iGB Affiliate Directory 2010

Page 1

£75.00 iGB Affiliate Directory 2010 – The Definitive Guide for the Global Affiliate Market

iGB Affiliate Directory 2010

Sponsored by





xxx

Welcome

Welcome... We are very proud to be offering you the industry’s most comprehensive list of affiliate resources in this new directory. This guide is the result of several affiliates and affiliate programs asking for a concise reference for the affiliate sector. We are very pleased to be able to continue to provide the affiliate market with the tools it requires to grow and become more efficient and, in combination with iGaming Business Affiliate Magazine and our affiliate conferences and meet ups, we will continue to service and help grow this very important sector of iGaming. Michael Caselli, Managing Editor Managing editor: ......... Michael Caselli Editor: ................................. James McKeown Designer: .........................Lorraine Gourlay Production manager:.........Craig Young Production assistant: ......... Laura Head Publisher: ..........................................Alex Pratt Sales manager: ................. Ian Larcombe Sales Executive ................ Tony Ross Published by: iGaming Business Ltd 3rd Floor 33-41 Dallington Street London EC1V 0BB UK T: +44 (0) 20 7954 3515 F: +44 (0) 20 7954 3511 E: info@igamingbusiness.com www.igamingbusiness.com Printed in the UK by: Pensord Press Ltd www.pensord.co.uk Fulfillment & distribution: Accelero Direct www.accelerodirect.com © iGaming 2009. All rights reserved. No part of this publication may be reproduced or transmitted in any form or by any means, or stored in any retrieval system of any nature without prior written permission, except for permitted fair dealing under the Copyright Designs and Patents Act 1988. Application for permission for use of copyright material including permission to reproduce extracts in other published works shall be made to the publishers. Full acknowledgement of author, publisher and source must be given. iGaming Business Affiliate Magazine is published by iGaming Business Limited of 33-41Dallington Street, London EC1V 0BB, UK. The views expressed by contributors and correspondents are their own. Editorial opinions expressed in this magazine are not necessarily those of the Publisher. The Publisher does not accept responsibility for advertising content.

Published by

Sponsored by

5


iGB Affiliate Marketplace directory

Contents Welcome

5

A Look at the iGaming Industry – past and present

8

Events Calendar

14

The 10 Affiliate Programs to Watch

25

Top 100 Operators

32

Top Operators by Geo Region

34

Governing Bodies & Associations

38

Jurisdiction Profiles

42

Advertising & PR

50

Alternative Gaming Affiliate Programs

54

Bingo Affiliate Programs

56

Casino Affiliate Programs

60

Content & Translation Services

76

6

Sponsored by

Published by


iGB Affiliate Marketplace directory

Email Marketing

78

Events

82

Forex Affiliate Programs

86

Hosting & Managed Services

88

Payment Solutions

90

Poker Affiliate Programs

94

Search Marketing – Organic/Natural

102

Search Marketing – Paid (PPC)

106

Skill Gaming Affiliate Programs

110

Sports Betting Affiliate Design

114

Web Design Services

126

Index

128

Published by

Sponsored by

7


Annual Preview Industry Overview

A Look at the iGaming Industry: Past and Present The iGaming industry can be classified as many

Where did Affiliate Marketing Come From?

things, yet boring and stagnant are two terms one

Many say affiliate marketing started in July 1996 when

would not associate with it. A changing landscape,

Amazon.com launched the first affiliate program on

developing markets, diverse entertainment

the Internet. According to Forrester research, however,

provisions, global attractions and emerging

affiliate marketing was the invention of the adult

legalities have all contributed to shaping, and

industry in 1994, which launched a cost-per-click model

re-shaping, this industry. In response, iGaming

to get traffic to their sites.

operators, affiliates and other industry stakeholders have had to become, if nothing else, adaptable.

Affiliate marketing has grown astronomically over

Here is a brief overview of the iGaming industry

the years, and has proven to be a successful business

from the affiliate perspective.

model with an estimated US$6.5 billion being paid out in commissions to affiliates worldwide, according to research published by MarketingSherpa. The most active sectors for affiliate marketing include the adult, gambling, retail and education industries, while travel, mobile phones and finance sectors have been tipped to experience the greatest growth according to a report published in 2007 by e-Consultancy.

Popular Gaming Affiliate Programs through the Ages Casino and sportsbetting were among the first online gaming affiliate programs launched in the late 90s to early 2000. It was not until the early part of 20032004 when poker affiliate programs started to gain popularity among affiliates, followed shortly by bingo. Mobile and skill games also gained ground with affiliates in the latter part of the decade and are tipped to see among the highest growth at the turn of the new decade.

The History of Affiliate Marketing Software Historically, affiliate marketing software was simple. Reports provided basic traffic and sales data,

8

Sponsored by

Published by


Industry Overview

commission structures limited to basic calculations and marketing tools being primarily limited to text links and gif banners. Recognizing a great need for more sophisticated software is what prompted the launch of Income Access into the iGaming industry in 2002. Affiliates and merchants alike needed marketing software to track their campaigns, and a vehicle that would help to establish transparency, in an industry that was once wrought with ambiguity. Our corporate mission became clear: understand the needs of iGaming merchants, of iGaming affiliates, and create state-ofthe-art software that encompassed those needs, and ultimately made affiliate marketing faster and easier.

The History of Marketing Tactics Affiliates started to promote iGaming affiliate programs in the late 1990s/early 2000. At this stage of its evolution, many affiliates in the online gaming industry drove traffic to websites by placing banners or text links on their sites – termed banner or link farms. As the Internet evolved, this type of practice was starting to become unfavoured by search engines that started un-indexing sites from search results. In addition, users themselves started to look for more involved content. As a result, affiliates responded by marketing operators via content and email. Spam and pop-under were also used to help attract visitors to gaming sites, with email filters and pop-up blockers being less stringent in the early 2000s. It wasn’t until mid-2000 that ash or interactive banners, as well as product feeds gained popularity with affiliate programs. PPC affiliates were also prevalent as they were early adopters to launch ads on search engines, such as Goto.com, which became Overture.com after being acquired by Yahoo! in 2003. When Google launched its PPC service, Google AdWords, in 2000, it was credited as being responsible for the widespread use of PPC by affiliates as an advertising channel. An increasing number of affiliate programs themselves also engaged

Published by

Sponsored by

9


B G i O E T N I E Z IB A R G C A S SUB LIATE M I F F A FOR

E E FR

AUG/SEPT 2009

Published every two months iGB Affiliate Magazine is the biggest affiliate magazine in iGaming covering topics such as: Industry News SEO Tips & Tricks Insight from key industry figures Affiliate Interviews Advanced marketing techniques Specialist supplements Subscribe now for free of charge at:

www.iGBAffiliate.com iGB aff subs advert.indd 1

Party Gaming Settles in US

BRAND LICENSING IN THE IGAMING INDUSTRY WEB BROWSER PLUG-INS SUE SCHNEIDER LIVE DEALER GAMING

INFORMATION, INSIGHT AND ANALYSIS FOR THE BUSINESS OF INTERACTIVE GAMING

21/7/09 15:18:49


Industry Overview

in PPC advertising, either directly or via a search

Furthermore, integration with third party ad servers

marketing agency, only to realise that this space was

such as Connextra, Ad Factory and Double Click were

already well-occupied by their affiliates.

introduced, as were PPC campaign tracking and analysis, and affiliate CRM functionality.

Search affiliates were greatly affected in 2004 when Google banned all gaming related search ads.

Today, the industry works with a wide variety of

Consequently, there was greater emphasis placed on

affiliates around the globe who promote iGaming

creating quality content to generate traffic to sites and

programs in a multitude of ways. These include:

gain visibility on the search engines. Further changes to PPC advertising came in late 2008, when Google once again allowed the use of gaming related PPC

• Search marketing affiliates that drive traffic via pay per click (PPC) campaigns on search engines.

advertising to key jurisdictions where online gaming had been legalized, such as in the UK. This presented

• Content websites that focus on general or niche

new opportunities for both affiliates and programs,

markets and use content such as product reviews,

and many predict it will only be a matter of time before

comparisons and directories to attract viewers to

more jurisdictions are permitted to run gaming-related

their site.

AdWords campaigns. • Loyalty websites that provide a reward system such as The biggest impact to the online gaming affiliate

cash back and points to their users.

world, however, was the introduction of the UIGEA legislation in the US, which restricted the processing of gaming-related transactions. This legislation saw many

• Rebate websites that focus on promotions and/or bonuses.

established affiliate programs and software providers cease trading in the US market. It also saw a fair share of them close their doors permanently.

• Email affiliates that have opt-in mail lists and generally advertise by sending out newsletters or promotional mailers.

However, with UIGEA also came the birth of new opportunities and the creation of international markets. Affiliate programs upgraded their sites

• Blog affiliates who give players a place to express themselves and interact with each other.

and introduced different languages and currencies to tailor their marketing to foreign markets. In

Compensation Models, Past and Present

addition, the emergence of international markets saw

In the early days of affiliate programs, affiliates

many traditional land-based operators, particularly

were compensated via cost per click (CPC), cost per

sportsbooks in the UK, place greater emphasis on their

acquisition (CPA) and revenue share models. Today,

online channels and affiliate programs.

it is estimated that approximately 80% of affiliate programs use a revenue share or pay for performance

Similarly, suppliers such as affiliate software providers

compensation model, while an estimated 19% use

also had to adjust to the rapid changes in the industry

CPA, and the remaining percent continue to use a CPC

in order to accommodate the emergence of new

model. The evolution in the compensation models

global markets. In response, Income Access created

is a result of mature markets and high fraud rates

multilingual affiliate software with multiple currency

particularly with CPC, albeit when being used in display

functionality and geo-targeting tracking capability

advertising and paid search.

to assist programs with their localised marketing.

Published by

Sponsored by

11


Industry Overview

affiliates for the life-time value of the customers

The Online Affiliate Community: Then and Now

they referred. Until recently, this was a common

Online forums and industry trade shows were used as

phenomenon as programs viewed affiliates as playing

a means for affiliates and affiliate managers to interact

a major role in their online acquisition channels.

and meet. What started as a small casual gathering of

However, a new trend of programs implementing

affiliates in Vancouver in 2002 soon developed into

payout limits to their terms has sparked heavy debates

organised trade shows in 2004, where affiliates could

with affiliates feeling threatened for the long-term

meet and learn about the industry. iGaming trade

value of their partnerships.

shows have been growing in attendance and content

In addition, early affiliate programs typically rewarded

over the years; today they are a fixed calendar item for Referral programs or tiered programs also became

most industry participants with three to four major

popular with affiliate programs, and were used as a

shows being hosted each year.

tool to acquire new affiliates. Tiered programs were often found to have between two to five levels, where

Similarly, online communities have played a significant

affiliates would supplement their income and earn

part in shaping the relationship dynamic for affiliates

revenues generated by their referred affiliates.

and program representatives. These communities provided a platform in which the industry could openly

Today, affiliate programs are able to offer more

communicate and discuss relevant topics.

sophisticated compensation models to help improve their ROI values based on a variety of actions including:

Competition and Threats

deposits, wagering, a number of referrals, net value per

As mentioned previously, casino and poker affiliate

customer, or a combination of different actions.

programs were pioneers in the industry and saw major campaigns reach mainstream audiences in unconventional ways. Earning the title of one of the advertising trendsetters, Golden Palace was infamous for buying Britney Spears’ pregnancy test, Pope Benedict XVI’s previously-owned VW Golf and having its website address painted on the hides of 100 grazing cows. These tactics were renowned for inspiring programs and affiliates to think outside the box. Competition was healthy among affiliate programs with a variety offering users diverse platforms with different games and niche programs such as live casino. Many of the top performing programs had healthy investment supporting the activities of their affiliates, including promotional dollars and dedicated affiliate management. Today, these programs continue to reap the rewards of their early investments and are in a position to balance relationships with good revenue opportunities to their affiliates.

12

Sponsored by

Published by


Industry Overview

The iGaming industry has had its share of ups and

had a positive impact on the online gaming affiliate

downs and a number of threats have already, and will

industry by providing improved communications

continue to, shape the industry. These include:

between programs and affiliates, as well as affiliates and users. Similarly, video advertising and social

• False advertising, forced clicks (to get tracking cookies

networking sites have changed communication

set on users’ computers), adware, email spam and

behaviour in affiliate programs, allowing for instant

other methods to drive traffic to their sponsors.

interaction that mimics the evolving behaviour of

Although many affiliate programs have terms and

online users.

conditions that contain rules against spam, this marketing method has historically proven to attract

In addition to the introduction of new technologies

abuse from affiliates.

and online behavioural transformations, affiliates themselves have also evolved over the years. Previously

• Spamdexing, the manipulation of relevant content

renowned to work on affiliate sites only as a hobby or

indexed by a search engine. As search engines

past time, a recent study conducted by Income Access

have become more prominent, affiliate marketers

showed that over 56% of surveyed iGaming affiliates

have shifted from sending email spam to creating

were full time affiliates that marketed affiliate programs

automatically-generated web pages that often

for a living, and over 36% of respondents indicated that

contain feeds provided by merchants. Each page

they employed at least one staff member.

can be targeted to a different niche market through the use of specific keywords, with the result being a

To conclude, as one journeys through the creation and

skewed form of search engine optimisation.

development of affiliate marketing in the iGaming industry, it is evident how the positive influences and

• Brand bidding with affiliates bidding on advertiser

challenges have impacted and shaped the industry

names, brands and trademarks. Several advertisers

into what it is today – a vibrant, globally recognised

began to adjust their affiliate program terms

entertainment conglomerate. Stakeholders will change

to prohibit their affiliates from bidding on their

and the market will continue to evolve as we have

trademark names or keywords. Some affiliate

already seen, however, if we have learnt anything from

programs, however, did and still do embrace this

history, it’s that flexibility is a must, and to survive in

behaviour and encourage their affiliates to bid on any

this industry, and indeed to thrive, one must always

term, including their trademark.

remain innovative and optimistic.

• Market saturation and lack of diversity among programs.

Author Bio: • Retroactive actions taken to changes in program terms and conditions.

Evolution of Online Gaming Affiliates With affiliates often the first to take advantage of emerging trends and technologies, the introduction of Web 2.0 found its way to affiliate marketing. Websites and services based on Web 2.0 concepts – blogging

Nicky Senyard is the CEO of Income Access, overseeing their independent iGaming affiliate network, marketleading affiliate software, and expert affiliate management services.

and interactive online communities, for example – have

Published by

Sponsored by

13


Events Calendar xxx

June 08 2010 January

TITLE

START

END

VENUE

COUNTRY

SPORT

Ladbrokes.com World Darts Championships

18.12.09

03.01.10

Alexandra Palace, London

UK

PDC Darts

World Winter Masters Games

25.01.10

31.01.10

Various

Slovenia

Various

Lakeside World Professional Darts Championships

02.01.10

10.01.10

Frimley Green

UK

BDO Darts

The F.A Cup sponsored by E.ON 3rd Round

03.01.10

04.01.10

Various

England & Wales

Football

The Masters Snooker

10.01.10

17.01.10

Wembley Arena

UK

Snooker

The F.A Cup sponsored by E.ON 4th Round

23.01.10

24.01.10

Various

England & Wales

Football

6th Annual Mobile Gambling Summit

25.01.10

26.01.10

London

UK

Trade Show

4th Annual Legal Gaming in Europe Summit 25.01.10

26.01.10

London

UK

Trade Show

Earl’s Court, London

UK

Trade Show

28.01.10

Earl’s Court, London

UK

Trade Show

28.01.10

Earl’s Court, London

UK

Trade Show

Gilgamesh, London

UK

Trade Show/Networking

Old Billingsgate, London

UK

Trade Show

Melbourne Park, Melbourne

Australia

Tennis

Combating Cyber Crime in Betting and Gaming

tbc

International Gaming Expo (ICE & ICEi)

26.01.10

Amusement Trade Exhibition International (ATEI)

26.01.10

Fire & Ice 2010

27.01.10

London Affiliate Conference (LAC)

28.01,10

31.01.10

Australian Open Tennis

18.01.10

31.01.10

14

Sponsored by

Published by


Events Calendar

June February January 08 2010 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

RBS 6 Nations Championship

06.02.10

20.03.10

Various

Various

Rugby Union

Ireland vs Italy, RBS 6 Nations Championship

06.02.10

Croke Park, Dublin

Ireland

Rugby Union

England vs Wales, RBS 6 Nations Championship

06.02.10

Twickenham, London

England

Rugby Union

Scotland vs France, RBS 6 Nations Championship 07.02.10

Murrayfield, Edinburgh

Scotland

Rugby Union

Wales vs Scotland, RBS 6 Nations Championship

13.02.10

Millenium Stadium, Cardiff

Wales

Rugby Union

France vs Ireland, RBS 6 Nations Championship

13.02.10

Stade de France, Paris

France

Rugby Union

Italy vs England, RBS 6 Nations Championship

14.02.10

Stadio Flaminio, Rome

Italy

Rugby Union

Wales vs France, RBS 6 Nations Championship

26.02.10

Millenium Stadium, Cardiff

Wales

Rugby Union

Italy vs Scotland, RBS 6 Nations Championship

27.02.10

Stadio Flaminio, Rome

Italy

Rugby Union

England vs Ireland, RBS 6 Nations Championship 27.02.10 The F.A Cup sponsored by E.ON 5th round

13.02.10

Carling Cup Final

28.02.10

Published by

14.02.10

Twickenham, London

England

Rugby Union

Various

England & Wales

Football

Wembley Stadium, London

England

Football

Sponsored by

15


Events Calendar

June March January 082010 2010

TITLE

START

VENUE

COUNTRY

SPORT

Croke Park, Dublin

Ireland

Rugby Union

Scotland vs England, RBS 6 Nations Championship 13.03.10

Murrayfield, Edinburgh

Scotland

Rugby Union

France vs Italy, RBS 6 Nations Championship

14.03.10

Stade de France, Paris

France

Rugby Union

Wales vs Italy, RBS 6 Nations Championship

20.03.10

Millenium Stadium, Cardiff

Wales

Rugby Union

Irealnd vs Scotland, RBS 6 Nations Championship

20.03.10

Croke Park, Dublin

Ireland

Rugby Union

Ireland vs Wales, RBS 6 Nations Championship

END

13.03.10

France vs England, RBS 6 Nations Championship

20.03.10

Stade de France, Paris

France

Rugby Union

The F.A Cup sponsored by E.ON quarter finals

06.03.10

07.03.10

Various

England & Wales

Football

Cheltenham National Hunt Festival

16.03.10

19.03.10

Cheltenham Racecourse

England

Horse Racing

16

Sponsored by

Published by


Events Calendar

June April January 08 2010 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

River Thames, London

England

Rowing

Oxford vs Cambridge Boat Race sponsored by Xchanging

03.04.10

BetFred.com World Snooker Championship

17.04.10

Crucible Theatre, Sheffield

England

Snooker

Virgin London Marathon

25.04.10

London

England

Athletics

The F.A Cup sponsored by E.ON semi finals

tbc

Wembley Stadium, London

England

Football

Published by

03.05.10

Sponsored by

17


Events Calendar

June May January 2010 08 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

Stade de France, Paris

France

Rugby Union

ERC Heineken Cup Final

22.05.10

ICC Champions Trophy

01.05.10

03.05.10

Various

West Indies

Cricket

Euroleague Basketball Final Four

07.05.10

09.05.10

Paris

France

Basketball

2010 IIHF World Championship

07.05.10

23.05.10

Various

Germany

Ice Hockey

UCI Road Giro d’Italia

08.05.10

30.05.19

Various

Italy

Cycling

Affilicon Israel

09.05.10

12.05.10

IAAF Diamond League

14.05.10

E.ON FA Cup Final

15.05.10

A4U Expo

18.05.10

UEFA Champions League Final IAAF Diamond League

Tel Aviv

Israel

Conference

Doha

Qatar

Athletics

Wembley, London

UK

Football

Hilton Munich Park Hotel

Germany

Expo

22.05.10

Santiago Bernabau

Spain

Football

23.05.10

Shanghai

China

Athletics

19.05.10

European Outdoor Championship

24.05.10

30.05.10

Rovereto

Italy

Archery

Roland Garros French Open Championship

24.05.10

06.06.10

Paris

France

Tennis

Guinness Premiership Final

29.05.10

Twickenham

UK

Rugby Union

18

Sponsored by

Published by


Events Calendar

June January 08 2010 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

FEI Driving World Championships

01.06.10

30.06.10

Pratoni del Vivaro

Italy

Equestrian Sports

IAAF Diamond League

04.06.10

Oslo

Norway

Athletics

Moto GP

06.06.10

Silverstone

UK

Motorcycling

G2E Asia

08.06.10

IAAF Diamond League

10.06.10

10.06.10

The Venetian Macao

China

Conference

Rome

Italy

Athletics

iGaming Super Show

10.06.10

13.06.10

Prague

Czech Republic

Conference and Expo

2010 FIFA World Cup

11.06.10

11.07.10

Various Cities

South Africa

Football

US Open

17.06.10

20.06.10

California

USA

Golf

2010 FIG Aerobic Gymnastics World Championships

18.06.10

20.06.10

Rodez

France

Gymnastics

IAAF Diamond League

19.06.10

New York, NY

USA

Athletics

All England Lawn Tennis Championships

21.06.10

04.07.10

London

UK

Tennis

Published by

Sponsored by

19


Events Calendar

June July January 2010 08 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

Tour de France

03.07.10

25.07.10

Various

France

Cycling

IAAF Diamond League

08.07.10

Lausanne

Switzerland

Athletics

Rowing World Cup III

09.07.10

Lucerne

Switzerland

Rowing

IAAF Diamond League

11.07.10

Gateshead

United Kingdom

Athletics

All Star Game

13.07.10

Anaheim

USA

Baseball

Roberval

Canada

Aquatics

Paris

France

Athletics

6th FINA Open Water Swimming World Championships 15.07.10 IAAF Diamond League

11.07.10

23.07.10

16.07.10

XXI Central American and Caribbean Games

17.07.10

01.08.10

Mayaguez

Puerto Rico

Multi Sports

2010 FIG Aerobic Gymnastics World Cup - Stage 3

23.07.10

24.07.10

Las Vegas

USA

Gymnastics

7th Club Crew World Championships

28.07.10

31.07.10

Macau

China

Dragon Boat

UCI BMX World Championships

29.07.10

01.08.10

UCI, Pietermaritzburg South Africa

20

Sponsored by

Published by

Cycling


Events Calendar

June August January 082010 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

Youth Olympic Games

06.08.10

26.08.10

Singapore

Singapore

Multi-sports

IAAF Diamond League

06.08.10

Stockholm

Sweden

Athletics

US PGA Championship

13.08.10

16.08.10

Minnesota

USA

Golf

IAAF Diamond League

13.08.10

14.08.10

London

United Kingdom

Athletics

IAAF Diamond League

19.08.10

Zurich

Switzerland

Athletics

English Premiership season commences

21.08.10

various

UK

Football

FIBA World Championship for Men

28.08.10

12.09.10

Ankara, Izmir, Keyseri & Istanbul

Turkey

Basketball

US Open

30.08.10

12.09.10

New York

USA

Tennis

Published by

Sponsored by

21


Events Calendar

June September January 08 2010 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

Continental Cup

04.09.10

05.09.10

Split

Croatia

Athletics

19th Mediterranean Championships

04.09.10

05.09.10

Montenegro

Karate

AIBA Women World Championships

10.09.10

18.09.10

Barbados

Boxing

Davis Cup Semi Final

12.09.10

Archery World Cup Final

18.09.10

TBA 19.09.10

Tennis

Edinburgh

UK

Archery

30th World Championships in Rhythmic Gymnastics 19.09.10

26.09.10

Moscow

Russia

Gymnastics

FIBA World Championship for Women

23.09.10

03.10.10

Ostrava, Brno and Karlovy Vary

Czech Republic

Basketball

2010 Volleyball Men’s World Championship Finals

23.09.10

10.10.10

Italy

Volleyball

2010 FEI World Equestrian Games

25.09.10

10.10.10

Lexington, Kentucky

USA

Equestrianism

Berlin

Germany

Marathon

03.10.10

UCI, Melbourne

Australia

Cycling

Berlin Marathon

26.09.10

2010 UCI Road World Championships

28.09.10

22

Sponsored by

Published by


Events Calendar

June October January 08 2010

TITLE

START

END

VENUE

COUNTRY

SPORT

Ryder Cup

01.10.10

03.10.10

Newport

Wales

Golf

2010 Commonwealth Games

03.10.10

14.10.10

New Delhi

India

Multisports

EuroFloorball Cup 2010 final round

06.10.10

10.10.10

Latvia

Latvia

Floorball

Budapest Affiliate Conference

14.10.10

17.10.10

World Half Marathon Championships

16.10.10

Velux 5 Oceans commences

17.10.10

MLB World Series

22.10.10

Sony Ericsson Championship

25.10.10

2010 World Rowing Championships

29.10.10

07.11.10 14.11.10

EiG Copenhagen

TBC

Published by

Hungary

Conference

China

Athletics

La Rochelle

France

Yacht Racing

USA

Baseball

Doha

Qatar

Tennis

Karapiro

New Zealand

Rowing

29.10.10

2010 Volleyball Women’s World Championship Finals 29.10.10 TBC

SYMA Centre, Budapest Nanning

Japan Bella Centre, Copenhagen Denmark

Sponsored by

Volleyball Conference

23


Ten Affiliate Programs To Watch

The Ten Affiliate Programs To Watch

Intertops.com Affiliate

Intertops has a wide range of interesting products: A Sportsbook with highly competitive odds, the fastest growing Poker network around, fun Games and a state-of-the-art Casino. This selection for the customer, as well as an individualized and efficient retention-program based on a oneaccount-for-all-the-action-approach, ensures a long player-lifetime, as well as a high player-value - and you will earn outstandingly high commission. Backed by the strong Intertops.com brand, it is easy to convert players. Trusted since 1983 and online since 1996, Intertops guarantees that our ‘lifetime’ promise really does mean for life.

AffiliateClub.com

AffiliateClub.com promises to deliver the following: • Competitive Commission Plan – up to 50% rev share with no negative carry-over plus attractive promotions to attract your players. • Reputable & Trusted Brands – CasinoClub.com boasts over 58,000 active players. The focus is on customer service/user experience as it offers personalized support for all its players and specializes in Multi-Player games. • Prompt, Secure Monthly Payments – payments are automated on the 5th of every month and you can choose a variety of payment methods in order to receive your well-earned commissions. • Comprehensive, Detailed Reporting Tools – our reports are extensive allowing you to gain a deeper understanding of your players and your traffic. If you need a custom report, please let us know.

24

Sponsored by

Published by


Ten Affiliate Programs To Watch

Everest Affiliates

Everest Affiliates, home of Everest Poker, Everest Casino, and 6 other international gaming brands, focuses almost exclusively on European, Asian and South American players (15 languages and counting) and has a staff of 25+ dedicated affiliate managers from all corners of the globe that can provide local language and cultural expertise, as well as local business connections in the gaming industry. Everest Affiliates focus on international markets and take great pride in our deep localization marketing expertise.

Published by

Market-ace market-ace.com is the afďŹ liate program for Jackpotjoy and Sun Bingo, two of the premier online gaming brands in the UK. Jackpotjoy and Sun Bingo are powered by the proprietary software of Gamesys.

Sponsored by

25


Ten Affiliate Programs To Watch

Euro Partners

Euro Partners is the world’s leading eGaming affiliate program with over 30,000 affiliates, and the largest marketer for Playtech licensees worldwide. Operating in over 15 languages, Euro Partners also offers “white label” Playtech and iPoker products, and partnership opportunities for landbased gaming companies seeking to establish an online presence.

Betfair

Betfair Poker is the proud sponsor of the World Series of Poker Europe until 2011 and is home to poker pros Annette Obrestad and Sorel Mizzi. Betfair Poker is increasing hugely in popularity, due in large part to aggressive promotions, improvements to its poker software and access to the customer base of the betting exchange. Betfair Poker is the only place to qualify for the WSOPE and is home to some of the biggest cash games on the internet. As well as Betfair Poker, Betfair has an established portfolio of products, including the world’s leading online betting exchange, Betfair Casino and Betfair Games. Affiliates can earn commission from all Betfair products with cross-product revenue share reward plans.

26

Sponsored by

Published by


Ten Affiliate Programs To Watch

iGaming Casino Software

Rummy Royal

Microgaming

RummyRoyal is the leading online

Microgaming is the world’s largest

multiplayer rummy games platform

gaming software provider and is the

providing multi-table games in the

power behind over 120 casinos, some

following variations:

40 poker rooms and the world’s leading

• Gin Rummy

poker and progressive jackpot networks.

• Oklahoma Gin

The company also provides market

• Kalooki

leading bingo software and platforms

• Traditional rummy

for landbased and wireless gaming. The

• And Tile Rummy

company’s front and back-end software supports multiplayer, multilanguage

Rummy is considered to be the third

games - Microgaming offers over 350 of

most popular game in the world. Rummy

them, all uniquely branded.

is a skill game that has many variations around the world including canasta, okey and Mahjong. Rummy is played with Friends.

Published by

Sponsored by

27


Ten Affiliate Programs To Watch

iGaming Poker Software

PokerStars Partners

As an affiliate partner at PokerStars you are promoting the biggest online poker site in the world. With more cash games, tournaments, and World Series of Poker entries than any other site today, there is no better place to promote to potential players. PokerStars accepts players from all over the world, and has a dedicated affiliate team working hard to ensure that you have all the tools necessary to send traffic our way, and then make sure they play! With a generous sliding scale of CPA payments, the sky is the limit for the amount you can earn as a PokerStars affiliate.

28

Sponsored by

iGaming Bingo Software

Playtech

Playtech, the world’s largest publicly traded online gaming software supplier, offers cutting edge, valueadded solutions to the online gaming industry’s top operators.Our philosophy is based on a deep and stable partnership foundation and our success is based first and foremost on a commitment to achieving excellence through cooperative discourse with our clients. We believe that our practice of fostering open channels of communication with licensees is the best means of generating profitability, as it enables us to fine tune our management tools and product lines to suit our customers’ specific requirements.

Published by


The Show the Industry Asked For

2,000+ DELEGATES FROM CEO’S TO AFFILIATES CONFERENCE TRACKS RANGING FROM MARKETING TO BUSINESS STRATEGY INVITE ONLY ROUNDTABLE FOR TIER ONE OPERATORS AND SUPPLIERS WITH HEADS OF REGULATION FROM EUROPE AND AMERICA TWO DISTINCT ZONES FOR IGAMING BUSINESS AND IGB AFFILIATE FREE ENTRY FOR ALL DELEGATES NETWORKING THAT DOESN’T STOP WHEN THE CONFERENCE CLOSES

PRAGUE – 10-12 JUNE 2010 WWW.iGAMINGSUPERSHOW.COM


Top 100 Operators

Top 100 Operators Rank

name/ownername

URL

1

King.com

www.king.com

2

New York State Lottery

www.nylottery.org

3

WorldWinner

www.worldwinner.com

4

Virginia Lottery

www.valottery.com

5

PokerStars

www.pokerstars.com

6

TVG Interactive Horseracing

www.tvg.com

7

Party Poker

www.partypoker.com

8

Bodog

www.bodog.com

9

BetUS

www.betus.com

10

Youbet.com

www.youbet.com

11

TwinSpires

www.twinspires.com

12

Casino-on-Net - 888.com

www.casino-on-net.com

13

OddsMaker.com

www.oddsmaker.com

14

Betfair

www.betfair.com

15

Bingo.com

www.bingo.com

16

Online Vegas

www.onlinevegas.com

17

Full Tilt Poker

www.fulltiltpoker.com

18

GameColony.com

www.gamecolony.com

19

SpadeClub

www.spadeclub.com

20

Sportsbetting.com

www.sportsbetting.com

21

TheLotter.com

www.thelotter.com

22

Sportsbook.com Racebook & Sportsbook

www.sportsbook.com

23

The National Lottery UK

www.national-lottery.co.uk

24

The Greek Sports Book

www.thegreek.com

25

SBOBET Sportsbook & Casino

www.sbobet.com

26

Club Euro Casino

www.clubeurocasino.com

27

Club UK Casino

www.clubukcasino.com

28

Pinnacle Sports

www.pinnaclesports.com

29

bwin Sportsbook

www.bwin.com

30

Bookmaker Sportsbook

www.bookmaker.com

31

Sports Interaction

www.sportsinteraction.com

32

Paddy Power Sportsbook

www.paddypower.com

33

5Dimes Casino and Sportsbook

www.5dimes.com

34

UltimateBet

www.ultimatebet.com

35

Ladbrokes Sportsbook & Racebook

www.ladbrokes.co.uk

35

SportingBet

www.sportingbet.com

37

PKR

www.pkr.com

38

Sports.com

www.sports.com

39

Plenty Jackpots

www.plentyjackpots.com

40

bet365

www.bet365.com

41

Racing Post

www.racingpost.co.uk

42

Absolute Poker

www.absolutepoker.com

43

BetOnline.com

www.betonline.com

44

Bet Jamaica

www.betjamaica.com

45

Pacific Poker

www.pacificpoker.com

46

Casino.com

www.casino.com

47

GoldBet Bookmaker

www.goldbet.com

48

World Sports Exchange

www.wsex.com

49

PurePlay

www.pureplay.com

50

TAB Sportsbet

www.tab.com.au

30

Sponsored by

Published by


Top 100 Operators xxx

Data provided by Casino City Press Rank

name/OwneRname

URL

51

bet-at-home

www.bet-at-home.com

52

Spadester.com

www.spadester.com

53

Carib Sports Off Shore

www.caribsports.com

54

Party Casino

www.partycasino.com

55

Sportsbook.com

www.sportsbook.com

56

123Bingo

www.123bingoonline.com

57

XpressBet

www.xpressbet.com

58

Sky Bingo

www.skybingo.com

59

Sloto’ Cash Casino

www.slotocash.com

60

VIP.com

www.vip.com

61

Sky Bet Sports

www.skybet.com

62

VC Bet Sportsbook & Games

www.victorchandler.com

63

YouWager

www.youwager.com

64

Stan James Sportsbook

www.stanjames.com

65

Bingo Hall

www.bingohall.com

66

ZEturf

www.zeturf.com

67

eBetUSA

www.ebetusa.com

68

Jackpotjoy

www.jackpotjoy.com

69

SuperSlots

www.superslots.com

70

All Slots Casino

www.allslots.co.uk

71

Bet Eagle

www.beteagle.com

72

Golden Casino

www.goldencasino.com

73

English Harbour Casino

www.englishharbour.com

74

Doyles Room

www.doylesroom.com

75

Platinum Play

www.platinumplay.eu

76

Diamond Sportsbook International

www.2betdsi.com

77

Betsafe

www.betsafe.com

78

Titan Poker

www.titanpoker.com

79

Expekt

www.expekt.com

80

Everest Poker

www.everestpoker.com

81

Jackpot City Online Casino

www.jackpotcity.com

82

VIP Slots

www.vipslots.com

83

Casino Tropez

www.casinotropez.com

84

Fun Time Bingo

www.funtimebingo.com

85

Intertops Sportsbook

www.intertops.com

86

VietBet

www.vietbet.com

87

Winabingo

www.winabingo.com

88

Desperate Housewives Bingo

www.desperatehousewivesbingo.com

89

betEd.com

www.beted.com

90

Horse Player Interactive

www.horseplayerinteractive.com

91

Wager Web

www.wagerweb.com

92

IG Index

www.igindex.co.uk

93

Miami Bingo Casino

www.miamibingocasino.com

94

Coral

www.coral.co.uk

95

British Columbia Lottery Corporation

www.bclc.com

96

IASBet Sports and Race Betting

www.iasbet.com

97

BingoWorkz

www.bingoworkz.com

98

Europa Casino

www.europacasino.com

99

Go Casino

www.gocasino.com

100

Intercasino

www.intercasino.com

Published by

Sponsored by

31


Top Operators by Geo Region

Data provided by:

UK Gambling » all sites » monthly rankings for the month of may, 2009 » ranks by ‘visits’ Rank

name

Domain Market share

1

Betfair

www.betfair.com

8.72%

2

The National Lottery

www.national-lottery.co.uk

5.92%

3

William Hill Sportsbook

www.willhill.com

5.53%

4

Ladbrokes.com

www.ladbrokes.com

5.17%

5

King.com

www.midasplayer.com

4.51%

6

Racing Post Online

www.racingpost.co.uk

3.80%

7

Bet365

www.bet365.com

2.95%

8

Paddy Power Bookmaker

www.paddypower.com

2.60%

9

William Hill Online

www.williamhill.com

2.44%

10

OddsChecker

www.oddschecker.com

1.92%

Gambling » All sites » Monthly rankings for the month of July, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

Betfair

www.betfair.com

9.20%

2

PKR Poker

www.pkr.com

5.25%

3

King.com

www.midasplayer.com

5.17%

4

Ladbrokes.com

www.ladbrokes.com

4.94%

5

William Hill Sportsbook

www.willhill.com

4.81%

6

Racing Post Online

www.racingpost.co.uk

.09%

7

The National Lottery

www.national-lottery.co.uk

2.98%

8

Bet365

www.bet365.com

2.68%

9

Paddy Power Bookmaker

www.paddypower.com

2.39%

10

William Hill Online

www.williamhill.com

2.26%

Gambling » All sites » Monthly rankings for the month of October, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

Betfair

www.betfair.com

9.18%

2

William Hill Sportsbook

www.willhill.com

8.33%

3

William Hill Online

www.williamhill.com

4.96%

4

Ladbrokes.com

www.ladbrokes.com

4.81%

5

King.com

www.midasplayer.com

4.32%

6

Bet365

www.bet365.com

3.28%

7

Racing Post Online

www.racingpost.co.uk

3.24%

8

The National Lottery

www.national-lottery.co.uk

2.91%

9

Paddy Power Bookmaker

www.paddypower.com

2.63%

10

PKR Poker

www.pkr.com

2.60%

32

Sponsored by

Published by


Top Operators by Geo Region

Data provided by:

USA

Gambling » All sites » Monthly rankings for the month of may, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

NY Lottery

www.nylottery.org

5.63%

2

FreeSlots

www.freeslots.com

4.61%

3

Pennsylvania Lottery

www.palottery.state.pa.us

3.59%

4

Florida Lottery

www.flalottery.com

3.52%

5

Texas Lottery Commission

www.txlottery.org

3.36%

6

Powerball

www.powerball.com

3.06%

7

Ohio Lottery

www.ohiolottery.com

3.05%

8

Illinois Lottery

www.illinoislottery.com

2.50%

9

Georgia Lottery

www.galottery.com

2.24%

10

Viginia Lottery

www.valottery.com

2.05%

Gambling » All sites » Monthly rankings for the month of July, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

NY Lottery

www.nylottery.org

5.33%

2

Florida Lottery

www.flalottery.com

4.78%

3

FreeSlots

www.freeslots.com

4.43%

4

Pennsylvania Lottery

www.palottery.state.pa.us

3.84%

5

Georgia Lottery

www.galottery.com

3.66%

6

Texas Lottery Commission

www.txlottery.org

3.10%

7

Ohio Lottery

www.ohiolottery.com

3.03%

8

King.com

www.midasplayer.com

2.77%

9

Illinois Lottery

www.illinoislottery.com

2.59%

10

Viginia Lottery

www.valottery.com

2.41%

Gambling » All sites » Monthly rankings for the month of October, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

NY Lottery

www.nylottery.org

4.77%

2

Florida Lottery

www.flalottery.com

4.24%

3

FreeSlots

www.freeslots.com

4.20%

4

Pennsylvania Lottery

www.palottery.state.pa.us

3.46%

5

King.com

www.midasplayer.com

3.12%

6

Texas Lottery Commission

www.txlottery.org

3.06%

7

Ohio Lottery

www.ohiolottery.com

2.79%

8

Georgia Lottery

www.galottery.com

2.68%

9

Powerball

www.powerball.com

2.41%

10

Viginia Lottery

www.valottery.com

2.19%

Published by

Sponsored by

33


Top Operators by Geo Region

Data provided by:

Australia Gambling » all sites » monthly rankings for the month of may, 2009 » ranks by ‘visits’ Rank

name

Domain Market share

1

TAB Racing (VIC)

www.tabracing.com.au

12.34%

2

TABOnline

www.tabonline.com.au

8.62%

3

Sportsbet.com.au

www.sportsbet.com.au

7.21%

4

Golden Casket Lottery Corporation

www.goldencasket.com

5.87%

5

Tabcorp Wagering

www.tab.com.au

4.92%

6

TABOzbet

www.ozbet.com.au

4.23%

7

NSW Lotteries

www.nswlotteries.com.au

3.87%

8

TAB Sportsbet NSW & VIC

www.tab.com.au/sports

3.81%

9

Tattersall’s

www.tattersalls.com.au

3.49%

10

Betfair

www.betfair.com

2.63%

Gambling » All sites » Monthly rankings for the month of July, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

TAB Racing (VIC)

www.tabracing.com.au

11.23%

2

Golden Casket Lottery Corp

www.goldencasket.com

8.19%

3

TABOnline

www.tabonline.com.au

7.46%

4

Sportsbet.com.au

www.sportsbet.com.au

7.12%

5

NSW Lotteries

www.nswlotteries.com.au

5.75%

6

Tattersall’s

www.tattersalls.com.au

5.48%

7

Tabcorp Wagering

www.tab.com.au

4.49%

8

TAB Sportsbet NSW & VIC

www.tab.com.au/sports

3.27%

9

Lotterywest

www.lottery.wa.gov.au

3.00%

10

Ozlotteries.com

www.ozlotteries.com

2.85%

Gambling » All sites » Monthly rankings for the month of October, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

TAB Racing (VIC)

www.tabracing.com.au

13.42%

2

TABOnline

www.tabonline.com.au

7.63%

3

Golden Casket Lottery Corporation

www.goldencasket.com

5.88%

4

Tabcorp Wagering

www.tab.com.au

5.15%

5

Sportsbet.com.au

www.sportsbet.com.au

4.94%

6

NSW Lotteries

www.nswlotteries.com.au

4.43%

7

TAB Sportsbet NSW & VIC

www.tab.com.au/sports

4.02%

8

Tattersall’s

www.tattersalls.com.au

3.73%

9

Betfair

www.betfair.com

3.16%

10

TABOzbet

www.ozbet.com.au

2.92%

34

Sponsored by

Published by


Top Operators by Geo Region

Data provided by:

Hong Kong Gambling » all sites » monthly rankings for the month of may, 2009 » ranks by ‘visits’ Rank

name

Domain Market share

1

Hong Kong Jockey Club - Bets

bet.hkjc.com

43.18%

2

HKJC Football Betting Limited

bet.hkjc.com/football

25.35%

3

The Hong Kong Jockey Club

www.hkjc.com

11.89%

4

News.7m.cn

news.7m.cn

3.50%

5

Macau Slot

www.macauslot.com

1.69%

6

Football.orisun.com

football.orisun.com

1.00%

7

Freelotto

www.freelotto.com

0.79%

8

ET007.com

bf.bet007.com

0.79%

9

New Star

www.nn1111.com

0.74%

10

Star Soccer

www.star728.com

0.55%

Gambling » All sites » Monthly rankings for the month of July, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

Hong Kong Jockey Club - Bets

bet.hkjc.com

37.57%

2

HKJC Football Betting Limited

bet.hkjc.com/football

29.68%

3

The Hong Kong Jockey Club

www.hkjc.com

10.60%

4

News.7m.cn

news.7m.cn

4.78%

5

Macau Slot

www.macauslot.com

2.73%

6

Football.orisun.com

football.orisun.com

1.73%

7

ET007.com

bf.bet007.com

1.08%

8

New Star

www.nn1111.com

0.95%

9

Star Soccer

www.star728.com

0.75%

10

Bet365

www.bet365.com

0.72%

Gambling » All sites » Monthly rankings for the month of October, 2009 » Ranks by ‘Visits’ Rank

name

Domain Market share

1

Hong Kong Jockey Club - Bets

bet.hkjc.com

40.14%

2

HKJC Football Betting Limited

bet.hkjc.com/football

30.63%

3

The Hong Kong Jockey Club

www.hkjc.com

11.31%

4

News.7m.cn

news.7m.cn

4.02%

5

Macau Slot

www.macauslot.com

1.87%

6

Football.orisun.com

football.orisun.com

1.25%

7

ET007.com

bf.bet007.com

1.02%

8

888.com

www.888.com

0.92%

9

New Star

www.nn1111.com

0.69%

10

Bet365

www.bet365.com

0.61%

Published by

Sponsored by

35


Governing Bodies and Associations

Governing Bodies and Associations

eCOGRA, a non-profit organization, is

GamCare strives to develop

The IGC, a not-for-profit organization,

the independent standards authority

strategies that will improve the

was founded in 1996 in the US, and

of the online gaming industry,

understanding of the social impact

relocated to Vancouver, Canada, in

specifically overseeing fair gaming,

of gambling, promote a responsible

March 2000. The organization was

player protection and responsible

approach to gambling and address

established to provide a forum for

operator conduct. The organization’s

the needs of those adversely affected

interested parties to address issues

reach now also extends to affiliate

by a gambling dependency.

and advance common interests in the

programs. eCOGRA protects those

global interactive gaming industry,

who engage in online gaming where

Contact:

to establish fair and responsible trade

it is lawful.

GamCare

guidelines and practices that enhance

2nd Floor

consumer confidence in interactive

Contact:

7-11 St John’s Hill

gaming products and services, and

Tex Rees, Gaming Advocate

London

to serve as the industry’s public

tex@eogra.org

SW11 1TR

policy advocate and information

Disputes

T: 020 7801 7000

clearinghouse.

eCOGRA Limited

F: 020 7801 7033

2nd Floor

National helpline: 0845 6000 133.

Contact:

Berkeley Square House

E: info@gamcare.org.uk

Direct Mail To: Interactive Gaming

Berkeley Square

www.gamcare.org.uk

Council Canada

London

175-2906 West Broadway

W1J 6BD

Vancouver BC V6K 2G8

United Kingdom

Canada

T: +44 20 7887 1480 F: +44 20 7887 1481

Office Address:

E: info@ecogra.org

206-3989 Henning Drive

www.ecogra.org

Burnaby, BC V5C 6N5 T: 1.604.732.3833 F: 1.604.677.5785 www.igcouncil.org

36

Sponsored by

Published by


Governing Bodies and Associations

The Remote Gambling Association

The UK Gambling Commission was

Founded in 1999,

became operational on 1st August,

set up under the Gambling Act 2005.

CasinoAffiliatePrograms.com (CAP)

2005 as a result of the merger

It has taken over the role previously

is the longest-running online gaming

between the Association of Remote

played by the Gaming Board for Great

affiliate resource, featuring an active

Gambling Operators (ARGO) and the

Britain in regulating casinos, bingo,

community forum, chat rooms,

Interactive Gaming, Gambling and

gaming machines and lotteries.

marketing tools, industry news/

Betting Association (IGGBA).

In addition, since 2007 it has had

articles, scam alerts, and many more

responsibility for the regulation of

industry-specific tools and services

The RGA represents the world’s

betting and remote gambling, as well

for affiliate marketers. The company

largest and most well known remote

as helping to protect children and the

offers its signature CAP Certification

gambling companies and provides

vulnerable.

Process as a means to protect players,

the industry with a single voice

affiliates marketers, and the integrity

on all the issues of importance

Contact:

of the online gaming industry as a

to regulators, legislators, and key

Victoria Square House

whole.

decision makers around the world.

Victoria Square Birmingham B2 4BP

For more information, you can visit

Contact:

T: 0121 230 6666

www.casinoaffiliateprograms.com

Remote Gambling Association

F: 0121 233 1096

6th Floor, 52-54 High Holborn,

E: info@gamblingcommission.gov.uk

High Holborn House,

www.gamblingcommission.gov.uk

London WC1V 6RL (+44) (0) 0207 831 2195 www.rga.eu.com

Published by

Sponsored by

37


Governing Bodies and Associations

The EGBA is a not-for-profit

The Association of British

The Gambling Portal Webmasters

association set up by seven of the

Bookmakers (ABB) is the leading

Association (GPWA) is dedicated

leading online gaming operators in

trade association representing

to helping its members succeed

Europe: PartyGaming, bwin Group,

bookmakers in Great Britain. In 2002

in the online gaming industry. It

Unibet, bet-at-home.com, The

the ABB was created following the

was founded in 2001 to provide

Carmen Media Group, Expekt and

merger of the British Betting Office

affiliate members with the means to

Interwetten Gaming Ltd.

Association (BBOA), representing

collaborate with other online gaming

independent bookmakers, and the

affiliates around the world and to

Contact:

Betting Office Licensees Association

strengthen relationships with affiliate

European Gaming and Betting

(BOLA), whose membership included

programs.

Association

the large bookmaking chains.

11 Rond Point Schuman

For more information you can visit the

1040 Brussels

Contact:

Belgium

Association of British Bookmakers

www.eu-ba.org

Ltd

GPWA website at www.gpwa.org

Norris House 4 Norris Street London SW1Y 4RJ T: +44 (0)20 7434 2111 The Independent Betting Arbitration

F: +44 (0)20 7434 0444

AffiliateGuardDog.com provides a

Service was formed in the autumn of

E: mail@abb.uk.com

certification service for casino affiliate

1998 with the Government’s approval

www.abb.uk.com

programs that relies solely on verifiable

and the support of the industry (over

metrics including affiliate-friendly

95% of UK bookmakers have registered

Terms and Conditions, prompt

with the service).

payment of affiliate commissions, responsiveness to affiliate needs, and

Contact:

casinos that are not considered ‘rogue’

Independent Betting Arbitration

by the industry-leading Casinomeister™.

Service www.affiliateguarddog.com

PO Box 62639 London EC3P 3AS T: 020 7347 5883 F: 020 7347 5882 E: adjudication@ibas-uk.co.uk www.ibas-uk.com

38

Sponsored by

Published by



Jurisdiction Profiles

Alderney Type of company Entity available for iGaming Firms

Reporting Requirements to the Gaming Regulators

Limited Companies.

and/or Financial Regulator Periodic financial reports are required.

Corporation Tax Rate 0% Corporation Tax.

Anti-Money Laundering Policy for iGaming Firms All operators must comply with the AML legislation in

Additional Gaming Tax Rate

force.

No additional taxes. Restrictions on Jurisdictions from which you can take Minimum Share Capital for an iGaming Company

Wagers

ÂŁ2.00

There are no restrictions.

Security Requirements/Indemnity for Players Deposits

Contact details of Government Department or

A variety of mechanisms are acceptable commensurate

Regulator

with the Business Plan and commercial performance of the

Robin Le Prevost

operator.

Head of E-Commerce Development Alderney Gambling

Licence Fee

States of Alderney

ÂŁ70,000 per annum in lieu of all taxes (currently under

Po Box 1, Island Hall, Royal Connaught Square, Alderney,

review with a view to reducing the cost for start-up/smaller

British Channel Islands, UK, GY9 3AA

operators).

T: +44 [0] 207 993 8564 M: +44 [0] 7781 109 809 E: info@AlderneyGambling.com

Licence Duration

W: http://www.AlderneyGambling.com

12 months. Do Local Banks Process Online Gaming Transactions?

Top ten Operators

Yes. 1 William Hill Online Sports Betting Bandwidth Type Available

2 PKR

All types of bandwidth are available from a variety of

3 PartyCasino

suppliers.

4 Gala Bingo 5 PartyBets

Software Testing Requirements

6 Sun Bingo

Yes technical standards are published by the AGCC.

7 William Hill Poker 8 PartyPoker 9 PartyBingo 10 William Hill Casino

40

Sponsored by

Published by


Jurisdiction Profiles

Costa Rica Type of company Entity available for iGaming firms

Anti-Money Laundering Policy for iGaming Firms

S.A. (Sociedad Anonima) – equivalent of a Limited

NO SPECIAL OR ADDITIONAL RULES APPLY TO iGaming

company or SRL (Sociedad de Responsabilidad Limitada) –

FIRMS. Standard good business practices apply to all

equivalent of an LLC.

companies.

Corporation Tax Rate

Restrictions on Jurisdictions from which you can take

In Costa Rica business tax legislation is currently based

Wagers

on the principle of territoriality meaning that all business

NO wagers may be taken within Costa Rica from Costa

income which has a foreign source is tax exempt. Only that

Ricans.

proportion of business revenue earned within Costa Rica is subject to an assessment by the tax authorities.

Contact Details of Government Department or Regulator

Additional Gaming Tax Rate

No specific gaming department or gaming regulator exists.

No Additional Taxes for such companies are applicable. Address Minimum Share Capital for an iGaming Company

Costa Rica Commerce, Industry and Economy Ministry

There is no minimum share capital requirement, however

Edificio del IFAM

at least 25% of the issued capital must be paid up on

San Jose, San José

incorporation.

Costa Rica 10216-1000 W: www.meic.go.cr

Security Requirements/indemnity for Player deposits

E: uie@meic.go.cr

None.

F: +506 236 7281 - General Information: +506 235 2700

License Fee None.

Top ten Operators

License Duration Not Applicable.

1 Sportsbook.com 2 Bookmaker

Do Local Banks Process Online Gambling Transactions?

3 Casino Solera

No.

4 MariaBingo 5 Poker Host

Software Testing Requirements

6 BetCRIS Sportsbook

No.

7 Scratch 2 Cash 8 Wager Web

Reporting Requirements to the Gaming Regulators

9 Skybook Sportsbook

and/or Financial Regulator

10 Sportbet

No.

Published by

Sponsored by

41


Jurisdiction Profiles

First Cagayan Type of Company Entity Available for iGaming Firms

Reporting Requirements to the Gaming Regulators

Licensees are classified according to the types of games

and/or Financial Regulator

companies offer: RNG, Sportsbook, video streaming, proxy

Statutory reporting requirements under the Interactive

betting and Peer-to-Peer games. Licensees may offer one

Gaming Act of 2003 such as Monthly Performance

or several types of games.

Reports, Player Accounts, Reports on Major Wins, System Malfunctions and Security Incidents. Yearly submission of

Corporation Tax Rate

audited financial statements.

5% for entities registered in the Special Economic Zone. Anti-Money Laundering Policy for iGaming Firms Additional Gaming Tax Rate

In accordance with the provisions found in the Anti-Money

2% of Net Win computed on a monthly basis.

Laundering Act (AMLA) otherwise known as Republic Act 9160 (as amended in Republic Act 9164).

Minimum Share Capital for an iGaming Company Nominal amounts to register corporations with the

Restrictions on Jurisdictions from which you can take

Securities and Exchange Commission.

Wagers No wagers from the Philippines and the United States.

Licence Fee US$40,000 yearly renewable license.

Contact details of Government Department or Regulator

Licence Duration

Regulator: First Cagayan Leisure and Resorts Corporation.

Yearly, renewable.

26th Floor, Philippine Stock Exchange Centre, Tektite West, Exchange Road, Ortigas Centre, Philippines

Do Local Banks Process Online Gaming Transactions?

W: www.firstcagayan.com

There are local payment gateways for both local and

E: info@firstcagayan.com

foreign banks.

T: + 632-637-4978 or + 632-638-5556. F: + 632-635-0993

Bandwidth Type Available Up to 10GB in the Cagayan Economic Zone. Multifiber links connect through several international carriers. Software Testing Requirements Testing and certification required from accredited, 3rd party software testing companies such as Gaming Associates, Technical Systems Testing, Gaming Laboratories International and Global Gaming Services.

42

Sponsored by

Published by


Jurisdiction Profiles

Gibraltar Located at the southernmost tip of Europe, Gibraltar currently licenses fifteen operators under the Gambling

Top ten Operators

Ordinance 2005. Gibraltar began offering licenses to online gaming sites in 1998. Currently the country licenses

1 888.com Casino-on-Net

sportsbooks, online casinos, and betting exchanges.

2 Pacific Poker

Gibraltar primarily licenses operators with a proven track

3 Empire Poker

record and requires software testing as part of the process.

4 Eurobet

There are no start-up licensing fees, but there is an annual

5 Stan James Gibraltar

fee of ÂŁ2,000. The tax rate of fixed-odds and betting

6 VC Bet

exchange operations is 1% of turnover up to GBP 42,500,000

7 VC Poker

of annual turnover with the gaming tax capped at GPB

8 Mansion Casino

425,000 per year. For Internet casinos, the gaming tax is at

9 Mansion Poker

1% of the gross product with the same maximum cap as

10 Mansion Sports Exchange

fixed-odds betting. Address Office of the Financial and Development Secretary 5th Floor, The Haven 23 John Mackintosh Square Europort Gibraltar W: www.gibraltar.gov.gi E: financialsec@gibtelecom.net F: +350 79901 General Information: +350 51167

Published by

Sponsored by

43


Jurisdiction Profiles

Isle of Man Type of Company Entity available for iGaming Firms

Bandwidth Type Available

Local incorporation with two directors resident on

A wide range of SLA guaranteed Internet Bandwidth, Private

the Island.

Circuit and MPLS connectivity solutions are available and provided over two resilient fibre optic rings.

Corporation Tax Rate Software Testing Requirements

0%

Certificate from an approved testing house is required as Additional Gaming Tax Rate

part of the licence application process.

Duty payable on retained gross profits:

• For gross gaming yield not exceeding £20 million per annum, 1.5%

• For gross gaming yield of more than £20 million per annum, but not exceeding £40 million per annum,

Reporting Requirements to the Gaming Regulators and/or Financial Regulator Access to the business, its systems and audited accounts when requested by the Gambling Control Commissioners.

0.5%

• For gross gaming yield exceeding £40 million per annum, 0.1%

Anti-Money Laundering Policy for iGaming Firms Full AML due diligence. Indemnification procedures, record keeping, internal procedures, education and training, as

The exception is football Pools which carries a 15% duty

well as adherence to the Isle of Man Gambling Control

rate.

Commissioner’s Guidance Notes for the Prevention of Money Laundering.

Minimum Share Capital for an iGaming Company By discussion as part of licence application process.

Restrictions on Jurisdictions from which you can take Wagers

Security Requirements/Indemnity for Players Deposits

It is the responsibility of the Operator to make these

Operator must demonstrate full protection of player funds.

decisions however; the Gambling Control Commissioners

It is intended that legislation will ensure this is achieved

may ask for independent legal advice to be taken and to

purely by a separate holding account at the bank from 4th

be able to see this advice on request if they have a concern

quarter 2009.

about a specific target market.

Licence Fee

Contact details of Government Department or

Application fee £1,000 and then annual fee under Online

Regulator

Gambling Regulation Act of £35,000 per annum.

Garth Kimber – Head of eGaming Development Department of Trade & Industry

Licence Duration

Hamilton House, Peel Road

5 years then renewal is required.

Douglas, Isle of Man, IM1 5EP T: 01624 682307 M: 07624 464473

Do Local Banks Process Online Gaming Transactions

E: egaming@dti.gov.im W: www.gov.im/gambling

Yes.

44

Sponsored by

Published by


Jurisdiction Profiles

Kahnawáke Type of Company Entity Available for iGaming Firms

application. Risk analysis performed on RNG and other key

Applications accepted from corporations or partnerships

components of the applicant’s control system.

that are established in any recognized jurisdiction. Reporting Requirements to the Gaming Regulators and/ Corporation Tax Rate

or Financial Regulator

There is no corporate tax.

Continuous compliance program is designed and implemented during the initial six month licensing period.

Additional Gaming Tax Rate

Requirements may vary according to circumstances.

There is no additional gaming tax. Anti-Money Laundering Policy for iGaming Firms Minimum Share Capital for an iGaming Company

AML requirements are set out in Regulations. Filing of

There is no minimum share capital. Each application is

Currency Transaction Reports required for transactions that

assessed on its merits.

exceed US$10,000. Filing of Suspicious Activity Reports required for variety of specific situations.

Security Requirements/Indemnity for Players Deposits Security requirements may take a variety of forms and are

Restrictions on Jurisdictions from which you can take

adjusted according to circumstances.

Wagers None.

Licence Fee Application fee is US$25,000, plus US$5,000 for each Key

Contact details of Government Department or Regulator:

Person. The cost of the initial risk analysis of control systems

Kahnawáke Gaming Commission, P.O. Box 1799, Mohawk

is in addition, and varies according to circumstances. The

Territory of Kahnawáke, Canada J0L1B0

annual licensing fee is US$10,000.

T: (450) 635-1076 Fax: (450) 635-1139 E: kgc@mck.ca

Licence Duration Initial term is six months, after which a licence may be issued for a maximum of two years. Licences must be renewed every two years and an unlimited number of renewals is permitted. Do Local Banks Process Online Gaming Transactions No. Bandwidth Type Available N/A Software Testing Requirements

Top ten Operators 1 Casino Classic 2 Lucky Emperor Casino 3 Enter Casino 4 Euro Grand 5 Amber Coast Casino 6 Europa Casino 7 Casino Tropez 8 Bodog Casino 9 Everest Poker 10 Golden Palace

Control System Submission must be provided with

Published by

Sponsored by

45


Jurisdiction Profiles

Malta Type of company Entity Available for iGaming Firms

Do Local Banks Process Online Gaming Transactions?

iGaming Firms in Malta are licensed under the Remote

Yes.

Gaming Regulation (LN176/2004). Licensees are classified according to the manner they assume game risk.

Bandwidth Type Available Multi-fibre links connected to various international carriers

Corporation Tax Rate

at Gigabit capacities such as Cable and Wireless, Telecom

35% tax on companies with certain rebate claims.

Italia and Interoute.

Additional Gaming Tax Rate

Software Testing Requirements

Class 1: €4,658 per month for the first six months since the

RNG test certificate and adequate systems review

‘go live’ date, and €6,988 per month thereafter.

processing. A certifier is appointed by the LGA to audit the

Class 2: 0.5% on gross amount of stakes accepted.

process before granting a license.

Class 3: 5% on real income. Class 4: Exempted from tax for the first six months, €2,329

Reporting Requirements to the Gaming Regulators

per month for the next six months and then

and/or Financial Regulator

pay €4,658 per month for the full duration of the license.

Bi-annual Monthly Accounts, Incident Reports, Monthly

Class 1 on 4: €1,165 per month since the ‘go live’ date.

player balances, client fund liabilities and decommissioning of equipment.

The maximum gaming tax payable annually by one licensee shall not exceed €466,000.

Anti-Money Laundering Policy for iGaming Firms The Financial Intelligence Analysis Unit is in its final stages

Minimum Share Capital for an iGaming Company

of issuing the 3rd EU Anti Money Laundering Regulations

Classes 1 & 2: €100,000. Classes 3 & 4: €40,000

to include all remote gaming amongst subject persons.

The Minimum Share Capital must be issued and fully paid Restrictions on Jurisdictions from which you can take

up.

Wagers Security Requirements/Indemnity for Players Deposits

None.

The LGA must be notified that player deposits must be held separately in a client’s Account. The LGA monitors

Contact details of Government Department or

the Accounts monthly and reviews bank statements to

Regulator

ensure that the deposits are covered. Lotteries and Gaming Authority Licence Fee

La Concorde, Abate Rigord Street,

€6,988 annually.

Ta’ Xbiex XBX 1121, Malta W: www.lga.org.mt

Licence Duration

E: info@lga.org.mt

Five years, this is renewable thereafter.

T: +356 21 316 590 F: + 356 21 316 599

46

Sponsored by

Published by


Jurisdiction Profiles

Netherlands Antilles Type of company Entity available for iGaming Firms

Bandwidth Type Available

The Naamloze Vennootschap, abbreviated as NV is the

• Multi-gigabit

traditional Limited Liability Company with its capital

• 5 international fibre links

divided into shares and may be compared with the Spanish

• Self-healing ring

SA and the US Corporation.

• Fully redundant

Corporation Tax Rate

Software Testing Requirements

2% of Net Profits; no import duties, no sales (turnover) tax.

• Certification of RNG

Expatriate employees working from E-Zone are entitled to

• Games need approval of Minister of Justice

a special income tax regime. E-zone Permit required. Apply

• Control system must be in Curacao at approved location

through E-zone area manager at www.curacao-egaming. com.

Reporting Requirements to the Gaming Regulators and/or Financial Regulator

Additional Gaming Tax Rate

Requirements may vary according to circumstances.

None.

Copies of communications between company and client, including but not limited to gaming rules, result of game

Minimum Share Capital for an iGaming Company

and pay-out to be available to Regulator or supervising

No minimum capital is required.

authority for 5 years.

Security Requirements/Indemnity for Players Deposits

Anti-Money Laundering Policy for iGaming Firms

If an iGaming company operates under existing license

National Anti-Money Regulations applicable. International

(sub licence) there is no deposit required. Otherwise a

AML standards apply.

NAƒ.60,000 – guarantee deposit. Restrictions on Jurisdictions from which you can take Licence Fee

Wagers

The license holder shall owe the Central Government a

Netherlands Antilles.

license fee of USD $5,600 – per month unless approved gaming company secures license via Master Licensing

Contact details of Government Department or

Authority under negotiated terms. Access to Master

Regulator

Licensing Authority at www.curacao-egaming.com.

Department of Justice of the Netherlands Antilles Wilhelminaplein z/n, Curacao, Netherlands Antilles

Licence Duration

Attention: Mr. Herbert Coffie

5 years.

Herbert.coffie@gov.an

Do Local Banks Process Online Gaming Transactions

General Information Portal www.curacao-egaming.com

No.

Published by

Sponsored by

47


Jurisdiction Profiles

Tasmania Tasmanian Gaming Licence

Licence Fee

The Gaming Control Act provides for the issue of a

Both an application fee and an annual licence fee apply.

Tasmanian Gaming Licence (TGL).

The exact cost of the annual fee is dependent on the type of endorsement.

A TGL can have more than one endorsement that will allow for the conduct of the following:

Licence Duration A TGL is issued for up to 5 years.

• fixed odds wagering (horses and greyhounds, where wagers are taken over the Internet or telephone);

Do Local Banks Process Online Gaming Transactions

• sportsbetting (sports bet wagering over the Internet

No issues have been experienced by licensed providers in

or telephone);

this jurisdiction.

• major lotteries;

• prescribed endorsement; and

Bandwidth Type Available

• betting exchange.

Fibre optic cable. The price is dependent on size requirements.

Type of company Entity available for iGaming Firms Entities can be in the form of an individual, company or

Software Testing Requirements

partnership.

Yes, all system components are required to be tested by the operator’s choice of accredited tester.

Corporation Tax Rate 30%. The Australian Government (not Tasmania)

Reporting Requirements to the Gaming Regulators

administers this tax.

and/or Financial Regulator Yes, both.

Additional Gaming Tax Rate Yes, the exact amount depends on the type of

Anti-Money Laundering Policy for iGaming Firms

endorsement attached to a TGL.

A licensed operator must comply with Australian government anti-money laundering and counter terrorism

Minimum Share Capital for an iGaming Company

legislation requirements.

The requirements depend on the type of endorsement attached to a TGL. Financial investigations are undertaken

Restrictions on Jurisdictions from which you can take

into the suitability and viability of the company prior to the

Wagers

issue of a TGL.

The Gaming Control Act does not impose restrictions; however, a licensed operator is expected to operate

Security Requirements/Indemnity for Players Deposits

lawfully.

Strict requirements apply; the nature of these requirements is dependent on the type of endorsement that is issued.

Contact details of Government Department or Regulator Tasmanian Gaming Commission (Regulator) gaming@ treasury.tas.gov.au, www.gaming.tas.gov.au.

48

Sponsored by

Published by


Jurisdiction Profiles

United Kingdom Corporation Tax Rate

operating licence issued by the Gambling Commission –

Refer to Treasury Webiste

remote and non-remote.

Additional Gaming Tax Rate

The Commission has produced guidance to remote and

Refer to Treasury Website

non-remote casinos concerning their responsibilities under the Money Laundering Regulations.

Security Requirements/indemnity for Player deposits You can see the requirements for this under Licence

The Guidance states, among other things, that all casino

Condition 4 Protection of customer funds (page 10) of the

operators must establish and maintain appropriate polices

Gambling Commission’s Licence Conditions and Codes of

and procedures relating to:

Practice (LCCP).

• customer due diligence measures and ongoing

Holders of remote operating licences are required to

• reporting

comply with the Remote Gambling and Software Technical

• record-keeping

Standards.

• internal control

monitoring

• risk assessment and management Licence fee and duration

• the monitoring and management of compliance with,

Refer to Treasury Website

and the internal communication of, such policies and procedures (staff training).

Do Local Banks Process Online Gambling Transactions Yes

Restrictions on Jurisdictions from which you can take Wagers

Software Testing Requirements

Section 44 of the Gambling Act 2005 contains a power for

As at 31 March 2008, the Commission has approved 11

the Secretary of State for Culture, Media & Sport to specify

test houses that are able to assess compliance with our

a country or place as a prohibited territory. Once specified,

technical standards.

it will be a criminal offence for British-licensed operators to provide facilities for remote gambling in that prohibited

Reporting Requirements to the Gaming Regulators

territory.

and/or Financial Regulator The Commission requires a range of information from

Contact Details of Government Department or

operators in order to monitor compliance with gambling

Regulator

legislation, regulations and licence conditions and codes of

Gambling Commission, 4th Floor

practice, and to inform our understanding of the industry.

Victoria House, Victoria Square Birmingham, B2 4BP

Anti-Money Laundering (AML) Policy for iGaming Firms

T: 0121 230 6666 F: +44 121-2331096

The UK Money Laundering Regulations (2007) came into

W: www.gamblingcommission.gov.uk

effect in December 2007 and affect any holder of a casino

E: info@gamblingcommission.gov.uk

Published by

Sponsored by

49


Advertising & PR

Advertising & PR

50

Sponsored by

Published by


Advertising & PR

netgameservices.com

Netgame Services was formed to provide merchants with customized services. These not only include bespoke customer service solutions but also affiliate management, affiliate tracking software, web and graphic design, programming, translation services as well as marketing and PR management. It is our aim to provide the merchant with a top quality marketing or PR strategy based on their needs. With access to a large number of offline and online gaming press with whom Netgame have long-standing relationships we are in an enviable position to get clients the coverage they need. www.netgameservices.com Contact: info@netgameservices.com

Jack Media

Jack Media is a full service media agency that specializes in the online gambling sector, working with many big name clients to ensure that their media campaigns are run effectively. We provide a whole range of services in the UK, Europe and further afield including Media planning and buying (online, print, TV, cinema, outdoor, exchange, mobile), Paid Search Marketing (PPC), Affiliate marketing, Creative production. Contact: E: info@jackmedialondon.com T: 0208 946 9100 Ask for Emmie or Ed

GameOn Marketing

GameOn Marketing is a full service Marketing, Public Relations and Event Management company that offers a fresh and dynamic approach to every marketing campaign. We pride ourselves on developing close working relationships with all our clients to agree each concept and overall vision to ensure that every objective is successfully met – within budget. We can either partner your existing marketing team or you can fully outsource your marketing department to us. PR is also an important essence of any marketing campaign. To ensure the best media coverage, we work hard to research your key on and offline media, working closely with you to create interesting press releases and editorial that have “real” news value and that are accompanied by imaginative imagery where appropriate. Events are also an ideal opportunity to get in front of your core market. Contact: Sarah Jones T: (00) 44 78990 87923 E: Sarah@GameOn-Marketing.com www.GameOn-Marketing.com

Published by

Sponsored by

game_on_G.indd 1

Don’t want to be just another client? Then don’t work with just another agency. What we do Frontroom specialises in developing cut-through campaigns for entertainmentfocused clients. Whether you require strategic planning, branding, advertising, or design, Frontroom has the experience, expertise and talent to ensure that your brand’s potential is realised. How we do it Unlike other agencies, we begin with strategic planning to uncover the most effective ways to achieve your objectives. Then our creative teams get to work, delivering fully integrated, international campaigns that hit hard and hit the mark. The result From Foxy Bingo to Cheeky Bingo and Pro Evolution Soccer to Football Manager, we have helped turn our clients into some of the biggest and best brands in the entertainment industry. Your brand could be next in our long line of success. To find out how, contact us today.

Tel: +44 (0) 20 7384 5400 Email: info@frontroom.com Web: www.frontroom.com

51

M


Advertising & PR

Global Digital Markets

At Global Digital Markets (GDM), we specialise in trading on the international online media exchanges. We offer an efficient means of harnessing the online global reach and volume of these exchanges on behalf of our agency and direct advertiser clients. GDM combines the benefits of purchasing low-cost media (pricing is dictated by demand not salespeople), and powerful gambling behavioural targeting to give your online campaigns the best chance of achieving your targets. Contact: E: info@globaldigitalmarkets.com T: +44 (0) 208 947 2775 ask for Ed or John

Advertising & Marketing Be Creative The Coach House 74 Preston Drove Brighton, Brighton and Hove, England BN1 6LB United Kingdom T: +44 1273-852440 E: sales@becreative.co.uk www.becreative.co.uk

Agence Snoopy SNOOPY AGENCY LTD Gaming Advertising Agency 49 Woodstock Road London NW11 8QD John Samson T: +44 (0)777 215 8926 E: john@agencesnoopy.com www.agencesnoopy.com

52

Sponsored by

PR & Events Agency

Lyceum Media is a full service media relations firm working exclusively in iGaming and brings its clients the benefit of an unparalleled understanding of the sector, its key players and its going on. Lyceum Media’s end to end PR and Events solutions is suitable for any company looking to exploit their unique assets and maximize their potential in the iGaming sector. Contact: Jodie Thind Lyceum Media 1st Floor 124 Victoria Street London, SW1E 5LA T: +44 (0) 207 976 6469 E: Jodie@lyceummedia.com www.lyceummedia.com

Published by


Luck has nothing to do with it. Experts in strategic planning, branding, advertising and design for ambitious brands. -YVU[YVVT PZ VUL VM [OL <2»Z WYLTPLY NHTPUN THYRL[PUN HNLUJPLZ >L YLWYLZLU[ [OL M\SS NHTPUN ZWLJ[Y\T HUK ^L»]L [\YULK V\Y JSPLU[Z PU[V ZVTL VM [OL IPNNLZ[ HUK ILZ[ IYHUKZ PU [OL PUK\Z[Y` >OL[OLY `V\ ULLK OLSW I\PSKPUN H IYHUK MYVT [OL NYV\UK \W VY ZPTWS` ULLK [V NL[ `V\Y L_PZ[PUN IYHUK UV[PJLK -YVU[YVVT OHZ [OL L_WLYPLUJL L_WLY[PZL HUK [HSLU[ [V LUZ\YL [OH[ `V\Y WV[LU[PHS PZ YLHSPZLK :V KVU»[ SLH]L `V\Y JVTWHU`»Z M\[\YL [V JOHUJL [HSR [V -YVU[YVVT

Tel: Email: PUMV'MYVU[YVVT JVT Web: ^^^ MYVU[YVVT JVT

)5B0DUNHWSODFHB$GB$: LQGG


Alternative Gaming Affiliate Programs

Alternative Gaming Affiliate Programs

54

Sponsored by

Published by


Alternative Gaming Affiliate Programs

EGO - Skill Gaming

EGO- Egamingonline offers affiliates a great opportunity to earn money promoting its established and well known Skill Games brand, BGRoom.com EGO gives affiliates access to • Industry leading Affiliate Software • Comprehensive and real-time online reporting tools, • Innovative marketing tools to maximize conversions • Personal and highly experienced country affiliate managers • Friendly and knowledgeable customer support which is available 24/7 • Market leading commissions • Prompt and secure monthly payments • Private events for affiliates BGroom uses proprietary software developed by SkillOnNet which is renowned for its stability, playability and its industry-defying conversion rates. Other brands promoted by EGO are established poker room RedKings and our latest additions EU Casino and CasinoRedKings which both run off our propriety software developed by SkillONnet. Whether you are an established gaming affiliate or you are embarking on a new venture we are confident we can meet all of your requirements. Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

Published by

Income Access

With the high volume of transactions that take place in Forex trading, affiliates and Forex operators have a need to keep track of trades and commissions. With the Income Access software solution, affiliates can now track their returns, and operators can track outgoing payments. Our software solution can handle the wide array of commission structures offered by Forex companies that we have partnered with, including Forex Web Traders and 3G Forex. For Software and Management enquiries contact: E: bizdev@incomeaccess.com T:+15148498595 www.incomeaccess.com For Affiliate Program enquiries contact: E: affiliates@incomeaccess.com www.incomeaccess.com

Paddy Power Games

With over 120 games including leading brands like The X Factor, Spiderman and Deal or No Deal, Paddy Power Games is your one stop gaming shop. Whether you are a seasoned slots player or a Roulette and Blackjack novice, Paddy Power Games has something for you! With a huge range of promotions, the new rewards programme ‘Bonus Bar’ and regular loyalty bonuses, why play anywhere else? Contact: Jess Roche jroche@paddypower.com or affiliates@paddypartners.com

Sponsored by

BetOnMarkets

Partner with BetOnMarkets, the leading financial betting service with over 150,000 customers from 100+ countries. BetOnMarkets provides a unique betting service that makes financial markets simpler and more exciting. Bets start from $1 so everyone with an interest in the markets can now bet. Our affiliate commissions are up to 30% of profit, so signup today at Affiliates.BetOnMarkets.com and be one of the first to market financial betting. Contact: Karen Yap Affiliate Program Manager E: affiliates@betonmarkets.com

NeoGames Partners

Neogames Partners is the largest scratch card affiliate program promoting the two biggest scratch card sites in the world, Scratch2Cash and Hopa.com. We commit to bring players the fairest, securest and most entertaining scratch card games on the internet. Our affiliate program offers outstanding conversion and retention rates through our localized marketing and daily promotions. Our dedicated Affiliate Managers provide personalized account management, great customer service and upto-date marketing material that is available in multiple languages. For more information contact affiliates@neogames.com or go to www.neogamespartners.com

55


Bingo Affiliate Programs

Bingo Affiliate Programs

56

Sponsored by

Published by


Bingo Affiliate Programs

Bingo Affiliates at bet365

Bingo at bet365 provides an excellent player experience with a friendly chat room environment. There are a great selection of exciting rooms, a wide variety of games, exclusive promotions and thriving chat facilities available. The bingo bonuses offered at bet365 bingo are among the most attractive bonuses in the industry giving another great reason why players choose bet365 bingo over other bingo rooms. The unbeatable promotions available include regular giveaways totalling over a million pounds alongside more established bet365 bingo incentives such as BOGOF bingo, daily Free Bingo, Penny Bingo and much more.

Market-ace

Market-ace is the award-winning affiliate programme for marketleading soft gaming sites, providing unsurpassed brand equity. Jackpotjoy players win over £2 million every day, giving excellent player value. Sun Bingo enjoys the backing of the UK’s favourite national newspaper and combines superb conversion rates with great player loyalty. Botemania, our Spanish brand, combines the highest jackpots in Spain within market-leading games. Join today at www.market-ace.com www.Market-ace.com E: Affiliates@market-ace.com 10 Piccadilly, London, W1J 0DD, UK T: +44 (0) 20 7478 8142

GamblingB2B.com

Maria Partners

Looking for a strong female online gaming brand? Then Maria is the program for you! The Maria team are experts in female online gaming, offering top quality bingo & casino, plus we have the only online poker room dedicated to the growing European female market. Maria is the largest online bingo room in Europe, and offers players and affiliates gaming services in more than 20 languages. Join our award winning affiliate programme today and we will reward you with 50% Rev Share on your opening two months! Contacts: Affiliates@mariapartners.com www.mariapartners.com www.unibetaffiliates.com

Paddy Power Bingo

As well as 90 Ball, 80 Ball, 75 Ball, Extras and Specials, there are a wide variety of side games to enjoy, including Slots, Roulette and Scratchcards. Bingo at bet365 has a proven reputation for excellent customer support, games for every bankroll and a bingo experience that’s unrivalled. Affiliates of bet365 bingo earn a generous commission percentage from the bingo players they refer. Contact: Simon Eaton Affiliate Manager - Poker, Bingo and Games D: +44(0) 1782 68 4751 E: simon.eaton@bet365.com

bet365.com

Published by

GamblingB2B.com/Bingon.com/ CreaGaming.com Promote the successful online bingo Bingon.com through Gamblingb2b. com. The affiliate program offers partners an excellent tool for monitoring results and a wide range of different reporting possibilities and live stats. GamblingB2B.com offers an exclusive launch revenue share offer for new affiliates during the first 4 months: 55% - 50% - 45% - 40%. The sister company CreaGaming. com also offers white label solutions to partners.

Sponsored by

Launched in June 2006, Paddy Power Bingo has grown to become one of the leading online bingo operators in Ireland and the UK. A redesign of the site in December 2008 and a switch to the VirtueFusion network in April 2009 have helped to make it one of the most safe and user-friendly rooms around, whilst award-winning CMs and fantastic daily promotions foster a fun and vibrant community of players. Contact: Mark Armitage marmitage@paddypower.com or affiliates@paddypartners.com

57


Bingo Affiliate Programs

paf.com

Paf provides a full suite of games in several languages. The products at Paf are Casino, Slots, Bingo, Lotteries Poker, Skill, Dice, Betting and Backgammon We at Paf are: Personal – Play among friends, and enjoy our personal support. Generous – Paf’s goal is to raise money for the public good. Trustworthy – Paf has been around since 1966 and online since 1999 Contact: Paf - Headquarter Lövdalsvägen 8 Pb 241, AX-22 101 Mariehamn Åland, Finland T: +358 18 24 200 F: +358 18 22 030 E: info@paf.com www.paf.com

Income Access - Bingo

Income Access offers its clients integrated marketing and software solutions which support operators and their affiliates in iGaming. The software provides bingo operators the flexibility to set up a variety of commission structures and set specific affiliate groups to offer unique player promotions and track ROI by selected groups. Income Access works with some of the biggest names in online bingo, including bingo.com, tombola, Virtue Affiliates, and Market-ace. For Software and Management enquiries contact: E: bizdev@incomeaccess.com T:+15148498595 www.incomeaccess.com For Affiliate Program enquiries contact: E: affiliates@incomeaccess.com www.incomeaccess.com

58

Sponsored by

Virgin Games

What does VIRGIN GAMES multiple award-winning affilliate program have on offer? • 50% revenue-share for first two months • 35% true cross-product commission rate as standard • Earn wherever your players go: Virgin Casino, Virgin Bingo or Virgin Poker! • Flexible custom commission models (revenue-share, CPA, Hybrid, CPL) • Virgin conversion rates! • No negative carryovers • Early, regular and automated commission payments • Comprehensive and intuitive marketing tools section • Granular, intuitive and stable reporting system Get in touch to find out more! www.virgingames.com/affiliates E: affiliates@virgingames.com T: +442082371563

Ladbrokes Bingo

Since its launch in 2006, Ladbrokes Bingo has gone from strength to strength to become one of the UK’s most popular online Bingo rooms. Ladbrokes affiliates earn high commissions by promoting our cutting edge marketing materials that are designed with high conversions and profitability in mind. Ladbrokes Bingo Affiliates are supported with a first-class affiliate management team with over 10 years experience who will help you at every stage of your website. Visit ladbrokesaffiliates.com and start promoting now! Contact us E: gamesaffiliates@ladbrokes.com T: +44 208 868 8899

Virtue Affiliates

The UK bingo market is currently worth £550m, making it the largest in the world. You can now take your own share of the market with Virtue Affiliates - the affiliate network dedicated to bingo. With multiple programs offering strong conversion rates and competitive commission packages, you can be sure of a mutually beneficial partnership with us. All Virtue Affiliates bingo programmes are designed to give affiliates the best possible earnings potential. There is a wide range of promotional materials and all affiliates will be able to benefit from a knowledgeable, friendly affiliate management team who are eager to help as well as a dedicated finance team who will ensure that payments reach you on time every month. For more information, visit www.virtueaffiliates.com ... or email us at E: affiliates@virtueaffiliates. com with any questions. We’d love to hear from you!

Published by


Bingo Affiliate Programs

Euro Partners - Bingo

The current online bingo market is estimated at $1.04 Billion with a 400% growth rate expected over the next two years. While already an established market, there remains a sizable opportunity to capitalize on this growing trend. Bingo Day is a strong brand choice if you are looking to promote online bingo and offers players the biggest bingo games online, including variations of popular favorites 75-ball and 90-ball bingo. Now is the time to position your web properties and accelerate your marketing efforts. Euro Partners can help you get there. To learn more about Euro Partners contact: T: +1 800 968 0196 E: support@europartners.com www.europartners.com

AFFILIATES UNITED

Powered by the established company William Hill Online, Affiliates United Network was launched in 2008, and has been created to provide the engine room to accelerating your business. The network offers the reputation of brands, the innovation of technology and the motivation for success. Powered by sophisticated Playtech software, the system provides ongoing, up-to-date statistics, on-demand payment system, advanced marketing tools and high level of service to affiliates. Affiliates United has consistently provided the industry’s highest player retention levels to give steady and increased earnings over long periods of time. Offered channels on Affiliates united are: Sportsbook, Casino, Poker, Bingo, Skill games, Vegas games and Mobile. Join Affiliates United Today at www.affutd.com and ACCELERATE YOUR BUSINESS!

StarGames.com

Stargames.com promises the best conversions around as gamers have access to highquality Flash games without needing to download. Receive live-time revenues of up to 40% paid out twice a month. Provide your players with Poker, Casino, Bingo and skill games all in one place. Countless tournaments and dynamic jackpots keep our gamers coming back for more – a total of 11 million gamers in our community speaks for itself. Our CRM solutions, precisely developed targeting and cluster technology ensure that gamers have no need to look around. A host of reasons, which result in us and therefore you, delivering a premium performance. Additionally we are here to help you with your service. You will be fascinated by our affiliate team, which is always on hand to collaborate on a range of special tailored solutions. We have seven years of experience in online gaming and taking care of affiliates. Contact: Josef Hütt T: +43 1 4945056 – 0 E: josef.huett@stargames.com Tysin Debattista T: +35 625466699 E: tysin.debattista@stargames.com

Published by

Sponsored by

59


Casino Affiliate Programs

Casino AfďŹ late Programs Category Sponsor

The GaminGang affiliate program continues to grow from strength to strength by implementing its long term strategy as a one shop stop for gaming affiliates. Thanks to GaminGang’s personal approach, affiliates have been able to see some great results as GaminGang partners. The future looks to be even brighter with the gang planning to launch more new products and partnerships. GaminGang believes in a transparent approach to doing business in which affiliates are the bread and butter of an operation that truly values their partners. Join the Gang today and experience the difference.

Contact: marketing@gamingang.com www.gamingang.com

60

Sponsored by

Published by



Casino Affiliate Programs

in the spotlight The GaminGang affiliate program is a one of a kind mission that was designed and designated for the success of affiliates. Great service and structure are the basis for a more personal approach for affiliates by affiliates. GaminGang dreams big for you. GaminGang is different to other casino affiliate programs in the way it was conceived by a group of professionals who had a very clear aim in mind; to create a successful affiliate program which practised ethical affiliate marketing. By ethical affiliate marketing it meant upholding a series of principles by which to run their business; transparent communication and treating affiliates with respect were among the principles issued in the GaminGang’s pledge as was the more basic necessity of always paying partners on time. GaminGang affiliates have been able to experience firsthand the partnerships the GaminGang embarks on with each individual and, so far, it has proved very successful. ‘Our affiliates really feel a part of our business’ says a GaminGang representative ‘they are our partners and we work actively with them to improve profits all round. The GaminGang affiliate program allows affiliates to generate great income from their online and offline marketing efforts. The program has been designed by experienced affiliates and marketing professionals and aims to be a communicative program through which affiliates gain important marketing advice and tips which they can then use to maximise their earning potential. Affiliates earn a percentage of the net revenue generated by their players and GaminGang guarantees payment on time and continues to pay affiliates earning revenue for a lifetime. The program has an extremely sophisticated back office which supplies in detail reports and

62

Sponsored by

statistics to track all affiliates’ traffic and campaigns. To top off a great offering, GaminGang offers one of the most generous commissions in the industry and a variety of payment options.

“The program is a one-stop shop for gaming affiliates offering a wide variety of brands to work with; the Gang aims to begin working with further gaming products along the way so as to further enhance the quality and choices available to promote through the program.” GaminGang is the affiliate program for 50StatesCasino.com and LVCasino.com, two US friendly casinos. 50States is powered by TopGame, a software platform which has recently been approved by the TST. TST certification means that the casino has undergone a series of tests and has been approved as being a ‘Fair Online Casino’; a guarantee which will mean a lot to affiliates and players alike. 50States has also gone one up on other TopGame casinos by implementing an in house customer support department. Customer service agents deal with clients directly and have proper training and knowledge of the workings of the casino. 50States support staff have also already become very well

Published by


Casino Affiliate Programs

known for being one of the friendliest and most helpful of all support teams in the industry. The new LV Casino is an RTG, Real Time Gaming casino. RTG software has been online since 1998 and boasts some of the most popular casinos on the web. It is famous for its superbly realistic graphics. Both 50States and LV Casino have an in house retention team, which means that conversion rates are second to none. GaminGang affiliates can choose which of these two casinos to support. The GaminGang program offers very attractive revenue share models to affiliates who can bring valuable players to the LV Casino and 50States Casino brands. Affiliates can take advantage of the fact that these casinos have their doors open to the many US based players out there. The Gang truly understands the needs of its affiliates firsthand; in opposed to other programs that use generic revenue models, GaminGang offers a tailor made revenue model suited for high flying affiliates who are able to bring in big results. GaminGang also offers various payment options when necessary. Furthermore, the Gang also believes in rewarding affiliates who get new webmasters to sign up. Once the commissions start coming in, GaminGang pays religiously and offers a variety of payment options. Thanks to the efficiency of the staff, the whole process is easy; no hidden clauses, no small print, all clearly set out so affiliates know exactly what and when they will be paid.

“GaminGang has produced excellent customer conversion and retention rates and the program has been approved by the AGD and the GPWA”

team of affiliates is always ahead of its game. The Gang also publishes professional articles such as the “Email Marketing VS Direct mail” which was issued in the latest IGB Magazine. To help partners along, or at least to make them smile, the gang also runs some really unique affiliate promotions like the GPS giveaway it ran for a while or the current Fun in the Sun promotion through which affiliates can win a holiday on a tropical island. Prospective The GaminGang team is excited to meet fellow internet marketers from all over the world. Since its conception, barely a year ago, the gang has attended conferences in Budapest, Israel and Amsterdam and will be present at the London Affiliate Conference taking place in January. This policy clearly brings home the gang’s pledge to be open and communicative. The GaminGang has in the past always had its own private room which affiliates can come and meet them at, on the main floor of the conferences. This personal touch means that affiliates can sit down with the gang in a private atmosphere and get to meet the team face to face; they get to ask them questions and cut new deals. It’s a refreshing way to form long term partnerships. If you are a gaming affiliate with big dreams of success; this is the program which will help you succeed. GaminGang has a dedicated team of highly qualified staff. Join today. Contact: marketing@gamingang.com www.gamingang.com

Each affiliate to sign up to the program is assigned a personal affiliate manager who will be on standby to provide marketing tips and tricks to make the most out of each and every campaign. GaminGang believes in sharing marketing knowledge so that its

Published by

Sponsored by

63


Casino Affiliate Programs

GaminGang

GaminGang has promised affiliate marketing with a difference. The Gang believes in open communication that strives to bring results to affiliates. The gang’s long term strategy is to introduce a variety of products and platforms so that GaminGang will be a one stop shop manageable from their top tier software. Affiliates can use this state of the art system to keep up with all of their acquisitions by using real time reports and also enjoy a variety of marketing tools. Affiliates will also be justified in expecting big things from this team of experienced professionals. Since GaminGang account managers are affiliates themselves, the services provided are more personal and targeted towards affiliates. GaminGang is actively involved in promoting the success of each and every affiliate campaign. If you are a gaming affiliate with big dreams of success; this is the program that will help you succeed. Join today. Contact: marketing@gamingang.com www.gamingang.com

Casino Affiliates at bet365

Casino at bet365 – £100 initial match bonus bet365 are one of the world’s leading online gambling groups with over 3 million customers in 200 different countries. The Group employs over 1000 people and is the UK’s 7th largest private company. The Award Winning Casino at bet365 runs on Playtech software. For your users, there are over 100 Slots available including all the latest releases. All Table Games, Asian Games, and over 50 Card Games can also be found here as well as Live Dealer versions of all the most popular offerings. In addition to the overall offering, bet365 also run regular player promotions. The Casino Affiliate Programme at bet365 pays a base revenue share of 30% for the lifetime value of the player, and the affiliate team at bet365 are always on hand to assist you in maximising your revenues. Sign up to bet365 affiliates today and see for yourself how the experience they offer serves to ensure your players stay loyal to this fantastic well-known brand. Contact: James Woods Casino Affiliate Marketing Manager D: +44(0) 1782 68 4753 M: +44(0) 7920 526 142 E: james.woods@bet365.com

bet365.com

64

Sponsored by

Published by


ADS00036_MMM_A5_Press_Ad_01.indd 1

15/10/09 18:00:50


Casino Affiliate Programs

Tower Affiliates

Powered by the World’s leading iGaming software providers, Tower Gaming (www. TowerGaming.com) is one of the fastest growing premium Casino, Betting, and Poker brands on the Net. Watch your business grow as you easily acquire, convert, and retain your players with our proven track record over the last 5 years. Quality products, superior tools, and the drive to succeed; you’re not just an affiliate, you’re our business partner. Join now: www.TowerAffiliates.com Contact: David Visser www.TowerAffiliates.com T: +44 20 8123 2554 Skype: TowerAffiliates E: David@TowerAffiliates.com

InterCasino

InterCasino is the world’s first online casino in the world, launched in 1996. Players enjoy a choice of over 280 games and the site offers competitive welcome bonuses and cash back offers. Excellent loyalty programme also ensure that players return to the site time and time again. The site has one of the highest player retention rates in the industry and its established PartnerLogic affiliate scheme offers a host of unrivalled benefits. www.intercasino.com/affiliate/

66

Sponsored by

Fortune Affiliates

Fortune Affiliates represents the Fortune Lounge Group of online brands, which consists of eight online casinos, an online poker room, two online bingo rooms and two mobile casinos. With a constant stream of media and marketing resources at our disposal, we are well-equipped to represent this industry giant, and churn out a lifetime’s worth of income for you! To earn an exceptional 60% commission, go to www.fortuneaffiliates.eu and click on the JOIN NOW button.

Paddy Power Casino

Paddypowercasino.com is the home of online fun & games. We have more weekly specials, jackpots and promotions than any other casino, not to mention very generous sign up offers. Launching a Download version in 2008, we now boast 130+ fantastic games, featuring 14 different variations of Blackjack, 11 of roulette and an unbelievable 54 slots games as well as much, much more – PaddyPowerCasino has something for everyone!

Intertops Casino

Intertops.com – one of the online gaming pioneers – has recently launched its new and enhanced Casino. Open to players from all over the world, the Casino has all affiliates need for a successful promotion: a brand new state-of-the-art software, over 300 games, massive progressive jackpots and more bonus promotions than ever including a fantastic 100% bonus offer for new customers. The Intertops.com Affiliate Program not only guarantees commission for a life time but offers the prerequisites for a profitable business: great promotional material, content for your site, XML odds feed, RSS feeds with news and promotions, affiliate newsletter, reliable stats and last but not least three products to promote. Join the Affiliate Partner Program today and look forward to profit from Intertops.com’s success. For more info about Intertops. com and its Affiliate Program please visit www.intertops. com/affiliate or contact the Affiliate Management at affiliate@intertops.com!

Contact: Jess Roche jroche@paddypower.com or affiliates@paddypartners.com

Published by


4282 bet365 affiliates as v2 210x297

22/7/09

15:38

Page 1

AFFILIATE YOURSELF WITH FIRST CLASS PRODUCTS 56 SPORTS

IN-PLAY

CASINO

POKER

73

35

BINGO

GAMES

bet365affiliates.com www.gambleaware.co.uk


Casino Affiliate Programs

EGO - Casino

EGO- Egamingonline offers affiliates a great opportunity to earn money promoting their new and exciting casino, EUCasino.com EGO gives affiliates access to: • Industry leading Affiliate Software • Comprehensive and real-time online reporting tools, • Innovative marketing tools to maximize conversions • Personal and highly experienced country affiliate managers • Friendly and knowledgeable customer support which is available 24/7 • Market leading commissions • Prompt and secure monthly payments EGOs first casino brand - EUCasino - boasts proprietary software from SkillOnNet that offers players a fresh and unique gaming experience. EUCasino commands one of the best conversion rated in the industry because of its fantastic bonus offers and never-seen-before games, Other brands promoted under the EGO umbrella are RedKings poker and backgammon room, BGRoom. Whether you are an established gaming affiliate or are embarking on a new venture we are confident we can meet all your requirements. Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

68

Sponsored by

EUCasino

EUcasino is an exciting new online casino with neverbefore-seen software. With its attractive layout, crisp graphics and smooth game play EUcasino truly offers players a fresh and unique gaming experience. EUcasino boasts a comprehensive range of games including exclusive Slots and its own game Doubles Heaven – a totally new game concept which is good fun and can be very profitable! EUcasino offers all new players unbeatable first and second deposit bonuses – 100% up to $1000 on first and 100% up to $500 on the second deposit. These great deposit bonuses are just a small fraction of all the great bonuses, promotions and incentive schemes that EUcasino offer. EUcasino software has been created by the impressive team at SkillonNet – an experienced company who already boast the creation of BGroom, the industry’s leading Backgammon software. EUcasino is definitely a “great place to win online” Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

PartyGaming

PartyGaming PLC is one of the best known and most respected brands in online gaming. It provides poker, casino, sports betting, financial spread betting, and bingo games of its own design, as well as the familiar PlayTech games provided in 11 game sites. PartyGaming is also now home to recently acquired Cashcade which operates many bingo sites including the leading bingo room in the UK, FoxyBingo.com. There are 2 affiliate programs to choose from: • PartyPartners.com, which supports affiliates for PartyGaming’s own games • AffClub.com, which supports affiliates for the PlayTech games Contact: Gary Myers E: garym@partygaming.com www.partygaming.com

paf.com

Paf provides a full suite of games in several languages. The products at Paf are Casino, Slots, Bingo, Lotteries Poker, Skill, Dice, Betting and Backgammon We at Paf are: Personal – Play among friends, and enjoy our personal support. Generous – Paf’s goal is to raise money for the public good. Trustworthy – Paf has been around since 1966 and online since 1999 Contact: Paf - Headquarter Lövdalsvägen 8 Pb 241, AX-22 101 Mariehamn Åland, Finland T: +358 18 24 200 F: +358 18 22 030 E: info@paf.com www.paf.com

Published by



Casino Affiliate Programs

AffiliateClub.com

Euro Partners - Casino

affiliate club. com AffiliateClub.com is a great opportunity for webmasters to make additional money by promoting the leading online gaming brands CasinoClub , CasinoClub Poker, PokerKings and SlotsClub , all owned and operated by Gaming VC and publicly traded in London. As a partner of AffiliateClub.com you earn up to 50% revenue share for life without negative carry-over. You receive prompt and reliable monthly commission payments on the 5th of every month. AffiliateClub.com has a robust and highly user-friendly back-end. Comprehensive, detailed and customisable reporting tools always keep you up to date on your commissions. To promote the brands, a full range of marketing tools, such as attractive banners, is available. Affiliate partners also receive e-mail notifications about new promotions and a monthly newsletter. Partners have prompt, 24/7 access to the professional Affiliate Team. www.AffiliateClub.com E: Info@affiliateclub.com The AffiliateClub.com Team: Rachel Regev- Head of Affiliates E: Rachel@affiliateclub.com Katerina Milfaitová – Affiliate Manager E: Katerina@affiliateclub.com Natasha Goffman- Affiliate Manager E: Natasha@affiliateclub.com Sabina Keller – Affiliate Manager E: Sabina@affiliateclub.com Ronia Meerzoumen- Affiliate Manager E: Ronia@affiliateclub.com Nadine Weinmann- Affiliate Manager E: Nadine@affiliateclub.com Sandra Schwartz – Affiliate Manager E: Sandra@affiliateclub.com Jonathan Alash – Affiliate Manager E: Jonathan@affiliateclub.com

70

Sponsored by

Euro Partners offers an established selection of European online casino brands. Being invested in the European markets has never been more important, and recognizing that no two markets are exactly the same, Euro Partners offers nine top converting casino platforms for affiliates to choose from, including flagship brands Casino Tropez and Europa Casino. It’s not just about initial conversion - EP maximizes your recurring revenues by providing experienced language specific Support, CRM and VIP teams to look after players. To learn more about Euro Partners contact: T: +1 800 968 0196 E: support@europartners.com www.europartners.com

Betfair - Casino

Betfair supports both a download and instant play casino version, supported by two providers. The Casino overall enjoys the highest theoretical RTP percentages at 100%, through their popular Zero Lounge game selection, available on both download and instant play casino. The download client enjoys over 150 games amongst which they deliver progressive BlackJack, 19 progressive and over 50 multi-line slots and a multitude of soft and fixed-odds games. The vast selection of download and instant games is supported by a strong loyalty reward program rewarding cash bonuses on daily, weekly and monthly basis to its players. Contact: Igor Samardziski Global Affiliate Manager – Arcade, Casino & XG E: igor.samardziski@betfair.com

ChanceAffiliates

ChanceAffiliates gives you the opportunity to partner with us in developing ChanceRoom and promoting the sportsbook, poker, and casino products. We offer up to 40 percent revenue share, and all new affiliates will, by default, earn 50 percent revenue share for the first three months from signing up. With ChanceAffiliates you’ll benefit from lifetime commissions, no negative carryover, on-time payments between the 2nd and the 10th of every month, up-todate stats, innovative marketing tools that really convert, and dedicated, one-to-one affiliate support. www.chanceaffiliates.com Email: info@chanceaffiliates.com

Published by


Casino Affiliate Programs

GentingAffiliates.com

Don’t miss this unique opportunity to work with one of the world’s largest gaming groups. Genting has over 45 years of gaming expertise with a huge presence in the UK land based casino market with brands including Circus, Maxims, Mint, Colony Club, Palm Beach and Crockfords, the oldest private gaming club in the world, plus huge international presence in Malaysia, Singapore, Australia and the Philippines. Offering a market leading commission up to 45% cross product revenue share across all brands including CircusCasino.com, CircusPoker.com and the recently launched GentingCasino.com, Genting Affiliates presents the chance to get involved with a huge global conglomerate as it pushes into the online arena. Over the years the Genting name has become synonymous with world-class gaming. Genting Affiliates aims are no different – working on a reputation built on offering a superior level of trust, knowledge, expertise and customer service. Interested? Then contact: Gary Kane E: affiliates@gentingalderney.com T: + 44 7500 441 957 www.gentingaffiliates.com www.CircusCasino.com www.CircusPoker.com www.GentingCasino.com

Published by

StarGames.com

Stargames.com promises the best conversions around as gamers have access to highquality Flash games without needing to download. Receive live-time revenues of up to 40% paid out twice a month. Provide your players with Poker, Casino, Bingo and skill games all in one place. Countless tournaments and dynamic jackpots keep our gamers coming back for more – a total of 11 million gamers in our community speaks for itself. Our CRM solutions, precisely developed targeting and cluster technology ensure that gamers have no need to look around. A host of reasons, which result in us and therefore you, delivering a premium performance. Additionally we are here to help you with your service. You will be fascinated by our affiliate team, which is always on hand to collaborate on a range of special tailored solutions. We have seven years of experience in online gaming and taking care of affiliates. Contact: Josef Hütt T: +43 1 4945056 – 0 E: josef.huett@stargames.com Tysin Debattista T: +35 625466699

Ladbrokes Casino

A leading global brand, cutting edge Microgaming software, over 460 casino games, a world-class customer support team and a premier VIP Club. It’s easy to see why our casino affiliates continue to see high conversions and player retention levels. We are constantly updating our library of marketing tools to assist with player acquisition and offer our banners in a range of different languages. By combining our competitive commission structure with exciting player promotions and bonuses, Ladbrokes Casino Affiliates is the perfect partnership to maximise your earning potential. Ladbrokes Casino Affiliates are supported with a first-class affiliate management team with over 10 years experience who will help you at every stage of your website. Visit ladbrokesaffiliates.com and start promoting now! Contact us E: casinoaffiliates@ladbrokes.com T: +44 208 868 8899

E: tysin.debattista@stargames.com

Sponsored by

71


Casino Affiliate Programs

AFFILIATES UNITED

Powered by the established company William Hill Online, Affiliates United Network was launched in 2008, and has been created to provide the engine room to accelerating your business. The network offers the reputation of brands, the innovation of technology and the motivation for success. Powered by sophisticated Playtech software, the system provides ongoing, up-to-date statistics, on-demand payment system, advanced marketing tools and high level of service to affiliates. Affiliates United has consistently provided the industry’s highest player retention levels to give steady and increased earnings over long periods of time. Offered channels on Affiliates united are: Sportsbook, Casino, Poker, Bingo, Skill games, Vegas games and Mobile. Join Affiliates United Today at www.affutd.com and ACCELERATE YOUR BUSINESS!

Income Access - Casino

Slots N Games

With Income Access, you’ll be able to promote multiple online casino affiliate programs through one account, keep track of your performance with trusted, third-party tracking and reporting tools, and get one-on-one support from dedicated, experienced affiliate managers who’ve worked in Casino affiliate marketing for years. Income Access is proud to be working with some of the biggest online casinos, including Ladbrokes, Victor Chandler and Sportingbet.

Become a Slots N Games Affiliate and you will automatically benefit from ongoing incentives and promotions designed to boost your revenue throughout the year.

For Software and Management enquiries contact: E: bizdev@incomeaccess.com T:+15148498595 www.incomeaccess.com For Affiliate Program enquiries contact: E: affiliates@incomeaccess.com www.incomeaccess.com

Virgin Games

ReferIncome is a comprehensive Affiliate program where Affiliates can promote the Casino, Sportsbook, and/or Poker Room under one platform. The program is designed to increase Affiliate revenue by offering different gaming venues, permitting our affiliates to penetrate various markets and generate higher profits.

What does VIRGIN GAMES multiple award-winning affilliate program have on offer?

Program Highlights:

Contact: T: +1-925-884-8085 www.referincome.com

Sponsored by

Contact Details: E: partners@slotsngames.com www.slotsngames.co.uk T: +357 263 43653

ReferIncome.com

1-Rev Share commissions up to 50% 2-Payments paid on the 15th of every month 3-No Negative carry over 4-Lifetime revenue share on players 5-Productive Marketing tools

72

Slots N Games is a fully licensed, EU based, no download Casino offering over 60 fantastic games and a Triple Bonus to the value of £275. Get your players in now, they’ll love us and so will you!

• 50% revenue-share for first two months • 35% true cross-product commission rate as standard • Earn wherever your players go: Virgin Casino, Virgin Bingo or Virgin Poker! • Flexible custom commission models (revenue-share, CPA, Hybrid, CPL) • Virgin conversion rates! • No negative carryovers • Early, regular and automated commission payments • Comprehensive and intuitive marketing tools section • Granular, intuitive and stable reporting system Get in touch to find out more! www.virgingames.com/affiliates E: affiliates@virgingames.com T: +442082371563

Published by


affiliate club. com

UP TO 50% REV SHARE

poker

w ww. A f f ilia t eC lub.co m

info@AffiliateClub.com


Casino Affiliate Programs

Expekt.com

winneraffiliates.com

Eurobet Sports Betting

Expekt.com is a leading international online gaming company offering secure and competitive igaming since 1999. Our products include sports betting, casino, poker, bingo and games. With affiliate representatives in more than twenty markets and player support as many languages we are committed to offering both our affiliates and player’s a complete and professional service. We offer earnings on four products, fast and accurate payments, statistics and reporting. In 2009 we have launched our value added services program offering maximum earning potential to our partners.

The Winner Affiliate Program is a leading international promoter of online games and card rooms representing the Playtech powered Winner.com brand. With the highest standards of service, quality and innovation, Winner provides affiliates with dedicated account managers, extensive online marketing experience, live detailed statistics for optimizing performance, and 24/7 customer support. Winner affiliates are generously compensated for every player referral earning some of the highest commissions in the gaming industry with both Revenue Share and Cost per Acquisition commission plans.

Join the team and earn up to 35% lifetime commissions for the players you sign-up. Unlike some of our competitors, we do not carry over negative balances and commissions are calculated and credited separately for each product.

E: info@winneraffiliates.com T: +44-800-0470-700

T: +44 (0) 1483 718315 http://affiliates.eurobet.com

For further information please contact us on: E: affiliate@expekt.com Or visit our site: www.affiliates.expekt.com

poker

Casino

Sports

Financial

As part of Europe’s pre-eminent integrated gaming company, Eurobet offers comprehensive betting coverage as well as exclusive cash bonuses and promotions. Contact us now: E: AffiliatePromotion@eurobet.com

qhk prb

34

skill games

Bingo

www.netgameservices.com

NGs

Netgameservices.com

Affiliate Management

74

Affiliate Tracking Software

Sponsored by

PR

Programming

Marketing

Call center solutions

Published by

VIP Management

Web & GRaphics


Casino Affiliate Programs

Casino-on-Net

Circus Casino

Tipico

Part of GentingAffiliates.com

888 Casino-on-Net offers a variety of traditional casino products such as blackjack (available also in multi-hand version), craps, roulette, baccarat, keno and various types of poker, including Pai Gow Poker, Caribbean Poker and Power Poker, where 888 Holdings acts as the ‘‘house’’. It also has 15 classic slot machines (five of which have progressive jackpot features), 32 video slots with Marvels image like SpiderMan and Hulk, six video poker machines (one of which has progressive jackpot features) and a Pachislo Deep Ocean slot machine. We offer a real live casino with all the classic casino games and a new flash games site with scratch cards, Bejeweled, , and many more. A variety of stakes are offered, from US$0.25 up to US$1,000 games. 888 Casino-on-Net also features private tables, multi-member tables, private group tables and VIP tables. There are also two playing modes for users to choose from, namely a practice play mode and real money play mode. Contact: Casino-on-Net

Published by

Since launching in June 2008 circuscasino.com are quickly establishing themselves as one of the UK’s biggest and best online gaming companies. Owned by the $17billion global Genting Group with their portfolio of world-class gaming venues they are part of the family that operates the UK’s largest land based casino operator. As part of Genting Affiliates program you can expect market leading cross product rewards with commissions of up to 45%. Interested? Contact: Gary Kane E: affiliates@gentingalderney.com T: + 44 7500 441 957 www.gentingaffiliates.com www.CircusCasino.com

Genting Casino

The newly launched GentingCasino.com offers all of the energy and excitement of a real life casino brought to you by the $17billion global Genting group which brings a reputation of trust, knowledge and expertise to ensure you’re always rewarded for promoting Genting. Supported by some of the best Casino bonuses and promotions on the market, as part of Genting Affliates you can also expect market leading cross product rewards with commissions of up to 45%. Interested? Contact: Gary Kane E: affliates@gentingalderney.com T: + 44 7500 441 957 www.gentingaffiliates.com www.gentincasino.com

Sponsored by

Though it may be a new name to some, Tipico is the preeminent name in the German betting shop business and an established and trusted brand in Germanspeaking countries. Online since 2004, Tipico.com provides a top-of-the-range and easy-to-use website with several exclusive new features. In particular, the Live Betting Conference offers an innovative design, combining events and odds on single page, thus providing simplicity and speed for the client. As you would expect from a company that uses cuttingedge technology, Tipico have developed their own Affiliate system, which is simple, reliable and efficient. If you would like to be part of the rapid growth across Europe, look at what Tipico can offer: - 25% Revenue share across all products, without negative carry-over - Quarterly bonus up to 10% for each Affiliate - Fast payments Log on to www.tipico.com/en/ affiliate-program for more information or contact us at affiliate@tipico.com

75


Content & Translation Services

Content & Translation Services

76

Sponsored by

Published by


Content & Translation Services

Translation Starts Here

Global Translation Services

We specialize in translating Korean to English, Korean to Spanish, Spanish to Korean, English to Korean, and English to Spanish.

Global Translation Services is a fullservice translation and interpreting agency and have been providing their translation and interpreting services in over 90 languages since 2002.

Global Translation Services has provided quality and superior Korean and Spanish translation services to the most demanding clients all across the globe, from the United States, Canada, Korea, Europe, South and Central America, Mexico, Asia, Africa, Australia, and to all other parts of the world, satisfaying every customer every time! We will not stop until you are totally satisfied, providing you with the best quality translation service you can find. T: +1 (425) 679-6840 www.translationstartshere.com

As one of the leading Interpreting/ Translation Agencies in Birmingham, Global Translation Services provide quality interpreting, translation, desktop publishing and software localisation services. Our aim is to help our customers in an increasingly competitive global market in addition to facilitating the expansion of business around the world by bridging the communication barrier. Contact: Tel: 08712 302 382 info@globaltranslationservices.co.uk www.globaltranslationservices.co.uk

Global Translations

Spice YourNet

Global Translations provides quality translations for the gambling and gaming industries, and for online casinos. We have wide experience in localization of casino and betting sites into over 20 languages. We can work within your Content Management System online to prevent your developers from wasting their time fine-tuning the HTML code once the page is translated. We can work with your Quality Assurance (QA) people to test the site and make sure that it is linguistically and visually perfect.

Spice Your Net is owned and operated by a team of experienced online gambling affiliates. Our goal is to offer unique and original website content and graphics specifically designed for the online gaming industry with search engine optimization in mind. AvonLeader@comcast.net, www.spiceyournet.com/gambling.html

Netgame Services was formed to provide corporate merchants with customized services. These not only include bespoke customer service solutions but also marketing and PR management, web and graphic design, programming, affiliate management as well as translation services. Netgame have a dedicated and well trained cadre of staff who are able to consistently provide excellent translation services in several languages including Spanish, Portuguese, German, French and more. For full information please visit www.netgameservices.com or contact us at info@netgameservices.com.

AllinTranslations.com

We speak your iGaming language ALL of our language professionals have passion and experience in iGaming. That is why we can offer the industry’s most accurate * translations * content writing * localization * proofreading * testing of language candidates * Quality Assurance and SEO We offer low rates, fast delivery and a service carefully tailored to the iGaming terminology.

For additional information about our services: info@global-translation-services.com

Published by

netgameservices.com

E: igaming@allintranslations.com www.allintranslations.com

Sponsored by

81


Email Marketing

Email Marketing

78

Sponsored by

Published by


Email Marketing

Redeye

Redeye combines web analytics, email and usability to help companies improve online conversion. Using a unique service of online behavioural marketing and analysis, RedEye extract actionable analytics from client data to understand user behaviour and produce behavioural email campaigns. Using behavioural email ensures all email communication is relevant and timely to each individual customer. This solves deliverability problems and helps clients receive white list status. Ultimately behavioural email improves conversion, ROI and has resulted in incremental sales of 20%. The single biggest block to rolling out a successful behavioural email program is the complication of data integration. At RedEye our single database approach including all web site data, all channel data, all email data and transactional data, bypasses this block. If you would like to find out more about RedEye please do not hesitate to contact us. Contact T: 0845 094 1114 www.redeye.com

Published by

netgameservices.com

Netgame Services was formed to provide merchants with customized services. These not only include bespoke customer service solutions but also affiliate management, affiliate tracking software, web and graphic design, programming, translation services as well as marketing and PR management. It is our aim to provide the merchant with a top quality marketing or PR strategy based on their needs. With access to a large number of offline and online gaming press with whom Netgame have long-standing relationships we are in an enviable position to get clients the coverage they need. www.netgameservices.com Contact: info@netgameservices.com

Communicator Corporation

The Communicator Corporation is the leading supplier of Email Management Software to the gaming industry. Responsible for more than £2 billion in revenues, servicing 30 operators and delivering messages in 90 countries and 26 languages. We provide the technology and expertise to get the most out of your player database. Contact The Communicator Corporation 7 Carlisle Street, London, W1D 3BW +44 (0)207 087 2744

Sponsored by

Silverpop

Silverpop’s Engagement Marketing suite helps turn prospects into customers, and customers into fans. Companies rely on the Silverpop Engage platform to create and manage multichannel marketing campaigns that reach millions of individuals—one at a time— enhancing lifetime customer value and brand loyalty. And Silverpop’s strategic counsel, service and support helps clients with the precise level of training and advice needed to quickly improve campaign results and ROI. Silverpop makes it easy and affordable for marketers to create, automate and execute campaigns ... from first click to lifetime customer. With offices around the world, Silverpop’s engagement marketing technologies are used by industry-leading brands including Stan James, Gala Coral, 888, Mansion, Ladbrokes, play. com, STA Travel and more. For more information visit www.silverpop.com.

79


Email Marketing

Epsilon International

Epsilon International is a leading provider of strategic, ROIfocused email communications solutions and marketing automation technologies. Through its combination of innovative technologies, professional and strategic services, Epsilon International helps marketers acquire, grow and retain profitable customer relationships through highly relevant and personalised email communications. Our key strengths: • Knowledge & Insight – our experienced teams deliver best practice & offer practical advice for more profitable digital communication • Scalability & Flexibility – proven technical platforms & a creative approach that can deliver on a local or global scale • Deliverability & ISP relations – a specialist team of deliverability experts & analysts that maintain strong ISP relations around the world • Financial Stability – owned by Alliance Data Services who have enjoyed sustained growth and profitability • Integrated Technology - best of breed platforms & a powerful API that seamlessly integrates with your technology Visit the Epsilon International website at: http://www.epsilon.com/uk

80

Sponsored by

Clash-Media

Clash-Media is the UK’s largest Online Lead Generation company providing advertisers with innovative new methods of generating consumer leads. Our powerful lead generation network connects advertisers to consumers producing millions of qualified leads each month, capturing audiences to an advertiser’s exact specifications. Online Lead Generation (OLG) gives organisations the ability to quickly set up and gather leads; it is purely results-driven and campaigns are tailored to suit each advertiser’s individual requirements, allowing full control over delivery, quantity and the type of leads received. Online Lead Generation is a critical digital marketing activity for businesses in a wide range of sectors. Organisations from prominent charities and financial services companies to global telecoms providers all rely on OLG to boost the performance of their marketing campaigns, providing a complete solution for advertisers looking to build a prospect database of fresh opt-in leads with full client ownership. Visit the Clash Media website at: http://www.clash-media.com

Cheeze DMG

Cheeze DMG is a specialist digital direct marketing agency, focused on delivering measurable results for our clients. We pride ourselves on meeting our clients’ targets and profitably growing their digital marketing programmes. Our clients recognise our appetite and skill in finding the next big thing in digital as this drives their campaigns and ensures a competitive edge. The beating heart of the agency lies within search engine marketing. All our agency account executives, managers and directors are experts in search marketing. We are very proud of our geeky obsession with PPC optimisation, tracking and technical expertise. In addition to a high level of search marketing expertise as a prerequisite, our team includes experts in strategic planning, digital media planning and buying, search engine optimisation, creative, eCRM and emerging marketing technologies. Contact Mike Groves 01473 236892 mike.groves@cheezedmg.com www.cheezedmg.com

Published by


Email Marketing

PR & Events Agency

Lyceum Media is a full service media relations firm working exclusively in iGaming and brings its clients the benefit of an unparalleled understanding of the sector, its key players and its going on. Lyceum Media’s end to end PR and Events solutions is suitable for any company looking to exploit their unique assets and maximize their potential in the iGaming sector. Contact Jodie Thind Lyceum Media 1st Floor 124 Victoria Street London, SW1E 5LA T: +44 (0) 207 976 6469 E: Jodie@lyceummedia.com www.lyceummedia.com

Altex Marketing

Altex Marketing is Estonia’s first and leading internet marketing agency with clients all over Europe. Founded in 2005 and profitable since day one. We offer training, campaigns and consultancy in the areas of search engine marketing (paid and organic), internet public relations, email marketing, web analytics, user- and usability testing. Contact: T: +372 621 0029 E: think@altex.ee www.altex.ee

Income Access Organic Search Marketing

For the past seven years, Income Access has built up a reputation as a niche iGaming affiliate marketing agency, working with both merchants and affiliates to ensure quality campaigns and results. Income Access works with partners to drive quality traffic to a site in order to increase the number of targeted visitors with an objective to create long term and sustainable quality in its referrals from natural search results. For SEM enquiries please contact: E: agency@incomeaccess.com www.incomeaccess.com

mag_005_halfpage3mm bleed.pdf 27/11/2008 12:41:04

Published by

Sponsored by

81


Events

Events

82

Sponsored by

Published by


Events

LAC

iGB Super Show

Our London event which backs on to the ICEi exhibition has always been the flagship event for iGaming Business and the 2010 event will be no different with over 2,000 affiliates, operators and vendors expected at our fourth London Affiliate Conference. In addition to LAC we will for the third time be running the annual iGaming Affiliate Awards (previously known as the CAP Awards) which will once again mark the opening of this event and based on last years sell out event this is definitely not one to miss with a bigger venue that will take over 500 guests.

iGaming Super Show, will be the biggest event we have ever done and will feature exhibition spaces for interactive gaming suppliers looking for new and existing operators as well as operators looking to attract affiliates and marketing partners. The conference will be two-tracked, with track one focusing on global regulation, the legal landscape, best practices in operations and marketing and the convergence between interactive and landbased gaming. The second track will be focused on affiliate marketing and will feature SEO professionals, super-affiliates and topics dedicated to introducing affiliates from other industries to iGaming.

Free Admission for ALL Affiliates! The LAC has extended its admission policy to encourage new affiliate attendees by opening its doors to all iGaming affiliates, eliminating the requirements of CAP Forum membership as a prerequisite for free attendance. Likewise, all affiliate programs will be charged the same low rate to exhibit and attend, regardless of their certification membership.

This will be the largest networking and learning opportunity in the sector. The Super show is a new concept – a comprehensive show for what has become an established global industry. The show will be completely free of charge for attendees, and will include multiple networking events, high level conference streams and the biggest exhibition the industry has ever seen.

Contact T: alex@igamingbusiness.com E: +44(0) 207 954 3480

Contact E: alex@igamingbusiness.com T: +44(0) 207 954 3480 www.iGamingSuperShow.com

www.LondonAffiliAteConferenCe.Com

www.LondonAffiliateConference.com

Published by

Sponsored by

BAC

www.BudapestAffiliAteConferenCe.Com

The Budapest event in 2009 was what can only be described as a huge success with 100% positive feedback including many exhibitors saying the event “felt like we were back in the Vegas days.” On the back of this success we are returning to Budapest bigger and better and aim to deliver an event that supasses the previous years with more exhibitiors, affiliates and parties. Keep an eye on the site for the date which is expected to be confirmed by the end of Nov 09. Contact E: alex@igamingbusiness.com T: +44(0) 207 954 3480 www.BudapestAffiliateConference.com

83


Next iGaming Business Social in London on June 17th Check www.lyceummedia.com for details Check www.lyceummedia.com for details

Celebrating 8 7 years providing iGaming PR & Events Let us make a lasting name for you

Call us for a Free Consultation Email: info@lyceummedia.com Tel: +44 (0) 207 953 4026 www.lyceummedia.com

TEST2.indd 1

20/2/08 17:28:33


Events

PR & Events Agency

Lyceum Media is a full service media relations firm working exclusively in iGaming and brings its clients the benefit of an unparalleled understanding of the sector, its key players and its going on. Lyceum Media’s end to end PR and Events solutions is suitable for any company looking to exploit their unique assets and maximize their potential in the iGaming sector. Contact Jodie Thind Lyceum Media 1st Floor 124 Victoria Street London, SW1E 5LA T: +44 (0) 207 976 6469 E: Jodie@lyceummedia.com www.lyceummedia.com

Poker in the Park

With 10k expected attendees, Poker in the Park is Europe’s largest poker festival. Now in its third year, and given the success of last year’s event, Westminster council has allowed us to put on an even bigger event for 2009 with permission to erect marquees for two days of everything poker! This is not only a showcase for your brand, but the largest live player acquisition opportunity on the poker calendar. For sponsorship opportunities get in touch on the details below.

iGB Espana

www.igbespana.com

After Mandarin and English, Spanish is the most spoken language in the world with 400 million speakers in the world, so it isn’t a surprise that this niche in iGaming is growing extremely fast and is grabbing the attention of many operators and affiliates around the world. In late October iGaming Business will be hosting iGB Espana which will be specifically looking at this exciting growth market concentrating on content and networking as opposed to a large expo type event although there will be limited space for table top stands. The sessions will be Spanish and English with live translations being fed direct to all delegates ensuring all delegates can walk away from this event with new contacts, knowledge and enthusiasm for this highly lucrative market. Contact E: alex@igamingbusiness.com T: +44(0) 207 954 3480 www.iGBespana.com

iGB DownUnder

www.igbdownunder.com

iGaming Business returns down under following the success of last year’s event, and with the Australian iGaming market in the news almost on a daily basis this show is essential to attend if you are marketing to the Australian market or looking for an additional niche to target. iGB DownUnder guarantees up to date and informative content on the Asian and Australian iGaming market, a new look expo, the Affiliate Series of Poker, as well as some of the best networking parties in the affiliate calendar. At our last Sydney event we had 200 people in attendance and will be looking to double that in 2010 so make sure you get it in your diary now and start planning the trip of a lifetime. Contact E: alex@igamingbusiness.com T: +44(0) 207 954 3480 www.iGBDownUnder.com

Contact T: +44 207 828 6988 E: ed.whittington@pokerinthepark.com www.pokerinthepark.com

Published by

Sponsored by

85


Forex Affiliate Programs

Forex Affiliate Programs

86

Sponsored by

Published by


xxx Forex AfďŹ liate Programs

ForexYard

Since 2005 FOREXYARD has built a large and loyal client base by providing the highest level of support for both players and affiliates. With international sales and retention teams covering more than 13 different languages and a consistently high conversion rate, FOREXYARD is your ideal forex partner no matter which regions you choose to promote in. Contact E: affiliates@forexyard.com T: 1-212-796-6939 IM: hughgordonskype

ForexCash

Join the ForexCash Affiliate Program today and earn your first check in a fast and easy way. As the leading Forex affiliate program in the industry, ForexCash.com creates an excellent opportunity for webmasters, online businesses, site owners and SEO experts to exploit their sites or portals for increased revenues. Affiliate with us and get your share of an industry with a daily turnover of 3 trillion dollars! With its high returns and its ongoing growth, the online trading sector is the perfect affiliation product and our partner platform for online forex trading is the best of its kind. We will provide you with all of the necessary marketing tools for a successful promotion: flash and classic banners, text links, RSS feeds, as well as quality trading tools. In addition to those creatives, you will be assigned a dedicated & professional account manager and have access to our advanced tracking system with reliable statistics and reports available 24/7 to view your account status at all times. www.forexcash.com

Forex AfďŹ liate Programs

Partner with BetOnMarkets, the leading financial betting service with over 150,000 customers from 100+ countries. BetOnMarkets provides a unique betting service that makes betting on Forex and other markets simpler and more exciting. Bets start from $1 so everyone with an interest in Forex can now bet. Our affiliate commissions are up to 30% of profit, so signup today at Affiliates.BetOnMarkets.com and be one of the first to market financial betting. Contact: Karen Yap Affiliate Program Manager E: affiliates@betonmarkets.com

Income Access - Forex

With the high volume of transactions that take place in Forex trading, affiliates and Forex operators have a need to keep track of trades and commissions. With the Income Access software solution, affiliates can now track their returns, and operators can track outgoing payments. Our software solution can handle the wide array of commission structures offered by Forex companies that we have partnered with, including Forex Web Traders and 3G Forex. For Software and Management enquiries contact: E: bizdev@incomeaccess.com T:+15148498595 www.incomeaccess.com For Affiliate Program enquiries contact: E: affiliates@incomeaccess.com www.incomeaccess.com

Published by

forex_yard_G.indd 1

Sponsored by

Marketplace 0987 |5

13/11/09 16:13:59


Hosting & Managed Services

Hosting & Managed Services

88

Sponsored by

Published by


Hosting & Managed Services

Managed Services

Income Access

CSB Group (est. 1987) provides its clients with a spectrum of specialised business and commercial services including the incorporation of Maltese and Foreign companies; obtaining of remote gaming licences; regulatory and business consultancy; company management and directorship services; key official services; trustee and fiduciary services; back office support and administration; accounting and payroll services; bank account opening; intellectual property registration; relocation assistance; residence- and work- permit applications; and recruitment services.

Netgame Services was formed to provide corporate merchants with customized services. These not only include bespoke customer service solutions but also affiliate management, web and graphic design, programming, translation services as well as marketing and PR management. Along with all the above Netgame also offers AffStats.

With the high volume of transactions that take place in Forex trading, affiliates and Forex operators have a need to keep track of trades and commissions. With the Income Access software solution, affiliates can now track their returns, and operators can track outgoing payments. Our software solution can handle the wide array of commission structures offered by Forex companies that we have partnered with, including Forex Web Traders and 3G Forex.

Our affiliate software provides clients access to user-friendly reports, robust tracking and is completely customizable and brandable.

For Software and Management enquiries contact: E: bizdev@incomeaccess.com T:+15148498595 www.incomeaccess.com

Contact: T: (+356) 2557 2557 F. (+356) 2557 2558 E. igaming@csbgroup.com CSBGROUP.COM

poker

netgameservices.com

For full information please visit www.netgameservices.com or contact us at info@netgameservices.com.

For Affiliate Program enquiries contact: E: affiliates@incomeaccess.com www.incomeaccess.com

Casino

Sports

Financial

qhk prb

34

skill games

Bingo

www.netgameservices.com

NGs

Netgameservices.com

Affiliate Management

Published by

Affiliate Tracking Software

PR

Programming

Marketing

Sponsored by

Call center solutions

VIP Management

Web & GRaphics

89


Payment Solutions

Payment Solutions

90

Sponsored by

Published by


Payment Solutions

Counting House

Counting House provides a global range of inbound and outbound payment processing services to the online gaming community. Multi currency credit card processing, cheque processing, direct debit and bank transfer provide valuable funding options to players around the world, while multi-currency cheque, CFT and EFT issuing makes cashing out an even more positive experience for international players. Call Counting House for fresh solutions to your payment needs. Contact: Rachel Cronin Business Development Manager Counting House IOM Ltd. Suite 3, 3rd Floor, Britannia House, St. Georges Street, Douglas, Isle of Man, IM1 1JD T: +353.86.6033784 E: rachel@countinghouseltd.com www.countinghouseltd.com

Moneybookers Affiliates

THE INTERCASH PREPAID CARD DESIGNED FOR AFFILIATE PAYMENTS

Affiliates can now: Receive funds from any participating site directly onto a personalized prepaid card Access funds instantly at 29 million MasterCard® locations worldwide Transfer funds between cards via the Card2Card feature prepaid@intercash.com +44 203 051 6274 www.intercash.com

Moneybookers Affiliate Programme:

Follow us on Twitter

@intercash

Get additional revenue without diluting your traffic! Moneybookers is the perfect payment method for ALL your players, providing an instant and free deposit and withdrawal option for professional players. Contact us at julian.artope@moneybookers.com and find out how you can boost your revenue even for existing players. Moneybookers is one of Europe’s largest online payments systems and among the world’s leading eWallets. Global partners are eBay. com, Betfair, Skype and bWin.

Published by

EntroPay

Our cards are issued by Banque Invik, pursuant to a licence by MasterCard® International Incorporated. MasterCard® is a registered trademark of MasterCard® International Incorporated.

Sponsored by

EntroPay prepaid Virtual VISA cards give both consumers and merchants an easy, reliable way to pay. Our web-based platform allows frequent payments – small or large – to be issued to anyone, anywhere in the world. EntroPay Virtual VISA cards work just like debit or credit cards but are delivered electronically by email instead of via a plastic card, allowing affiliates to instantly receive payouts. Funds can be spent online, transferred to a personal bank account or loaded onto an EntroPay Plastic MasterCard. Payments made through our Virtual VISA cards are immediately available to spend, which can bring a smile to any affiliate’s face. EntroPay is owned and operated by Ixaris Systems Ltd., a UK company certified by the Financial Services Agency Authority for the issue of electronic money. Contact: Conor O’Shaughnessy Sales Director conor.oshaughnessy@ entropay.com M: +44 (0) 7825 148 490 T: +44 (0)20 7025 5518

91


0903-6143 A5HappyAd_SportsBus:EntroPay Happy Ad 10/30/09 11:13 AM Page 1

Want to make your global aďŹƒliates happy?

Pay them instantly with EntroPay EntroPay lets you pay affiliates instantly anywhere in the world – without costing you the world. Our solution means your affiliate will receive their payment in real-time, inspiring brand loyalty among your affiliates and ultimately more sales for you. To learn how to turn the challenge of paying affiliates into a competitive advantage, please email us for more information at sales@entropay.com. www.entropay.com

Simple. Instant. Global.


Payment Solutions

Payment Solutions

Payment Solutions

Endeavour Secure Payment Gateway, your solution provider for online payments.

DIRECTebanking.com, Payment Network’s online money transfer system, offers international and independent real-time deposits.

Offering a truly global network of banks, matching the bank to your needs.

DIRECTebanking.com The answer to chargebacks, fraud and high fees * Meets the high standards of online banking * 10k+ merchants * Used by millions of customers * Get access to 77 million online banking account holders (as of May 2009) * No registration for users Improves your conversion rates * No aggregation, no retentions tying up your liquidity * Only authorizes transfers, when they are covered by sufficient funds * Competitive fees - Save up to 60% off processing costs * Payment reversal is not possible – so there are no chargebacks * Available in the UK, Germany, Austria, Switzerland, Belgium and the Netherlands * Ongoing Expansion to France, Scandinavia and Eastern Europe * Straight forward integration

Fraud Protection, 3DSecure, Multi-Lingual, Multi-Currency, fast settlements and an experienced team ensures the success of your business. Specific support for online gambling, including payout of winnings. Higher Transaction Success rates and higher detection of fraud in one complete payment management system. www.cardpaydirect.com

Payment Network AG E: iGaming@payment-network.com T: +49 151 5712 7465 www.DIRECTebanking.com www.sofortueberweisung.de

Published by

Sponsored by

93


Poker Affiliate Programs

Poker Affiliate Programs

94

Sponsored by

Published by


Poker Affiliate Programs

InterPoker

InterPoker is one of the fastest growing online poker sites in the world. Now on the International Poker Network (IPN), the site offers players more games and increased liquidity. Attractive welcome bonuses, unique monthly promotions and guaranteed tournaments combine to offer players more reason to play on the site. Its Established PartnerLogic affiliate scheme offers a range of exciting benefits to it numerous affiliates worldwide. www.interpoker.com/affiliate_ program.shtml

PKR.com

Since its launch in 2006 PKR.com has revolutionised the online gaming market with its deeply immersive, highly interactive 3D poker client. PKR continues to create innovative products and enjoys continued growth year on year. The PKR affiliate programme has achieved unparalleled success, becoming one of the leading affiliate programmes in the industry and a firm favourite with affiliates. E: affiliates@pkr.com PKR TECHNOLOGIES The Forum 4th Floor, 74-80 Camden St London, NW1 0EG T: +44 (0) 20 7874 5311 www.pkr.com

Published by

PDC Affiliates

PDCAffiliate Exclusive Affiliate partners of Carbon Poker and PDC Poker. PDCAffiliates offers superior brand equity and the highest revenue share in the industry. Every real money hand played on the network generates rake: you earn 40% of the revenue every time one of your players contributes to a raked pot, regardless of who wins or loses. The more hands they play, the more money you earn. Since 2005, PDCAffiliates account managers have been working with affiliates to help maximize their sign-ups and player retention. Affiliate earnings are processed by the 5th business day of every month for the preceding month’s earnings and sent via your selected method set in your account details. • US Players Accepted • 40% Revshare for life • Front Door CPA & Hybrid Schemes • 40% Side-Game Revenue • Ring Fenced Side Games • 30% Rakeback • 10% Sub-Affiliate Deal Contact: E: support@pdcaffiliates.com www.pdcaffiliates.com

Sponsored by

Poker Affiliates at bet365

bet365 is one of the world’s largest online gambling groups with over 3 million customers worldwide. Poker at bet365, launched in 2004, is now one of the most popular poker rooms on the iPoker network and has a great selection of ring-games, tournaments and promotions available. The bet365 software is attractive, reliable and easy to use. A superb VIP Scheme is available to players with generous cash rewards and tournament tokens on offer, rewarding continued play. Tailored promotions to suit cash game players and tournament players alike are also available at bet365. Frequent cash race promotions come with huge amounts of prizes, while tournament players can enjoy huge Super Satellites to the biggest and most prestigious tournaments in the world, including the WSOP, WPT and Irish Winter Festival of Poker. Affiliates of bet365 poker earn a competitive commission percentage from total rake generated by all players they have referred. Contact: Simon Eaton Affiliate Manager - Poker, Bingo and Games D: +44(0) 1782 68 4751 E: simon.eaton@bet365.com

bet365.com

95


Poker Affiliate Programs

EGO - Poker

EGO- Egamingonline offers affiliates a great opportunity to earn money promoting its reputable and trusted Poker brand RedKings.com. EGO gives affiliates access to • Industry leading Affiliate Software • Comprehensive and real-time online reporting tools, • Innovative marketing tools to maximize conversions • Personal and highly experienced country affiliate managers • Friendly and knowledgeable customer support which is available 24/7 • Market leading commissions • Prompt and secure monthly payments • Private events for affiliates RedKings.com is the fastest growing poker room on the Ongame network and has one of the best conversion rates in the industry. Other products promoted by EGO are established SkillGames brand BGroom and our latest additions EU Casino and CasinoRedKings , both running off propriety software developed by SkillONnet. Whether you are an established gaming affiliate or you are embarking on a new venture we are confident we can meet all of your requirements. Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

96

Sponsored by

RedKings.com

RedKings Poker RedKings.com offers poker players the chance to test their Poker skills against thousands of players from around the world. With one of the best softwares in the industry, 6 different first time deposit bonuses and over $16,000,000 in tournament guarantees a month, there really is something to please everyone. RedKings also offers young hopeful players the chance to take the first step to play live with their very own live events team, Team RedKings. RedKings are always looking for more young enthusiastic poker players to join the team and travel the world to all major live events in search of Fame, Riches and Glory! RedKings is the fastest growing poker room on the Ongame network the 5th most popular poker network in the industry. With prompt and secure payments and a multilingual support team available 24/7 there really is nowhere better to play poker online! Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

Intertops Poker

With its worldwide network of over 500,000 players, Intertops. com Poker is one of the planet’s most popular poker rooms. That’s no surprise when you consider Intertops’ amazing range of special events, creative game- and tournament structures, lucrative bonus offers, easily created private poker tables, leaderboards, freerolls and the best for a successful promotion: the huge 500% bonus for new customers up to $1,000. If these are not enough reasons to join the Intertops.com Affiliate Program here are some more: The Intertops.com Affiliate Program not only guarantees commission for a life time but offers the prerequisites for a profitable business: great promotional material, content for your site, XML odds feed, RSS feeds with news and promotions, affiliate newsletter, reliable stats and last but not least three products to promote. For more info about Intertops. com and its Affiliate Program please visit www.intertops. com/affiliate or contact the Affiliate Management at affiliate@intertops.com!

Published by


Poker Affiliate Programs

Euro Partners - Poker

Euro Partners’ online poker rooms are the largest in the iPoker network, with Titan Poker ranked among Europe’s most popular poker brands. Titan Poker’s software is developed and maintained by Playtech, a public company and leading gaming software developer. With nearly 30,000 online players at peak hours, Titan guarantees $16,000,000 in monthly prizes, features special sit ‘n’ go tournaments with progressive jackpots as high as $100,000, and awards players with entries to major worldwide poker tournaments. To learn more about Euro Partners contact: T: +1 800 968 0196 E: support@europartners.com www.europartners.com

StarGames.com

Stargames.com promises the best conversions around as gamers have access to highquality Flash games without needing to download. Receive live-time revenues of up to 40% paid out twice a month. Provide your players with Poker, Casino, Bingo and skill games all in one place. Countless tournaments and dynamic jackpots keep our gamers coming back for more – a total of 11 million gamers in our community speaks for itself. Our CRM solutions, precisely developed targeting and cluster technology ensure that gamers have no need to look around. A host of reasons, which result in us and therefore you, delivering a premium performance. Additionally we are here to help you with your service. You will be fascinated by our affiliate team, which is always on hand to collaborate on a range of special tailored solutions. We have seven years of experience in online gaming and taking care of affiliates. Contact: Josef Hütt T: +43 1 4945056 – 0 E: josef.huett@stargames.com Tysin Debattista T: +35 625466699 E: tysin.debattista@stargames.com

Published by

Sponsored by

CelebPoker

CelebPoker rewards new affiliates very generously with up to 50% commission for the first two months and up to 40% thereafter. CelebPoker is fast becoming the favorite iPoker room for players of all types. More freerolls - best VIP program - personalized affiliate support - affiliate exclusive promotions, tournaments, points races and more. Visit www.celebpokeraffiliates. com to register. Email info@ celebpokeraffiliates.com for more information.

Paddy Power Poker

Paddy Power Poker are one of Europe’s biggest poker rooms and they’re not finished growing yet! They boast a great signup offer, lots of traffic, great support, and smooth-running software. At Paddy Power Poker, you’ll find a massive variety of game which can accommodate your novice and your professional. Promotions are constantly on offer and players can even play for a seat at the Paddy Power Irish Open each year! Contact: Mick Forry mforry@paddypower.com or affiliates@paddypartners.com

97


Poker Affiliate Programs

Ladbrokes Poker

Ladbrokes Poker affiliates maximise the potential of their traffic! Our poker program has the right blend of a great brand, regular content and promotions leading to strong conversion rates. We have excellent poker room liquidity with games available for all player types, including high rollers. Our experienced retention team keeps your referred players active. All of this combined with our flexible commission schemes and reliable, timely payments makes Ladbrokes Poker Affiliates the perfect affiliate program for you. Ladbrokes Poker Affiliates are supported with a first-class affiliate management team with over 10 years experience who will help you at every stage of your website. Visit ladbrokesaffiliates.com and start promoting now! Contact us E: pokeraffiliates@ladbrokes.com T: +44 208 868 8899

Cake Poker Affiliates

Cake Poker has experienced substantial growth as a global poker room. With over $5 Million in monthly tournament guarantees, satellites to the most prestigious live events, and 24/7 Hold’em and Omaha action of all stakes, Cake is the place to be for players of all levels. Cake rewards every player through one of the most innovate reward programs in the industry featuring a Gold Chip frequent player program and a unique ring game loyalty reward, called Gold Cards. We realize at Cake Poker that a large part of the growth we’ve experienced is a result of the support we receive from our affiliates. This is why we designed an affiliate program that not only generously rewards affiliates for their hard work but also offers all the online marketing and reporting tools you need. Visit www.cakepokeraffiliates.com for more information. Contact: Justin Johal Affiliate Program Manager E: justin@cakepoker.com www.cakepokeraffiliates.com

98

Sponsored by

Eurobet Poker Affiliates

Earn up to 35% lifetime commissions for the players you sign-up. Eurobet Poker is part of the Ongame Network, one of the world’s largest poker communities with the industry’s newest poker software. Every month the network offers over $14m in guaranteed tournament prizes and, on top of excellent commissions, we offer our affiliates exclusive player promotions and bonuses. Contact us now: E: AffiliatePromotion@eurobet.com

T: +44 (0) 1483 718315 http://affiliates.eurobet.com

Betfair - Poker

Betfair Poker originally launched in May 2004 and released its own Poker Software in October 2006 hosted on our own poker network which allows up to 15 tables simultaneously for multi-table play. With our new HOT! freeroll schedule we have tournaments happening every 30 minutes with a $10 max house fee. With many ways for players to kick start their bankroll, weekly MTT & SNG Leaderboards, Betfair Poker is happening. Contact Poker Affiliate Executives: Daniela Attard Daniela.attard@betfair.com Kristal Camilleri Murison Kristal.cmurison@betfair.com Yvette Grima Yvette.grima@betfair.com T: +356 2271 0000

Published by


Poker Affiliate Programs

AffiliateClub.com

affiliate club. com AffiliateClub.com is a great opportunity for webmasters to make additional money by promoting the leading online gaming brands CasinoClub , CasinoClub Poker, PokerKings and SlotsClub , all owned and operated by Gaming VC and publicly traded in London. As a partner of AffiliateClub.com you earn up to 50% revenue share for life without negative carry-over. You receive prompt and reliable monthly commission payments on the 5th of every month. AffiliateClub.com has a robust and highly user-friendly back-end. Comprehensive, detailed and customisable reporting tools always keep you up to date on your commissions. To promote the brands, a full range of marketing tools, such as attractive banners, is available. Affiliate partners also receive e-mail notifications about new promotions and a monthly newsletter. Partners have prompt, 24/7 access to the professional Affiliate Team.

ChanceAffiliates

ChanceAffiliates gives you the opportunity to partner with us in developing ChanceRoom and promoting the sportsbook, poker, and casino products. We offer up to 40 percent revenue share, and all new affiliates will, by default, earn 50 percent revenue share for the first three months from signing up. With ChanceAffiliates you’ll benefit from lifetime commissions, no negative carryover, on-time payments between the 2nd and the 10th of every month, up-todate stats, innovative marketing tools that really convert, and dedicated, one-to-one affiliate support. www.chanceaffiliates.com Email: info@chanceaffiliates.com

Circus Poker

www.AffiliateClub.com E: Info@affiliateclub.com The AffiliateClub.com Team: Rachel Regev- Head of Affiliates E: Rachel@affiliateclub.com Katerina Milfaitová – Affiliate Manager E: Katerina@affiliateclub.com Natasha Goffman- Affiliate Manager E: Natasha@affiliateclub.com Sabina Keller – Affiliate Manager E: Sabina@affiliateclub.com Ronia Meerzoumen- Affiliate Manager E: Ronia@affiliateclub.com Nadine Weinmann- Affiliate Manager E: Nadine@affiliateclub.com Sandra Schwartz – Affiliate Manager E: Sandra@affiliateclub.com Jonathan Alash – Affiliate Manager E: Jonathan@affiliateclub.com

Published by

Part of GentingAffiliates.com Circuspoker.co.uk are owned by the $17billion global Genting Group and are part of the same family that operate the UKs largest land based casino operation. As part of the worlds largest poker network Circus Poker offer $20Million in guaranteed tournaments every month and play host to the prestigious European Championship of Online Poker (ECOOP).

AFFILIATES UNITED

Powered by the established company William Hill Online, Affiliates United Network was launched in 2008, and has been created to provide the engine room to accelerating your business. The network offers the reputation of brands, the innovation of technology and the motivation for success. Powered by sophisticated Playtech software, the system provides ongoing, up-to-date statistics, on-demand payment system, advanced marketing tools and high level of service to affiliates. Affiliates United has consistently provided the industry’s highest player retention levels to give steady and increased earnings over long periods of time. Offered channels on Affiliates united are: Sportsbook, Casino, Poker, Bingo, Skill games, Vegas games and Mobile. Join Affiliates United Today at www.affutd.com and ACCELERATE YOUR BUSINESS!

As part of Genting Affiliates you can expect market leading cross product rewards with commissions of up to 45%. Interested? Then contact: Gary Kane E: affiliates@gentingalderney.com T: + 44 7500 441 957 www.gentingaffiliates.com www.CircusPoker.com

Sponsored by

99


Poker Affiliate Programs

Gutshot.com

The brand new Gutshot Affiliate program gives you everything you need to promote one of the most exciting brands in online gaming – and you can earn up to 35%! Gutshot.com has been around since 2001, and boasts some fantastic extras your players won’t find anywhere else – exclusive promotions and VIP trips to our live poker clubs, as well as one of the busiest and most content-rich websites in online gaming. Contact: Neil Stephenson Marketing Manager E: neil@gutshot.com T: +44 (0) 207 490 9408 www.gutshot.com

Heaven Affiliates

Poker Heaven is part of the successful Heaven Affiliates Program that includes CasinoJoy, BingoJoy and ScratchcardHeaven. Poker Heaven is one of the largest brands on the IPN and is fully licensed and regulated in Malta. Established in 2005, Poker Heaven is recognised as one of the most player oriented poker rooms across Europe. The poker client is available in 16 languages and the website is on offer in 14 languages. T: +44 208 762 6161 F: +44 208 762 6152 E: support@heavenaffiliates.com

Virgin Games

winneraffiliates.com

What does VIRGIN GAMES multiple award-winning affilliate program have on offer?

The Winner Affiliate Program is a leading international promoter of online games and card rooms representing the Playtech powered Winner.com brand. With the highest standards of service, quality and innovation, Winner provides affiliates with dedicated account managers, extensive online marketing experience, live detailed statistics for optimizing performance, and 24/7 customer support. Winner affiliates are generously compensated for every player referral earning some of the highest commissions in the gaming industry with both Revenue Share and Cost per Acquisition commission plans.

• 50% revenue-share for first two months • 35% true cross-product commission rate as standard • Earn wherever your players go: Virgin Casino, Virgin Bingo or Virgin Poker! • Flexible custom commission models (revenue-share, CPA, Hybrid, CPL) • Virgin conversion rates! • No negative carryovers • Early, regular and automated commission payments • Comprehensive and intuitive marketing tools section • Granular, intuitive and stable reporting system Get in touch to find out more! www.virgingames.com/affiliates E: affiliates@virgingames.com T: +442082371563

100

Sponsored by

888poker/pacific poker

Pacific Poker was launched in 2003. With ring games in abundance and variety, as well as mouth-watering Multi-Table tournaments and Sit N’ Go’s running 24 hours a day, Pacific Poker is a place to hone your skills and take them to the next level. Recent additions such as an improved Multi-tabling mechanism, the ability to support Hand History and the best World Series of Poker satellite package in the industry have moved Pacific Poker into the realms of industry giants, and with more feature upgrades to come, the sky is the limit for Pacific Poker. Contact: PacificPoker.com

E: info@winneraffiliates.com T: +44-800-0470-700

Published by


Where every hand is worth more!

R

ing games, tournaments, whether you take the pot or fold, your hands are worth more at Pacific Poker. Play at our tables and enjoy the challenge of climbing from status to status.

The higher you reach, the BIGGER the rewards and added benefits you receive.

Play against our pros!

www.pacificpoker.com/rewards

Rewards

Rewards Pacific Poker

Pacific Poker

Rew waarrds ds Rewards


Search Marketing – Organic/Natural

Search Marketing – Organic/Natural

102

Sponsored by

Published by


Search Marketing – Organic/Natural

Stickyeyes

vanguardSEO.com

vanguardSEO

vanguardseo.com

Stickyeyes help the world’s largest online gaming brands to deploy large scale, multilingual, search marketing campaigns. Their world class approach that has been proven time and time again. Established in 1998, Stickyeyes are synonymous with supercompetitive gaming SEO, boasting a client list which reads like a “Who’s Who of Online Gaming”. Contact: Stickyeyes T: +44 (0) 113 391 2929 www.stickyeyes.com

FREE OFFER Vanguard SEO is THE name within the on-line gaming sector. Boasting a portfolio of clients covering all verticals within online gaming - be assured that we have the team and the experience, to deliver the desired results. We’ll review your website and make recommendations regarding its internal health, off page factors affecting rankings and provide competitor analysis – For Free! We’ll then put a strategy together to ensure success. Contact us today!

Income Access Organic Search Marketing

For the past seven years, Income Access has built up a reputation as a niche iGaming affiliate marketing agency, working with both merchants and affiliates to ensure quality campaigns and results. Income Access works with partners to drive quality traffic to a site in order to increase the number of targeted visitors with an objective to create long term and sustainable quality in its referrals from natural search results. For SEM enquiries please contact: E: agency@incomeaccess.com www.incomeaccess.com

Published by

Sponsored by

Burstin Group

The Burstin Marketing Group is a dynamic and diverse team of marketing experts that specializes in the field of online marketing. Our staff members have years of experience creating and executing marketing plans designed specifically for your Internet Business. Our team includes a wide variety of marketing professionals, from market analysts to affiliate program specialists to graphic designers and copywriters. When you partner with the Burstin Marketing Group, you tap into a pool of talent that is versatile, innovative and dedicated, with the flexibility to tailor services to the specific needs of your business. Contact: T: +1-416-822-5531 E: info@burstingroup.com www.burstingroup.com

103


Search Marketing – Organic/Natural

GameOn Affiliates

Greenlight

TradeDoubler

AFFILIATES GameOn Affiliates provides gaming clients with a tailored affiliate management service and excellent customer value. The company works alongside leading and start-up affiliate programmes to target customers in emerging product and regional markets and establish partner networks within them. We have more than four years of high level affiliate management experience and we specialise in taking the extra step by focusing directly on the player acquisition journey, from affiliate recruitment to deposit. We will not only source affiliates known for delivering player quality, but also assist to develop those affiliates with the potential to provide player quality to ensure a consistent flow of high yielding traffic. Combine this with our use of proven and cutting edge techniques to widen the customer conversion funnel at every level, we ensure that valuable player numbers are delivered at low acquisition rates. Contact: Tom Galanis T: (00) 44 7805 638 742 E: Tom@GameOn-Affiliates.com Sarah Jones T: (00) 44 78990 87923 E: Sarah@GameOn-Marketing.com Esther Whitehead T: (00) 44 78759 61828 E: Esther@GameOn-Marketing.com www.GameOn-Affiliates.com

104

Sponsored by

Greenlight is the UK’s largest independent search engine marketing agency specialising in all SEM disciplines including search engine optimisation, pay per click management, SEM training, consultancy and search marketing technology. Founded in 2001, Greenlight search is headquartered in London with an office in New York. Using both natural search and paid search, Greenlight helps clients dramatically increase profits and sales, through better visibility and cost efficiency, in paid and natural search results. But we’re not just another SEO company out there either claiming to ‘boost your rankings’ or lower your costs. At Greenlight, search marketing is results oriented, with service guarantees and tailor-made technologies developed specifically to deliver fast step change improvements. Greenlight has a dedicated Research & Development division responsible for creating proprietary technologies. These are the tools that define Greenlight’s innovative work and produce exponential results for SEO and PPC.

We are an international performance-based digital marketing company. Founded in Sweden in 1999, we have successfully expanded our business over the past 10 years and today offer an integrated digital marketing portfolio encompassing: • Affiliate marketing • Display and performancebased online campaigns • Search management • Technology to manage your entire cross-media and search marketing activities Our commitment to results and ROI heritage underpins everything that we do and our products have been developed in order to help you achieve the best possible results. We believe in developing great relationships with our clients - advertisers, publishers and agencies - and offer a flexible approach to deliver customised solutions based on individual client objectives. General Enquiries: T: +44 (0)20 7798 5800 www.tradedoubler.com

Visit the Greenlight website at: www.greenlightsearch.com

Published by


Search Marketing – Organic/Natural

Latitude

Latitude is a leading digital marketing agency with expertise in Search Engine Optimisation (SEO), Pay Per Click (PPC), social media, online display advertising, affiliate marketing and conversion analytics. Our whole approach is built on performance. We have unrivalled experience in all aspects of the digital marketing mix, from search engine marketing to digital display and social media. Our conversion analytics expertise ensures that, once visitors get to your site, they convert from prospects to customers. We are confident that we can demonstrate a significantly better ROI on your marketing spend than you’re getting at the moment. In fact, we’re so confident that we offer many of our clients performance-based pricing, so you only spend money when you’re making money. Contact: T: 0800 6523233 E: info@latitudegroup.com www.latitudegroup.com

Big Mouth Media

Named the UK’s number 1 SEO & PPC agency in the New Media Age Marketing Services Guide 2009. Quite simply, it’s all about ROI. Bigmouthmedia’s innovative product portfolio is specially designed to do one thing dramatically improve clients’ online ROI. Our 300+ UK clients, large and small, have direct access to a wealth of expertise in SEO, PPC, affiliate marketing, social media, display advertising and online PR, the perfect fusion of technical know-how, market research and linguistic skill, along with unrivalled customer service. Four key elements really make bigmouthmedia stand out from the competition, four crucial differences which enable us to deliver outstanding ROI. • • • •

TRULY INTERNATIONAL HIGHLY EXPERIENCED SPECIALIST EXPERTISE LEADING STRATEGIES

We practice what we preach, occupying the best possible slot on Google for our industry. This isn’t an easy feat and our clients get that same level of expertise. To find out more visit www.bigmouthmedia.com

Published by

Sponsored by

Blowfish Digital

Blowfish Digital is the industrydefining media agency. We deliver the highest level of strategy and implementation across every digital discipline. Work with us and experience our philosophy embodied in these principles – humanity, openness, diligence, enthusiasm, integrity - in everything we do. Contact: Marc Nicholson Business Development Manager T: 020 7025 2705 E: info@blowfishdigital.com

Altex Marketing

Altex Marketing is Estonia’s first and leading internet marketing agency with clients all over Europe. Founded in 2005 and profitable since day one. We offer training, campaigns and consultancy in the areas of search engine marketing (paid and organic), internet public relations, email marketing, web analytics, user- and usability testing. Contact: T: +372 621 0029 E: think@altex.ee www.altex.ee

105


Search Marketing – Paid (PPC)

Search Marketing – Paid (PPC)

106

Sponsored by

Published by


Search Marketing – Paid (PPC)

Income Access Paid Search Marketing

GameOn Affiliates

AFFILIATES GameOn Affiliates provides gaming clients with a tailored affiliate management service and excellent customer value. The company works alongside leading and start-up affiliate programmes to target customers in emerging product and regional markets and establish partner networks within them.

In addition to being a reputable supplier of complete affiliate marketing solutions, Income Access has a niche iGaming Search Engine Marketing Agency to manage paid search campaigns. Income Access’ SEM Agency can help your business optimize your Pay Per Click campaigns. Our team of managers will help you achieve all of your PPC goals, and develop your brand identity. We’re here to help you achieve your online marketing goals!

We have more than four years of high level affiliate management experience and we specialise in taking the extra step by focusing directly on the player acquisition journey, from affiliate recruitment to deposit. We will not only source affiliates known for delivering player quality, but also assist to develop those affiliates with the potential to provide player quality to ensure a consistent flow of high yielding traffic. Combine this with our use of proven and cutting edge techniques to widen the customer conversion funnel at every level, we ensure that valuable player numbers are delivered at low acquisition rates.

For SEM enquiries please contact: E: agency@incomeaccess.com www.incomeaccess.com

Stickyeyes

Stickyeyes help the world’s largest online gaming brands to deploy large scale, multilingual, search marketing campaigns. Their world class approach that has been proven time and time again.

Contact:

Established in 1998, Stickyeyes are synonymous with supercompetitive gaming SEO, boasting a client list which reads like a “Who’s Who of Online Gaming”.

Tom Galanis T: (00) 44 7805 638 742 E: Tom@GameOn-Affiliates.com Sarah Jones T: (00) 44 78990 87923 E: Sarah@GameOn-Marketing.com

Contact: Stickyeyes T: +44 (0) 113 391 2929 www.stickyeyes.com

Esther Whitehead T: (00) 44 78759 61828 E: Esther@GameOn-Marketing.com www.GameOn-Affiliates.com

Published by

Sponsored by

107


Search Marketing – Paid (PPC)

Greenlight

Essence

Greenlight is the UK’s largest independent search engine marketing agency specialising in all SEM disciplines including search engine optimisation, pay per click management, SEM training, consultancy and search marketing technology.

When things are moving as fast as they do online there’s no established recipe for success. At Essence, we have all the ingredients and the know-how to create just the right thing. It’s not rocket science (although we do use some of that sometimes). But it does require a deep understanding of what is possible, the skills to deliver and the courage to make it happen. And it helps having all this on the menu even if you don’t want or need it all:

Founded in 2001, Greenlight search is headquartered in London with an office in New York. Using both natural search and paid search, Greenlight helps clients dramatically increase profits and sales, through better visibility and cost efficiency, in paid and natural search results. But we’re not just another SEO company out there either claiming to ‘boost your rankings’ or lower your costs. At Greenlight, search marketing is results oriented, with service guarantees and tailor-made technologies developed specifically to deliver fast step change improvements. Greenlight has a dedicated Research & Development division responsible for creating proprietary technologies. These are the tools that define Greenlight’s innovative work and produce exponential results for SEO and PPC.

* Digital strategy * Online media & marketing (including planning & buying, ppc search, affiliates, partnerships) * Digital advertising and creative * Web design & build * Analytics & insight

Contact: Matt Isaacs Partner T: 020 7758 4200 M: 0777 553 0719 E: matt.isaacs@essence.co.uk

TradeDoubler

We are an international performance-based digital marketing company. Founded in Sweden in 1999, we have successfully expanded our business over the past 10 years and today offer an integrated digital marketing portfolio encompassing: • Affiliate marketing • Display and performancebased online campaigns • Search management • Technology to manage your entire cross-media and search marketing activities Our commitment to results and ROI heritage underpins everything that we do and our products have been developed in order to help you achieve the best possible results. We believe in developing great relationships with our clients - advertisers, publishers and agencies - and offer a flexible approach to deliver customised solutions based on individual client objectives. General Enquiries: T: +44 (0)20 7798 5800 www.tradedoubler.com

Visit the Greenlight website at: www.greenlightsearch.com

108

Sponsored by

Published by


Search Marketing – Paid (PPC)

Big Mouth Media

Named the UK’s number 1 SEO & PPC agency in the New Media Age Marketing Services Guide 2009. Quite simply, it’s all about ROI. Bigmouthmedia’s innovative product portfolio is specially designed to do one thing dramatically improve clients’ online ROI. Our 300+ UK clients, large and small, have direct access to a wealth of expertise in SEO, PPC, affiliate marketing, social media, display advertising and online PR, the perfect fusion of technical know-how, market research and linguistic skill, along with unrivalled customer service. Four key elements really make bigmouthmedia stand out from the competition, four crucial differences which enable us to deliver outstanding ROI. • • • •

TRULY INTERNATIONAL HIGHLY EXPERIENCED SPECIALIST EXPERTISE LEADING STRATEGIES

We practice what we preach, occupying the best possible slot on Google for our industry. This isn’t an easy feat and our clients get that same level of expertise.

Latitude

Latitude is a leading digital marketing agency with expertise in Search Engine Optimisation (SEO), Pay Per Click (PPC), social media, online display advertising, affiliate marketing and conversion analytics. Our whole approach is built on performance. We have unrivalled experience in all aspects of the digital marketing mix, from search engine marketing to digital display and social media. Our conversion analytics expertise ensures that, once visitors get to your site, they convert from prospects to customers. We are confident that we can demonstrate a significantly better ROI on your marketing spend than you’re getting at the moment. In fact, we’re so confident that we offer many of our clients performance-based pricing, so you only spend money when you’re making money. Contact: T: 0800 6523233 E: info@latitudegroup.com www.latitudegroup.com

Jack Media

Jack Media is a full service media agency that specializes in the online gambling sector, working with many big name clients to ensure that their media campaigns are run effectively. We provide a whole range of services in the UK, Europe and further afield including Media planning and buying (online, print, TV, cinema, outdoor, exchange, mobile), Paid Search Marketing (PPC), Affiliate marketing, Creative production. Contact: E: info@jackmedialondon.com T: 0208 946 9100 Ask for Emmie or Ed

Blowfish Digital

Blowfish Digital is the industrydefining media agency. We deliver the highest level of strategy and implementation across every digital discipline. Work with us and experience our philosophy embodied in these principles – humanity, openness, diligence, enthusiasm, integrity - in everything we do. Contact: Marc Nicholson Business Development Manager T: 020 7025 2705 E: info@blowfishdigital.com

To find out more visit www.bigmouthmedia.com

Published by

Sponsored by

109


Skill Gaming Affiliate Programs

Skill Gaming Affiliate Programs

110

Sponsored by

Published by


Skill Gaming Affiliate Programs

EGO - Skill Gaming

EGO- Egamingonline offers affiliates a great opportunity to earn money promoting its established and well known Skill Games brand, BGRoom.com EGO gives affiliates access to • Industry leading Affiliate Software • Comprehensive and real-time online reporting tools, • Innovative marketing tools to maximize conversions • Personal and highly experienced country affiliate managers • Friendly and knowledgeable customer support which is available 24/7 • Market leading commissions • Prompt and secure monthly payments • Private events for affiliates BGroom uses proprietary software developed by SkillOnNet which is renowned for its stability, playability and its industry-defying conversion rates. Other brands promoted by EGO are established poker room RedKings and our latest additions EU Casino and CasinoRedKings which both run off our propriety software developed by SkillONnet. Whether you are an established gaming affiliate or you are embarking on a new venture we are confident we can meet all of your requirements. Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

Published by

BGRoom.com

Test your backgammon skills against thousands of players from all over the world at BGRoom.com. With tournaments running 24/7, and the best backgammon bonuses in the Industry the boards are always buzzing at BGRoom.com! BGroom boasts stable and superior software from SkillONnet that makes the whole experience of playing backgammon online real pleasure. The software is user-friendly and the realistic graphics and sound effects make the player feel as if they are playing live. Features such as the natural click and roll of the dice, the movement of each piece, and the exciting Doubling Cube, which doubles your bet if you are on a winning roll all add to the thrill of the backgammon experience. With prompt and secure payouts, and a knowledgeable and friendly multi lingual support team available 24/7 there is nowhere better to play online! Contact: EGO EgamingOnline P.O.Box 54543 Limassol Cyprus T: 00357 25344111 F: 00357 25344118 E: Affiliates@EGamingOnline.com

Sponsored by

Paddy Power Games

With over 120 games including leading brands like The X Factor, Spiderman and Deal or No Deal, Paddy Power Games is your one stop gaming shop. Whether you are a seasoned slots player or a Roulette and Blackjack novice, Paddy Power Games has something for you! With a huge range of promotions, the new rewards programme ‘Bonus Bar’ and regular loyalty bonuses, why play anywhere else? Contact: Jess Roche jroche@paddypower.com or affiliates@paddypartners.com

Income Access

With Income Access, you’ll be able to promote multiple online casino affiliate programs through one account, keep track of your performance with trusted, third-party tracking and reporting tools, and get one-on-one support from dedicated, experienced affiliate managers who’ve worked in Casino affiliate marketing for years. Income Access is proud to be working with some of the biggest online casinos, including Ladbrokes, Victor Chandler and Sportingbet. For Software and Management enquiries contact: E: bizdev@incomeaccess.com T:+15148498595 www.incomeaccess.com For Affiliate Program enquiries contact: E: affiliates@incomeaccess.com www.incomeaccess.com

111


Skill Gaming Affiliate Programs

StarGames.com

Stargames.com promises the best conversions around as gamers have access to highquality Flash games without needing to download. Receive live-time revenues of up to 40% paid out twice a month. Provide your players with Poker, Casino, Bingo and skill games all in one place. Countless tournaments and dynamic jackpots keep our gamers coming back for more – a total of 11 million gamers in our community speaks for itself. Our CRM solutions, precisely developed targeting and cluster technology ensure that gamers have no need to look around. A host of reasons, which result in us and therefore you, delivering a premium performance. Additionally we are here to help you with your service. You will be fascinated by our affiliate team, which is always on hand to collaborate on a range of special tailored solutions. We have seven years of experience in online gaming and taking care of affiliates. Contact: Josef Hütt T: +43 1 4945056 – 0 E: josef.huett@stargames.com Tysin Debattista T: +35 625466699 E: tysin.debattista@stargames.com

112

Sponsored by

Ladbrokes Casino

Betfair - Sports Betting

A leading global brand, cutting edge Microgaming software, over 460 casino games, a world-class customer support team and a premier VIP Club. It’s easy to see why our casino affiliates continue to see high conversions and player retention levels.

Betfair is the world’s largest online betting company with over 15 million bets placed every day. They are not like a normal bookmaker – Betfair is a betting exchange which is essentially a stock market platform taken across to betting on sport.

We are constantly updating our library of marketing tools to assist with player acquisition and offer our banners in a range of different languages. By combining our competitive commission structure with exciting player promotions and bonuses, Ladbrokes Casino Affiliates is the perfect partnership to maximise your earning potential. Ladbrokes Casino Affiliates are supported with a first-class affiliate management team with over 10 years experience who will help you at every stage of your website. Visit ladbrokesaffiliates.com and start promoting now! Contact us E: casinoaffiliates@ladbrokes.com T: +44 208 868 8899

Customers bet against each other not against Betfair. This means punters get on average 20% better odds. Bigger odds mean BIGGER WINS! On Betfair you can bet against other people from anywhere in the world, they just have a different opinion to yourself. Betfair simply match opposing bets and take a small commission from the winner. Betfair give you all the guidance you need, and encourage winners! They don’t ban or cut back as is the case with many bookies that limit stakes or close accounts if anyone “dares” to beat them. It doesn’t matter to Betfair; they only bring punters together, and don’t have any liabilities. You can either back like you would at a normal bookmaker. Or lay – which basically means you act like a bookmaker and take the risk of an event happening. You win the backers stake if he loses or pay him out like a bookie would if he wins. Contact: Phil Hudson Sports Affiliate Manager T: +44(0) 208 834 6212 E: phil.hudson@betfair.com

Published by


Skill Gaming Affiliate Programs

AFFILIATES UNITED

Powered by the established company William Hill Online, Affiliates United Network was launched in 2008, and has been created to provide the engine room to accelerating your business. The network offers the reputation of brands, the innovation of technology and the motivation for success. Powered by sophisticated Playtech software, the system provides ongoing, up-to-date statistics, on-demand payment system, advanced marketing tools and high level of service to affiliates. Affiliates United has consistently provided the industry’s highest player retention levels to give steady and increased earnings over long periods of time. Offered channels on Affiliates united are: Sportsbook, Casino, Poker, Bingo, Skill games, Vegas games and Mobile. Join Affiliates United Today at www.affutd.com and ACCELERATE YOUR BUSINESS!

BetUS.com

BetUS.com has positioned itself as one of the strongest and most recognized brands in the online gaming industry and as a result offers an extremely lucrative affiliate program in BetUS Partners. As a member of the BetUS Partners program, you’ll have the advantage of earning commission from a fully integrated affiliate program, which includes all our major products: Sportsbook, Casino, Racebook and Poker! Our members can earn anywhere from 25% to 35% commission on monthly net revenue for the lifetime of their players’ activity. Plus, we offer CPA and a sub-affiliate program. With our new user-friendly platform, you’ll find a wide range of marketing tools including banners, RSS/XML feeds, text links, widgets and dynamic content. Plus, our detailed stats and reporting section allows our partners to keep tabs on everything from how many players they’ve acquired to how much revenue they’ve generated! Join BetUS Partners today, and get your share! URL: http://partners.betus.com T: +1.800.571.1789 E: afilliates@betus.com

Published by

Sponsored by

Virgin Games

What does VIRGIN GAMES multiple award-winning affilliate program have on offer? • 50% revenue-share for first two months • 35% true cross-product commission rate as standard • Earn wherever your players go: Virgin Casino, Virgin Bingo or Virgin Poker! • Flexible custom commission models (revenue-share, CPA, Hybrid, CPL) • Virgin conversion rates! • No negative carryovers • Early, regular and automated commission payments • Comprehensive and intuitive marketing tools section • Granular, intuitive and stable reporting system Get in touch to find out more! www.virgingames.com/affiliates E: affiliates@virgingames.com T: +442082371563

PartyGaming

PartyGaming PLC is one of the best known and most respected brands in online gaming. It provides poker, casino, sports betting, financial spread betting, and bingo games of its own design, as well as the familiar PlayTech games provided in 11 game sites. PartyGaming is also now home to recently acquired Cashcade which operates many bingo sites including the leading bingo room in the UK, FoxyBingo.com. There are 2 affiliate programs to choose from: • PartyPartners.com, which supports affiliates for PartyGaming’s own games • AffClub.com, which supports affiliates for the PlayTech games Contact: Gary Myers E: garym@partygaming.com www.partygaming.com

113


Sports Betting Affiliate Programs

Sports Betting Affiliate Programs Category Sponsor

At extrabet.com not only do you have 3 different ways to bet, a casino, the most comprehensive in-running service in the industry and our revolutionary Take it Now system that constantly values your bet so that you can take a profit or limit a loss at any time, we have also just launched a brand new affiliate programme, so why not sign up and see what we have to offer.

To learn more about Extrabet, contact us: Affiliates@extrabet.com http://affiliates.extrabet.com

114

Sponsored by

Published by

MP_14


4 ways to earn with extrabet! 路 Unique platform with 4 ways to bet 路 Competitive Revenue Sharing 路 Dedicated affiliate team 路 Part of a FTSE 250 listed group Join us now: http://affiliates.extrabet.com affiliates@extrabet.com Spread betting can result in losses that exceed your initial deposit. extrabet.com supports responsible gambling; for more information and advice visit www.gambleaware.co.uk

MP_148.5x210_Extrabet.indd 1

16/09/2009 15:20:39


Sports Betting Affiliate Programs

Apparently there’s more than one way to skin a cat. To be honest, I’ve no idea why anyone would look for one way to unhide a moggy, let alone more than one way, but I do know one thing for sure… there is more than one way to have a bet! Talking of cats, let’s look at Sunderland to explain what I mean. On a hypothetical trip to Stamford Bridge (where I would expect the Black Cats to get skinned) extrabet.com offers three different betting mediums for you to get involved with.

“Extrabet.com is unique in the marketplace...the only betting site to value your bet in-running throughout the duration of an event.” Firstly, there’s the good old traditional fixed-odds bet, where I can back Sunderland to win at 11-1. Say I have £10 on them, if they win, I win 11 times my stake. That’s a total return of £120 including my stake. Simple! Secondly, I might choose to side with Sunderland by spread betting. There are dozens of different ways I can do this, but I’m going to have a bet on the Time of First Sunderland Goal. The bookmaker makes a prediction on how many minutes will pass before Sunderland score their first goal, in this case 71-74. If I think Sunderland will score earlier than the low point of the quote then I sell (or go low) of 71 minutes. If I think they’ll score later than the high point of the quote, I buy (go high) at 74. Spread betting is a volatile high-risk, high-return form of betting. The more right I am, the more I win, but the more wrong I am the more I lose.

116

Sponsored by

I’m going to sell the Time of First Sunderland Goal at 71 for £1 a minute. So, if Sunderland score before the 71st minute, I win £1 for every minute before 71. So a goal in the 70th minute would win me £1, a goal in the 50th minute £21, and goal in the 5th minute £66. But for every minute past 71, until the first goal is scored, I lose £1, so if they score in the 80th minute I would lose £9 and if they don’t score I would lose £19, 90 minutes minus the 71 at which I sold. My final option is to back the potentially lucky Black Cats on a 0-100 binary bet. As you might expect, with a binary bet there are only two possible outcomes: an event happens or it doesn’t happen. For example, I can back Chelsea to win, or I can back Chelsea not to win (in effect getting with Sunderland on both the Sunderland win market and on the draw). Backing Sunderland in all these different ways might sound like a fairly major undertaking of web navigation, search engines and phone calls, but it’s not. All these bets can be done in a matter of seconds by going to www.extrabet.com Extrabet.com is unique in the marketplace, being the only betting company in the world to offer its customers the option of traditional sports fixed-odds, sports spread bets, sports 0-100 binary bets, plus an online casino – all on a single platform. In addition, the platform offers financial fixed-odds and financial binary betting, an array of special and political betting opportunities, backed up by a single wallet solution for everything there is on the site. Extrabet.com is also completely unique in that it is the only betting site to value your bet in-running throughout the duration of an event. Whether you’re having a traditional fixed-odds bet, a spread bet or a 0-100 binary bet, the value of your bet will go up

Published by


Sports Betting Affiliate Programs

or down depending upon whether events are going with or against your prediction, allowing you to settle the bet at any given point to take a profit or cut a loss. Just imagine it, you’ve had £10 on Sunderland to beat Chelsea 1-0 at 25-1. Sunderland scored in the 15th minute (which also meant your spread bet from earlier was a winner) and have somehow absorbed wave after wave of Chelsea pressure. It’s the 85th minute and Chelsea have just taken the paint off the woodwork for the umpteenth time. The most your fixed-odds bet can ever be worth if it stays like this until the final whistle is £260 (£250 plus £10 stake back) – at the moment your bet is worth £200. Do you take £200 now, which is yours regardless of

Published by

what the final score is, or do you hang on for the last five minutes, plus no doubt five more minutes of injury time, risking ending up with nothing if either team score again? Log on to www.extrabet.com and learn more in our new Betting Guide. Spread betting carries a high level of risk and may result in losses that exceed your initial stake. Please ensure you fully understand the risks involved. extrabet.com supports responsible gambling. For further details please visit www.gamcare.com

Sponsored by

117


Sports Betting Affiliate Programs

extrabet.com

extrabet.com was launched in March 2006 as a fixed-odds sister site to spread-betting offering, IG Sport. The platform was revolutionary, offering a ‘Take it now’ option which valued bets in-play allowing clients to take their winnings early, or cut a loss at any time during live events In March 2009, extrabet.com re-launched as the first betting platform in the world to offer sports spread betting, sports and financial fixed-odds, sports and financial binary betting and a casino all under a single account; while maintaining the unique ‘Take it now’ facility extrabet.com is a part of the FTSE 250 listed IG Group Holdings plc. www.extrabet.com affiliates@extrabet.com

BetUS.com

Intertops Sportsbook

BetUS.com has positioned itself as one of the strongest and most recognized brands in the online gaming industry and as a result offers an extremely lucrative affiliate program in BetUS Partners.

From American Football to stock exchange – the Intertops.com Sportsbook offers top odds on all events your players might want to bet on, no matter if it’s a sport event or the Oscar award.

As a member of the BetUS Partners program, you’ll have the advantage of earning commission from a fully integrated affiliate program, which includes all our major products: Sportsbook, Casino, Racebook and Poker! Our members can earn anywhere from 25% to 35% commission on monthly net revenue for the lifetime of their players’ activity. Plus, we offer CPA and a sub-affiliate program. With our new user-friendly platform, you’ll find a wide range of marketing tools including banners, RSS/XML feeds, text links, widgets and dynamic content. Plus, our detailed stats and reporting section allows our partners to keep tabs on everything from how many players they’ve acquired to how much revenue they’ve generated! Join BetUS Partners today, and get your share!

But that’s not all! Intertops. com spoils its customers with amazing special offers! Promote what your players will love: $100 bonus for new customers, weekly deposit bonus offers, the chance to win fantastic trips the biggest sport events e.g. the Super Bowl and much more! The Intertops.com Affiliate Program not only guarantees commission for a life time but all you need for profitable business with us: great promotional material, content for your site, special offers new and existing customers, XML odds feed, RSS feeds with news and promotions, affiliate newsletter and of course reliable stats. For more info about Intertops. com and its Affiliate Program please visit www.intertops. com/affiliate or contact the Affiliate Management at affiliate@intertops.com!

URL: http://partners.betus.com T: +1.800.571.1789 E: afilliates@betus.com

118

Sponsored by

Published by



Sports Betting Affiliate Programs

Victor Chandler

Sportsbook Affiliates at bet365

Victor Chandler - Over 60 years in bookmaking The story began back in 1925 when Victor’s grandfather, William, opened up Walthamstow Greyhound Stadium. However, it was not until 1946 that Victor Chandler senior created the company as we know it now. The expansion of the Victor Chandler business has been largely through its online betting platforms which now include extremely successful casino and poker sites. What has remained constant over the 62 years, is the pioneering spirit, commitment to technology and a willingness to satisfy the customer, qualities that are central to Victor Chandler and his business. E: affiliates@vcint.com www.victorsaffiliates.com

Expekt.com

Expekt.com is a leading international online gaming company offering secure and competitive igaming since 1999. Our products include sports betting, casino, poker, bingo and games. With affiliate representatives in more than twenty markets and player support as many languages we are committed to offering both our affiliates and player’s a complete and professional service. We offer earnings on four products, fast and accurate payments, statistics and reporting. In 2009 we have launched our value added services program offering maximum earning potential to our partners. For further information please contact us on: E: affiliate@expekt.com Or visit our site: www.affiliates.expekt.com

120

Sponsored by

An outstanding bookmaker who offer a wide range of sports and markets on their site. bet365 have the most compelling In-Play product in the industry, satisfying customer demand for edge-of-the-seat wagering with a cutting-edge Live console. This sportsbook also leads the way when it comes to live streaming, showing over 5,000 live events to customers every year, including the exclusive rights to the Ukraine v England World Cup qualifier in October 2009. Customers can qualify for a generous opening bonus when they sign-up, while the bet365 sportsbook is regulated in the UK so you are guaranteed that the highest standards in the industry are being met. Their excellent customer service operates on a 24/7 basis and includes live chat. Hard to pick holes in this particular operator and set to be a major player in years to come. Contact: Matthew Glazier Sportsbook Affiliate Marketing Manager - English D: +44(0) 1782 68 4738 E: matthew.glazier@bet365.com

bet365.com

Eurobet Sports Betting

Join the team and earn up to 35% lifetime commissions for the players you sign-up. Unlike some of our competitors, we do not carry over negative balances and commissions are calculated and credited separately for each product. As part of Europe’s pre-eminent integrated gaming company, Eurobet offers comprehensive betting coverage as well as exclusive cash bonuses and promotions. Contact us now: E: AffiliatePromotion@eurobet.com

T: +44 (0) 1483 718315 http://affiliates.eurobet.com

Redbet Affiliation

Redbets brand new Affiliate program is THE asset You need to conquer the global igaming market, on line or off line. With a wide range of products such as multiple Poker (Boss, Entraction, Ongame) and Casino networks together with our in house Sport Book makes us unique. Our vast Affiliate program, fast payments combined with our experienced affiliate team are key ingredients to our combined success. For more information please visit www.redbet.com or email affiliate@redbet.com with questions or thoughts. Let us disscuss Your marketing strategy together and let us help You make Your job easier!

Published by


Sports Betting Affiliate Programs

Ladbrokes Sportsbook

Betfair - Sports Betting

SBAffiliates

Join an award winning sports betting affiliate program at Ladbrokes.com. The company, which dates back to 1886, employs 16,000 people in six countries and is one of the world’s leading betting and gaming companies. With over 100 years in the sports betting industry Ladbrokes has grown a reputation of reliability and trust amongst customers. Ladbrokes promotes all major sports betting markets from around the world and is synonymous with betting.

Betfair is the world’s largest online betting company with over 15 million bets placed every day. They are not like a normal bookmaker – Betfair is a betting exchange which is essentially a stock market platform taken across to betting on sport.

Sportingbet’s affiliate program SBAffiliates offers the opportunity to earn commission by driving customers to one or all of the Sportingbet products. Sportingbet operates in 28 countries worldwide offering sports betting, poker, casino and games in 22 languages.

Ladbrokes affiliates earn high commissions by promoting our cutting edge marketing materials that are designed with high conversions and profitability in mind. Use our XML and RSS feeds for live odds and the latest sports news content. Ladbrokes Sportsbook Affiliates are supported with a first-class affiliate management team with over 10 years experience who will help you at every stage of your website. Visit ladbrokesaffiliates.com and start promoting now! Contact us E: sportsaffiliates@ladbrokes.com T: +44 208 868 8899

Published by

Customers bet against each other not against Betfair. This means punters get on average 20% better odds. Bigger odds mean BIGGER WINS! On Betfair you can bet against other people from anywhere in the world, they just have a different opinion to yourself. Betfair simply match opposing bets and take a small commission from the winner. Betfair give you all the guidance you need, and encourage winners! They don’t ban or cut back as is the case with many bookies that limit stakes or close accounts if anyone “dares” to beat them. It doesn’t matter to Betfair; they only bring punters together, and don’t have any liabilities. You can either back like you would at a normal bookmaker. Or lay – which basically means you act like a bookmaker and take the risk of an event happening. You win the backers stake if he loses or pay him out like a bookie would if he wins. Contact: Phil Hudson Sports Affiliate Manager T: +44(0) 208 834 6212 E: phil.hudson@betfair.com

Sponsored by

Development of innovative in:play and live streaming products have established Sportingbet as a market leader in European online gaming. Contact: sbaffiliates@sportingbet.com www.sbaffiliates.com

Paddy Power Sportsbook

We have more sports and markets than any other bookie. Whether it be first goal scorer, Premier League betting or the colour of Queen Lizzies frilly knickers on Ladies Day, Paddy’s got it covered! We’ll even give you a free bet for the sheer hell of it! And what’s more, even if you back a donkey, you can still come out with some cash with our famous Money-Back Specials. Contact: Anthony Wong awong@paddypower.com or affiliates@paddypartners.com

121


Sports Betting Affiliate Programs

VirtualNeo

Virtualneo group was founded in 2004.Dedicacted to incubate and develop online gambling businesses. With offices in Madrid, India, Malta & London we offer investors a complete business plan with software, SEO,Marketing, Affiliates and all the necessary tools to generate traffic and deposit revenue! Virtualneo offer the best in turnkey projects and consulting work for online poker, Sporting Bets, Casino, Bingo & any other new technology products, whist offering generating companies, required to make these online properties a success. Leaders in Emerging Markets like the Hispanic world and Brasil Contact: Frank Tornatore E: ceo@virtualneo.com T: +34 629612718 www.virtualneo.com

ChanceAffiliates

ChanceAffiliates gives you the opportunity to partner with us in developing ChanceRoom and promoting the sportsbook, poker, and casino products. We offer up to 40 percent revenue share, and all new affiliates will, by default, earn 50 percent revenue share for the first three months from signing up. With ChanceAffiliates you’ll benefit from lifetime commissions, no negative carryover, on-time payments between the 2nd and the 10th of every month, up-todate stats, innovative marketing tools that really convert, and dedicated, one-to-one affiliate support. www.chanceaffiliates.com Email: info@chanceaffiliates.com

122

Sponsored by

Tipico

StarGames.com

Though it may be a new name to some, Tipico is the preeminent name in the German betting shop business and an established and trusted brand in Germanspeaking countries.

Stargames.com promises the best conversions around as gamers have access to highquality Flash games without needing to download. Receive live-time revenues of up to 40% paid out twice a month. Provide your players with Poker, Casino, Bingo and skill games all in one place. Countless tournaments and dynamic jackpots keep our gamers coming back for more – a total of 11 million gamers in our community speaks for itself. Our CRM solutions, precisely developed targeting and cluster technology ensure that gamers have no need to look around. A host of reasons, which result in us and therefore you, delivering a premium performance.

Online since 2004, Tipico.com provides a top-of-the-range and easy-to-use website with several exclusive new features. In particular, the Live Betting Conference offers an innovative design, combining events and odds on single page, thus providing simplicity and speed for the client. As you would expect from a company that uses cuttingedge technology, Tipico have developed their own Affiliate system, which is simple, reliable and efficient. If you would like to be part of the rapid growth across Europe, look at what Tipico can offer: - 25% Revenue share across all products, without negative carry-over - Quarterly bonus up to 10% for each Affiliate - Fast payments Log on to www.tipico.com/en/ affiliate-program for more information or contact us at affiliate@tipico.com

Additionally we are here to help you with your service. You will be fascinated by our affiliate team, which is always on hand to collaborate on a range of special tailored solutions. We have seven years of experience in online gaming and taking care of affiliates. Contact: Josef Hütt T: +43 1 4945056 – 0 E: josef.huett@stargames.com Tysin Debattista T: +35 625466699 E: tysin.debattista@stargames.com

Published by


"%#/-% 0!24 /& 0!$$9 0/7%2 "%#/-% 0!24 /& 0!$$9 0/7%2 3)'. 50 4/ 0!$$90!24.%23 #/- 4/$!9 3)'. 50 4/ 0!$$90!24.%23 #/- 4/$!9 #OMPETITIVE #OMMISSION 3TRUCTURES .O .EGATIVE 2OLLOVER )NNOVATIVE 2ECRUITMENT 4OOLS #OMPETITIVE #OMMISSION 3TRUCTURES .O .EGATIVE 2OLLOVER )NNOVATIVE 2ECRUITMENT 4OOLS 2ELIABLE 2EPORTING 3YSTEM 'REAT 0LAYER 3IGN 5P /FFERS 2ELIABLE 2EPORTING 3YSTEM 'REAT 0LAYER 3IGN 5P /FFERS


Sports Betting Affiliate Programs

JETBULL.com

JETBULL.com is one of the leading providers of online sports betting, casino and interactive games, all currently available in 11 separate languages. Our customers also enjoy the comforts of mobile betting through the use of WAP. JETBULL.com also offer an exceptional affiliate program for its partners. Every month, JETBULL. com´s services are used globally by thousands of customers from more than 50 countries. To find out more, please visit http://www. jetbull.com. E-mail: Jeffrey.smith@jetbull.com

Offsidebet Affiliates

Offsidebet Affiliates (http://affiliates.offsidebet.com) – the most progressive scheme in the market. We use the excellent Netrefer platform and offer Sports betting, Live betting, Casino (Netentertainment), Poker (Ipoker), Games and Bingo (Virtuefusion). No tax deductions. No negative roll over. Aggressive commission structures and we’ll tailor a package to your customer base. No centralised bureaucracy with us!! We have local teams in each market and we are very flexible to work with.

AFFILIATES UNITED

Powered by the established company William Hill Online, Affiliates United Network was launched in 2008, and has been created to provide the engine room to accelerating your business. The network offers the reputation of brands, the innovation of technology and the motivation for success. Powered by sophisticated Playtech software, the system provides ongoing, up-to-date statistics, on-demand payment system, advanced marketing tools and high level of service to affiliates. Affiliates United has consistently provided the industry’s highest player retention levels to give steady and increased earnings over long periods of time. Offered channels on Affiliates united are: Sportsbook, Casino, Poker, Bingo, Skill games, Vegas games and Mobile. Join Affiliates United Today at www.affutd.com and ACCELERATE YOUR BUSINESS!

888sport.com

888Sport is passionate about Sport! 888Sport launched in Q1 -2008. 888.com’s sport betting offering is a huge step towards the company’s goal of offering a complete online entertainment package that engages funloving people all over the globe. 888.com’s core value of customer centricity is in evidence here, as 888sport operates in five languages and is fully localized to reflect domestic sports interests in six different countries. 888sport members can also choose to conduct their betting in their local currency. 888.com plans to broaden this initial offering, to span six continents and at the same time to be fully localized to the individual sports markets, languages, and currencies of each country. Contact: 888sport.com

Contact: E: affiliates@offsidebet.com affiliates.offsidebet.com

124

Sponsored by

Published by



Web Design Services

Web Design Services

126

Sponsored by

Published by


Web Design Services

Jack Media

Banoop - web design

Jack Media is a full service media agency that specializes in the online gambling sector, working with many big name clients to ensure that their media campaigns are run effectively. We provide a whole range of services in the UK, Europe and further afield including Media planning and buying (online, print, TV, cinema, outdoor, exchange, mobile), Paid Search Marketing (PPC), Affiliate marketing, Creative production.

Banoop offers a fresh approach to shaping the future of your website and delivery an easy to use, customisable way to become part of the ever growing world of online marketing. Be it a website to promote your company, updating an old brand or starting your own personal site, Banoop will provide original, affordable designs tailored to suit you and your visitors needs.

Contact: E: info@jackmedialondon.com T: 0208 946 9100 Ask for Emmie or Ed

We always aim to provide a personal touch and support, and strive to provide sites which promote usability and the highest standards in the web using modern open source technologies.

www.fivesite.co.uk

We are an independent, established and growing team with a passion for marketing and a passion for the web. From inception a decade ago, our mix of creative, strategic and technical specialists has made us the long term partner of choice in so many industries, such as: • Consumer brands – big players like Discovery and Weetabix • Distribution – household names such as Marley and Computer 2000 • Air transport – no less than 22 airports, including London Luton, Cardiff and Belfast International • Construction – names like Balfour Beatty, the UK’s largest construction company • Education – with more than 20 academies

If you have any queries or just want to know more of what we are all about then check out www.banoop.com or feel free to email us. Contact: Simon Cross, Web Developer E: info@banoop.com

T: +44 (0) 1234 292 222 E: us@fivesite.co.uk www.fivesite.co.uk

Published by

Sponsored by

127


Index xxx

888.com Affiliate Club

75, 100, 101, 113, 124 Bookmark, 24, 70, 73, 99

AffiliateGuardDog.com

38

Affiliates United

2, 3, 59, 72, 99, 113, 124,125

All in Translation

77

Association of British Bookmakers(ABB)

38

Banoop

127

Bet365

57, 64, 67, 95, 120

Betfair

26, 70, 98, 112, 121

BetOnMarkets (Regent mkts)

55, 56, 87

BetUS

113, 118

BG Room

111

Bingoon.com

57

Budapest Affiliate Conference (BAC)

83

Burstin Group

103

Cake

98

Casino Affiliate Programs (CAP)

37

Celeb Poker

97

Chancerooms

70, 99, 122

Circus Casino

99

Circus Poker

99

Communicator Corp

79, 81

Counting House

91

CreaGaming.com

57

eCOGRA EGO

36 55, 68, 69, 96, 11

Entropay

91, 92

EU Casino

68

Euro Partners

26, 59, 70, 97

Eurobet

74, 98, 120

European Gaming and Betting Association (EGBA)

38

Everest Affiliates

25

Expekt

74, 120

ExtraBet/IG Sport

114-117, 118

Fortune Affiliates

66

Front Room

51, 53

Gambling Commission

37

GamblingB2B.com

57

GamCare Gamingang

36 Headline sponsor, 60-63, 64

Genting Affiliates

71

Genting Casino

75

GPWA

38

Grupo Crea

57

Gutshot

100

Heaven Affiliates

128

100

Hitwise

32-35

iGaming Super Show

29, 83

Sponsored by

Published by


Events Calendar Index

iGB Espana

85

Income Access

8-13, 55, 58, 72, 81, 87, 89, 107, 111

Independent Betting Arbitration Service (IBAS)

38

Interactive GAming Council (IGC)

36

Intercash

91

InterCasino

66

InterPoker

95

Intertops

24, 66, 96, 118, 119

Jetbull

124

Kerching Casino

64

Ladbrokes

4, 58, 71, 98, 112, 121

London Affiliate Conference (LAC)

83

Lyceum

52, 84, 85

Maria Bingo

57

Market-Ace

25, 57

Merge Gaming/PDC Affiliates

95

Microgaming

26

Moneybookers

91

NEO Games

55

Netgaming Services

51, 74, 77, 79, 89

Offside Bet

124

OnlineCasinoCity

30-31

Pacific Poker

101

Paddy Power

55, 97, 111, 121, 123

PAF

58, 68

Partnerlogic

65, 66

PartyGaming

68, 113

PKR.com

95

Playtech

28

Poker Affiliate Programs (PAP)

39

PokerStars

28

Red Kings

96

RedBet Affiliation

120

Refer Income

72

Remote Gambling Association (RGA)

37

Rummy Royal

26

Silver Pop

79

Slots N Games/LMA Gaming

72

Sportingbet

121

Stargames

59, 71, 97, 112, 122

Tipico

75, 122

Tower Gaming

66

Vanguard SEO

103

Victor Chandler

120

Virgingames

58, 72, 100, 113

Virtualneo

Published by

122

Virtue Affiliates

58

Winner Affiliates

74

Sponsored by

129



who said exhibitions can’t be a pleasure? At iGBAffiliate we have been mixing business with pleasure from the start!

For a full list of current and future events visit: www.igbaffiliate.com


iGB Affiliate Directory 2010 The Definitive Guide for the Global Affiliate Market


Turn static files into dynamic content formats.

Create a flipbook
Issuu converts static files into: digital portfolios, online yearbooks, online catalogs, digital photo albums and more. Sign up and create your flipbook.