WordPress SEO Checklist: Tips to Boost Ranking On Search Engines
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WordPress SEO Checklist: Tips to Boost Ranking On Search Engines
The prime objective of your website is to attract as many eyes as possible on your website.
Whether your aim is to entertain your readers through your WordPress blogging site or promote your work or sell some services or products.
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it is very important to optimize your site for the search engines and the users.
With frequent changes in the search algorithms by Google, businesses have to take new and unique approaches to SEO and win the game in the SERPs.
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What is SEO and Why Does it Matter so Much? Whenever you require to find some information, you switch on the internet and type the specific keywords on Google or other major search engines and the sites that appear on top are the ones that are most likely to be clicked.
This means that if you want your site to get noticed by the searchers, then you need to ensure that it makes it to the top of the SERP list.
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And of course a highly ranked site appears to be more trustworthy and credible.
Did you know that about 70 to 80% of the viewers ignore the paid ads and focus on the results displayed on the SERP.
Read More: A Checklist for WordPress Monthly Website Maintenance and Support
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SEO is the technique used to rank a website and its content in the search engines like Google, Bing, Yahoo and etc. for more organic traffic. The WordPress site that ranks high on the SERP has greater visibility and also enjoys increased traffic.
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Proven Tips to Boost SEO of Your WordPress Website:
When considering the list of SEO strategies for your WordPress website, you should always focus on the recommendations of Google or other popular search engines and stay updated about their algorithms.
Google loves speed. The faster your site is, the better your chance is to attain high first page rankings.
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Pick a WordPress Theme That is Optimized for The Search Engines: A smart way to boost SEO for your WordPress development is to choose a theme that offers features designed specifically to improve the SEO, for e.g. new heading tag options.
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Your theme can also affect your website’s speed. A clean theme with clean codes will help your site secure a better ranking in the SERPs. Such themes are often referred to as “Search engine friendly”, and fortunately, there are various WordPress themes available that fit your needs.
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Install a Dedicated SEO Plugin: If you are a beginner, you may not be an SEO expert for your WordPress site. There are small pieces of add-ons available, that you can easily install and these plugins help to add new features and functionalities to your site.
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There are in fact many plugins that are specifically designed to improve your site’s SEO. Such plugins also help to provide some specific and targeted features like creating a sitemap.
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Set Your Permalinks:
The URL of any web posts or pages are called Permalinks. According to a layman they are used in the address bar to reach your site and then view the relevant page.
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They are also used by the search engines to link to your site.
WordPress comes with a default permalink setting that enables the site owners to change them according to your needs and convenience.
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Use Google Analytics: For better SEO results, your clients in India, UK, US, Australia and Canada can use the Google Analytics tool developed and offered by Google.
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It is free and help to keep a track of your website traffic. The tool, thus allows the user to know about the traffic source, behavior and other important attributes the help to reach out to a wider target audience.
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