Tips for packaging business plan IGOR ROITBURG
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The importance of packaging and its structure Tips for packaging business plan
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The Importance of Packaging
N attractively packaged business Plan helps promote favorable rst impression
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It sends important message about the care and diligence used in preparing the plan and managing the business
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Packaging the business plan consist of:
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The Cover letter
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The Title page
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Table of contents
Necessary information in The cover letter
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Introduction of applicant
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The reason of presenting business plan
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Address of applicant
The Title Page The content of the package, which normally is business plan
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Name, position, address and telephone of applicant
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The contact person in the rm
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The current date
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Table of content (sample) •
Executive summary……………………5
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Business concept & Mission statement…..12
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Operating plan summary………………………….18
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Industry analysis ……………………………………..25
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Marketing research ………………………………….45
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Tips for packaging business plan •
Appearance is important. The following minimum guidelines should be observed:
✓ The package should be neatly prepared
✓ The content should be free of spelling and grammar errors
✓ The material should be printed out using a quality printer
• Write a good business plan. Each component of the plan should emphasize what is feasible, the reasons why the business will successful and how success will be achived.
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Use business language. The business plan and accompanying documents should be wri en in conserva ve business language.
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Clearly identify supporting information. The business plan’s assump ons, forecasts and projec ons must be clearly stated and supported with convincing ra onale and creditable evidence. ti
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Highlight key numerical values. Discussions involving numerical values such as cost gures, sales forecasts and etc. can o en be enhanced through the use of tables and graphs. fi
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Know the reader. The business plan should be compiled with the readers concern's in mind
Thank you