Game plans
As cloud computing becomes a reality, here is a look at five partners who have successfully encashed on the cloud wave. By Radhika Nallayam
Apps on the Cloud Money on Ground
G
oogle Apps is a
hassle-free product. A customizable package of simple business applications delivered over the internet. Very flexible, cost-effective and more over, saves companies the trouble of deploying software locally. Incidentally, a lot of partners happen to hate this product, simply because it does not require their involvement. And, if 24
you too happen to think that Google Apps would weaken your opportunities to sell traditional email solutions, think again. Here is a company that has already started making sustained revenues and a healthy bottom line out of it. Bangalore-based MN World Enterprise today has more than 5000 user accounts for Google Apps. All the company did was to
leverage an exiting relationship that it had with a telecom service provider. The result — a new and recurring revenue stream besides a smart addition to its exiting portfolio. The company is a reseller partner for the InstaOffice suite from Tata Communications, which is basically GoogleApps bundled with support services. Offered on a pay-per-use model, this product provides repeated commission to the SI through licensing. “Our association with Tata Communications goes back a long way. We were basically selling their bandwidth to corporates. When Tata Communications launched their SaaS offerings, InstaApps
Indian Channelworld february 2011
Coverstory_new.indd 24
2/15/2011 11:19:58 AM