Information Engineering: Strategic decision based on data science

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International Journal of Advanced Engineering Research and Science (IJAERS) Peer-Reviewed Journal ISSN: 2349-6495(P) | 2456-1908(O) Vol-8, Issue-6; Jun, 2021 Journal Home Page Available: https://ijaers.com/ Article DOI:https://dx.doi.org/10.22161/ijaers.86.23

Information Engineering: Strategic decision based on data science Prof. Carlos Alberto Martins da Rocha1, Prof. Dr. Luis Borges Gouveia2 1Professor

of Television Journalism and Cinema.Department of Social Communication at the Federal University of Paraná (Brazil) PhD student in Information Science 2PhD in Computer Science from the University of Lancaster (2002). Full Professor at the University Fernando Pessoa. (Portugal)

Received: 27 Apr 2021; Received in revised form: 27 May 2021; Accepted: 10 Jun 2021; Available online: 18 Jun 2021 ©2021 The Author(s). Published by AI Publication. This is an open access article under the CC BY license (https://creativecommons.org/licenses/by/4.0/). Keywords— Data, Information, ICT, Big Data, Knowledge and Strategic Management.

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Abstract— The contemporary society of the 21st century is composed and grounded in data. This scenario was made over the years and centuries of history. The technology, however, is recent in human history and began about 400 years ago, simultaneously with the emergence of modern science. We are no longer an industrial society, but an information society. This is a conception of a new social organization, based on information technology. The Information Society is supported by the acquisition, storage, processing and distribution of information by electronic means, in Information and Communication Technologies. The interaction between individuals and institutions became predominantly digital. Up-to-date managers must make data-driven decisions. Those who are able to unite domain expertise with data science can make more accurate strategic decisions. Knowledge is linked to its context in a broader way, with social and cultural implications as well. Industry 4.0 makes it possible to gather and analyze data between machines, faster and more efficiently, thus having an effect on the competitiveness between companies and even regions, even altering the economy. Information Science is a vast growing field of research and development of solutions, including, and mainly, for Knowledge Management and Strategic Management, in decision-making by public and private institutions.

INTRODUCTION

The contemporary society of the 21st century is composed and grounded in data. This scenario took place over the years and centuries of history. In summary, human knowledge since the dawn of man, with the discovery of primitive techniques, originated in the discovery of fire, in the polishing of stones and in the cooking of food, even in the Paleolithic period (VARGAS, 1985). Knowledge managed to be better passed on from one generation to

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another when writing rudimentary came to represent human thought and language. Initially pictorial, then cuneiform. This all started more than 3,000 years before Christ. Afterwards, many techniques were created and improved in order to optimize the communication, information and, why not say, training process. Knowledge is the result of a codification/decoding process since its beginning:

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