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Franchise Opportunity Let Tomorrow’s Leaders Haul Your Junk Today™


College Hunks Hauling Junk

is a franchise opportunity that… an established and award-winning junk removal > Isbusiness with a vision toward nationwide growth. more focused on capturing both residential and > Iscommercial clients’ attention and securing their loyalty than other concepts.

> Gives you a low-cost, complete system for growing your business in a very hot industry that is still highly segmented. large exclusive territories so you can operate > Grants your very own College Hunks Hauling Junk® franchise providing greatly needed services to commercial and residential clients in your own community!

America’s Junk Removal Specialist Dear Prospective Franchise Owner, Thank you for your interest in joining the College Hunks Hauling Junk® family. When we were finishing college, we set out to earn extra money by starting a fairly simple business concept – picking up and hauling away junk for people in our local area. We both come from entrepreneurial and business backgrounds, through our families and our own studies and experiences. From the very beginning we recognized that customers valued the ‘college hunks hauling junk’ concept and placed a premium on having trustworthy, friendly and uniformed junk haulers come into their homes or businesses. Our vision soon became clear – a fleet of shiny College Hunks Hauling Junk® trucks in every city across the country, with clean-cut teams doing the junk-removal work. Award Winning Business Plan and Award Winning Marketing Campaigns

During his senior year of college, Omar entered our business plan into the Rothschild Entrepreneurship Competition. Out of nearly 150 entries, our entry won First Prize along with some start-up capital. After graduating and a brief stint testing our skills in the corporate world, we decided to revisit the prize-winning model. Using it as a starting point, we spent several months raising additional capital, creating a website, logo, and marketing material, and eventually

we obtained an all-important toll free number, 1-800-Junk-USA®. We then streamlined our entire operation, systematizing every aspect of our business and creating manuals for each role in the company so that it could be easily implemented by highly motivated, outgoing individuals with sales, marketing, and people management skills. Neighbors, local businesses and major media outlets soon were spreading the word about our quality services and clever, catchy branding. It wasn’t long before we grew to a multi-truck operation covering the entire Washington, DC metropolitan area.

Named Top 30 Entrepreneurs

True to our vision from the very beginning, we have launched our plans to expand, with the goal to become a nationally-cheered household brand. This is the perfect opportunity to join a growing, dynamic company with an established system that’s on the brink of revolutionizing the industry. Our clients love us, our name sticks in people’s minds, and we have a track record that proves we’re serious. So show us how serious you are about owning your own business, and we’ll show you how to operate your own College Hunks Hauling Junk® franchise! Omar Soliman, Chief Executive Officer & Nick Friedman, President

Founders, College Hunks Hauling Junk


Not Your

Typical Junk Haulers Customer loyalty is our priority.

Junk Free is the Way to Be™ College Hunks Hauling Junk helps clients finally get rid of those unwanted items from commercial and residential properties by providing friendly and clean-cut collegiate teams to remove junk quickly from anywhere within the property. College Hunks Hauling Junk’s systematized business model is easy to learn, and we have the resources to support you as you grow your operations.

Make the College Hunks Hauling Junk mission, philosophy, and vision your own! Provide greatly needed services to commercial and residential clients in your own community!

The College Hunks Hauling Junk Mission Statement: One Team, One Goal To be the World-Class leader of Junk-Removal services, measured by our consistent level of client loyalty, brand integrity, profitability, and professionalism.

We ask our clients: What do you have to lose besides your junk? All customer calls are fielded in our centralized call center (Customer Loyalty Center) and documented using our state-of-the-art customized proprietary software package (JunkWARE™) and secure intranet system. Our highly trained inbound sales reps (Loyalty Reps) book the jobs, field customer service calls, and conduct quality follow-ups, saving you valuable time to focus on your most important responsibility – to grow your business through management, sales, and marketing. Services and pricing are explained to clients over the phone, and a convenient appointment is scheduled. On the day of the appointment, the customer is contacted prior to the arrival, and the uniformed team arrives on time in our shiny orange and green logo’d truck to give a final price and do the work. Junk Today, Gone Today. Whether we’re called to a private home or to a business, we are able to remove anything nonhazardous that two people can lift: furniture, electronics, appliances, construction and renovation debris, yard waste, etc. (We cannot take hazardous material such as paint, chemicals, oil, asbestos, spouses & pets, etc). The Junk Team Captain presents a price list before doing any work. Then, the customer can just sit back, relax, and kiss their junk goodbye as the team gives it “the Ol’ College Try.” Unlike other pick-up services, we do ALL of the labor and loading no matter where items are located! Everything is properly recycled, disposed of, or donated. And our Loyalty Reps call after the job to make sure clients are 100% satisfied!

Customer loyalty is our priority. Most companies emphasize customer satisfaction, but we emphasize customer loyalty. That’s why the majority of our commercial and residential business comes from word of mouth and repeat clients. Franchisees benefit from the credibility of an award-winning company that has completed large-scale clean-out projects for the federal government buildings of the U.S. Securities and Exchange Commission and for the U.S. Department of Energy, as well as for commercial clients such as US Airways. Our trucks are custom designed for the job, and act as a moving billboard for increased presence, visibility, and name recognition in your exclusive territory. Franchisees employ a trained pool of insured collegiate teams that handle the labor and estimating. Available every day of the week all year round, our complete junk removal process ensures that clients have a perfect experience every time! And, we’re the coolest and most reliable junk removal company around! Our company significantly benefits from the fact that clients admire our trustworthy college theme. Over 70% of our clients have said that our name played a major roll in their decision to call us as opposed to our competition. The bright orange and green logo’d trucks elicit smiles, double-takes, and cheers whenever they drive by. We employ only the best and brightest, by targeting the local colleges and universities to hire some of the friendliest and most trustworthy junk haulers in the industry. Not your typical junk haulers, our uniformed College Hunks Hauling Junk crews arrive on time at clients’ sites clean, well-groomed, and with their shirts tucked in. And, knowing that they are supporting our underlying goal to help students pay their way through school, clients tend to feel that awarding us their business is well worthwhile. Community Commitment. We feel a strong responsibility to get involved in servicing and supporting our community. Fostering education, donating to charities, and protecting the environment – through our recycling and waste management efforts – are vital components of our community involvement. We encourage our franchisees to find and support worthy causes in their own communities, as well.


The many benefits of joining College Hunks Hauling Junk A growing, but segmented industry Junk-removal is gaining massive popularity and is being recognized as an industry of its own. However, it is still extremely segmented, which makes it vital to have a cohesive brand and an established system to put you in a category above the other local providers. A highly fragmented industry where demand for professional service is high and supply is low is a recipe for a tremendous opportunity.

The greatest in technology, equipment, and training

“What are you gonna do with all that junk?” The trend toward contracting outside services to take care of the growing need for organizing and cleaning out offices and homes is undeniable1, and the media plays an important role in making people everywhere aware of the value of junk-hauling services. Network and cable television’s most popular shows, including those on Oprah, Discovery Channel, HGTV, TLC, and many other channels, all feature segments and shows on cleaning and revamping the home or work space, and viewers learn that getting rid of junk is one of the key steps in adding value to a home, making it more organized and livable.

A Multitude of Clients and Needs Everyone has junk, but not everyone has the time or resources to get rid of it themselves. Spring cleaning, the summer real estate market, downsizing, fall yard work, home improvements, New Year’s resolutions, and periodic business purges are all times when people need to get rid of junk, and provide reasons for them to call you throughout the year. Affluent homeowners and successful businesses don’t have the time, energy, or desire to get rid of junk around the home or office, and today’s garbage companies aren’t set-up to handle these specialty jobs professionally. The College Hunks Hauling Junk opportunity fills the much needed demand for junk removal with professional services. We not only fulfill the need to remove single items, but also offer our franchisees the ability to handle the demand for

larger scale clean-out projects. With the College Hunks Hauling Junk business model, custom-designed dump trucks, and professionally developed, specifically-targeted marketing materials, you have what you need at your fingertips to take care of both your residential and commercial clients. As a result, homeowners and businesses come back to College Hunks Hauling Junk for all their junk removal needs again and again. Residential The increasing number of two-income households2 means families have greater disposable income but less time for home maintenance. We find that female household members (70% of our residential customer base) and seniors are particularly attracted to our concept – for both the convenient service we provide and the collegiate theme that appeals to them on an emotional comfort level! Commercial Businesses of all types, including offices, property managers, real estate agents, and building contractors frequently need to get rid of outdated computer equipment, files, furniture and even construction debris on a regular basis in order to keep their work areas from becoming unmanageable. Having a professionally insured and reliable company is vital to our professional clients, which makes College Hunks Hauling Junk a natural choice for their bulk removal needs.

When you join the College Hunks Hauling Junk program you instantly have access to our popular interactive website (www.1800JunkUSA.com) and national toll-free number (1-800-Junk-USA) that flows into our centralized Customer Loyalty Center, handling all of the job scheduling, customer service inquiries, and inside sales efforts on your behalf. Our state-of-the-art, custom-designed proprietary software (JunkWARE™) manages your schedule and client relationships, and our professional training, business development and

ongoing support services are with you every step of the way to ensure you grow your market effectively. We provide training on all the key aspects of running your business, including techniques to help you hire and retain the “best and the brightest” junkhaulers. All this, along with larger truck beds and a commitment to providing a higher level of service to clients than our competition, gives you distinct advantages over other junk-removal businesses.

Unbeatable branding and recognition Finally, College Hunks Hauling Junk has unique brand positioning in the industry, utilizing our bright colors, playful name, collegiate image, and the multiple community benefits we provide. Our name is highly marketable, our trucks turn heads, and we get the attention of clients… and the media. As proof, we can proudly say that we’ve been featured in a televised feature story on Fox News, in articles in the Washington Post, Success Magazine, Business Miami, Waste Age Magazine, on HGTV’s Get it Sold, and even on the huge Reuters display board in Times Square in New York City!

Top 30 New Franchises for 2009

Top New Franchise by Franchisepick.com

Recipient of 2007 Angie’s List Super Service Award

Here’s what our clients are saying:

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College Hunks Hauling Junk did exactly what they promised, adding to this the pleasure

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we experienced in dealing with articulate, gentlemanly, and hardworking men. I would recommend your service to anyone without reservation. Thank you! – Kathleen Vadala, Washington, DC

They are prompt and ensure great service. I recommend them over and over again to my real estate clients who rave about their ‘junk hunk’ quality work. – Kathleen Ryan, Realtor, Long and Foster Real Estate Inc.

We use College Hunks Hauling Junk at all of our properties. It has proven to be the most

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effective and efficient way to take care of our bulk disposal needs. Now our maintenance staff can concentrate on their more important tasks. – Terrence Lee, Project Manager, Diplomatic Restorations

1 National Association of Professional Organizers, www.napo.net 2 U.S. Department of Labor, Bureau of Labor Statistics.


The operations sales and management training you need to maximize growth in your exclusive territory. Hands-on start-up guidance

and all the professionally developed marketing materials and equipment required to operate out of the gates. Cutting edge customized software (JunkWARE™)

that is unique to the industry, a centralized Customer Loyalty Center, and an interactive website (www.1800JunkUSA.com) to handle all of your inbound sales and customer service tasks so you can focus on growing your fleet. Ongoing strategic support

to help you identify, target, and acquire new clients in your area.

The College Hunks Hauling Junk franchise opportunity gives you, as a franchisee, the flexibility and responsibility of owning your own business, but with the support of a full-time team, an established and protected brand, and an advanced system to help you every step of the way. You can start your business from home, until growth warrants moving to an office setting. You will do most of the sales, marketing, and management functions for your exclusive territory and business, and will hire crews to drive your branded trucks and do the junk-hauling tasks. Your trucks will typically be servicing clients by appointment from morning until early evening, depending on customer preferences and hours at your local recycling and waste management centers. Becoming a franchisee with College Hunks Hauling Junk doesn’t mean you and your staff all have to be college students. But we do ask that you appreciate and support our overall mission, philosophy, and brand positioning – our experience shows that our clients certainly do!

Become Part of Our Hunk “Haul” of Fame and we’ll show you how to help your clients have a junk-free day!

As a College Hunks Hauling Junk franchise owner, you’ll never be out there on your own. We’ve got it all figured out for you already. We’ll provide the training you need to get your business up and running, from your start-up inventory package and truck design, to hiring and training your crews. You’ll receive the tools necessary to keep your business growing, including recruiting and hiring techniques, traditional and “street” marketing tactics and materials to reach both residential and commercial clients. Plus, we are fully dedicating to national and regional press coverage to solidify our brand awareness. We have an info-packed and interactive website (www.1800JunkUSA.com) that allows clients to book appointments online. Our toll free number (1-800-Junk-USA) rings to our centralized Customer Loyalty Center to handle the bulk of the scheduling and follow-ups, saving you an incredible amount of time, money and resources to focus on more important management and sales activities. Furthermore, our significant investment in our state-of-the-art customized proprietary software (JunkWARE™) allows you to stay organized and manage your customer contacts and truck schedules. And, we’ll support you on an ongoing basis with the help of our established procedures documented in a detailed confidential operations manual, plus frequent assistance, training, and field visits to ensure your junk removal business is running in top form.

Is this you? We’re looking for franchise owners who are outgoing and have sales, marketing, and/or management experience, and who are results oriented. We also expect franchisees to be creative and have a sense of humor when it comes to marketing – but they should definitely be serious when it comes down to business.

Named one of the “Great Places to Work” by Washingtonian Magazine!

Here’s what our ” Hunks“ are saying:

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Every day there are new challenges to address and new clients to make happy. It is a lot like a video game where we are always striving to get to the next level. So anytime we

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achieve one of our benchmarks, it is always exciting and motivates us to keep growing. – Ben Reynolds, Operations Manager, Washington, DC

College Hunks Hauling Junk is very goal oriented and always rewards us for obtaining

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goals (daily, weekly, monthly and annually). The youthful energy is unmatched, and every day there is a new and funny story to tell.

– Richard Wheeler, Truck Captain, Los Angeles, CA

I have already recommended several friends to this company. It is a fun place to work. Every day is a little bit different. We learn a lot about customer service, sales, and marketing. Plus it’s a great way to stay in shape.

– Brady McGregor, Wingman, Tampa, FL


College Hunks Hauling Junk

> Efficient operations that are easy to learn and to teach > Minimal start-up requirements and multiple revenue streams, from customer pick-ups to recycling established concept with clever branding and marketing > Athatproven, is easily recognized by both clients and the media

> On-going assistance and support of the experienced and trained franchise management team software and a centralized website and call center > State-of-the-art that handles all of your back-end customer service and sales operations so you can focus your efforts and grow your fleet more quickly

> A chance to clean up your community, as well as provide assistance to hard-working local collegiate teams

It all adds up to one great, junk-free opportunity.


Let Tomorrow’s Leaders Haul Your Junk Today™ CHHJ Franchising, LLC 4836 West Gandy Blvd Tampa, FL 33611 Phone: 1-888-935-8658 Fax: 1-877-332-1586 franchise@1800junkusa.com www.1800junkusa.com

This advertisement is not an offering. An offering can only be made by a prospectus filed first with appropriate agencies of the respective filing states. Such filing does not constitute approval by such agencies.


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