Baby Food Market Analysis and Value Forecast Snapshot by End-use Industry 2018-2024 by InfiniumGlobalResearch

Global Baby Food Market: Trends and Forecasts up to 2023

INFINIUM GLOBAL RESEARCH

Global Baby Food Market: Trends and Forecast -2023

INTRODUCTION REPORT DESCRIPTION Baby foods are essentially the first alternative to the breast milk during the growth and development of babies. Purees of natural fruits and vegetables are given as nutritional food for babies initially. As they grow, the baby food available for them varies from infant formula to solid dried baby foods. Currently, health conscious parents are opting for organic baby foods over conventional baby food. The Global Baby Food Market has experienced significant growth over the past few years, primarily due to rising population of working women, and their concern for good nutrition for their babies. Furthermore, manufacturing of baby food under strict health and safety standards has helped creating the awareness about the usefulness of packaged baby foods in providing the required nutrition for babies. This in turn has escalated the demand for baby food in the world market. Additionally, baby food is gaining popularity in the high income groups as a part of their status quo, especially in the emerging markets, which is expected to further drive the baby food market in emerging economies. Currently, owing to increasing demand for nutrition from the natural sources, the organic baby food segment is growing at a significant pace and several large players are engaging themselves to cash in the untapped markets. As per the report the global Baby food market was worth USD 53.31 billion in 2015 and it is projected to reach USD xx.xx billion, expanding at a CAGR of 7.9% between 2017 and 2023. This report estimates the market size of Baby food in terms of value (USD Billion) over the period of 2015 to 2023. The year 2016 are considered to be base years, and 2017 to 2023 is considered to be a forecast period. The market sizes for baby food by type, by product, by end use and by distribution channels are estimated in terms of value and volume. This market research study provides detailed qualitative and quantitative analyses of the global baby food market. Additionally, the report provides a comprehensive review of the major market drivers, restraints, opportunities in the global as well as regional markets of baby food. The market analysis covers major geographic regions, such as North America, Europe, Asia-Pacific and Rest of the World 2

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Global Baby Food Market: Trends and Forecast -2023

(RoW). The market size and forecasts are also given for these regions. Also, countries with major market shares are covered for each of the region. Furthermore, this report provides insights into the market using analytical tools such as Porter’s five forces analysis and DRO analysis of Baby food market. Moreover, the study highlights current market trends and provides forecast from 2017 to 2023. We also have highlighted future trends in the global Baby food market that will impact the demand during the forecast period. The IGR- Growth Matrix analysis provided in this report highlights key investing markets in the world. This report will help manufacturers, suppliers and distributors to understand the present and future trends in this market and formulate their strategies accordingly. SEGMENTATION AND RESEARCH SCOPE BABY FOOD MARKET SEGMENTATION Baby Food Market

Types

Product

• Conventional baby food

• Cereals • Bottled food • Food snacks • Food soup • Frozen food • Dried baby food • Others

• Organic baby food

End-User

• Infants • Toddlers • Others

Distribution channels •

• • • •

Hyper Markets/Super Markets Convenience Stores Dollar Stores Online Retail Others

Region • • • •

North America Europe Asia Pacific RoW

The report segments the global baby food market by type, product, end use, distribution channels and region. On the basis of types the baby food market is segmented as conventional baby food and organic baby food. Based on application, the market has been segmented into cereals, bottled food, food snacks, food soup, frozen food, dried baby food and others. On the basis of end-users the baby food market is segmented as infants, toddlers and others. The distribution channels covered in the report include hypermarket/supermarkets, convenience stores, dollar 3

Global Baby Food Market: Trends and Forecast -2023

stores, online retails and others. The global baby food market is analyzed covering the regions such as North America, Europe, Asia- Pacific and Rest of the World.

RESEARCH METHODOLOGY Infinium Global Research published reports are based on extensive primary and secondary research methods. The research begins with extensive exploration through secondary sources followed by primary research. With these research methods we were able to estimate the market size of the Baby food market, to identify the factors that promote the growth in this market as well as the factors that hamper the growth in the market. Comprehensive primary and secondary methods helped us to identify the trends in the market and to project the opportunities that the key players may get in the coming days. RESEARCH METHODOLOGY: AN OUTLINE • Primary sources of the information and data include • Industry Experts/ consultants Primary Research

• Top level executives in the key market players • Subject matter experts • Academicians and research scholars • Secondary sources of the information and data include • Company annual reports

Secondary

research

• Government/institutional publications • Trade and associations’ journals

• Databases • Websites and publications by research agencies • Others

Global Baby Food Market: Trends and Forecast -2023

P r i ma r y R es ea r c h Our primary research involves extensive interviews and analysis of the opinions provided by the primary respondents. The primary research starts with identifying and approaching the primary respondents, the primary respondents are approached through 1. Key Opinion Leaders associated with Infinium Global Research 2. Internal and External subject matter experts 3. Professionals and participants from LinkedIn, Hoovers, Factiva and Bloggers Our primary research respondents typically include 1. Executives working with leading companies in the market under review 2. Product/brand/marketing managers 3. CXO level executives 4. Regional/zonal/ country managers 5. Vice President level executives.

S e co nda r y R e sea r c h Secondary research involves extensive exploring through the secondary sources of information available in both public domain and paid sources. At Infinium Global Research, each research study is based on over 500 hours of secondary research accompanied by primary research. The information obtained through the secondary sources is validated through the crosscheck on various data sources. The secondary sources of the data typically include • Company annual reports • Government/institutional publications • Trade and associations’ journals • Databases such as WTO, OECD, Hoovers, Factiva, and Worldbank, among others. • Websites and publications by research agencies • The U.S. FDA, • Public Health England • Institute of Food Technologists • Government of Canada Publications, • Agriculture and Agri-Food Canada.

Global Baby Food Market: Trends and Forecast -2023

DATA COLLECTION MATR IX: RESEARCH METHODOLOGY: DATA COLLECTION MATRIX

Demand Side analysis

Global market size (Consumption)

Supply Side Analysis

Production +Import -Export

Data collection matrix explains the triangulation of the data collected to arrive at the market size of the global Baby food market. The supply side analysis considers the production of baby food. The supply side analysis also takes into consideration the suppliers of raw materials, the manufacturers and other stakeholders involved into supply of the baby food. The demand side analysis considers the Product areas of the baby food market. In this approach the various industry players are considered. The country-wise sales values provide the data of consumption of baby food in the regional as well as global markets. Moreover, this approach helps analyze the future trends and the market size of the global as well as regional Baby food market. In order to arrive at the market size as well as to validate the data findings from supply and demand side analyses the import, export and production data are considered. The consumption in the global, regional as well as country markets is estimated using the following formula Consumption= (Production + Import) â&#x20AC;&#x201C; Export

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Global Baby Food Market: Trends and Forecast -2023

RESEARCH APPROACHES- BOTTOM UP Arriving at global market size

Market share of key players

• Accumulation of the country level market size (sales

value and volume) • Regional market size of baby food and its applications

• Segment revenue of the key players • Country level market size by type and applications (sales value and volume)

Bottom-Up Approach

Key Market Players

Arriving at

regional/country market size

• Identifying key players in the baby food market

• Accumulation of the regional/country market size (sales value and volume) • Global market size of product types and applications

RESEARCH APPROACHES- TOP-DOWN • Global market size of baby food market Global market

• % breakdown by market segments by types and products, end users and distribution Market Segments

Top- Down Approach

channels of baby food

• Regional market size of the Baby food market (sales value and volume) Determine the regional market size

• Regional market size of product types and applications in terms of value and volume

• Country level market size of the Baby food market in every region (sales value and volume) Country Level market sizing

• Country level market size of product types and applications in every region

Global Baby Food Market: Trends and Forecast -2023

The study on global baby food market provides deep insights into the trends and opportunities in the market for the forecast period 2017 to 2023. Moreover, the market estimates are provided in terms of revenue in USD Billion. The research also covers the analysis of the various segments in the global baby food market. The estimates in the global baby food market are based on both bottom-up and top-down approaches. In the bottom-up approach the revenues of the key players are determined and added to arrive at country or regional markets size. The country market sizes added to arrive at the regional market size. Further, the market size of the regions is added to arrive at the global market size of baby food market. In the top-down approach the global market size is estimated based on the secondary research and historic data. Using this approach the regional market size is obtained by splitting the global number by percentage share of each region such as North America, Europe, Asia Pacific, and RoW.

IGR- RESEARCH METHOD AND DATA TRIANGULATION SECONDARY SOURCES.

•C-level executives in the leading manufacturing companies of Baby food •Product managers •Sales managers •Industry consultants •Distributors/Suppliers

Infinium’s Data bank/Know how

• Annual Reports

• Presentations • Company Websites • Press Releases • News Articles • Journals

Primary Research

Secondary Research

• Paid Databases

Company Publications .

SUPPLY SIDE

•Manufacturers of pharmaceuticals, food and beverages and cosmetics using Baby food •Intermediaries

• Industry Publications • Agriculture and Agri-Food Canada • FDA • Government Agencies’ Publications • Industry news ‘ • Data sources • Trade Associations’ publications • Others

General. Publications

DEMAND SIDE

PRIMARY SOURCES

Data Triangulation and Information Sources

Global Baby Food Market: Trends and Forecast -2023

The market size of baby food is determined based on the top down approach. The market size is validated using primary interview with the participants working in some of the leading players in the Baby food market. The primary interview participants typically includes managers and CXO level executives of the leading players in this market. The primary interviews not only help identify the market size of the Baby food market but also identify the factors that promote the growth in the market and the factors that restrain the growth in this market. The views of primary respondents were reconciled to provide qualitative analysis of the Baby food market. The primary respondents also help identifying top 5-10 players and their possible market share in the respective country markets and in world market. The bottom-up approach is used to validate the global market size of baby food. With the help of primary interviews and secondary research the market size of baby food is determined for each country studied, which then is added to arrive at regional market size and thereby obtaining global market size. This in turn helps us to validate the market size of Baby food in the world market. EXECUTIVE SUMMARY GLOBAL BABY FOOD MARKET HIGHLIGHTS, (USD BILLION) The global Baby food market was worth USD 53.31 billion in 2015 and it is projected to reach USD xx.xx billion, expanding at a CAGR of 7.9% between 2017 and 2023. The global baby food market is driven by the factors such as rising population of working women, and their concern for good nutrition for their babies. Additionally, manufacturing of baby food under strict health and safety standards has helped creating the awareness about the usefulness of packaged baby foods in providing the required nutrition for babies. However, incidences of contamination of baby food products in the past are likely to act as a primary restraining factor affecting the global baby food market over the forecast period. North America dominates the world baby food market in terms of dollar share, while Asia Pacific is anticipated to grow at the highest CAGR over the forecast period. The growth in the Asia-Pacific region is primarily driven by emerging economies such as India, China and Indonesia. North America is the largest revenue generating region and it is mainly driven by large scale production and consumption of baby food in the U.S. and Canada. Asia-Pacific is expected to growth at the highest CAGR of x.x% over the forecast period. 9

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Global Baby Food Market: Trends and Forecast -2023

Some of the key players in the global Baby food market are Bristol-Myers Squibb, DANONE, HERO, Ellas Kitchen, H.J. Heinz, Nestle SA, Numico, Perrigo Company, and, East Asiatic co Ltd.

GLOBAL BABY FOOD MARKET PROJECTION, 2015 – 2023 (USD BILLION) 2500.00

18000

16000

2000.00

14000

12000 1500.00

10000

8000 1000.00 6000 4000

500.00

2000 0.00

2014

2015

2016

2017 Value

2018

2019

2020

2021

Volume

Baby food market is expected to experience significant growth globally. The global market for Baby food is expected to grow at a CAGR 7.9% over the period of 2017 to 2023, emerging markets are expected to impact the growth rate over the forecast period.

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Global Baby Food Market: Trends and Forecast -2023

MARKET OVERVIEW AND COMPETITIVENESS DRO ANALYSIS DRO stands for drivers, restraints and opportunities. The DRO analysis involves, identifying the factors that are likely to have impact on the global Baby food market. It covers analysis of short term and long term impact of drivers and restraints. Through this analysis both short term and long term opportunities are identified. These opportunities present the investment options and new markets for the market players in the Baby food market. Drivers refer to the factors that are expected to drive or boost the market size or demand for Baby food. The analysis involves identification of both demand side and supply side factors that drive the demand as well as environmental factor that favor the market conditions for growth of Baby food market both in short run and long run.

IGR- GROWTH MATRIX ANALYSIS Growth matrix developed by Infinium Global Research, also known as IGR-Growth Matrix helps understand the market situation of the business segments. It helps identify the most attractive segment for the investment purpose and helps the companies to make better decisions in strategy making. The IGR- Growth Matrix presents the zones that define the position of the product segment and application segment based on the market size, growth anticipated and the growth factors & historic growth. Following are the zones that IGR- Growth Matrix considers  Risky Zone: Low market size and low growth rate. Investment in this segment is risky  Retention Zone: High market size and low growth rate, the companies operating in this segment should retain their investments in this segment. Companies may focus on extensive marketing and advertisements  Consolidation zone: High growth rate and high market size, the companies operating in the segments that have high market size and high growth should focus on consolidating their market position in these segment. Mergers and 11

Global Baby Food Market: Trends and Forecast -2023

acquisitions, extensive marketing programs, and new product developments can be used as marketing strategies to consolidate the market in these segments.  Opportunity Zone: High growth low market size  Safe Zone: Moderate growth and moderate market size.

IGR- GROWTH MATRIX ANALYSIS Growth Rate

High

Consolidation zone

Opportunity zone

Low Risky zone

Retention zone High

Low North America

Europe

Asia-Pacific

Market Size

Rest of the World

Global Baby Food Market: Trends and Forecast -2023

COMPANY PROFILES OVERVIEW BRISTOL-MYERS SQUIBB BRISTOL-MYERS SQUIBB Contact details Address: Tele: Fax: website Financial Information Revenue Net Profit

Key Features No. of Employees: No. of countries of operation: No. of SBUs/Subsidiaries: Segment Revenue

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