VOL/08 | ISSUE/08 AVINASH ARORA, Director ICT, New Holland Fiat India, proposed a radical change to the way the company supplied tractors to dealers and used three different tactics to get the idea sold.
BUSINESS
TECHNOLOGY
LEADERSHIP
MID-YEAR REVIEW SURVEY: THE TRENDS CIOs DIDN’T SEE COMING
The
Perfect
Pitch The three buy-in challenges most CIOs don’t like talking about—and how to beat them. Page 36
JUNE 15, 2013 | `100.00 W WW.CIO.IN
VIEW FROM THE TOP S.Y. Siddiqui shares IT’s role in retaining talent at Maruti.
FAST COLORS Asian Paints gets sales data analysis 14 times quicker.
Page 68
Page 50