A personal review • Salone del Mobile 2011

exhibition design is here ilaria defilippo blog www.ilariadefilippo.com

a personal review Salone del Mobile 2011 01

KARTELL

by Ferruccio Laviani

inspirations • On The Road by Jack Kerouac • The Osborne bull by Manolo Prieto • The Million Dollar Hotel by Wim Wenders

http://designandstyle.blogosfere.it/images/SALONE_ALLESTIMENTO_01%20(Large).jpg

personalized neon signs

captions to products

platforms in fir wood

sunset skylight on the walls

scaffold to support neon signs

scaffold to support neon signs

terraces to show the products

terraces to show the products

FOSCARINI

by Ferruccio Laviani

a 3D space created for each product

steel wires and orange solid corners to mark off the area

on the screen the designer explains his product

the exterior

white ceilings and pavements to mark off the products

FLOS

by Calvi Brambilla

the space appears “in progress�

a scaffold for each product

Flos designers

entrance

detail of the painted floor

detail of the scaffold

detail of the scaffold

detail of the caption

FONTANA ARTE

by Piero Russi

ispiration is the ocean bed; idea of lightness

large screen where underwater images are projected

giant “jellyfish” suspended in space

discs hanging from the ceiling with semi-transparent sheets attached around the circumference

semi-transparent sheets like “tentacles� that mark the internal space

display areas are round in shape and have the colour of coral

VITRA

by Vitra

several white boxes made by Corian

same set-up 2010 at Salone del Mobile

each box is an interior set

you cannot enter into the box!

the reception

captions on the floor of the white box

particular of the white box

LAGO

by Salottobuono

Lago secret garden

perimeteral black walls

three entrances and three large screened windows

copyright Salottobuono http://www.salottobuono.net/immagini/2011/projects/Lago%20Stand/plan_lago_big.jpg

colorful umbrellas

white gravel on the floor

a pleasant place for the visitors to sit, relax, talk

little sets to show new products on the perimeter

exhibition design is here ilaria defilippo blog www.ilariadefilippo.com

Photos taken by Ilaria Defilippo © Ilaria Defilippo except 3 (© Blogosfere) and 65 (© Salottobuono)