S T R AT E GY
Maximize Your End-of-Year Fundraising Efforts
Optimize You for Year-End
Powerful Tools to Give Donors the Experience They Deserve iDonate is the leading fundraising software provider that exists to grow nonprofits and create a more generous world. Through giving channels such as website, peer-topeer, text, and events, nonprofits are able to empower donors with the personalized experiences they are accustomed to online.
16 • Connected Giving • November 2021
Visual cues like adding the “Most Popular” indicator and highlighting that particular amount on your gift array can reduce donor friction during the decision-making process, and increase your revenue by 23.8% per visitor.
