Idlewild Co. 2014 Holiday Catalog by Idlewild Co.

HOL IDAY 2014

TA BL E OF C ON T E N T S

2| 5| 8| 9| 10| 14| 15| 16| 17| 18| 19|

A Note from Idlewild Co.

Holiday Greetings: Halloween, Thanksgiving, Hanukkah, Christmas, New Years

Calendars

Tags & Labels

Ever yday Greetings: Birthday, Love & Friendship, Support, Thank You, Wedding, Baby

Zodiac Series

Desk & Home

Prints

Studio News

Pricing & Terms

Order Form

T.O .C .

NO T E F ROM IDL E W IL D C O. Hello there fellow paper purveyors! I can hardly believe how quickly 2014 has flown by, but (apparently) the holidays are just around the bend! Admittedly, it’s hard to gear up for my favorite festive time of year in this new climate–95 degree days don’t exactly inspire the Christmas sentiment–but a little research into mid-century Scandinavian folk designs became the springboard for a really unique (and fun!) new holiday line for this year. With such an exciting year drawing to a close, as I look back I am so sincerely thankful for stumbling into this wonderful industry that allows me to follow my passion for a living. Idlewild Co. has really begun a sprint-paced growth over the past few months and I’m grateful for your support and feedback as I’ve learned along the way. I’ve brought a few new people on board who I hope to introduce to our accounts in the very near future and we’ve been hard at work planning new product we hope you’ll love as much as we do. A s e ver, T h a n k You a nd C heer s to a Fa nt a st ic 2015, K A T I E & T H E I DL E W I L D C R E W

H I STO RY I N B R I EF

MISSION

Idlewild Co. is a boutique paper goods company founded in 2010 by artist, Katie Gastley. Originally operating from Brooklyn New York, the shop and studio were relocated to the sunny shores of Vero Beach, Florida in 2013. The company’s artful mercantile began with a pop-up shop selling prints of Katie’s hand-painted Brooklyn Neighborhoods series at the Renegade Festivals in McCarren Park, Brooklyn under the name “Rocket Ink.” Word began to spread rather organically through the borough and eventually Katie began to expand the business into a line of custom wedding work and personal stationery commissions. The studio proudly announced their full debut of retail paper goods at the National Stationery in 2012 & have watched (and worked!) excitedly as the brand has grown roots & taken shape. Our line can be found at brickand-mortar locations throughout the United States, Canada, Europe, Australia & Japan.

Idlewild Co.’s mission is driven by the passion founder Katie Gastley has for unique, artisanal-quality products that offer a breath of fresh air in a sometimes overly-mass produced gift market. We use USA based local printers for 100% of our goods, and source all of our paper materials from sustainable FSC-Certified stocks. Always beginning with Katie’s hand painted illustrations, our line is distinctly graphic with sometimes a bit of an edge– a fun & fresh alternative to correspondence of yore. We design everything at our beachside studio & partner with local print vendors in manufacturing. We assemble everything by hand in-house and aim to produce the high quality pieces our customers love themselves & love to share.

FROM THE STUDIO

H O L I D AY 2 0 1 4

GR EE T ING C A R DS FORMAT

A2 | 4.25” x 5.5”, folded

COO

United States

PAPER

Natural W hite, Smooth FSC Certified, #110

IN TERIOR

Blank

PACKING

Cello-Sleeve (or) Kraft Boxed Set

S T YLES

Single, or Boxed

PROCESS

Full Color (and/or) Metallic Foiled as Noted

ENVELOPE

Natural or Metallic Smooth Stock

HALLOWEEN

Shake Your Boo-Ty

Sugar Skull

Flash Halloween Cat

FA L-001

FA L- 002

F F - 01- 002

THANKSGIVING

Thankful Squirrel

Feathers

Turkey

Squash

FA L-0 0 3 | FA L-0 0 3 - B

FA L-004 | FA L-004- B

FA L- 005 | FA L- 005- B

FA L- 006 | FA L- 006- B

HALLOWEEN & THAN KSGIVING

CHRISTMAS

Plaid Ribbon

Buffalo Plaid

Tree Toters

Merry Everything

H O L-0 0 4 | H O L-0 0 4- B

H O L-001 | H O L-001- B

H O L- 003 | H O L- 003- B

H O L- 002 | H O L- 002- B

GOLD FOIL G O L D E N V E LO P E

Scandinavian Tree H O L-0 0 5 | H O L-0 0 5 - B

Scandinavian Solstice

Scandinavian Dove

H O L-008 | H O L-008- B

H O L- 007 | H O L- 007- B

Scandinavian Dala H O L- 006 | H O L- 006- B

12 Days of Christmas Postcard Set H O L- P - 001 S E T O F 12 C A R D S , 5” X 7”

CHRISTMAS

HANUKKAH & NEW YEARS

Hanukkah Peacock

Champagne Year 2015

New Year Tiara

H O L-009 | H O L-009- B

H O L-010 | H O L- 010- B

H O L- 011 | H O L- 011- B

G O L D E N V E LO P E

HANUKKAH & NEW YEARS

C A L E NDA R S Calendars are 11” x 14”, and printed on high-quality, 60# cover stock. Each month’s illustration breaks down into frameable 8” x 10” art prints.

Kaleidoscope Flowers

Cities By Rooftop

Gem & Mineral

C A L-002

C A L- 003

C A L- 001

CALEN DARS

TAG S & L A BEL S

Holiday Labels

M A DE I N T H E U S A | © I DL E W I L D C O. | I DL E W I L D C O.C OM

G F T- 001

M A DE I N T H E U S A | © I DL E W I L D C O. | I DL E W I L D C O.C OM

3 SHEETS OF ASSORTED STICKERS M A DE I N T H E U S A | © I DL E W I L D C O. | I DL E W I L D C O.C OM

Polar Express Tags

Buffalo Plaid Tags

Santa Cat Tags

G F T-005

G F T- 004

G F T- 006

S E T O F 10 & T W I N E

NEW

Wild Flower Tags

Every Occassion Tags

Painters Tags

G F T-007

G F T- 002

G F T- 003

S E T O F 10 & T W I N E

S E T O F 10 & T W I N E (2 O F E A C H D E S I G N )

S E T O F 10 & T W I N E

TA G S & L A B E L S

E V ERY DAY C OL L EC T ION Look out for our all-new designs, as well as added effects like luxe metallic foils! To order boxed sets of any design, add “-B” to the SKU.

FORMAT

A2 | 4.25” x 5.5”, folded

COO

United States

PAPER

Natural W hite, Smooth FSC Certified, #110

IN TERIOR

Blank

PACKING

Cello-Sleeve (or) Kraft Boxed Set

S T YLES

Single, or Boxed

PROCESS

Full Color (and/or) Metallic Foiled as Noted

ENVELOPE

Natural or Metallic Smooth Stock

B I R T H D AY

OPA Birthday

Flamingo

Kitty Wishes

Party Monster

Unicorn

B I R -0 1 3

B I R -014

B I R - 015

B I R - 005

B I R - 011

NEW

Hoppy Birthday

Birthday Perfume

Pi単ata

Balloons

Cat Cake

B I R -0 0 2

B I R -007

B I R - 008

B I R - 001

B I R - 006

NEW NEW

Birthday Rainbow B I R -016

NEW

Metal Birthday

Candles

Overdue

B I R -004

B I R - 018

B I R - 017

HBD Cake

Sailor Birthday

Mermaid Birthday

F F -103

F F - 110

F F - 112

B I R T H D AY

LOV E & FR I E N D S H I P

(KEITH SWE AT, I F YO U WER E WO N D ER I N G .)

Twisted

You Have My Heart

Birds of a Feather

You’re a Gem

LOVE Hands

LOV -0 0 3

LOV -007

LOV - 005

LOV - 006

LOV - 004

NEW

Queen of My Heart

King of My Heart

Eyes for You

LOV -0 1 7

LOV -018

LOV - 020

RAWR!

2Good-2Be-4Gotten

LOV - 0021

LOV - 019

WITH GOLD FOIL

NEW

Thick as Thieves LOV -0 0 8

Better Together

Hey Babe

LOV -022

LOV - 010

Lookin’ Good LOV - 011

BFF Dolls

Venn Diagram

F F -109

LOV - 009

LOVE & FRI EN DSH I P

BFF Bracelets LOV - 016

S U P P O R T & T H A N K YO U

NEW

Meneki Neko

Fingers Crossed

S U P -0 0 8

S U P -007

Sending Hugs

This Too Shall Pass

S U P - 009

S U P - 005

Sun Will Come Out S U P - 003

WITH GOLD FOIL

NEW NEW

Thinking of You

Many Thanks

Watermelon Thank You

Painters Thanks

A Note Hello

S U P -0 0 6

T H X -004

T H X - 003

T H X - 001

T H X - 002

WED D I N G & BABY

NEW

NEW NEW

Bride & Groom

Groom & Groom

W D B -0 0 5

W D B -004

Mr. & Mrs.

Mrs. & Mrs.

Mr. & Mr.

W D B - 010

W D B - 011

W D B - 009

WITH ROSE GOLD FOIL

WITH GOLD FOIL

W I T H S I LV E R F O I L

Baby Makes 3

Special Delivery

W D B - 007

W D B - 008

NEW

Storybook

Royal Vows

Baby Momma

W D B -0 1 2

F F -108

F F - 100

ASSORTED

ZODI AC BIRT HDAY New and improved, full-color designs! Order by the sign, or entire series to save 10%. Series includes 6 cards of each of the 12 signs, 72 cards in total. Available October 1, 2015 NEW

FORMAT

A2 | 4.25” x 5.5”, folded

PAPER

Natural W hite, Smooth FSC Certified, #110

IN TERIOR

Blank

PACKING

Cello-Sleeve

S T YLES

Single Only

Capricorn

COO

United States

Aquarius

Pisces

PROCESS

Full Color

ENVELOPE

Smooth

Aries

Z O D -001

Z O D -002

Z O D - 003

Z O D - 004

D E C 22 – JA N 19

JA N 20 – F E B 19

F E B 20 – M A R 20

M A R 21 – A P R 20

Taurus

Gemini

Cancer

Leo

Z O D -005

Z O D -006

Z O D - 007

Z O D - 008

A P R 21 – M AY 20

M AY 21 – J U N 20

J U N 21 – J U L 22

J U L 23 – AU G 22

Virgo

Libra

Scorpio

Sagittarius

Z O D -009

Z O D -010

Z O D - 011

Z O D - 012

AU G 23 – S E P T 22

S E P T 23 – O C T 22

O C T 23 – N OV 22

N OV 23 – D E C 21

ZODIAC

DE SK & HOME N OTE CAR D S ETS A2 | 4.25” x 5.5”, folded

COO

United States

PAPER

W hite, Laid Textured FSC Certified, #110

IN TERIOR

Blank

PACKING

Kraft Box

S T YLES

Boxed Set of 8

FORMAT

PROCESS

Full Color

ENVELOPE

Laid Textured

NEW

I d l e w i l d C o. p a p e r g o o d s a r e pr i nt e d l o c a l l y o n post- consumer papers and a s s e m bl e d i n ou r s t u d i o. W W W. I D L E W I L D C O.C O M

8 CARD S + EN VELOPE S

I d l e w i l d C o. p a p e r g o o d s a r e pr i nt e d l o c a l l y o n post- consumer papers and a s s e m bl e d i n ou r s t u d i o.

8 CARD S + EN VELOPE S

W W W. I D L E W I L D C O.C O M

BLANK INTERIOR | MADE IN USA

I d l e w i l d C o. p a p e r g o o d s a r e pr i nt e d l o c a l l y o n post- consumer papers and a s s e m bl e d i n o u r s t u d i o.

8 CARD S + EN VELOPE S

W W W. I D L E W I L D C O.C O M

BLANK INTERIOR | MADE IN USA

I d l e w i l d C o. p a p e r g o o d s a r e pr i nt e d l o c a l l y o n post- consumer papers and a s s e m bl e d i n o u r s t u d i o.

8 CARD S + EN VELOPE S

W W W. I D L E W I L D C O.C O M

BLANK INTERIOR | MADE IN USA

8 CARD S + EN VELOPE S BLANK INTERIOR | MADE IN USA

BLANK INTERIOR | MADE IN USA

Fruitas

Morse

Tropicalia

Ocelot

Painters

N O T-0 0 5 - B

N O T-006- B

N O T- 013- B

N O T- 008- B

N O T- 009 ASSORTED SET I4 OF EACH DESIGN

NEW

I d l e w i l d C o. p a p e r g o o d s a r e pr i nt e d l o c a l l y o n post- consumer papers and a s s e m bl e d i n ou r s t u d i o. W W W. I D L E W I L D C O.C O M

8 CARD S + EN VELOPE S BLANK INTERIOR | MADE IN USA

All Bases Covered N O T- 012- B ASSORTED SET 2 OF EACH DESIGN

AROUND THE HOME NEW

Cactus Postcard Set

Do It To It

P C S -003 4” X 6”

N T P - 001

N T P - 002

5” X 8”, 50- S H E E T S

M AG N E T I Z E D , 50- S H E E T S

DESK & HOME

Milk Bottle Market List

A RT PR IN T S New, easier to find standard print sizes make framing a breeze. We’ve switched to an archival-quality Indigo Press to produce our full-color art prints which give a first-rate, lustrous, matte-inked finish.

Carpe Diem

Woodland Friends

Ferocious Beasts

1 2 ” X 1 6 ”: P R T-102 WITH GOLD FOIL

11” X 1 4”: P R T- 108- L 8” X 1 0”: P R T- 108- S

11” X 14”: P R T- 107- L 8” X 10”: P R T- 107- S

Cactus & Succulent

12 Chairs

Succulent Sphere

1 1 ” X 1 4 ”: P R T-104- L 8 ” X 1 0 ”: P R T-104- S

11” X 1 4”: P R T- 106- L 8” X 1 0”: P R T- 106- S

11” X 14”: P R T- 110- L 8” X 10”: P R T- 110- S

La Piña

USA Regional Map

Home is Where the Heart Is

1 1 ” X 1 4 ”: P R T-103- L 8 ” X 1 0 ”: P R T-103- S

11” X 1 4”: P R T- 109- L 8” X 1 0”: P R T- 109- S

13” X 18”: P R T- ( S TAT E A B B R E V I AT I O N ) * C O N TA C T F O R AVA I L A B L E S TAT E S

PRINTS

ST U DIO NE W S GOINGS ON AROUND THE SHOP As you’re making your way through the hustle and bustle of the upcoming shopping season, take a minute to pop into Ann Taylor’s LOFT shops to check out the holiday lettering and artwork Katie was commissioned to create for their seasonal look. You’ll find very familiar brush lettering and illustrations adorning their windows, store signage, shopping bags, and even throughout their advertising and social media campaigns!

Welcome our new Account Coordinator, Emmie Perry! Emmie will be assisting with account management, as well as handling special requests & general questions from our awesome clients. She hails from the suburbs of Boston, and we are happy to have another native Nor-Easterner at our helm. Say hey! Emmie@idlewildco.com

NEWS

Do you follow us on Instagram? We’ve been posting process videos featuring Katie hand-painting many of the designs that will end up as Idlewild Co. products! Take a second to follow us for the behind-the-scenes scoop: @IDLEW ILDCO

PR ICING New, lower minimum buys on Boxed Sets, Notepads, and A rt Prints. ITEM

PRICE/ITEM MINIMUM

GREETING CARDS Single Cards

$2.50

Boxed Set of 8

$9.00

Zodiac Bir thday Series (6 of each desig n)

$162.00*

$9.00

Gold Leafed State Prints (13” x 18”)

$25.00

Full Color Small Prints (8” x 10”)

$10.00

Full Color Large Prints (11” x 14”)

$15.00

Car pe Diem Gold Foil Print (12” x 16”)

$18.00

$14.00

NOTE CARDS Boxed set of 8

PRINTS

DESK & HOME Gem & Mineral Wall Calendar

Cities by Rooftop Wall Calendar $14.00

K aleidoscope Flowers Wall Calendar $14.00

Postcard Set of 8 (4” x 6”)

$5.00

Do It To It Notepad (5” x 8”)

$6.00

Market List (4.5” x 9.5”)

$5.00

Gift Tags with Twine (10-piece)

$4.00

Holiday Labels (39-piece)

$6.00

12 Days of Christmas Postcards (5” x 7”)

$6.00

GIFT & HOLIDAY

* S AV E

O N T H E S E R I E S : O R D E R T H E E N T I R E S E T ( 6 O F E A C H D E S I G N ) A N D S AV E 1 0 %

P R I C E B R E A K S AVA I L A B L E O N Q U A N T I T I E S O V E R 2 5 0 . O F F E R S U B J E C T T O T E R M S . I N Q U I R E F O R M O R E D E TA I L S : W H O L E S A L E @ I D L E W I L D C O . C O M PRICING

T ER MS WELCOM E!

SHIPPING

Join the family! We make efforts to build and maintain lasting relationships with our wonderful brick and mortar homes, and welcome any and all feedback regarding our product. To be considered as a retailer, please email us:

DOMESTIC ORDERS: USPS PRIORIT Y INTERNATIONAL ORDERS: FED EX OR USPS PRIORIT Y A ll orders are billed at time of shipment. Existing retailers may submit their own UPS or FED-EX account numbers for shipping needs by request. Any third-party shipping accounts (UPS or FED-EX) will incur a $5 packing and handling fee. A ll orders ship from our studio in Vero Beach, Florida. Duties, Taxes and Fees are the responsibility of the retailer. Expedited shipping is available by request and additional cost. Retailers will receive a tracking number via email as your order ships.

• S T OR E N A M E , L O C A T ION & U R L OR PHO T O S • BU Y E R C ON T AC T I N F OR M A T ION

ORDERING BASICS Opening Orders: $150+ | Re-Order Minimum: $100 Orders may be made via email or phone to: Tel. 772.538.7951 Email. wholesale@idlewildco.com

CU R R ENT P ROMOTI O N : O R D ER S OVER $ 3 5 0 S H I P FR EE .

RETURNS & DAMAGED PRODUCT

Turnaround time is approximately 5 business days from order submission. Please contact us regarding specific delivery dates. To maintain wholesale pricing, we can make no exceptions to our minimum order quantities. Please allow an additional 5 business days if you have included our made-to-order Gold Leafed State Prints.

We do not accept returns on wholesale orders unless items have been damaged in transit, or are defective. Please notify us of damaged items within 5 business days and return the un-opened goods to us for a replacement. Idlewild Co. will reimburse the buyer’s return-shipping costs, and ship the replacement items free-of-charge.

P AY M E N T New retailers must submit credit sheet or info and will be charged by credit for their initial order. Follow-up orders may be pre-paid via check or credit. Existing retailers may request approval for NET30 terms. We accept American Express, Mastercard, Discover & Visa. A ll orders are billed at time of shipment. Late payments will accrue 10% interest per month past due.

T H I R D - P A R T Y R E TA I L E R S Idlewild Co. is currently accepting limited 3rd-Party retail partnerships. If you are interested in promoting Idlewild Co. product for sale on your retail site, please contact us 2 months in advance for to ensure our staff’s inventory & fulfillment availability.

BAC K O R D ER S

LICENSING OPPORTUNITIES

Occassionally we will oversell on our stocked products. In this case, we will notify you as soon as possible. Unless directed otherwise, we will ship your immediately available order, and ship the back ordered product free-of-charge as we are restocked.

If you are interested in licensing existing artwork or commissioning original artwork for resell license, please contact us at hello@idlewildco.com. We are currently partnered with: • L A N D OF NOD ( A R T PR I N T S) • P O S T M A R K B Y E V I T E ( E-GR E E T I NG C A R D S) • E L L I ( W E DDI NG S T A T ION E R Y )

TERMS

M Y HOL IDAY OR DER H A LLOW EEN: Friday, October 31 TH A NKSGI V ING: Thursday, November 27 H A NUKK A H: Tuesday, December 16-Wednesday, December 24 CHRISTM A S DAY: Thursday, December 25 NEW Y E A RS DAY: Thursday, Januar y 1

STORE

ADDRESS O R D E R D AT E :

BUYER

ITEM

S H I P B Y D AT E :

SKU

ITEM

MY NOTES

SKU

CO. ,

2014

2 8 5 5 O C E A N D R I V E | V E R O B E AC H , F LO R I DA 3 2 9 6 3 W W W. I D L E W I L D C O . C O M