4 Important Tips To Keep In Mind for ensuring Successful Email Marketing In 2016 are Contextual Emails, Mobile, Motion & Wearables.
Contextual emails means personalizing the emails in the context of pain points and interests of your audience. According to the Radicati Group, Inc 7% more emails will make place in inbox thereby increasing the competition to get noticed in 2016.
Mobile and Smartphone are the best medium to reach umpteen numbers of audience so your Email Campaigns should be responsive in nature.
Add Motion in Emails by adding attractive Videos to capture massive internet traffic which will make your Email marketing Campaigns for engaging.
Last but not the least, Bring Wearable into Account. According to a survey at DataMation 9% of adults in US will be having smart watches by 2016. So, the marketers should prepare in advance and start taking wearables into account.
