Budapest Affiliate Conference delegate guide

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Sponsors:

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contents/bus schedule CONTENTS 06 09 10 13 14 16

Floor Plan Day 1: Speaker Highlights Day 1: Event Schedule Day 2: Speaker Highlights Day 2: Event Schedule Official Networking Parties: Thursday & Friday

19 20 23 24 31

Official Networking Parties: Saturday & Sunday Thank You to Our Sponsors ASOP Overview Who’s Who? Sponsor & Exhibitor Profiles

BUS SCHEDULE There will be special BAC shuttle buses running at regular intervals to and from the Official BAC Hotel – the Budapest Marriott Hotel and the SYMA Exhibition Hall. Delegates staying at alternative hotels are asked to make the short walk to the Marriott should they wish to take advantage of this free service. This is a first-come-first-served service, so if you would like a seat on any of the timetabled buses detailed below, please ensure you are ready to leave from outside the hotel lobby/ venue foyer 10 minutes before the bus is due to depart and grab yourself a top deck seat to benefit from the amazing views. Budapest Marriott Hotel Pick Up Point: Unfortunately the buses are too big to be able to come right up to the hotel entrance. Therefore, they will be waiting outside the hotel lobby to your left on the parallel street called Apáczai Csere János utca. They will be clearly branded with the BAC logo, so please just jump straight on! SYMA Exhibition Hall Pick Up Point: This will be outside the entrance where the BAC Registration Desk is, which overlooks the main car park. Friday 8th October Pick-up times from the Budapest Marriott Hotel Bus 1 - 09:00, 10:00, 11.00 Bus 2 - 09:30, 10:30, 11:30 Pick-up times from the SYMA Exhibition Hall Bus 1 - 16:00, 17:00, 18:00 Bus 2 - 16:30, 17:30, 18:15 Bus 3 – 17:45, 18:30 Saturday 9th October Pick-up times from the Budapest Marriott Hotel Bus 1 - 10:00, 11:00, 12:00 Bus 2 - 10:30, 11:30, 12:30 Pick-up times from the SYMA Exhibition Hall Bus 1 - 16:00, 17:00, 18:00 Bus 2 - 16:30, 17:30, 18:15 Bus 3 – 17:45, 18:30

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floor plan

Drinks Bar

F22

E24

F16

F14 F12 F11 F10

E30 E10

Poker 6

Poker 8

E12

Poker 7

Poker 5

D24

D26

D20

Poker 4

D22

D28

D30

D34 D32

D18

D12

D10

C20 C30

Poker 3

C32 C38

C24

Poker 2

C34 Poker 1

B26 B28 B24

B34

Food Area

Sponsored by

B20 B22

A34 A30

A28

A20

A16

A32

888

A16

Cake Poker Affiliates

C38

Everest Affiliates

D8

Affactive

E10

CalvinAyre.com

F14

Expekt

B6

AffiliateClub.com

L254

CasinoAffiliatePrograms.com A28

Fairway Casino

E12

Affiliates United

A20

Direct Track

E6

Gambling Affiliation

C32

Affiliatewide

D34

Dragonfish

B42

GPWA / APCW

C34

Betclic

B44

Dublinbet

F2

Guru Revenue

B20

BetUS

D10

EGO

B40

iGB Affiliate

D12

Budapest Tourist Board

F11

eToro

C24

Income Access

D24

Bwin

B34

Euro Partners

D1

Internet Area

B41

Floor plan sponsored by

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D8


floor plan

F8 F4

F2

Food Area

Sponsored by

E34 E36

E38 E40

E8

E4

E6

Conference Room 1 Advanced Affiliate Marketing Track

D46 D1

Meeting Room 3

Drinks Bar

L254

Meeting Room 2

D2

Meeting Room 4

D6

D50

Meeting Room 1

D8 D42

Speakers Green Room

B40 B42 B44

B41

B6

Conference Room 2 Affiliate Marketing for Beginner Track Forex Track (Day2)

B38 A2

Intertops

D46

Poker3

D2

Stickyeyes

F4

Jackpot Capital

E4

PokerPod

E34

Pzyche

D20

Mansion Affiliates

C30

Prime Gaming

E8

Totesport.com

D28

Media Area

D22

Referback

D36

True Poker

D42

Mybet.com

F12

Roxy Affiliates

E38

Unibet

F22

NeoGames Partners

B24

Slotastic

D50

Villento Affiliates

D26

Nordic Gaming

F16

Stan James

D18

Virtue Affiliates

E36

Partygaming

B38

StarPartner

E24

Winner Affiliates

A2

Playshare Partners

E30

StarGames

E40

Youwin

F8

Floor plan sponsored by

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DAY 1: SPEAKER HIGHLIGHTS ROBIN GOAD, RESEARCH DIRECTOR, HITWISE UK Robin Goad is Director of Research for Hitwise UK. In this role, Robin analyses the trends affecting businesses online and works with Hitwise clients to identify opportunities and threats to online business growth. Robin writes regular Insight Reports on a range of industries, covering affiliate marketing, search, and audience profiling. Robin is a regular speaker at industry events in Europe, North America and Asia, and has been widely quoted in the media, including the Financial

Times, the BBC, DM Review and Information Age. Prior to joining Hitwise, Robin worked at the Corporate Executive Board and as a Lead Technology Analyst with Datamonitor, where he authored research reports on a wide variety of topics including eCommerce, direct marketing and customer relationship management. Robin will be presenting: Global Web Traffic Trends in the iGaming Industry 10.45 - 11.15 in Conference Room 1 – Advanced Affiliate Marketing Track

JUDITH LEWIS, HEAD OF SEARCH, PROJECT METAL Judith comes from a very technical background, having taken programming courses in high school in her home town of Toronto, Canada in 1986. With moving to the UK in 1996 and the advent of broadband, she has barely logged off since. Judith has extensive experience in performing “hands-on” SEO, indulging in everything from keyword research through to content

development and link building. At Project Metal, a NextFifteen company, Judith is heading up the specialist search team, working to deliver a fully integrated digital solution to clients, such as YouTube, Google and AMD. Judith will be presenting: Social Marketing Campaigns: What Can the iGaming Industry Learn? 14.45 - 15.15 in Conference Room 1 – Advanced Affiliate Marketing Track

DR KARL BLANKS, CHAIRMAN, CONVERSION RATE EXPERTS Karl is a former rocket scientist, with a PhD from Cambridge University, England. He co-founded Conversion Rate Experts (CRE) to show businesses how they can profit by applying scientific techniques to web marketing.CRE is an international consultancy that has worked with companies including Sony, Vodafone, Google, 888, BT (British Telecom), SEO Book and SEOmoz, frequently

generating multimillion-pound increases. CRE works closely with Google to evangelize Google’s Website Optimizer tool, and has presented research to Google’s staff at their headquarters in Mountain View, California and London, UK. Karl will be presenting: Conversion Optimisation Strategies That Work 15:15 - 15:45 in Conference Room 1 – Advanced Affiliate Marketing Track

NICKY SENYARD, CEO, INCOME ACCESS As CEO and co-founder of Income Access, Nicky has proven herself to be a visionary entrepreneur and distinguished corporate leader. A pioneer of the iGaming affiliate marketing industry, Nicky has driven notable enterprise growth and unparalleled expansion every year since 2001. An instantly recognizable and respected

member of the iGaming community, Nicky often attends and actively participates at industry conferences and events, and looks forward to the opportunity to contribute to the industry’s continued success and growth. Nicky will be presenting: An Introduction to Affiliate Marketing in the iGaming Industry 10.15 - 10.45 in Conference Room 2 – Affiliate Marketing for Beginners Track

LOGAN NATHAN, MANAGING DIRECTOR, FOUNDER OF WWW.TWEETMYEVENTS.COM An authority on using social media for business, Logan Nathan has used the very strategies that you will be taught to build an impressive list of followers on a number of social media sites such as Twitter, Linkedin and Facebook, most of which are targeted leads for his businesses. With over 28 years of Information, Communication & Technology experience, Logan has been running his own company, trading as ICT Internet Presence (ICTIP) in Sydney since January 2004. ICTIP provides

results-oriented IT and internet marketing solutions to help businesses achieve their primary business goals. An expert author on the online article marketing website, “Ezine Articles”, Logan has written a number of articles on Internet/ Online Marketing, Search Engine Optimisation (SEO) and Search Media Optimisation (SMO). ICTIP’s fast expanding client base is a testimony to Logan’s ability to deliver successful outcomes to clients and generating profits for his business. Logan will be presenting: Social Marketing 101: Give Your Business the Edge 15:30-16:30 in Conference Room 2 – Affiliate Marketing for Beginners Track

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conference schedule day 1 FRIDAY 8th OCTOBER 09:30

REGISTRATION & EXHIBITION OPEN ADVANCED AFFILIATE MARKETING TRACK Room 1

AFFILIATE MARKETING FOR BEGINNERS TRACK Room 2

10:00

Welcome from Conference Chair Michael Caselli, Editor-in-Chief, Lyceum Publishing

10:00

Welcome from Conference Chair James McKeown, Editor, iGB Affiliate & iGaming Business Magazines

10:15

A Focus on the Legal Situations Prevailing in Hungary and Romania Join our panel of legal experts as they provide an overview of the latest regulatory developments that have taken place in Hungary since last year’s Budapest Affiliate Conference. This session will also cover a legislative insight to neighbouring Romania, an emerging market that is one to watch for 2011. • Gabor Helembai, Attorney-at-Law, Forgo, Varga & Partners • Ana-Maria Baciu, Managing Associate, Nestor Nestor Diculescu Kingston Peterson.

10:15

An Introduction to Affiliate Marketing in the iGaming Industry This is intended as a primer for affiliates that are either new to the iGaming industry or considering becoming an iGaming affiliate after having been an affiliate in another sector. This lesson will include: • Basics of the revenue model • Understanding the iGaming lingo • What player values you can expect from different iGaming verticals Nicky Senyard, CEO, Income Access

10:45

Global Web Traffic Trends in the iGaming Industry This session will analyse the web traffic patterns of iGaming consumers, covering key areas such as: • The user path to igaming sites - Where do people visit before and after their visit to an iGaming Site? Are you spending your marketing resources in the right place? • What is the socio demographic profile of visitors to iGaming sites by type - Are your marketing messages targetted at the type of people who actually visit? • What is the average dwell time on an igaming site - How do you compare? • Identifying new markets and examining the surge in traffic from Latin America, Asia - What kind of growth are these key markets experiencing in iGaming Traffic? • A global view of the affiliate market – A visualization of new markets and trends Robin Goad, Research Director, Hitwise UK

10:45

How to Make The Most of Your Relationship with Your Affiliate Programs Friction still arises between iGaming affiliates and iGaming affiliate programs. This session aims to help affiliates to understand what is required of them from the outset and what to do throughout the relationship to maintain a healthy rapport with their affiliate managers. Sarafina Wolde Gabriel, Director of Affiliate Marketing, Income Access

11:15 11:45

MORNING BREAK Monetising Social Media Farmville is one of the greatest success stories of Facebook. Hear from our social media expert as they discuss the business model behind virtual games and how to make revenue from a space that many thought was unmonetisable. Attend this session to find out more about monetising advertising in social media, virtual goods, conversion incentives, effective data capture and the opportunities for gaming companies and affiliates. Dean Russell, Director of Digital, Fleishman-Hillard

12:30 13:30

11:15

Bwin: Inside the Affiliate Program This presentation will explore the important role that affiliates play within the bwin group, as well as uncovering more about bwin’s international reach, upcoming technical developments and some exciting announcements. Find out more about bwin’s affiliate strategy, how this strategy is brought to life and why you’re missing out if you’re not part of it! Don’t miss this unique opportunity to discuss your opinions and question, bwin’s Head of Affiliates, Gerhard Falb. Gerhard Falb, Head of Affiliate Management, Bwin Group

NETWORKING LUNCH BREAK Sponsored by WagerUnion SEO: The Latest Update This session provides clear insight into the latest major Google Update (Caffeine). This will be a fast moving session, backed up by hard evidence from the Stickyeyes data set. Attendees will take away actionable points covering link building (post caffeine), deployment of RSS for SEO benefit and leveraging universal and real-time search. There will also be opportunity to discuss the future of search from personalization to the effects of social media. Paul Reilly, Head of Search, Stickyeyes.com

13:30

SEO & CRO: Top Pitfalls and Solutions for Gaming Websites Join this presentation to find out, which are the key SEO (Search Engine Optimisation) and CRO (Conversion Rate Optimisation) pitfalls to consider for your gaming website and get solutions which will save you both time and budget. This 45min session will also include an interactive audit session, where pre- submitted websites will be analyzed and on-the-spot strategies revealed to further develop and improve them. The takeaways for the session are: E.C. Voica, Co-founder, Evosoft Media

Conference Thought Leader

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conference schedule day 1 14:00

SEO Masterclass: Rank on Big Money Events 14:15 Join our exclusive SEO master class and learn the secrets to ranking when it really matters. This is a rare opportunity to learn from two of iGaming’s most respected SEOs, where they will cover winning offers and promotions that drive acquisitions and tactics to optimise your search campaigns for specific events and strategies on planning ahead to achieve maximum ROI. Having the strongest and most accurate metrics for campaign tracking, practical tips, including advice on how to make money now. Session Highlight: Google said it was the “biggest betting event ever”, discover the simple ‘7 step event strategy’ and learn how these SEO veterans made a fortune on the World Cup when it mattered most. • Paul Reilly, Head of Search, Stickyeyes.com • Nick Garner, Head of Search and Social Media Acquisition, Unibet

Q&A with the Affiliate Masters If you want to become a better affiliate you should learn from the best. Our panel of experienced affiliates will tell you how they became successful, give tips and advice and answer the questions that you’ve been dying to ask. • Christine Marrah, Co-Owner and Founder, Streak Gaming Forum • Ian Simms, Director, Net Trekker Ltd • Edward Yu, Director, Lady Luck Media Ltd

14:45

Social Marketing Campaigns: What Can the iGaming Industry Learn? Looking at social media campaigns that have worked outside iGaming can shed light on what will work in iGaming. Taking the most successful non-gaming social media campaigns, this session analyses why these campaigns were so effective and how they led to increased signups, revenue and brand recognition. Discover the objectives of each campaign, how they were tracked and the positive impact they had on the bottom line. And understand what social media channels are used in the major markets Judith Lewis, Head of Search, Project Metal

Developing Great Content Without meaningful content and compelling copy, your website is not grabbing the attention it deserves. In this session, we’ll explore a diverse range of Web content development strategies along with innovative techniques for dramatically boosting the visibility and interactive appeal of your site. From SEO copywriting tips that encourage consumers to click to persuasive design strategies that turn browsers into buyers, it’s all about improving the end user’s experience through superior content. Evan Shein, Director of Business Development, PureContent

15:00

15:00

ASOP FIRST ROUND COMMENCES FREE Bar and networking in the exhibition hall

15:15

Case Study: Conversion Optimisation Strategies That Work Conversion optimisation is sometimes more difficult than search engine optimisation. Make a bigger impact on your bottom line by learning what has turned non-producing sites into profitable businesses. This session will give specific focus to: • Conversion optimization for affiliate sites • The effectiveness of banner advertising - video and game specific • Tips for creating successful landing pages Dr Karl Banks, Chairman, Conversion Rate Experts

15:45

The Top 15 Link Building Tips Link Building evolves - with every year of link building you learn more, see more tricks and tools and gain more experience. Benefit from the 7 years of knowhow of an SEO & Link Building agency that builds links in all verticals and four major languages. Christoph C. Cemper will share his top tips on tactics to get links, tools to work with links and methods to find out what your competition is up to. Christoph Cemper, Founder, Cemper.com

15:30

Social Marketing 101: Give Your Business the Edge Social is the buzzword of 2010. Even basic social media use will motivate hundreds of your fans or followers to action. Learn the basics of social media, which three social platforms to focus on and how to use social media to your advantage for an investment of only minutes per day. Logan Nathan, Managing Director and Founder of TweetMyEvents.com

18:00

EXHIBITION CLOSE

20:30

NETWORKING PARTY SPONSORED BY AFFILIATE EDGE For further details see page 16

Conference Thought Leader

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DAY 2: SPEAKER HIGHLIGHTS JEFF IFRAH, FOUNDING PARTNER, THE IFRAH LAW FIRM Jeff Ifrah is the founding partner of Ifrah PLLC, a law firm in downtown Washington, D.C. that focuses on counseling clients and representing them in litigation at the intersection of white-collar crime and the Internet. Prior to forming his own firm, Mr. Ifrah was a partner at Greenberg Traurig and of counsel at Paul Hastings. In nearly 17 years of practice, he has represented clients in the defense contracting, health care, finance,

pharmaceutical, igaming, software, and real estate industries. Mr. Ifrah has recently provided expert news commentary on the Bloomberg News national wire, authored articles for the National Law Journal and for national cable networks including MSNBC, Fox, and CNBC. He has been a guest commentator for the Washington Legal Foundation’s Legal Pulse online newsletter. Jeff will be presenting: Insight into American iGaming Investigations 11:15-11:45 in Conference Room 1 Advanced Affiliate Marketing Track

JON MURPHY, SENIOR ACCOUNT MANAGER, OBAN MULTILINGUAL Jon is a senior account manager at OBAN Multilingual and has a very strong background in international media and advertising – with a particular focus around search. At OBAN Jon is responsible for consulting on global search campaigns and strategising across various forms of search marketing and conversion applications such as PPC, SEO, Social Media and Cultural Multivariate testing.

This includes management and consultancy for a number of high profile gaming companies. Core areas of expertise and knowledge include search marketing with international engines such as Yandex, Baidu and Naver, international buying behaviours and trends and cultural usability testing. Jon will be presenting : International SEO: Optimisation for Different Search Engines & Territories 13.00 - 13.30 in Conference Room 1 Advanced Affiliate Marketing Track

NICHOLA STOTT, CEO, THE MEDIA FLOW Nichola is CEO of theMediaFlow, a new search and social media agency and has over a decade of experience in online communications. Prior to founding theMediaFlow in 2009, Nichola spent four years at Yahoo! as head of UK commercial search partners. Nichola is extremely passionate about search and social media, and is a well-respected

industry writer, contributing regularly to SearchEngineWatch, State of Search, Econsultancy and SEO-Chicks. She is also one of only two SEO professionals selected by Reed Learning to conduct their SEO training courses. Nichola will be presenting: Social Marketing Campaigns: The Affiliate Perspective 15.15 - 15.45 in Conference Room 1 Advanced Affiliate Marketing Track

WADE SCHLOSSER, VP BUSINESS DEVELOPMENT, CASINOAFFILIATEPROGRAMS.COM Wade Schlosser is VP of Business Development at Affiliate Media, Inc., which specializes in helping companies maximize their affiliate programs and educates consumers on how to legitimately become successful affiliate marketers. For more than a decade, Wade has passionately studied the evolution of affiliate marketing and how it applies to an average consumer on the internet. Through his research and experience, Affiliate Media has constantly introduced new tools

and strategies to help consumers gain financial freedom through affiliate marketing. Wade has led the acquisition of two companies, is a successful investor in emerging tech companies, and helped earn Affiliate Media a two-time Inc. Magazine fastest growing privately-held company award alongside the 11th fastest-growing company in Orange County, CA. Wade will be presenting: What Gaming Affiliates Can Learn from Non-Gaming Affiliates 15:45 - 16:15 in Conference Room 1 Advanced Affiliate Marketing Track

MATT JELLICOE, FOUNDER AND CEO, OFFSIDEGAMING Matt Jellicoe is founder and CEO of OffsideGaming – the company runs a number of brands including www.offsidebet.com, www.yogano.com and www.miljugadas.com. Previously Marketing Director of Sportingbet – Matt has had lots of direct experience in

working with affiliates across most of the markets in Europe. Matt will be presenting: Sports Betting: Opportunities for New to Market Affiliates 13:00 - 13:30 in Conference Room 2 Affiliate Marketing for Beginners Track

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conference schedule day 2 SATURDAY 9th OCTOBER 10:30

REGISTRATION & EXHIBITION OPEN ADVANCED AFFILIATE MARKETING TRACK Room 1

AN INTRODUCTION TO FOREX Room 2

11:00

Welcome from Conference Chair Michael Caselli, Editor-in-Chief, Lyceum Publishing

11:00

Welcome from Conference Chair

11:15

Insight into American iGaming Investigations Jeff Ifrah of the Ifrah Law Firm specializes in United States state and federal government investigations and is a leading attorney in the igaming area. An engaging speaker, Jeff is at the forefront of government investigations into igaming and increasingly, into igaming affiliate organizations. Mr. Ifrah will provide insights into current areas of interest to the Federal Trade Commission, the U.S. Justice Department and other regulatory authorities could have a significant impact on igaming affiliate organizations. Jeff Ifrah, Founding Partner, The Ifrah Law Firm

11:15

Financial Trading: A Market Full of Opportunity Use your affiliate skills and find out how to diversify into this highly lucrative market. Attend this session to uncover the real potential of financial trading: • Financial trading: Forex, Commodities and Indices • The potential of social networks in the trading world • The affiliate programs: Benefit from eToro’s knowledge, market recognition and experience. Yoni Assia, Co-Founder and CEO, eToro

11:45

Intellectual Property: What iGaming Webmasters Need 11:45 to Know Every iGaming webmaster has intellectual property – ranging from domain and brand names to website content and infrastructure. And every webmaster needs to understand copyright and trademark rules in order to protect themselves and understand the boundaries between what is legal and what is not. This presentation takes a pragmatic look at the law and focuses on real-life iGaming webmaster examples. You will come away understanding both your legal rights and your legal and ethical obligations. But, most importantly, you will also come away knowing how to act on them as an iGaming webmaster. Michael Corfman, CEO of Casino City and Executive Director of GPWA

12:30

Binary Trading: The Advantages, The Future? While Forex leaves much room for tremendous profits, the risk is also very large. However, Binary Options trading offers traders the ability to know up front just how much they could profit in the best case scenario, while being aware of the losing possibilities from the get go. In a market that isn’t traditionally popular or familiar, could this be the answer? Odelia Lahajani, Tradologic

MORNING BREAK AFFILIATE MARKETING FOR BEGINNERS Room 2

13:00

International SEO: Optimisation for Different Search Engines & Territories Tough regulation around advertising for gaming brands/ sites means SEO remains one of the best ways to drive new acquisitions and build international brand awareness especially as there is still value in optimising for other, less competitive search engines. Attend this session to: • Learn which search engines rule in territories around the globe and hear specific tips for optimising on the Google alternatives and the approach these search engines take towards paid campaigns with gaming ads. • Discover how to build a workable plan for International SEO and why it’s essential for driving new acquisitions and building brand awareness internationally for gaming brands/sites. • Get step by step practical advice on how to resource and execute an international SEO strategy, you will acquire the foundation knowledge for making your brands next big push into the international non English speaking search landscape Jon Murphy, Senior Account Manager, OBAN Multilingual

13:00

Sports Betting in Eastern and Southern Europe: Opportunities for New to Market Affiliates Europe’s diversity reveals a wide variation in the types of wagering activities, demographics, and legislation. Focusing on the Eastern and Southern Europe regions, attend this session to discover: • Exactly what opportunities are available to new sports betting affiliates and how to take advantage of them • An analysis of the growth forecast in this region • The benefits of promoting a sportsbook over a poker product Matt Jellicoe, Founder & CEO, Offsidegaming

Conference Thought Leader

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conference schedule day 2 13:30 14:30

NETWORKING LUNCH BREAK Sponsored by Wagerunion Mobile Gaming: The Future? While mobile gambling may not have been the huge success it was initially predicted to be, it is back on the agenda again and with gambling on mobile devices expected to exceed $48 billion by 2015, now is the time to capitalize on the opportunity that this market presents. Attend this in depth session to discover: • Market trends and developments: Entry to the mobile gambling sector, industry statistics, market size and growth forecasts • Mobile traffic: Off deck vs on deck traffic and the opportunities presented by both • Mobile campaigns: Branding and developing online/ mobile communities, below the line mobile campaigns, web to mobile, converting online traffic, case study examples • Future predictions : How will this market develop in terms of growth and new technology Assaf Allony, VP Marketing, Plaza Win / Pure Convert

15:00

14:30

500% Increase in Email Revenue: Examples of Simple Changes Generating Huge Returns The presentation will look at 3 cases of email optimisation that have increased click through rates by up to 500%. These simple changes and tests can be done without huge investment in email tools, ideal for those just getting started and those looking to restart their email programme. Alex Timlin, Senior Email Consultant, Emarsys

ASOP FIRST ROUND COMMENCES FREE Bar and networking in the exhibition hall

15:15

Social Marketing Campaigns: The Affiliate Perspective Social networking has the potential to revolutionize the online gambling market, but as it stands nearly 50% of the online gambling-based Twitters are used solely to solicit business for online casinos. So, has the iGaming industry really grasped the concept of social networking where perhaps too much emphasis is being placed on acquiring players and pushing offers, rather than taking advantage of these applications for their intended purpose – networking? Attend this session to discover: • The major do’s and don’ts for affiliates • How to use social media channels effectively • Tips for creating innovative campaigns that will successfully drive traffic Nichola Stott, CEO, theMedia Flow - Search & Social Media

15:45

What Gaming Affiliates can learn from Non-gaming affiliates In today’s uncertain economy companies need to reach out into uncharted territory to continue to sustain or grow. This needs to happen while keeping your costs low or expanding to outside your circle of competence. This session will examine what gaming affiliates can learn from non-gaming affiliates. Attend this session to understand how to: • Test landing pages to get more sign ups • Build lists to make more money with the same customers • Remarket free valuable information to your customers to gain more loyalty Wade Schlosser, Vice President, Business Development, CasinoAffiliatePrograms.com

15:00

Buying Traffic for Beginners – A 10 Point Plan for Success Buying traffic effectively can be the most profitable investment an affiliate can make. This session will cover where to buy traffic, how to monetise it effectively, how to reduce your costs to only include the “golden prospects” and have detailed notes and examples available to you that show how your returns on investment can achieve stratospheric levels. Expect to do some real work, but expect to enjoy the rewards. Jason Duke, Director, Strangelogic

18:00

EXHIBITION CLOSE

21:00

EVENING NETWORKING PARTY SPONSORED BY THE IGAMING SUPER SHOW For full details see page 19

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BAC Official Networking Parties THURSDAY 7TH OCTOBER – SPONSORED BY THE LONDON AFFILIATE CONFERENCE

19:00 – LATE

One of the most popular bars in Budapest, we are returning to Creol Bar for this year’s BAC opening party. Start your BAC with a bang and come join us for drinks at this exclusive party, which is open just to registered BAC attendees so you can get your networking off to an explosive start! Starting at 7pm, make sure you have either your wristband (if you’ve pre-registered) or a printed copy of the party flyer to get in! VENUE: Creol Bar, H-1051 Budapest, Roosevelt tér 7-8

THURSDAY 7TH OCTOBER 19:00 - lATE Creol Bar, H-1051 Budapest, Roosevelt tér 7-8 Sponsored by

FRIDAY 8TH OCTOBER – SPONSORED BY AFFILIATEEDGE

20:30 – LATE

Friday’s party sees a ROLLER DISCO theme hosted by AffiliateEdge. Come and enjoy the night with a professional display team, guests can also get involved in their very own roller disco!! All to celebrate the launch of Affiliate Edge, the new name for CWC Affiliates. Free bar from 8:30pm, so get there early! VENUE: Dokk Disco, 1033 Budapest, Hajogyari sziget 122

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Did Spain make you a World Cup winner? European Champions, World Cup winners and 100% predicted growth in the online gaming market make Spain a great bet. If you want a piece of this growing market you need to attend iGB Espana, a conference dedicated to the Spanish speaking market, estimated to be worth over €350 million! • Affiliates come completely FREE of charge • Learn country specific marketing techniques

Register today

www.iGBEspana.com

iGB_Espana_A4.indd 2

• Discover the South American gambling industry • Network with key stakeholders in the Hispanic market • Brainstorm with expert Speakers • Meet the major Gaming operators and affiliates in attendance • Increase your brand awareness in this exciting market Back a winning team and join us for iGB Espana.

5TH - 6TH NOVEMBER 2010, MELIA AVENIDA AMERICA, MADRID

20/09/2010 16:11


10 16:11

BAC Official Networking Parties SATURDAY 9TH OCTOBER – SPONSORED BY THE IGAMING SUPER SHOW

20:00 – LATE

5kert Bar is the newest hotspot in Budapest. It’s located in an inner courtyard of an old building, has several designed bars and separate areas, an open-air dance floor, a terrace and of course a DJ…everything you could want! Starting at 8pm, make sure you’re wearing your wristband for guaranteed entry and free drinks as its certain to be busy with both BAC delegates and locals alike! VENUE: 5kert Bar, H-1051 Budapest, Roosevelt tér 7-8

SUNDAY 10TH OCTOBER – SPONSORED BY INTERTOPS

13:00 – 16:00

Whoa - don’t head home early! Come and join us for the final networking event...it’s the infamous Sunday Session. Intertops, in association with iGaming Notworkers, will once again be hosting this final get together on the beautiful terrace overlooking the River Danube at the Budapest Marriott Hotel. So grab some painkillers and come and join us for that last drink before heading home! VENUE: The Terrace/ Bar at the Budapest Marriot Hotel, Apáczai Csere János utca 4, 1052 Budapest, Magyarország

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Thank You to Our Sponsors

PLATINUM & BAG SPONSOR

GOLD & LANYARD SPONSOR

SILVER SPONSOR

BRONZE SPONSOR

CONFERENCE THOUGHT LEADER

MEDIA PARTNERS

ASOP ROYAL FLUSH SPONSOR

ASOP STRAIGHT FLUSH SPONSOR

BADGE & WRISTBAND SPONSOR

LUNCH SPONSOR

SPORTSBOOK & PEN AND PAD SPONSOR

MAP SPONSOR

WATER SPONSOR

REGISTRATION SPONSOR

SEO SURGERY SPONSOR

SHUTTLE BUS SPONOSOR

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The Affiliate Series of Poker Welcome to our 12th Affiliate Series of Poker (ASOP). With over $220,000 worth of prizes given to affiliates over the last few years this competition is the most talked about feature of our events. If you’ve never heard of the ASOP, it’s a no-limit Texas Hold’em poker tournament we hold at each of our events for attending affiliates and affiliate managers, with prizes totalling over $18,000. Sixty-four players will battle it out to be crowned ASOP champion at this years Budapest Affiliate Conference. Every player has qualified through our online freerolls on www.asop.com, which now sees over two-hundred players competing for one of the hot seats. So far only affiliates have taken the crown year after year – so the question is; can an affiliate manager grab the glory this time around? A special thanks to our lead sponsor, GR88.com, and returning sponsor, Cake Poker, for helping fund these prizes. Prizes: 7th $250 6th $500 5th $750 4th $1,200 3rd $1,700 2nd $3,000 1st $6,000 + ASOP Gold and Diamond Bracelet worth $5,000 Competition is high, pressure is on, and only the best in the industry will win. Sponsors:

Royal Flush Sponsor: GR88.com & Bulldog777.com GR88.com is a great new casino and poker room, that focuses on creating an enjoyable player experience through unique promotions and excellent customer service. Competitive deals, no negative carryover and an experienced team make GR88 the logical choice to promote as a new option to your players. www.gr88.com & www.bulldog777.com.

Straight Flush Sponsor: Cake Poker CakePoker.com is fast becoming the online poker player’s favorite place to play and we would like to invite all Affiliates to become part of our team. We focus on loyalty promotions for high-volume players and an attractive game interface for players of all skill levels. Join Cake Poker Affiliates today and start earning a piece of the action.

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Who’s who AffiliateEdge Looking for a specific Exhibitor or an Affiliate Manager? Have you arranged a meeting and you’re not sure of their details or who they are? Use our Who’s Who list to find the right contact for your business.

888.com

Stand A16

Martyn Beacon Martyn@affiliateedge.com

Affiliatewide

Jonathan Edelshaim Jonathan.Edelshaim@ 888holdings.com 888.com

Steve Rubin Steve@affiliatewide.com

Stand A16

Affiliates United

Miko Levy Miko.Levy@888holdings.com

888.com

Stand A16

Affiliates United

Affiliates United

Shai Karmi Shai.Karmi@888holdings.com

Stand E10

Affiliates United

Stand A20

Andrey Stotsky Andrey.Stotsky@williamhill.com

Stand L254

APCW

Stand L254

Natasha Goffman Natasha@affiliateclub.com

Stand C34 J.Todd JTodd@apcw.org

Katerina Milfaitova Katerina@affiliateclub.com

AffiliateClub.com

Stand A20

David Bilen David.Bilen@williamhill.com

Sean Bardensky Sean@Affactive.com

AffiliateClub.com

Stand A20

Nadav Sabarov Nadav.Sabarov@williamhill.com

Stand A16

Affactive

Stand A20

David Bazak David.Bazak@williamhill.com

Mark Suwankumpoo Mark.Suwankumpoo@ 888holdings.com 888.com

Stand D34

BetOnline Simon Eaton Simon@sportsbookventure.com

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who’s who BetClic

Stand B44

CasinoAffiliatePrograms.com

Vincenzo Dente Vincenzo.Dente@betclic.com

BetUS

Stand D10

Warren Jolly Info@CasinoAffiliatePrograms.com

CasinoBlasters

Laura Kirk LKirk@betus.com

BetUS

support@casinoblasters.com Info@casinoblasters.com

Stand D10

Chipleader

Travis Long Travis@betus.com

BetUS

Alex Gomez Alex@chipleader.com

Stand D10

Jeff Stevens JStevens@directresponse.com

Stand D10

Dragonfish

Kat Chaves KChaves@betus.com

bwin

DublinBet

Gerhard Falb Gerhard.Falb@bwin.org

CalvinAyre.com Info@calvinayre.com

Stand F2 Paul Derwin Skype – Paul.derwin

Stand C38

EGO

Justin Johal Justin@CakePoker.com

CalvinAyre.com

Stand B42 Nick Vlachos Nick.Vlachos@dragonfishtech.com

Stand B34

Cake Poker Affiliates

Stand E6

Direct Track

Erin Argue Erin@betus.com

BetUS

Stand A28

Stand B40 Michael Golembo Affiliates@EGamingOnline.com

Stand F14

EGO

Stand B40 Pauline Andrew Pauline@EGamingOnline.com

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Who’s who EuroPartners

Stand D1

eToro

Ilan Lerner ILerner@europartners.com

Everest Affiliates

Michal Gottlieb Michal@etoro.com

Stand D8

Stand B6

Richard Wanigasekera Richard@iGamingBusiness.com

Income Access

Vincenzo Dente Vincenzo.Dente@expekt.com

Extrabet

Stand D12

iGB Affiliate

Dorrit Borensztajn DorritB@EverestAffiliates.com

Expekt

Stand C24

Stand D24

Sarafina Wolde Gabriel Sara@incomeaccess.com

Intercash Ed Randall Edward.Randall@extrabet.com

Fairway Casino

Stand E12

Intercash Prepaid@intercash.com

Intertops

Gian Perroni Affiliates@fairwaycasino.com

Gambling Affiliation

Stand C32

Roman Humpelstetter Affiliate@Intertops.com

Jackpot Capital

Antoine Szczot Ceo@gambling-affiliation.com

GPWA

Stand C34

Stand E4

Jackpot Capital Affiliate Team Affiliates@JackpotCapital.com

Ladbrokes Andy Scott Andrew.Scott@ladbrokes.co.uk

Steven Corfman Steven@gpwa.org

Guru Revenue

Stand D46

Stand B20

Daniel Hurley Daniel.Hurley@guruplay.com

Mansion Affiliates

Stand C30

Ran Hay Ran@mansion.com

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who’s who Mojo Affiliates

Prime Gaming

Kris Robinson Kris@mojoaffiliates.com

MyBet.com

Chris Panayiotou Chris@primegaming.com

Stand F12

Genesys Affiliates Silvia Hoppe SilviaH@genesysaffiliates.com

Alexander Laske Alaske@mybet.com

NeoGames Partners

Stand B24

Referback

Mickey Winitsky MickeyW@Neogames.com

Nordic Gaming

Stand F16

Shaun O’Neil Shaun@NordicGaming.com

PartyGaming

Stand B38

Pallavi Deshmukh Pallavid@PartyGaming.com

Playshare Partners

Stand E30

Lawrence Wilson Lawrence@playsharepartners.com

Poker3

Stand D2

Stand D36 Tarryn Ward MSN: Tarryn.Ward@gmail.com

Referback

Stand D36 Shane van Zyl MSN: Slvanzyl@hotmail.com

Virtue Affiliates

Stand E36

Simon Theakston Simon@virtueaffiliates.com

Roxy Affiliates

Stand E38

Lee-Ann Johnstone Lee-annJ@roxyaffiliates.com

Roxy Affiliates

Stand E38

Teresa Affinito TeresaA@roxyaffiliates.com

Jason Prasad Jason@Poker3.com

PokerPod

Stand E8

Stand E34 Doron Franco Doron@pokerpodonline.com

Roxy Affiliates

Stand E38

Claire Letouzey ClaireL@roxyaffiliates.com

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Who’s who Roxy Affiliates

Stand E38

Esra Bacher EsraB@roxyaffiliates.com

Roxy Affiliates

James Barnes James@pzyche.com

Stand E38

Totesport.com

Stand E38

True Poker

Emile Ben-Atar EmileB@roxyaffiliates.com

Slotastic

Unibet

Jacob Wilson Affiliates@slotastic.com

Villento Affiliates

Madeline Farr Affiliates@stanjames.com

Stand D26

Andre Pronk AndreP@VillentoAffiliates.com

Stand E40

WagerUnion Einat Dror Einat.D@wagerunion.com

Ronald van den Brink Ronald.Vandenbrink@ stargames.com StarPartner

Stand F22 Ahsan Shah Affiliates@unibet.com

Stand D18

StarGames

Stand D42 James Harvey Affiliates@tpcrmail.com

Stand D50

Stan James

Stand D28

Dean Leyland DLeyland@tote.co.uk

Maggie Lindquist MaggieL@roxyaffiliates.com

Roxy Affiliates

Stand D20

Pzyche

Stand E24

Winner Affiliates

Antoinette Pillay Antoinette@starpartner.com

Stickyeyes

Stand F4 Lee Allen Lee.Allen@stickyeyes.com

Stand A2

Winner Affiliates Team Info@WinnerAffiliates.com

Youwin.com

Stand F8 Elaine Gardiner Elaine@youwin.com

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London Affiliate Conference 27th - 30th January 2011 Old Billingsgate, London www.LondonAffiliateConference.com

TES AFFILIA REE COME F

Join us in London for the biggest event in the iGaming affiliate market! Our legendary London event is back for its 5th year. LAC promises you: Two in-depth conference streams – one designed especially for beginners Great speakers from the industry and beyond Exhibition with over 80 exhibitors The Affiliate Series of Poker returns, $20,000 worth of prizes to be won Live URL auction on the exhibition floor The iGB Affiliate Awards- all new for 2011 Lots of networking opportunities and great parties at London’s hottest venues 2,500+ delegates expected


www.iGBAffiliateAwards.com

Who Will Win? You DeciDe. The FourTh AnnuAl iGB AFFiliATe AwArds ThursdAy 27Th JAnuAry 2011 The Brewery, london new for 2011 • A smaller number of Awards - This year will see a total of 14 Awards (reduced from 23) to allow for a more comprehensive judging process ensuring the integrity of the awards is upheld

• Premium Venue - This year’s awards will be hosted at an exclusive, 5* venue which is sure to impress

• new Award Categories - New

• Professional Compere - Award

pioneering categories specifically for affiliates (e.g. Best Innovation, Best Newcomer) to allow a more even mix of participants

winning comedian, Adam Bloom, will present the awards and keep you captivated throughout the night • More networking - More time to socialise following the awards ceremony, giving you time to celebrate and congratulate the winners


Sponsor & Exhibitor Profiles 888.com

Stand A16 888.com 601-701 Europort, Gibraltar www.888.com T: 0207 487 8688

It has always been 888’s goal to be the market leader in the global online gaming industry. In order to achieve this, it is vital to offer an exceptional gaming experience that appeals to a wide range of consumers — from the experienced poker player to casual sports fans and people who enjoy a game of bingo. 888 is more than just a place where people go to play online. 2009 saw an increase in the focus on creating online entertainment destinations where players can combine an unparalleled gaming offering with a more complete internet experience, including social networking and personalized activities.

d

The goal is for people to see 888 as a brand beyond gaming and an integral part of their online entertainment experience by fulfilling this wider role in the online lives of players. Building emotional ties with players and increasing their engagement with the brand builds loyalty, thereby helping to improve customer retention and spend.

Gold & Lanyar Sponsor

Branding As the online gaming industry has evolved, it has become increasingly important to offer all four core gaming products — casino, poker, bingo and sport. Historically the four segments have been marketed as distinct brands to targeted audiences, with cross selling opportunities being utilized where possible. In 2009 the decision was taken to streamline the 888 brand focus and rebrand core products as being distinct, but complementary, parts of the wider 888 brand. With a reinvigorated look and feel and unified logos, the brands all speak with one language and link into one offering. The new sites were launched at the beginning of 2010 as 888casino, 888poker, 888bingo and 888sport, all under the 888. com umbrella brand. Creating brand continuity allows the new sites to leverage the strength of the 888 brand and greatly increase the 888 ‘share of voice’. The multi-product offering and sub-brand strategy also increases the effectiveness and efficiency of marketing and search engine optimization strategies, while cross-selling potential improves due to a powerful familiarity between the sites. 888ladies will continue to be the leading bingo site in the UK market targeting the female population, while Pacific Poker and Casino onNet will remain as additional stand-alone brands and important aspects of the B2C portfolio. The December acquisition of the Wink Online Bingo business added other leading brands to the B2C offering — Wink Bingo, Posh Bingo and Bingo Fabulous, all of which had previously performed well on the Dragonfish network.

Affactive

Stand E10

Affactive.com is a rapidly growing affiliate program specializing in online gaming. Affactive.com is unique by providing its clients Casino brands from a variety of software providers, all in one spot. We have the latest and most updated tracking software, creative and technological solutions, and some of the most competitive and attractive commission programs in the industry. The highly experienced and multi-lingual affiliate team is always available 24/7. Come and get to know us at our booth!

Affactive Trident chambers P.O. box 146 Road town Tortola British virgin islands www.affactive.com

AffiliateClub.com

Stand L254

AffiliateClub.com AffiliateClub.com offers affiliates up to 50% revenue share for life without negative www.affiliateclub.com carry-over. With its high conversion rates, reliability, efficiency, and 24/7 affiliate E: info@affiliateclub.com support, AffiliateClub.com has established itself as a leading online gaming affiliate program. AffiliateClub.com is managed by Gaming VC Corp BV, a company registered in Luxembourg and listed on the Alternative Investments Market (AIM) in London. It currently serves three reputable and trusted brands: CasinoClub, CasinoClub Poker and PokerKings.

AffiliateEdge AffiliateEdge, the new name for CWC Affiliates officially launches their new program for BAC 2010. Proudly boasting 6 US Friendly casinos, Euro casino translated in 14 languages, a full range of in depth statistics, comprehensive creative library and a flexible approach to the way you work with our exclusive affiliate software only available at AffiliateEdge.

AffiliateEDGE AffiliateEdge.com PO Box 416 Salford, England M6 6XH

Affiliatewide At Affiliatewide, our goal is to create and ensure a mutually beneficial partnership by providing exceptional service & assistance to our Affiliates. We represent leading brands in the online gaming industry with the ability to produce high conversion rates while maximizing your earning potential.

e

Hotel Welcom & Email Sponsor

www.affiliateedge.com T: Toll Free: 1 888-671-2855 UK/Int’l: +44 (0)870 166 8801 F: Toll free: 1 888-691-2899

Stand D34 Affiliatewide Limited Office Suite D05, Dean Clough Mills, Halifax, HX3 5AX

www.affiliatewide.com T: +44 (0) 1422 340860

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Sponsor & Exhibitor Profiles Affiliates United

Stand A20

Since its inception in 2008, Affiliates United has quickly become the largest affiliate program network within the online gaming industry. Encompassing over 15 industry leading brands in the fields of Casino, Poker, Bingo and Sports Betting, we feature such international household names as William Hill, EuroGrand, William Hill Poker and William Hill Bingo, Sky Kings casino and 21Nova.

Affiliates United 16 Grosvenor Place SW1X 7HH www.affutd.com

Model for Success Affiliates United goes the extra mile when it comes to taking care of our affiliates. It all starts with our generous revenue models that Platinum & Bag Sponsor enable each affiliate to maximize their earning potential. International Brand Recognition Name recognition goes a long way in this business. Affiliates United offers you the opportunity to capitalize on some of the biggest names in the online gaming industry. Our brands are suited to a wide variety of target audiences, supporting 18 different languages. Exclusive to Affiliates United Members - William Hill Online William Hill, the UK’s premier Online Gaming and Sports Betting Company has made its full range of products including William Hill brands exclusively available through Affiliates United. Around-the-Clock Availability We are here to assist you in any way that we can. A personal account manager is assigned to each affiliate in addition to a 24/7 Live support team that is available via phone, chat, fax or email. Powerful & Convenient Affiliate Tools Affiliates United features a powerful and easy-to-use affiliate management system, enabling quick access to marketing tools in a variety of languages, customized reports and affiliate stats. Advantages of Joining Affiliates United: • 24/7 live support • Personal account managers • Over 15 industry-leading brands • Over 20 languages supported • Lifetime revenue share • Powerful & convenient affiliate management software • Attractive promotions • Variety of products: sports, casino, poker, bingo, games, vegas, scratch cards, mobile and more… • Advanced marketing tools: live odds banners, sports widget, sports calendars, tool bar, etc.

APCW The Association of Players, Casinos & Webmasters (APCW) was founded in 2003 to ensure fairness for both players and webmasters. The APCW soon became one of the most highly respected “watchdog” sites for investigating and reporting issues. The APCW’s “Perspectives Weekly” video series is carried across hundreds of websites and has received over a million views.

Stand C34 Association of Players, Casinos, and Webmasters (APCW) 95 Wells Avenue Newton, Massachusetts 02459, USA

www.APCW.org T: +1 617.332.2850 x129

Apps World Six Degrees 26 Berkeley Square Bristol UK BS8 1HP

www.apps-world.net +44 (0) 1179 468878

Apps World Apps World, Discover the Future of Multi-Platform Apps, 30th Nov – 1st Dec, Olympia, London

Apps World aims to address the entire app ecosystem and the challenge of delivery, development and design of apps across multiple platforms. Bringing together leading operators and app stores worldwide, and drawing in parallels between the mobile & TV App platforms. A two day workshop event with free to attend exhibition.

BetOnline Established in 1991 BetOnline is one of the very first sportsbooks on the web. Sports lines on all US sporting events alongside a well as a well maintained racebook and casino. The casino uses RTG software which is liked by players and has been. RTG is well known for its slots, multi-hand video poker and high player payouts. Commissions start from 20% up to 35%.

BetOnline Affiliates http://affiliates.betonline.com 1-877-823-8242

Floor Plan Sponsor

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Sponsor & Exhibitor Profiles Stand B44

BetClic BetClic is one of the fastest growing gambling companies. Offering Sports betting, Casino games, Skill games, Poker and Horse Racing, BetClic is active in 18 countries.

BetClic 10A Belmont Street, London NW1 8HH www.betclic.com

Become a BetClic Affiliate and benefit from the largest choice of Affiliate payment options: direct CPA, revenue share or hybrid with up to 45% revenue share!

Stand B34

Bwin bwin has over 20 million registered customers in over 25 core target markets. On several platforms, bwin offers sports betting, poker, casino and games.

bwin Interactive Entertainment AG Börsegasse 11, 1010 Vienna, Austria T: +43 1 50 858-0

We aim to enter attractive markets with the support of affiliates. By aligning themselves with our brands, affiliates can take part in the success of bwin.

Stand F14

CalvinAyre.com Mixing the concepts of blogging, tabloid event coverage and news, CalvinAyre. com is a ‘tablog’ for those working in the online gaming industry, providing real-time news, views and under-the-covers reports on all aspects of the online gambling business and lifestyle. Interested in writing or advertising? See us at booth # F14.

CalvinAyre.com Everywhere www.calvinayre.com

Stand C38

Cake Poker Affiliates Cake Poker has experienced substantial growth as a global poker room. With over $5 Million in monthly tournament guarantees, satellites to the most prestigious live events, and 24/7 Hold’em and Omaha action of all stakes, Cake is the place to be for players of all levels.

Media Partner

Cake Poker Affiliates Cake Gaming N.V. Van Engelenweg 23 Curacao, Netherlands Antilles

www.cakepoker.com www.cakepokeraffiliates.com

ASOP Straight r Flush Sponso

Cake rewards every player through one of the most innovate reward programs in the industry featuring a Gold Chip frequent player program, and a unique ring game loyalty reward called Gold Cards. We would also like to introduce Gold Stacks, our INSTANT cash rewards program. We realize at Cake Poker that a large part of the growth we’ve experienced is a result of the support we receive from our affiliates. This is why we designed an affiliate program that not only generously rewards affiliates for their hard work but also offers all the online marketing and reporting tools you need. Join Cake Poker Affiliates today and start earning a piece of the action! Visit www.cakepokeraffiliates.com for more information.

BetUS BetUS.com has positioned itself as one of the strongest brands in the online gaming industry and as a result offers an extremely lucrative affiliate program in BetUS Partners. Earn anywhere from 25% to 35% commission on any of our major products: Sportsbook, Casino, Racebook and Poker! URL: http://partners.betus.com P: 1.800.571.1789 E: affiliates@betus.com

Stand D10 BetUS.com San José, Costa Rica http://Partners.BetUS.com 1.800.571-1789 Erin Argue affiliates@betus.com

Bronze Sponsor

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Sponsor & Exhibitor Profiles CasinoAffiliatePrograms.com CasinoAffiliatePrograms.com (CAP) & PokerAffiliatePrograms.com (PAP) are the worldwide leaders in connecting affiliates with gambling operators. We are co-founders of the iGB conference circuit & affiliate magazine, and publish the highest-ranked network of online affiliate resources on the internet. We help affiliates find gambling affiliate programs for their specific niche, get education from other expert affiliates, and remain up to date on the latest industry trends. With an active community of nearly 16,000+ members, CAP/ PAP provide a great place to go to share information with other affiliates.

Stand A28 CasinoAffiliatePrograms.com 32 Discovery Suite #270 Irvine, CA 92618 www.CasinoAffiliatePrograms.com www.PokerAffiliatePrograms.com T: +1 714 596-9000

Media Partner

Are you curious to know what we’ve been up to and how we can help grow your business? Read below or come by our VIP Lounge to learn more! • No one has the amount of leverage that we do to ensure you are maximizing your earnings with operators. We negotiate with operators and obtain exclusive commission deals which are only available through our websites. • We offer in depth ratings/reviews of our programs by other affiliates. You can sort all programs by # of reviews, average rating, and much more to ensure you’re only working with reputable programs. • Our Affiliate Marketplace is the easiest place to buy, sell & trade products and services to casino affiliates. From domains, designs, content and more, the marketplace provides a single location to conduct business. • Our Private Complaint Resolution System was set up as a way to help bridge the gap between operators and affiliates. This system allows disputes to be handled in a professional and transparent manner to ensure any misunderstandings are addressed. • Community Certification through CAP will award respected operators who meet requirements in; business history, resolved payment disputes and user rating among others. This process is completely affiliate driven and provides transparent certification that all affiliates can trust.

Chipleader Most affiliate programs are lucky to represent one top-of-mind poker brand. Chipleader represents two of the biggest ones. Chipleader is the one affiliate program that provides affiliates with infinites possibilities. It does so by being the official affiliate program for Absolute Poker and UB.com – two poker sites that need no introduction.

Chipleader Carretera a Rohrmoser, 175 m Oeste de la casa de Oscar Arias, edificio a mano derecha de 3 pisos gris con naranja (IDS), San Jose, Costa Rica

Conference er Thought Lead

www.chipleader.com Built for the passionate poker player, UB.com is home to Phil Hellmuth, Team UB, and UBOC, the multi-million dollar online poker series that’s famous for being a player magnet. UB.com also boasts one-of-a-kind games like Seven Deuce, The Donkament and Royal Flush Jackpot. For the poker player who’s all about fun, Absolute Poker’s inviting poker environment, excellent loyalty program and incredibly attractive deposit bonus make players of all levels feel welcome.

Chipleader gives affiliates the winning hand by helping them promote both brands easily with top-level marketing and promotional tools including banners, live jackpot feeds, and content from the top pros. But the affiliate program does a lot more than just provide affiliates with marketing content. Chipleader affiliates gain access to an amazing backend system that lets them create campaigns, access marketing materials and generate valuable reports so that marketing efforts can be tweaked on the fly and profits can be boosted to new heights – effortlessly. The most generous affiliate program payouts in the industry, a killer Revenue Share Program that other affiliate programs can’t compete with, and a referral program that turns affiliates into their own money-generating machines are just a few of the reasons why affiliates continue to turn to Chipleader for ensuring their success. To find out how Chipleader puts affiliates first, visit www.chipleader.com. Contact Info: Support@chipleader.com www.chipleader.com

CasinoBlasters.com www.CasinoBlasters.com: The Best Converting Casino Affiliate Program, boasting an INCREDIBLE 36% of the Total Gross Rake. There are no marketing or promo deductions. The customers you obtain are yours for life, and you’ll be able to track them with state-of-the-art stats and reports. Featuring World-Class Partners to generate higher conversions than unknown brands, it’s the World’s Biggest Payout Program today.

CasinoBlasters.com Noble House, Les Baissieres, St Peter Port, Guernsey, GY1 2UE www.CasinoBlasters.com 001-866-225-6909

tband Badge & Wris r so on Sp

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THE INTERCASH PREPAID CARD

DESIGNED FOR ONLINE GAMING PAYMENTS

Players and Affiliates can now: •

Receive funds from any participating site directly onto a personalized, secured prepaid card

Access funds instantly at 29 million MasterCard® locations worldwide

Operators and networks can now: •

Pay members globally, instantly, and cost effectively

Add prepaid cards as a payment option with zero upfront investment

prepaid@intercash.com

Follow us on Twitter

+44 203 051 6274 www.i nt ercash.com

@intercash

Our cards are issued by Banque Invik, pursuant to a licence by MasterCard® International Incorporated. MasterCard® is a registered trademark of MasterCard® International Incorporated.

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1:12 PM

Sponsor & Exhibitor Profiles Stand E6

Direct Track For online gaming operators looking for better ways to drive traffic and revenue, DirectTrack offers a feature-rich and scalable global affiliate marketing and tracking platform built to handle the complexities of online gaming. Increase affiliate revenue with our easy-to-use white-label interface and increase ROI with our global ad exchange.

DirectTrack 730 Holiday Drive, Building #8 Pittsburgh, PA 15220 www.directtrack.com

International: +1 412 921-6881 Toll-Free: 1-866-773-4460

Stand B42

Dragonfish Dragonfish is the independent business-to-business division of 888, providing partners with our unique Total Gaming Services. Dragonfish partners with a variety of companies in many geographic locations and offers an integrated affiliate program with access to a wide range of brands.

Dragonfish Europort 601-701 Gibralter www.dragonfishtech.com T:+44 (0) 20 3362 0888 sales@dragonfishtech.com

Stand F2

Dublinbet dublinbet.com is an established and respected LIVE online casino available to play in multiple languages. Launched in 2005, dublinbet.com was the first and is still the leader in providing LIVE casino games including Roulette, Blackjack and Baccarat from a REAL casino - The Fitzwilliam Casino and Card Club in Ireland. dublinbet.com is THE HEART OF LIVE ONLINE GAMING.

DublinBet Les Hamelins Rue de Catillons Guernsey, Channel Isles, GY7 9HF, UK

Stand B40

EGO EGO – EgamingOnline.com provides the best deals and affiliate support in the industry. With our multi-lingual team of 10 dedicated affiliate managers we guarantee fantastic support to affiliates around the clock. EGO now represents 5 brands – well established Poker and Skill games products like RedKings Poker and BGroom.com, our two proprietary software Casinos EUCasino.com and CasinoRedKings.com and our latest Sports Betting venture BetRedKings.com which is now open for business.

www.dublinbet.com +44 796 730 2780

EGO 4, Riga Fereou street, Office 31-32, Omega Court, Limassol, Cyprus 3095

www.EGamingOnline.com 0035725344111

Silver Sponsor

You can promote all our brands with one affiliate account and all marketing materials can now be found on our website at www. EGamingOnline.com. The affiliate backend system is both comprehensive and user friendly and is regarded as one of the best in the business. New links can be created using a special Zone ID Tool allowing all affiliates freedom to set up as many links as are needed for tracking and marketing purposes. We have trackers by GeoIP and also language links that direct your traffic to specific languages. All our Brands provide excellent player support in a huge variety of languages and we focus on effective, workable localized promotions and the conversion of new players. RedKings is one of the fastest growing Poker sites in the world. With over $16,000,000 in tournament guarantees each month RedKings has fast become the online poker room of choice for many serious poker players. Affiliate specific campaigns add to the huge amount of recreational players attracted daily to RedKings helping fuel an above industry average and still growing rate of conversion. BGroom uses our proprietary P2P software which is renowned for its stability, playability and its industry-defying conversion rates. Backgammon is now an established part of the gaming industry and BGroom is leading the way. EUCasino.com is widely regarded as being the best new Casino launch of the past few years. Together with the very well known Casino RedKings.com Brand it uses our own propriety software offering something different to players around the world. Affiliates can now market and promote games that are new and fresh to the Industry with these two proven Brands. BetRedKings.com was recently launched with Live Betting to coincide with the World Cup. With hugely competitive Odds and just about every conceivable Sports Market on offer sports betting has already proved not just to be a great retention tool for RedKings Poker players but a successful Conversion tool in its own right. The affiliate business is competitive and often difficult but, with the right support from your affiliate managers and with a few carefully selected brands, it can also be extremely lucrative. Whether you are an established gaming affiliate or you are embarking on a new venture, we are confident we can meet all of your requirements. At EGO we will always be there for you!

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Sponsor & Exhibitor Profiles eToro With over a million traders around the world and 2,000 accounts created each day, eToro brings financial trading to life. Its “people friendly” revolutionary Forex & commodities trading platform and world’s largest trading community, help beginners join the exciting world of Forex, and experienced traders to get more from their trading experience.

Stand C24 eToro Stephanie House, 82 Griva Digeni, 3101 Limassol, Cyprus. www.etoro.com /

www.etoropartners.com Phone: +357-2-5030251

EuroPartners With over 40,000 affiliates, Euro Partners is the world’s leading e-gaming affiliate program and the largest vendor for Playtech licensees worldwide. By choosing to work with Euro Partners’, you benefit from the unparalleled experience and service of our account management team, a full suite of localized marketing materials and competitive commission rates. In addition to standard affiliate partnerships, we facilitate migration for gaming companies seeking an online presence.

Stand D1 Euro Partners www.europartners.com Toll Free Phones: 1 866 725 8558 UK: 0800 066 4322 France: 0800 917 293

Spain: 900 957 056 Italy: 800 788 401 Germany: 0800 181 3800

Map Sponsor

About Our Verticals Casino: All of our casino platforms are powered by Playtech software and receive the very latest games, features and technologies, with a current offering of 100+ games in over a dozen languages. Leading brands include: Casino Tropez, Europa Casino and Titan Casino. Poker: Euro Partners’ online poker rooms, Titan Poker and the recently acquired Mansion Poker are the largest rooms in the iPoker network. With nearly 30,000 online players at peak hours, both rooms guarantee $16,000,000 in monthly prizes. Sports: Titan Bet is the latest addition to the Titan gaming mega-brand, offering state of the art software, competitive odds and an impressive variety of international sports and leagues to choose from. Our highly publicized Million Mania campaign allowed us to put Titan Bet on the map in just under six months. Bingo: Our full-service bingo rooms (Bingo Day and Titan Bingo) feature friendly 24/7 chat masters, 75 and 90 ball varieties, competitive bonuses and side-games for maximizing the experience (and value!) of each player. Mobile: Featuring blackjack, roulette, video poker and a range of slot games, Casino Tropez Mobile supports more handsets than any other mobile casino operator. Games: Venturing into the explosive games market, Euro Partners recently introduced our first scratch card brand, Jackpot Scratch. The trend-setting JPS aims to attract a more mainstream audience than our traditional gambling products.

Stand D8

Everest Affiliates Everest Affiliates focuses almost exclusively on European players with products translated to 15 languages and a staff of 25 dedicated Affiliate Managers with extensive local expertise. This unique approach has made us one of the leading poker rooms worldwide, and we are looking forward to continue on this exciting path of growth with you.

Everest Affiliates 2348 Lucerne Road, Suite #227 Montreal, Quebec, Canada H3R 2J8

www.everestaffiliates.com +1-888-852-2383

Extrabet.com

Online players are getting smarter. As they get smarter they want to find more exciting ways to bet.

extrabet.com Friars House 157-168 Blackfriars Road London SE1 8EZ UK

www.extrabet.com Extrabet.com is unique in being the only bookmaker allowing players to bet on UK 0500 913 911 spreads, traditional fixed-odds, 0-100 binary bets and an online casino all under Intl +44 207 896 0001 one account. We were pioneers in in-running betting and continue to offer one of the largest and best portfolios of in-running markets in the industry, up to 300 on Sportsbook a live football match, with a USP allowing clients to close their position at any point during an event to take a profit of cut a loss. Software & Pen and Pad Sponsor Players also have the luxury of knowing that Extrabet is a part of the FTSE 250 listed IG group and regulated by the Financial

Services Authority and the Gambling Commission. That makes us the most tightly regulated betting company on the net! All that’s not enough though. We’re constantly working to improve our standards and create a better product for our players. Extrabet are one of the true innovators in gaming and aren’t ones to rest on our laurels. Our boffins are constantly working on new projects that could well change the face of gaming. Again! To find out more, make your way to www.extrabet.com where we have a fully interactive betting guide. Alternatively, we have a very helpful team of affiliate managers and customer service agents, all of whom are experts on spread betting and how it all works. So if you’re a webmaster, like the sound of player values 4 to 5 times that of traditional fixed odds players, plus super competitive commissions, sign up to http://affiliates.extrabet.com/login.asp today! Spread betting carries a high level of risk and may result in losses that exceed your initial stake. Please ensure you fully understand the risks involved. Extrabet.com supports responsible gambling.

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Sponsor & Exhibitor Profiles Stand B6

Expekt Expekt.com is a leading international online gaming company operating since 1999. With accurate and reliable payments, multiple payment methods, our marketing toolbox, account managers based centrally and in local markets we offer excellent earning potential on four market leading products.

Expekt.com Ltd. The Strand 114, Gzira, Malta.

www.expekt.com +356 2132 0877

We look forward to seeing you at our stand to discuss your needs, in the meantime please visit expektaffiliates.com for further information.

Stand E12

Fairway Casino Fairway Casino is a premium live dealer casino providing live roulette, baccarat and blackjack to players from around the world. Using ViG live dealer technology, combined with a complete range of RNG games, Fairway Casino provides affiliates with excellent conversion and retention rates, and top compensation.

Fairway Casino http://www. fairwaycasino.com +1.604.947.2553

Stand C32

Gambling Affiliation Our company is a leading independent affiliate network specialized in gambling, working with the most important brands of the gaming industry. We recruit on a monthly basis thousands of deposit players for our clients thanks to our affiliate network of more than 40.000 affiliates.

Gambling Affiliation / Net Business LTD 1st Floor Level, 120, The Strand, Gzira, Malta GZR 1027

www.gambling-affiliation.com 00 356 21 311 213

WagerUnion WagerUnion, a leading player in the gaming industry for the past 8 years has launched a new fully managed white label by called- GoScratch.com Through our well established affiliate profgram- WagerUnion.com, is now completing its first step in the iGaming market as an exclusive operator with rates that outbids the market.

WagerUnion 39 Hamasger St. Tel Aviv 67214 IL

www.wagerunion.com 972-3-624-7117

Lunch Sponsor

Mojo Affiliates Mojo Affiliates is the new affiliate program for GR88.com & Bulldog777.com. Both brands offer casino, poker, sportsbook and live dealer products. The Mojo team has many years of experience operating and marketing online gaming brands. Director of Gaming & Affiliates, Kris Robinson also has extensive experience as a high volume affiliate, and knows what is required to ensure the traffic you send converts into profit.

Mojo Affiliates www.mojoaffiliates.com +61 413 841 302

Mojo has already built a strong reputation in the affiliate community and is a regular contributor to forums and a sponsor of affiliate events. We are proud to be the major sponsor of this year’s Budapest Affiliate Series of Poker. We’re also sending an affiliate to the London 2011 conference and IGB affiliate awards. Every player that affiliates send to Mojo brands before December 31 2010 will give you an entry into the draw.

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Sponsor & Exhibitor Profiles Visit us at stand d1

The Affiliate’s Guide to the Gaming Galaxy

Fighting for trust, honesty and integrity in the online gaming industry! PERSPECTIVES WEEKLY VIDEOS

Partner with us and join the fight NOW! APCW.org 42

+1 617.332.2850 x129

sales@apcw.org


Sponsor & Exhibitor Profiles GPWA

Stand C34

Established nearly a decade ago, the GPWA has grown to become the premier association and forum site for active online gaming affiliates around the world. Today the GPWA’s international membership represents thousands of portals and millions of monthly visitors. The GPWA provides true value to the affiliate marketing community by delivering top quality content and an exceptional networking venue for affiliates and affiliate program managers.

Gambling Portal Webmasters Association (GPWA) 95 Wells Avenue Newton, Massachusetts 02459 USA

www.GPWA.org +1 617.332.2850 x129

Media Partner

Guru Revenue Guru Revenue is a newly launched Live Gaming Affiliate program promoting Guru Play Live Dealer Casino, powered by Smart Gaming Group. Live Dealer Casinos create new online community allowing players to chat to each other while they enjoy the game and Guru Play is aiming to create the largest online Live Dealer Community. Affiliates joins to Guru Revenue before the end of September will receive 60% revenue share during the month.

Stand B20 Guru Revenue Guru Gaming Limited Office Suite No 2, Susan Crt Block A, Triq L-Abate Rigord Ta’ Xbiex , Malta

www.guruplay.com www.gururevenue.com Tel.: +35627333391

iGB Affiliate iGB Affiliate is the biggest provider of information, insight and analysis for the iGaming affiliate market through events that attract 70+ exhibitors and 2,200+ delegates, and a magazine which is read by over 12,000 active affiliates making it by far the biggest publication in the market. We work on a very simple philosophy that affiliates always come first and that doing the norm doesn’t ever work.

Stand D12 iGB Affiliate 33-41 Dallington Street, London, EC1V 0BB www.iGamingBusiness.com +44 207 954 37412

Income Access Income Access is a leading provider of integrated marketing software and solutions tailored to the unique needs of its partners. Partners can choose 4 types of services: (1) white label affiliate marketing software, (2) affiliate management services, (3) an affiliate network of over 18,000 gaming affiliates, and (4) an SEM agency specifically for the igaming industry. Partnering with over 90 operators and over 200 brands since its inception, Income Access works with some of the most trusted names in online gaming.

Stand D24 Income Access 2020 University Suite 2330 Montreal, Quebec H3A 2A5

www.incomeaccess.com +1 514 849 8595

Intercash Europe Royal Trust House 60 Athol Street Douglas, Isle of Man, IM1 1JD

www.intercash.com www.cardportal.com +44 203 051 6274

Intercash Intercash is a leading provider of prepaid card and electronic payment services. Intercash has partnered with TransSend to offer 2 distinct Prepaid MasterCards® for affiliates and players of online gaming sites. Networks can finally provide a payment solution that is cost-efficient, effective and tailored to Affiliates!

Intertops SPORTSBOOK.CASINO.POKER.

Stand D46 Intertops.com PO Box W427, Woods centre, St. John´s, Antigua

Intertops Affiliate Program – Reliable, Fast & Strong Reliable – Intertops has been in the gaming business for over 26 years – trusted since 1983 and online since 1996. Fast – “The first online betting site is the first to pay its affiliates” according to CAP Magazine. Trust the first. Sign up now! affiliate@intertops.com www.intertops.com/affiliate

www.intertops.com/affiliate +1 268 480 3100

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Sponsor & Exhibitor Profiles Jackpot Capital

Stand E4

300+ games, huge progressive jackpots and weekly bonus offers for players – that’s Jackpot Capital Online Casino. Our Affiliate Program offers everything you need for successful business: great offers to promote, a large variety of marketing material, accurate stats, up to 35% life-time commission with no negative carry over and much more!

Jackpotcapital.com 74A Ayiou Eleftheriou Street 1055 Nicosia Cyprus www.jackpotcapital.com/affiliates +1 678 349 0095

Ladbrokes The name Ladbrokes is synonymous with betting and gaming: the hallmark of a premier brand. The company, the origins of which date back to 1886, employs 16,000 people in six countries and is one of the world’s leading betting and gaming companies.

Ladbrokes Sportsbook LP P O Box 150, Suite 851, 5th Floor, Europort, Gibraltar.

www.ladbrokesaffiliates.com +44 (0) 20 8868 8899

Ladbrokes is a market leader in retail bookmaking in the UK, Ireland, Belgium and Spain where it operates a combined total of more than 2,700 betting shops. The Company also operates betting facilities at nine FA Premiership grounds and numerous racecourses, including Ascot.

Water Sponsor

In addition to its extensive retail presence Ladbrokes is a world leader in remote betting and offers thousands of betting markets on a daily basis over the telephone and Internet. The telephone betting operation, utilising call centres in the UK and Malaysia, services over 100,000 customers, while Ladbrokes.com, the Company’s online betting and gaming facility, has attracted more than 725,000 active clients. Betting is available in 18 languages and 18 currencies. The site incorporates the highest levels of security, which underwrite an integrated array of sports betting and gaming services available 24 hours a day, 365 days of the year.

Mansion Affiliates A leading Casino Affiliate program, Mansion Affiliates represents the biggest name in the online gaming industry, Casino.com, as well as MansionCasino. Our partners generate some of the industry’s highest conversion rates and revenues. Mansion’s experienced team caters to affiliates’ needs and offers detailed reports for easy analysis at any time.

Stand C30 Mansion Affiliates PO Box 1234 11300 Gibraltar www.mansionaffiliates.com

Mybet.com myBet.com is a brand of PEI Ltd. The company was established in January 2003 in Malta and has since been growing rapidly. With its three products Sports-Betting, Poker and Casino myBet.com established itself as a leading and trusted brand in the online gaming industry.

Stand F12 Personal Exchange International Ltd 60 Tower Road, Sliema SLM 1606, Malta

NeoGames Partners NeoGames Partners is the largest soft-gaming affiliate program promoting Scratch2Cash, Hopa.com and Karamba.com. We commit to bringing players the fairest, securest and most entertaining scratch cards, slots and instant games on the internet.

affiliates@mansion.com +972-73-7164444

www.mybet.com +49 30 229083-149

Stand B24 NeoGames Partners Marina Level, Portomaso St. Julian Malta

www.neogamespartners.com +356 22 484 900

Our affiliate program offers outstanding conversion and retention rates through our localized marketing and daily promotions. Our dedicated Affiliate Managers provide personalized account management, great customer service and up-to-date marketing material that is available in multiple languages. For more information contact affiliates@neogamespartners.com or go to www.neogamespartners.com

Nordic Gaming NordicBet Partners, TrioBet Partners and Tobet Partners are a trio of dynamic, new affiliate programs belonging to the Norwegian-owned Nordic Gaming Group Ltd. NGG has been expanding rapidly in Europe since its founding in 2002, and offers a competitive gaming and betting service that attracts customers from all over the world.

Stand F16 Nordic Gaming Group Vault 14 Level 2 Valletta Waterfront FRN 1913 Malta

www.nordicbetpartners.com www.triobetpartners.com www.tobetpartners.com +372 5149803

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Sponsor & Exhibitor Profiles

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A PROFESSIONAL COMMUNITY MEMBERSHIP IS FREE and made possible by the support of our sponsor aямГliate programs. 46

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Sponsor & Exhibitor Profiles PartyGaming PartyGaming is the world’s leading listed online gaming company, offering a variety of games through an integrated Party-branded platform and through a number of other well-known brands.

Stand B38 PartyGaming 18 King William Street, London, EC4N 7BP www.partygaming.com

The PartyGaming group operates two of the world’s main online gaming sites, PartyPoker.com and PartyCasino.com, and also offers sports betting through PartyBets.com and GameBookers.com. PartyGaming is also now home to recently acquired Cashcade Limited, the UK market leader in online bingo and the company behind some of the world’s biggest brands including the award winning Foxy Bingo. There are two affiliate programmes to choose from: • PartyPartners.com, which supports affiliates for PartyGaming’s own platform; • AffClub.com, which supports affiliates for brands operating on other platforms. PartyPartners.com is PartyGaming’s own affiliate support programme, focused on the Party brand for poker, casino, sports betting, bingo and backgammon. As part of PartyGaming, PartyPartners.com has always kept the same ethical and commercial values as its parent. Its activities have grown rapidly in the last few years and it boasts the most advanced marketing, technology and affiliate support service group of the industry. AffClub.com is a collaboration of the leading casino brands in the gaming industry. AffClub handles several well-established, tier one internet casino brands, two successful online poker rooms and a thriving internet bingo site. Affclub aims to provide the most professional account management, affiliate support and innovative creative materials available online. Both affiliate programmes are rich in resources and knowledge, offering a full range of tools to attract gaming prospects. Our technology is state-of-the-art, and full statistical data and analysis is available. Payments are made correctly and on-time. The Affiliate programmes enable you to generate income from your online and offline marketing efforts. Designed by experts, our programmes are guaranteed to increase your profits. The programmes offer unrivalled customer conversion and retention rates in the fastest growing industry in e-commerce today. As leaders in the industry, these affiliate programmes enjoy a wide reputation for honesty, reliability and innovation.

Playshare Partners PlayShare Partners is a well-established and reputable affiliate program that offers affiliates 4 world-class online gaming products, Quatro Casino, Grand Mondial, CasinoShare and PokerShare, as well as generous and flexible commission structures.

Stand E30 PlayShare Partners PO Box 13677 Mowbray 7705 South Africa

www.playsharepartners.com +27 (0) 21 442 9897

PlayShare Partners should be a part of all affiliates’ marketing mix. Visit their booth now and start earning!

Poker Affiliate Listings Poker Affiliate Listings is the largest community of poker affiliates in the world. The community features comprehensive industry discussions, a full marketplace, and a weekly poker affiliate radio show. www.pokeraffiliatelistings.com

Poker Allure Poker Allure delivers distinctive jewellery to the felt, sure to impress even the most discerning of players. Our collection caters for both men and women with all pieces encapsulating the most exceptional of diamonds set in the finest quality gold.

Poker Allure Pty Ltd 40A Corner of Scarborough st and Nerang st Southport QLD 4215 Australia

Poker3 Poker3 is the world’s first and only Poker Game that features cinematic true 3D. Poker3 is a flash based (no download) Texas Hold’em Poker game that features lightning fast gameplay and wraps it up in the most visually immersive presentation that you have to see to believe.

www.pokerallure.com +61420703050

Stand D2 Poker3.com Suite 9, Ansuya Estate Revolution Avenue, Victoria, Seychelles

www.poker3.com +44 20 8123 5771

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Sponsor & Exhibitor Profiles Stand E34

PokerPod PokerPod patented design is a whole new way for players to enjoy online poker. PokerPod is a new acquisition and retention tool for the online poker market. PokerPod combines software and hardware to increase revenues and recruit online players.

Poker Pod (Tilbury Investments ltd) 48, Themistoclis Dervis Avenue Centennial Building, office 701

1066 Nicosia, Cyprus. www.pokerpodonline.com +972-3-751-1656

Easy to use Just plug and play.

Stand E8

Prime Gaming Prime Gaming operates three of the leading gaming brands online: PrimeCasino, PrimeScratchCards and PrimePoker. Founded in 2003, we are one of the most successful groups in the industry. Our brands are powered by the top software providers and offer the largest selection of games, featuring superb graphics, sound and usability.

Prime Gaming Evagora Papachristoforou 6, Limassol, Cyprus-3030

Stand D36

Referback Referback.com, the Casino Affiliate Program of choice, was established in 1999. We offer you the opportunity to earn a lucrative 40% commission for the first 3 months. Be spoilt for choice with a selection of world-class online casino, poker, bingo and mobile casino products. Join the winning team today.

Referback Waterview Park 1 Waterview Close Century City Boulevard, Century City, 7446 South Africa

http://www.referback.com +27 (0)21 528 9153

Stand E38

Roxy Affiliates Roxy Affiliate Program manages: Roxy Palace Casino and Casino Splendido. Both casino’s are powered by Microgaming software and authorized by the Lotteries and Gaming Authority of Malta. Launched in early 2002 Roxy has built a solid reputation for TRUST and offers a dedicated affiliate service in over 9 localised languages.

www.primegaming.com 00357 25 82 88 82

Roxy Affiliates C/o Hyperlink Media 1 Mapp Street Belize City Belize

T : +44 (0) 207 3075600 W : www.roxyaffiliates.com E : support@roxyaffiliates.com

Visit us at Stand E38!

Stand D50

Slotastic Slotastic! is a brand new online casino that satisfies all the needs of your players: Huge jackpots, bonus promotions up to $1000 a month, a loyalty program and first class customer service. Led by an experienced team, the Slotastic! casino and its affiliate program offers all you need for a successful business!

Slotastic! Online Casino / Slotastic.com 74 A Ayiou Eleftheriou Street 1055 Nicosia, Cyprus

Stand D18

Stan James StanJames.com keep betting simple, putting our customers first. We strive to be innovative, for example pioneering in-running betting. We’ve been in the betting and gaming business for over 30 years, but we still want to grow. We remain a family business and we don’t take ourselves too seriously.

http://affiliates.slotastic.com +1 800 5717009

Stan James plc 1 The Square Marina Bay Gibraltar

www.stanjamesaffiliates.com +44 (0) 2072578450

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Sponsor & Exhibitor Profiles Stand E24

StarPartner StarPartner is a leader in the Casino Affiliate Programs industry and was StarPartner formed when Vegas Partner and the Golden [star] Network joined forces to http://www.starpartner.eu provide webmasters and industry representatives with one collective casino +27112539609 affiliate program. Star Partner casino affiliate program is equipped with the best of both groups, and is set to offer webmasters a level of innovative thinking, that is all for rewarding partnerships.

Stand E40

StarGames StarGames brings you the latest Gaming Technology for Premium Slots, Casino, Poker, Bingo, and Skill games - all played for real money! Our main focus - besides Roulette, Black Jack, Poker and Baccarat - is slot machines, which are increasingly popular. Operator of Stargames.com is Europe Entertainment Ltd based in Malta.

Europe Entertainment Ltd. Vincenti Buildings, Suite No. 509 14/19 Strait Street Valletta VLT1432 Malta

Stand F4

Stickyeyes Working with the biggest names in i-gaming for over 9 years our International offering includes: Paid Search – delivering over 90,000 actives per annum SEO – dominating the most competitive SERP’s Content – producing over 1000 unique articles per week Social Media – engagement & retention strategies Design & Build – specialist micro-sites delivered quickly and effectively

Stickyeyes 6th Floor, West One, 114 Wellington Street, Leeds, West Yorkshire LS1 1BA

StrangeLogic Limited 11-17 Fowler Road Hainault Business Park Essex IG6 3UJ United Kingdom +44(0)208 172 0125

Our affiliate program offers 40% revenue share plus competitive CPA deals across all our products.

info@pzyche.com www.pzyche.com

Stand D28

Totesport.com Totesport.com is a world leader in the internet gambling business. We are a major brand that delivers great returns for our affiliate partners.

www.stickyeyes.com 0113 3912929

Stand D20

Pzyche Pzyche® delivers real-time Visitor Propensity Intelligence (VPI). By understanding visitors to your website Pzyche automatically personalises the visitor experience, ensuring higher conversions and allowing you to enjoy increased revenues from your affiliate business. Check out this issue of iGaming Affiliate Magazine and see for yourself how we can deliver increases of 50%+ in affiliate income.

http://www.stargames.com +43 (0)1 / 494 50 56 - 0

Totesport.com , Westgate House, Tote Park, Chapel Lane, Wigan, WN3 4HS.

www.totesportaffiliates.com 01942 617733

We specialize in fixed odds, In-play and pool betting along with casino, bingo and games. Visit us at stand D28 and enter our free draw to win an Apple iPad 3G

Stand D42

True Poker TruePoker is an online poker vendor catering to the US market and Latin American market offering good customer service and a friendly environment for the customer to play all kinds of poker games from ring games to tournaments and satellites.

Truepoker Edificio Mattex, La Sabana, San Jose, Costa Rica www.truepoker.com + (506) 2210-7872

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Sponsor & Exhibitor Profiles Unibet • Unibet is one of the largest iGaming operators in Europe • est. 1997 and Stock Listed • European Sports Betting Operator of the Year 2006, 2008 & 2009 • Products include: • sports betting, casino, poker, bingo and soft games. • 24/7 Support in 27 languages • 4.2 million customers

Stand F22 Unibet (London) Ltd 4th Floor, Wimbledon Bridge House 1 Hartfield Road, London, England, SW19 3RU

Villento Affiliates

www.unibet.com Tel: +44 20 8545 8021

Stand D26

Villento affiliates represent the Villento Las Vegas & Rich Reels online casino brands. Villento Las Vegas and Rich Reels both operate on the Microgaming operating system. Our approach is to keep things simple by offering a very attractive revenue earnings model, and to provide you with the creative tools you need to drive your traffic to the casino sites. Our commissions ranges from 28% to 35% with no losses carried forward.

Villento Affiliates www.villentoaffiliates.com

Partner with Villento Brands and you’re on track to great earning potential.

Virtue Affiliates The UK Bingo market is currently worth £550m, making it the largest in the world. You can now take your own share of the market with Virtue affiliates - the affiliate network dedicated to bingo. With multiple programs offering strong conversion rates and competitive commission packages, you can be sure of a mutually beneficial partnership with us.

Stand E36 Virtue Affiliates, 62-70 Shorts Gardens, Covent Garden, London, WC2H 9AH

http://www.virtueaffiliates.com Tel: 020 7420 6420

All Virtue Affiliates bingo programs are designed to give affiliates the best possible earnings potential. We have a wide range of promotional materials and all affiliates will be able to benefit from a knowledgeable, friendly affiliate management team who are eager to help and a dedicated finance team who will ensure that payments reach you on time every month.

Winner Affiliates The Winner Affiliate Program is a leading international promoter of online games representing the Winner.com brand. We provide our affiliates with dedicated account managers, extensive online marketing experience and live detailed statistics for optimizing performance. Sign up at Winner to earn some of the highest commissions in the gaming industry with generous Revenue Share and CPA commission plans.

Stand A2 Winner Affiliates P.O. Box W855 Old Parham Road St. John’s Antigua W.I

Youwin.com youwin.com affiliates is a forward thinking program built by some of the most successful industry leaders and experts. With a combination of cutting edge software technology for sportsbook, casino games and poker - youwin.com affiliates reaches results above the industry’s average. Being recognized for our dedication, flexibility, professionalism and our strong drive to deliver an innovative approach to affiliate marketing as well as using proven methods.

www.winneraffiliates.com +44-800-047-0700

Stand F8 youwin.com 271 Tower Road, Level 1 Sliema SLM 1600 Malta

www.youwin.com +356 23261600

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