How Your Customers Drive Traffic To Your Blog
what about your real social influencers? Do your customers read your blog? Do they share it? Have you nurtured them into being your brand ambassadors? 90% of consumers, and readers, trust the recommendation of their friends. Word of mouth marketing is the best way to spread the reach of brand, and your blog article.
Tap into the power of your customer and you tap into the power of real word of mouth social marketing.
1. Ask for a share
The simplest way to get people to share your content is to – uh, well – ask. What’s not so simple is asking for a share in a way that your customers will respond to positively. An outright ask to “Share this Post, please” generally results in lower share rates – and a drop in readership. Do include social share buttons on all of your blog articles. Make them clear and easy to click. Use a side bar share button, too, to increase the spread of your blog by your customers. Studies show that an easy-to-use ‘Like’, ‘Tweet’ or ‘G+’ button increases content sharing by 700%.-drive-traffic
2. Give incentive to share
To boost your shares, give your customers incentive to tell their friends about your blog content with multiple IP hosting. Give away exclusive deals or social bragging rights for sharing your articles. Run a fun contest or sweepstakes on your blog. Use a referral app to make it a “refer a friend” contest. Give away a prize such as a discount on your products or online gift card. The more people share your content, the more of a discount they could get. When you do this, be sure to create Call to Actions on your page, to get people to visit more of your blog posts, or other landing pages on your site.
3. Crowdsource your blog topics
Get your customers involved in your blog articles. Ask them what they want to read. They’ll be more likely to share your content – and appreciate that you care to ask for their views. There are a number of ways to crowdsource blog topics:
Send out an email to your customer list to ask for topic suggestions Post an ask on your social sites to create involvement with your Fans and Followers with multiple c class hosting Host a vote contest on your blog, with 3 topic ideas, and get your readers to vote on the topic they like most The more you engage with your niche readership, the closer of a connection they will feel. Give them the power to decide and they will feel a vested interest in what you write!
4. Share-gate your content
Do you have an ebook or webinar you’ve produced? Do you email-gate it? Why not spread the content further through share-gating it? Let’s say you have an ebook. Give it away for free, but ask for your readers to share it on their social sites. There are tools such as Pay with a Tweet that makes this easy for you to get that Tweet or Facebook Share. When a reader downloads your ebook, a Tweet or Share is sent out to followers.
Share-gating is an amazing way to get your great content shared and spread by your readers. It can also deepen the connection your customers have with you – by giving them stuff for free with SEO web hosting. Take it further, and include Call to Actions in your content, such as “Visit our blog” or “Sign up for our online webinar”. This will bring your readers back to your site, and onto the next step of your marketing sales funnel.
5. Encourage comments – and respond to them
Get your readers involved by asking them to comment on your blog. Encourage dialogue about your topic. Ask questions about the article to create a community on your site. (The more engagement you have on your site is also good for your SEO). When readers do engage with you, make sure you respond – even if it’s from a blog post you wrote a long, long time ago! Be interested in what your readers say, and they’re more likely to stay interested in you.
6. Connect with customers on social sites, and engage
Do your customers Follow you on Twitter? Show you care, and follow them back. Connect with your real influencers on other social media marketing sites too, such as Instagram, Pinterest and Google+.
Be interested in what your customers post. If they:
mention you in an update, share it with your Followers
send out some great tips related to your market, share it
engage with you through your business hashtag, respond
7. Create quality, engaging content ď Ź
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Of course, you need to be writing good, quality content on your blog. Without this, you will be hard pressed to get your influential customer to share your stuff! Write on topics that are of interest and informative for your market demographic. If your blog posts resonate with your niche and socially connected consumers, they will want to share it with their friends and followers.
8. Spice up your Blog Content
Reuse your blog content, in cool new and varied formats with SEO hosting plans. Everyone likes ‘new’ stuff – your readers do too. Take an article you’ve written, and make it into an infographic, for example. Or turn it into a visually appealing slideshare.
9. Give customer shout-outs
In a B2C, show how you value your customers, by posting UGC like customer photos, customer appreciation events, and more. Write a blog post or make an image collage of the coolest images you get from a photo contest, or other UGC methods. In a B2B, showcase your customers successes by writing their stories and helping to promote them on your blog. Email a number of your best customers and interview them. When you publish the article, tell your customers. They’re likely to share it with their friends – and customers too.
10. Make a customer appreciation mini-series ď Ź
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Take the idea of customer success stories, and write a mini-series to show the great results of your customers by Best SEO. You could, for example, make up a series of blog posts showing the face behind the business. Tell the story of how cool and successful your customers are, and how they came to be.
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