IDEA Impact Report 2021

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ready A focus on customer validation In the first stage, our process focuses on understanding the scope of the problem, validating it with customers, designing a solution, and conducting initial competitive analysis. Some resources that are available in this stage include coaching office hours, IDEA workshops and events, templates and guides, and the Prototype Fund.

set

Build your business model In the second stage, ventures work to develop their business model. This includes establishing their initial product or service, considering revenue models, and creating a go-to-market strategy. Some resources that are available in this stage include business model guides, access to service providers and being connected with IDEA coaches.

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