Gain Insights into Mobile Marketing Apps for 2018
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Developing a mobile app for your business has become very easy nowadays as there are various platforms that are feature rich and can be easily customized to create great apps.
But once you are done with the development part, another part that comes is the marketing application, which makes it discoverable by your potential audience. In this reference mobile application marketing tools play a crucial role. Considering the huge number of newly launched apps each day, the competition to hold a top position in the market is also becoming harsher. So to win the situation, it is vital to set the goals and to measure as much as you can.
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Here in this piece of writing, let’s discuss some of the most important and useful mobile app marketing tools in details and check how it can help you gain business benefits.
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AppRadar
You must be familiar with the word SEO (Search Engine Optimization). There is also another such thing called the ASO (App Store Optimization). Optimizing your application for the app stores needs a lot of knowledge and time in order to follow the rules displayed. And when you lack experience and don’t have expert resources, it’s good to take the help of some tools. App Radar is one such option that helps to manage and also optimize your app and games so that you can get more downloads. So, if you want to add value to your app and convince your users to download it, App Radar is the best option to increase the visibility. www.idslogic.com
Crashlytics
We can never be 100% sure that our app will function flawlessly after its launch in the market. But the point is to avoid any such possibility that the user might find any big error in the app. It is crucial for every app owner to make sure that the application is not rejected by the audience because of some minor development mistakes.
Crashlytics is a crash reporting tool that helps you to eliminate such problems as it analyses the entire stack trace and also offers real time data so that the dedicated mobile app developers can easily work and improve the app.
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AppsFlyer
This is a mobile app advertising attribution and analytics solution that allows the app marketers to easily segment their users, optimize the ad for maximum results, pinpoint their targeting and also boost their ROI. The tool offers real time attribution, cohort reports, retention and etc. It also allows one-link smart deep linking thereby making personalization of campaigns possible and easy.
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GetSocial
This is another all in one marketing tool that enhances the app’s social marketing power. It enables the marketers to engage their users, monetize and grow from their apps. It allows deep linking for personalization and also offers tools like activity feeds, app chats, push notifications and invites to help the users remain engaged and also boost organic growth via word of mouth.
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App Annie
It is very important to take care of your app and manage it according to the market demands. Your success depends on various factors that will influence the way you are successful in your business. Since the mobile world is continuously changing and one has to remain informed about the latest market trends, App Annie is a great tool that keeps your well informed for carefully planning your objectives and strategies.
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Inapptics
This is a tool that offers ultimate user behavior analysis for your mobile app. It helps to explore what your users do and expect from your application. For this, the tool collects data like which screen they visit, touch, swipe and which buttons they press. With such important data at their disposal, marketers can easily plan how to improve the user experience and boost their engagement. Inapptics is presently working on offering the customers with AI powered insights.
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“We have just shared some insight into the most useful tools for mobile app marketing so that your app too can perform better on the stores.�
www.idslogic.com
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