2 minute read
Branding
DISTINCTIVE GALLERY RUGS
Branding Summary
Objective: Establish a strong, recognizable brand identity that conveys luxury, quality, and uniqueness.
Priority: Create a cohesive visual and verbal brand language across all platforms and materials
Focus: Emphasize the craftsmanship, exclusivity, and variety of the rug collection.
Exposure: Utilize social media, influencer partnerships, and targeted advertising to build brand awareness and attract a sophisticated audience
S C L E A N I N G
S E R V I C E S
N A P L E S S Q U A R E
Q U A T T R O
B U I L D I N G
Branding Summary
Objective: Develop visually cohesive and professional print materials that effectively communicate the brand's offerings and availability.
Priority: Ensure high-quality design and print standards, maintaining brand consistency across all materials
Focus: Highlight key messages such as new reservations, availability, and exclusive features of the properties
Exposure: Distribute through direct mail, in-office displays, and at events to reach potential clients and reinforce brand presence.