents can take a stroll and chat with their neighbors on their front porch, and kids can ride their bikes to play at the park in the center of the community. By design, every home will be at least 30 percent more energy efficient than u.s. building codes require. “We believe strongly that every home should be built to the

highest standard of quality in the region, and that this is true whether you purchase the most expensive or one of the smaller homes at Newbury,” said Eric Newhouse, Project Manager of Newbury. In fact, if the home owner requests it, their Newbury home can even be a zero-energy home. While the entire development will adhere to energy efficiency and “green” performance standards, homeowners can choose to have the ultimate “green” house at Newbury as well. It’s making the street a neighborhood amenity but still appreciating that some people move to the suburbs for big yards that makes Newbury even more unique. some of the lots at Newbury will be among the largest available in the south Hills and residents will have a choice of town homes, carriage homes, cottages and manors that are all built to the same level of quality. “There will be a richness of diversity,” Malky said. “The smallest homes are built equally as well as the most expensive house. Everyone gets the best.” As far as interior design, Malky said every home differs from run-of-the-mill developments because they are designed for the true head of the household – the woman. “We put an E-nook in every home that is central to all of the other rooms that can be used for a small office, homework or an organizing area,” Malky said. “The design reflects the way women work. They are the most efficient multitaskers, so this design is a nod to the woman.” And if that weren’t enough, every home at Newbury has 10 foot first floor ceilings as well (a full foot larger than the typical new home). “We have done a lot of research and work to understand who our customers are and what’s important to them. We are under no delusion that Newbury is for everyone, but for those who want the highest quality home and a sense of community in a new neighborhood, they are going to love Newbury,” said Amy Cywinski, the sales manager of Newbury. outside of the home, Newbury promises residents a sled-riding hill as a part of a community park, a pool and clubhouse for its residents, as well as walking trails and a bike path. The entire site will be pedestrian-friendly, Continued on page 36

For more information, please visit www.newburymarket.com IN Bethel Park | Summer 2010 |

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Unparalleled Quality Every home in the United States is built to the minimum standards of a building code. That code addresses standards for safety, livability, and energy efficiency. The developer of Newbury has developed its own home performance standards to ensure that every home within its communities achieves the highest level of quality in the region, making these homes measurably better than typical code-compliant homes. Rather than default to the minimum industry standards, Newbury is committed to offering homeowners the opportunity to own a high performance home, using proven technologies and best practice construction

techniques to deliver a better home. The home performance standards for Newbury were created in partnership with IBACOS (Integrated Building and Construction Solutions), a leading national research and development firm for the housing industry, and a strategic partner with EQA Landmark Communities for more than 13 years. The Newbury Home Performance Standards address the following criteria for construction quality and performance: 1. Energy – Improve the energy efficiency of the home to at least 30% better than energy code in order to reduce utility bills and ensure optimum occupant comfort. 2. Indoor Environmental Quality – Provide homeowners with better indoor air quality and a more comfortable living environment through the use of fresh air ventilation systems, high efficiency air filtration and less toxic building materials. 3. Building Durability – Build the home to last longer while minimizing the need for routine maintenance by using best practices in home construction to control the movement of water, moisture vapor and air through the home. 4. Materials & Resources – Reduce the environmental impact of the home by using 36

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sustainable building materials and efficient construction techniques. By building homes to these quality standards, Newbury is offering homeowners the benefits of improved comfort, healthier living environments, and the peace of mind of knowing that their new home at Newbury is the best home in the region. In addition, every home is built to an architectural standard and guideline at Newbury overseen by the founding architect and town architect, Brad Shapiro with Shapiro & Company Architects, Inc. Brad assures that every home in Newbury beautifully integrates with the surrounding homes to enhance the unique sense of place established by Newbury’s pedestrian-friendly master plan, community amenities, and neighborhood streetscape with sidewalks, street trees, street lights and generous front porches.

And finally, a fundamental part of assuring the highest quality homes is partnering with industry leaders to assure that the best products are used in the construction of homes at Newbury. Every home at Newbury will have a high efficient, custom designed window from Andersen Windows. All exterior cladding materials will be long-lasting, durable products such as the factory finished James Hardie fiber cement siding with Colorplus Technology, natural stone or Cultured Stone®, or quality brick materials – there will be no vinyl siding at Newbury. And in addition to 10 foot ceiling as standard in

every home at Newbury, all homes will benefit from two of the best product manufacturers in the industry who will be providing the appliances and plumbing fixtures for every home, namely Whirlpool Corporation and Kohler.

| IN Bethel Park

Continued from page 35 allowing residents to walk, jog or bike from neighbor to neighbor or to the marketplace planned for the foot of the hill. Those who need to see the site for themselves can visit the model homes which will have a grand-opening celebration later this summer. But Malky said that even before doing any marketing, the four-phase plan has been selling itself. “We’ve sold 15 homes already,” he said of the 50-home first phase. “This truly will be intentionally very different and high-quality. It will be like a Mt. lebanon, but with the best built new homes available in the south Hills. In addition to that, the south Fayette school district is one of the top in the state, and south Fayette Township will be converting the star City building into a new community center with a senior center, recreation department, library and police station. People don’t know how fortunate they are to live in this community.”


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at Newbury

Mixed Use – Unlimited Possibility At the foot of the hill, beneath Newbury’s new residential neighborhood, sits Newbury’s commercial component – 1.2 million square feet of it. However, residents can expect commercial development similar to the Waterfront in Homestead and the southside Works in the City, not simply a traditional strip mall. “This will have a true Main street component complete with small shops, mom and pop retailers, restaurants and the like,” Malky said. “There will be a fountain for the kids to play in, a cotton candy kiosk and a booth playing calliope music. It’s going to have a small town feel. It will be a place to be proud of to live, work, play, dine and shop.” Newbury’s commercial district will also have a hotel, banks and every service imaginable with space for the national retailers, the local barber, chain vendors, and office buildings. While Malky can’t reveal tenants on the record just yet, there are some big names on the way. “We also are encouraging our retailers to build in a more sustainable manner, and with ‘green’ buildings,” Malky said. “And, as with the residential component on top, everything will be tied together with sidewalks and be completely pedestrian-friendly.” Newbury not only is changing the face of south Fayette, it’s also improving on it. The main entrance to the commercial area will be off of route 50, and 84 lumber will be relocated to another location further down the road. The intersection will be lined up to a perfect “plus” intersection with route 50, creating an easy access to south

Fayette’s future municipal complex on the star City site. “We’re proud of the team that we assembled to build this place. We have some of the best experts in the nation working on this project. With deklewa Home, Heartland Homes, solar strategies and stambrosky Homes as part of the team of quality homebuilders, we are fortunate that this project has brought together some exceptional folks and firms who want to see this vision realized,” Malky said. “Above all, we love what we do. We’re a small company that loves what we do every day.”

To arrange a personal visit, please call 412.325.1529 IN Bethel Park | Summer 2010 |

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Costa Homebuilders F or Jeff Costa, owner of Costa Homebuilders, building a custom home is more than picking countertops and

until the layout of the home is enthusiastically agreed upon and

crossing items off a punch list. It’s as unique as the

that their budgetary plan is met.

clients he builds for.

“Every step is significant, and our clients tell us that our

“We get to know our clients as individuals and study their lifestyles,” Costa said. “This provides unique insight into a client’s true needs and desires.”

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Costa provides small-scale drawings and works with clients

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process is enjoyable because of its organization,” Costa said.


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At DPS Penn, we have a unique approach to oil and gas leasing. We ensure that all owners of oil and gas rights are fully educated in the leasing and operations process. We recognize our responsibility to the areas in which we lease and we are committed to bettering the communities we work alongside.

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Creating a home with the lifestyles of the clients in mind gives homebuyers not just a house, but a destination, making every turn into the driveway the last turn before a peaceful respite from the world. Whether you want to escape the concept of the formal dining room to opt for a large kitchen and informal dining room, or you simply want to eliminate a living room in favor of a den, Costa can work with you to bring your dreams into design.

For more information on Costa Homebuilders, call 412.384.8170, or go to their website – www.costahomebuilders.com to download their free brochure, see their communities, and view their models and inventory.

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IN Bethel Park | Summer 2010 |

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JEFF COSTA Builder

ABOUT OUR COMPANY: Costa Homebuilders is a fourth generation, family-owned construction company based in Pittsburgh, PA. At Costa Homebuilders, our goal is simple: Provide our customer with the most positive experience possible during the building process. Our clients receive the finest product at the greatest value possible. We are one of the area’s leading building companies. “Quality” is a word we hear every day. It is a word used by many people, yet few are able to achieve it. We employ and do business with the most professional and highly skilled people available. Our vendors provide quality materials and our employees provide expertise, commitment, and their personal pride in “a job well done.” Our standards are set above and beyond the familiar “industry standards.” It is our job to deliver these standards to our customer and ensure that they receive a quality product. Over the past 32 years, Costa Homebuilders has developed an extensive resource base. We search for the right product at the right price. Our network of materials and suppliers is continually updated and enhanced. We believe QUALITY goes hand in hand with EXPERIENCE and is achieved through paying attention to detail.

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PROCARE CHIROPRACTIC You Don’t Need to Live with TeNsioN HeaDacHes any Longer Headaches affect just about everyone at some point and they can present themselves in many different ways. There are people who only experience pain in one part of their head or behind their eyes. There are others who experience a pounding sensation inside their whole head. And some will even experience nausea, while others do not. The pain itself may be dull or sharp and may last for anywhere from a few minutes to a few days. Fortunately, very few headaches have serious underlying causes, but those that do require urgent medical attention. Although headaches can be due to a wide variety of causes such as drug reactions, temporomandibular joint dysfunction (TMJ), tightness in the neck muscles, low blood sugar, high blood pressure, stress and fatigue, the majority of recurrent headaches are of two types: tension headaches (also called cervicogenic headaches) and migraine headaches. There is a third, less common type of headache called a cluster headache that is a cousin to the migraine. In this article, I am going to concentrate on the tension headache. Tension type headaches are the most common, affecting upwards of 75% of all headache sufferers. Most people describe a tension headache as a constant dull, achy feeling either on one side or both sides of the head, often described as a feeling of a tight band or dull ache around the head or behind the eyes. These headaches usually begin slowly and gradually and can last for minutes or days, and tend to begin in the middle or toward the end of the day. Tension headaches are often the result of stress or bad posture, which stresses the spine and muscles in the upper back and neck. The most common cause of tension headaches is misalignments in the neck, especially the upper neck, and upper back. This is usually in combination with active trigger points in the surrounding muscles. Tension headaches, or stress headaches, can last from 30 minutes to several days. In some cases, chronic tension headaches may persist for many months. Although the pain can at times be severe, tension headaches are usually not associated with other symptoms such as nausea, throbbing or vomiting.

chiropractic care can be determined. However, in most cases of tension headaches, significant improvement is accomplished through manipulation of the neck, coupled with adjustments to the junction between the neck and upper back. This is also helpful in most cases of migraine headaches, as long as food and lifestyle triggers are avoided as well. At ProCare Chiropractic Center, we specialize in the treatment and prevention of mechanical disorders of your spine and joints. ProCare Chiropractic Center is a state-of-the art practice featuring advanced technology for the diagnosis and treatment of your individual condition, and a dedicated personal attention to your health care needs. Call 412.854.6900 today to schedule your individual evaluation to see if a proper course of chiropractic care can help you.

Mention this article and receive 15% off any ½ hour or 1 hour massage sessions with our massage therapist. (Limit one per person) This INdustry INsight was written by Dr. Joseph P. Piasecki. Dr. Joseph P. Piasecki, Doctor of Chiropractic. ProCare Chiropractic Center • 5250 Library Rd. Bethel Park, PA 15102. 412.854.6900 www.procare-chiro.com email: info@procare-chiro.com Facebook: ProCare Chiropractic Center • Twitter: DrJoePiasecki “Dr. Piasecki prides himself in having a 5-Star, Award winning office for excellence in patient care and in giving back to the community, as evidenced by his work with several local charities.”

Chiropractic Care for Headaches Numerous research studies have shown that chiropractic adjustments are very effective for treating tension headaches, especially headaches that originate in the neck. A report released in 2001 by researchers at the duke university Evidence-Based Practice Center in durham, NC, found that "spinal manipulation resulted in almost immediate improvement for those headaches that originate in the neck, and had significantly fewer side effects and longer-lasting relief of tension-type headache than commonly prescribed medications." These findings support an earlier study published in the Journal of Manipulative and Physiological Therapeutics that found spinal manipulative therapy to be very effective for treating tension headaches. This study also found that those who stopped chiropractic treatment after four weeks continued to experience a sustained benefit in contrast to those patients who received pain medication. An article on WebMd says that the overuse or misuse of pain relievers such as exceeding labeling instructions can cause you to actually "rebound" into another headache. When the pain medication wears off, you may experience a withdrawal reaction, prompting you to take more medication, which only leads to another headache and the desire to take more medication. And so the cycle continues until you start to suffer from chronic daily headaches with more severe headache pain and more frequent headaches. Chiropractic care can help break that cycle. Each individual’s case is different and requires a thorough evaluation before a proper course of IN Bethel Park | Summer 2010 |

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business spotlight

Pool & spa outlet If you’re looking for some quality rest and relaxation, there’s nothing better than slipping into a pool or spa and letting go of all the world’s worries. And if you’re looking for someone to install a pool or spa in your home, there’s no one better than Pool & spa outlet. Pool & spa outlet is a family-owned and operated business with two locations in the south Hills area–one in Castle shannon, and the other in Peters Township. The company was founded by Fred and Jan Cerminara in 1988, who run the business with their daughter, Ashley Cerminara Meucci, and their son, Freddie Cerminara III. Ashley is the sales Manager of the Peters Twp. location and Freddie is the sales Manager of the Castle shannon location. Pool & spa outlet is one of the area’s largest fiberglass pool installers, featuring Viking Fiberglass Pools. From concept to design, Pool & spa outlet can help you lay out the entire project, with special attention to water features, ceramic tile mosaics and perimeter trim and special inpool lighting options. several of Pool & spa outlet’s inground pools have been featured in the Aqua Magazine design Awards. In addition to pools, Pool & spa outlet is Pittsburgh’s exclusive Master spas retailer and one of the tri-state area’s largest H2X swim spa dealerships. Ashley Cerminara Meucci said Master spas’ H2X swim spas are going to be one of the hottest items for 2010.

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‘The 2010 season is going to be huge for swim spas,” she said. “Aquatic training is rapidly gaining popularity as one of the best forms of aerobic exercise. It is ideal for building strength and endurance with low impact on joints and muscles. swim spas cost a fraction of the cost of an inground pool project and unlike swimming pools, can be used year-’round in our climate.” The currents are fully adjustable, making a swm spa the perfect work-out machine for all levels of swimmers. Each swim spa comes with a workout plan, stretch bands and training suggestions. The fact that they are portable means that if you move, your swim spa can come with you. swim spas run on a simple 220-volt line and can be programmed to a variety of temperatures ranging from 80 to 104 degrees. They run between $18,000 to $35,000, Meucci said. In other offerings, Jan Cerminara said Pool & spa outlet features everything from basic 2- to 3-person spas to 8-person models with lEd lighting, HdTVs, dVd players, stereo systems and ‘Extreme Hydrotherapy’ options. Pool & spa outlet is Pittsburgh’s only pool and spa company to be inducted into the Aqua 100 Hall of Fame for continued excellence in customer service, education, store design and reputation. After being chosen one of the nation’s top 100 swimming pool and spa dealers five years in a row, they were inducted into the Hall of Fame in 2002, a very prestigious honor in their industry. For more information, visit www.aquamagazine.com and click on the Aqua 100 link. Pool & spa outlet also is a member of the Western Pennsylvania Better Business Bureau and the Peters Township Chamber of Commerce, so you can rest assured that your purchase will be worry-free. For the second year in a row, Pool & spa outlet has received Gold Medal Awards in the Pittsburgh Tribune-review’s reader’s Choice Awards for best pools, spas and fireplaces in the Peters Township and McMurray areas. What’s more, Pool & spa outlet has a fullservice department for pool openings and closings, repairs, liner replacements and equipment upgrades, so you won’t have to find many different experts to maintain your investment. With a company motto of ‘We sell Fun!’, Pool & spa outlet will not disappoint. For more information, visit their website at www.poolspaoutlet.com, or call them at 412.882.7665 or at 724.873.7665.


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IN Bethel Park | Summer 2010 |

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2010 BP_Summer:08BPCFall 6/4/10 2:05 PM Page 48

business spotlight

Early Childhood Education Helps Children to succeed Bob & Lori Santo have been operating The Goddard School at 825 East McMurray Road in Peters Township since January 2007. The Goddard school offers both full and half day programs for children six weeks to six years of age. They also offer before and after school care, as well as full day kindergarten in their year round offering. during the summer months, Goddard also offers a Kindergarten, 1st Grade, 2nd Grade, and 3rd Grade readiness program. Half day offering is 9 a.m. – 1 p.m., and full day offering is from 7 a.m. – 6 p.m. The curriculum includes language Arts (English), sign language, spanish, science, World Cultures, Manners, dance, Music Appreciation, Everyday Mathematics and Newbridge Math, Yoga, and Physical Fitness. Some Important Factors to Note about The Goddard School Safety/Security – We have security cameras surrounding our building, and we record those entering/exiting the premises for 30 days. We have Finger safe, a patented door hinge protector for children’s fingers. We leverage the strictest of health and safety standards through Goddard’s Quality Assurance program. Degreed Teachers – We have 9 classrooms, and in every classroom our lead teacher has a 4 year degree in early childhood education/ elementary education. For Preschool age (3+) and older, all faculty have a 4-year teaching degree. Training – We provide faculty training on a regular basis. This is done on in-service days as well as at staff meetings. Licensing / Accreditations – In addition to having our PA department of Public Welfare license, we are licensed by the PA department of Education for our Preschool/PreK/Junior K/ Kindergarten classrooms. We are currently moving through the rigorous application process of the Middle states Association of Colleges and schools (MsA.) We are anticipating receiving our MsA accreditation early this fall. Quality Assurance – Goddard systems, Inc. conducts two, unannounced Quality Assurance audits per year (at our school and every Goddard school). These detailed audits ensure that all Goddard schools uphold the high standards that help to maintain its reputation of quality education for children. Onsite Owner(s) – Goddard requires that the owner is on-site. This management oversight facilitates the Education director/Assistant director to focus in the operation of the school (training/coaching teachers, curriculum implementation, student focus, etc). It enables our staff to deliver our operational services to our stakeholders exceedingly well. Parents interested in taking a tour of the facilities or getting to know the staff can call Bob or lori santo at The Goddard school at 724.941.6464 or for more information, check out their website www.goddardschools.com. 48

724.942.0940 to advertise

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2010 BP_Summer:08BPCFall 6/4/10 2:05 PM Page C3

“My doctor told me I can treat my fibroids without a hysterectomy.” — Tanya, age 43

Heavy Periods? Pelvic Pain? Frequent Urination? Constipation/Bloating? You might have uterine fibroids Uterine fibroids are non-cancerous tumors that grow on or in the muscles of the uterus (womb). At least 25 percent of women in the U.S. have fibroids. Uterine Fibroid Embolization (UFE) is a safe, non-surgical procedure for treating uterine fibroids and providing symptom relief.

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For more information contact:

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2010 BP_Summer:08BPCFall 6/4/10 2:05 PM Page C4

Presorted STD US Postage PAID Pittsburgh PA Permit #887

iN Community Magazines 453 Valley Brook Road | Suite 300 McMurray I PA I 15317 724.942.0940 www.incommunitymagazines.com

iN BETHEL PARK I iN CANON MAC I iN CHARTIERS VALLEY I iN FOX CHAPEL I iN MARS AREA I iN MCKEESPORT AREA I iN MONROEVILLE I iN MT. LEBANON I iN MURRYSVILLE I iN NORTH ALLEGHENY I iN PENN HILLS I iN PLUM AREA I iN PETERS TOWNSHIP I iN ROSS TOWNSHIP I iN SENECA VALLEY I iN SOUTH FAYETTE I I iN UPPER ST. CLAIR I iN WOODLAND HILLS

Karen Auffenberg 412-303-0046

Jeff Earley 412-225-4553

Therese Hoetzlein 412-606-4702

Darlene Kruth 412-874-0415

Diane Miller 412-759-0137

Patty Sharpe 412-576-1251

Dorothy Faber 412-831-0100 x103

Dorina Manolache 412-254-3674

Marlene McNaughton/ Bonnie Detwiler 412-537-7333 or 412-298-6646

Dorothy Shelbaugh 412-491-9948

Audrey & Frank Wadsworth 412-831-0100 x114

Daniel Gillette 412-403-7071

Bill Matyger 412-951-1005

Marilyn Mielnicki 412-377-3422

Dennis Moorcroft 412-302-7022

Kris Freund Price 412-559-5661

Deborah Yu 412-606-8824

Robin Zinger 412-915-2452

Upper St. Clair Office—1797 N. Highland Road

412-831-0100

Eric Graziano 412-523-9234


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