Five Ways to Nurture Relationships with Customers
Building a long-term, sustainable relationship with your customers goes beyond offline efforts such as a monthly newsletter, occasional special offer, or loyalty rewards program. You have worked hard to earn their business, so keep it by strengthening your online relationships with them.
Listen While you focus on providing great service and sharing valuable content, you also need to listen. Send out surveys or just ask customers for feedback on how you can help them, what they need, and what they like. Then turn their answers into actions with new products and services.
Add Personality to Your Brand When I write for my customers, whether it’s website content or a blog post, I write in the first person and as informally as possible so customers get the feeling that there is an actual human behind the digital curtain (this applies as well).
Highlight Your Best Customers Make your best customers feel special by naming a service or product after them or showcasing a customer of the month with seo host (with their permission, of course). If you hold contests, highlight the winners online and in your establishment.
Be Social There are far too many small businesses out there that use as a one-way conversation. Social media is seo hosting class c, so treat it as such! Always respond to comments, tweets, and emails as quickly as possible. Be empathetic when necessary and address your customers by their first names whenever possible to forge a more personal connection.
Add Value The more value you give your customer, the better. Share the recipe for a favorite item on your menu with c class hosting. Tell the stories of the artisans who create the goods you sell. Offer tips on giving a great hand massage or helping color-treated hair keep its shine.
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