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1-800-Flowers.Com Franchise Co., Inc. One Old Country Road , Fifth Floor Carle Place , New York 11514

Drive more business to your store.

Shift market share.

Become more competitive.

Join 1-800-Flowers today.

Your florist of choice®

Your florist of choice®

Why You Need to Join 1-800-Flowers Through our co-branded franchise program, you can: Leverage the Leading Brand Name in the Industry, While Retaining Your Own Local Presence Market Your Store to an Immense Database of Millions of Customers Utilize Our “Best Practices” Operational Procedures and Professional Marketing Support

Why You Need to Do it Now According to the Society of American Florists: The floral industry has become increasingly more competitive Customers are buying more flowers online and at other branded retail outlets There are fewer local florists than ever before and the number is still declining

Don’t become one of these statistics.

For more information on how to qualify for the 1-800-Flowers franchise program, please fill out and mail the attached reply card, or contact us: 1-800-Flowers.Com Franchise Co., Inc. One Old Country Road , Fifth Floor Carle Place , New York 11514 Phone: (516) 237-6000 or 1-800-503-9630 Fax: (516) 237-6060 www.1800flowers.com franchise@1800flowers.com

1-800-Flowers Franchise Opportunity A Florist Performance System

The 1-800-Flowers Florist Performance System helps eligible florists meet these industry trends head-on, and better compete in the local marketplace.

Most important…

This is an exclusive opportunity available only to the most qualified florists. If you don’t take advantage of this opportunity, someone else will!

This advertisement is not an offering. An offering can only be made by a disclosure document filed first with the Department of Law of the State of New York and/or respective filing states. Such filing does not constitute approval by the Department of Law or other state agencies.

Take the next step and grow with us. Contact 1-800-Flowers today and find out more about our Florist Performance System.

What We Have to Offer…

Select florists who are invited to join our franchise program earn immediate benefits:

Our Unmatched Florist Performance System

Please send me more information about the 1-800-Flowers franchise program Name _______________________________________

Affiliation with the Leading Floral Brand Unparalleled Marketing & Sales Programs Exceptional Operational Support Local Sales and Marketing Best Practices Consultative Services from Retail Floral Experts Industry Training and Education Ability to Become a Premier 1-800-FLOWERS Order Fulfillment Partner Potential to Expand Product Lines Opportunity to Grow Your Business and Build Greater Equity and Resale Value Chance to Become Part of a Select Community

Address _____________________________________ City_________________________________________ State____________________ ZIP _________________ Day Phone ____________________________________ Evening Phone ________________________________ Mobile Phone _________________________________ Fax __________________________________________

Team Up with an Industry Leader

Email ________________________________________ Location of Current Floral Business ________________

For more than 30 years, we have offered our customers a variety of product options for every occasion. It’s what has made us one of the largest and most highly recognized floral networks in the world.

Our brand strength lies in our incredible database of proven flower buyers, our multi-million dollar, multichannel marketing efforts, our customer rewards programs, and much more.

But we also know that local florists bring their own strengths to the table: their knowledge of the local community and their ability to provide locally purchased products and to meet certain specific customer needs that we simply cannot.

That’s why we are seeking motivated, passionate business professionals who own an existing floral business who will commit to the 1-800-Flowers brand and system. With the combined goal to grow our brand and your business, we have designed our exclusive Florist Performance System.

Together, we can create a win-win-win scenario… for you, for customers, and for 1-800-Flowers.

_____________________________________________ The support you receive when you are chosen to become part of the 1-800-Flowers program includes: Unparalleled marketing & sales support, which stems from our national advertising power, access to our customer database of individuals and national accounts, local marketing support, and the ability to place your local store contact information on countless marketing vehicles throughout the year.

Start-up training and ongoing education seminars, materials, business and marketing plans, plus hands-on support from a franchise business consultant assigned to your store Comprehensive operations guidance, backed by our ‘best practices’ guide covering all key aspects of running an efficient retail floral business State-of-the-art technologies, including hosted websites, the new BloomNet Freedom webbased POS systems, and the BloomNet wire service membership

…and much, much more.