2018
I Love Sup is our brand new project. It was born thanks to a successful collaboration between JLID Distribution and Federico Mantovani Stylist. I Love Sup. It’s easy to understand why we have chosen this name for our brand. We profoundly love this sport and we mean to share our love and our passion with as many people as possible. I Love Sup inflatable boards are made using the best materials available and are shaped in the best facilities in the world. Moreover, they have a fashionable Italian design. I Love Sup offers many different inflatable boards. They are suitable for every condition and for every kind of paddler. You can use these boards to sail a river, to surf, to train or just to have fun. They are suitable both for adults and infants. The boards are made using the so called Double Layer Light technology – the best one as regards inflatable boards. The core of every I Love Sup board is made up of a PVC double layer. And a third coloured PVC layer – the so called “rail bands” – guarantees the quality of the board and its final shape. With the Double Layer Light technology there’s a 20% reduction in the weight of the board if compared to the standard Double Layer technology. It also increases the board stiffness by 25%. Federico Mantovani, an Italian stylist, has cured the design of every I Love Sup board. You can choose between five different designs. As regards the inflatable boards world, it’s hard to find cooler designs. Every year a new collection will be released with new colours and innovations.
Ph. Maurizio Foligni
#ILoveSup
Ph. Giufo Leo
Relax 11’6
I
RELAX 11’6
What do you think about when you want to relax? The answer to this question is: our I Love Relax 11’6 board. It’s as easy as it seems to be surfed. Suitable for every kind of paddler, this board will let you enjoy your ride completely. It’s so stable that it can be used to transport items and goods safely. With your I Love Relax 11’6 you can paddle for a long time without getting tired. This board is the best choice for those paddlers who want to enjoy their trip and want to enter in contact with nature. I Love Relax 11’6 is particularly indicated for amateur paddlers. But for seasoned paddlers, too. Especially for those who want to relax and chill out after a long and hard day. It’s the colour of the board to be relaxing, too. Together with your new I Love Relax 11’6 board you will get: an elegant and comfortable 3M pad, a soft handle, bungee straps, a GO PRO insert on the top of the nose. In the I Love Sup trolley backpack you can easily store your board, the HP2 pump and the fixing kit. It’s better not to over-inflate the board (we suggest 16 PSI). I Love Relax 11’6 is made using the so called Double Layer Light technology – the best one as regards inflatable boards. The core of every I Love Relax 11’6 board is made up of a PVC double layer. And a third coloured PVC layer – the so called “rail bands” – guarantees the quality of the board and its final shape. With the Double Layer Light technology there’s a 20% reduction in the weight of the board if compared to the standard Double Layer technology. It also increases the board stiffness by 25%. Thanks to its technology I Love Relax 11’6 is the best board of its category.
Ph.Andrea AndreaFerri FerriPhotography Photography Ph.
Lenght Width Thickness Volume Fin Max Weight
- 11’6
-
32” 6” 310 litres US Box Central Connect 7” Up to 120 kg
Touring 12’6
I
TOURING 12’6
Are you looking for a very fast inflatable board? If the answer is yes, I Love Touring 12’6 is your board. It allows you to paddle as fast as you would do with your solid board. And more. Light and easy to carry, this board will become your inseparable friend. The I Love Touring 12’6 solidity is increased by a special stringer located in the middle of the board. I Love Touring 12’6 is suitable for training race and long distances. Its reduced width (28’’ only) as well as its specific rocker line increase the speed of the board. Some flat water tests have proved that I Love Touring 12’6 is as fast as its solid version. This is mainly due to its 9’’ US Box central fin (Slater Trout model). I Love Touring 12’6 is the best choice for all those paddlers who want to paddle both with a solid and an inflatable sup – going at the very same speed. Together with your new I Love Touring board you will get: an elegant and comfortable 3M pad, a soft handle, bungee straps, a GO PRO insert on the top of the nose. In the I Love Sup trolley backpack you can easily store your board, the HP2 pump and the fixing kit. It’s better not to over-inflate the board (we suggest 16 PSI). I Love Touring 12’6 is made using the so called Double Layer Light technology – the best one as regards inflatable boards. The core of every I Love Touring 12’6 board is made up of a PVC double layer. And a third coloured PVC layer – the so called “rail bands” – guarantees the quality of the board and its final shape. With the Double Layer Light technology there’s a 20% reduction in the weight of the board if compared to the standard Double Layer technology. It also increases the board stiffness by 25%.
Lenght Width Thickness Volume Fin Max Weight
- 12’6
-
28” 6” 270 litres US Box Central Connect 9” Up to 100 kg
Ph. Giufo Leo
AllInOne 10’6
I
ALLINONE 10’6
We wouldn't have found a better name for this board than this. The inflatable board All In One 10'6 offers you the widest range of use on the market. This comfortable and stable board is suitable both for expert and beginner paddlers. It aims at letting everybody enter in contact with the Stand Up Paddle world. Its round nose and square tail make All In One 10'6 particularly suitable when it comes to cruising and light surfing. It can be surfed by riders weighing 55kg - 110kg. It has a light-and-firm structure made up of a extra durable layer PVC. Maximum width 32" - thickness 5" - volume 280 litres All In One is smart a stylish - with a green&blue double coloured deck and white bottom and sides. Differently from other I Love Sup boards, All In One has a pad that matches perfectly the colour and fabric of the board’s deck.
This brand-new board is equipped with I Love Sup's well-known items: a soft handle and rubber bands for carrying the bag a 7'' Us box central fin, a double action pump, a reparation kit and the handy brand-new I Love Sup SackPack. All In One 10'6 x 32" x 5" - 280 litres will become your favourite inflatable board all year round. It’s better not to over-inflate the board (we suggest 16 PSI).
Ph. Giufo Leo
Lenght Width Thickness Volume Fin Max Weight
- 10’6
-
32” 5” 280 litres US Box Central Connect 7” Up to 110 kg
Fit 10’
I
FIT 10’0
This board was created by I Love Sup R&D team to respond to the fitness world demands. I Love Fit 10’0 successfully passed all the tests run on it by many coach trainers. Thanks to their suggestions the final shape of the board was defined. I Love Fit 10’0 is a very balanced board in which not a single detail is unnecessary. It can be used in many different situation: for Sup Pilates and Sup Yoga, for example, which are a very good way of improving the balance, the strength and the stability of a paddler. With this board you can stay fit while at the same time increasing the strength of your muscles and your power. I Love Fit 10’0 (max. width 34’’ – volume 225 litres) can also be used to paddle on flat water or to go down a river. Stability is ensured. Together with your new I Love Fit 10’0 you will get: three soft handles located on the elegant and comfortable 3M pad of the board. Not only the handles make it easier for you to move the board but also they can be used to fasten some extra fitness tools to it. Three links located on the top of the nose to fasten the board to the Star Fit, two small rubber fins (which are very useful to go down a river), a removable central fin. In the I Love Sup trolley backpack you can easily store your board, the HP2 pump and the fixing kit. It’s better not to over-inflate the board (we suggest 16 PSI). I Love Fit 10’0 is made using the so called Double Layer Light technology – the best one as regards inflatable boards. The core of every I Love Fit board is made up of a PVC double layer. And a third coloured PVC layer – the so called “rail bands”– guarantees the quality of the board and its final shape. With the Double Layer Light technology there’s a 20% reduction in the weight of the board if compared to the standard Double Layer technology. It also increases the board stiffness by 25%.
Star Fit Ph. David Bonaventura
STAR FIT Are you a coach trainer? Or are you simply interested in the fitness world? If the answer to these questions is "yes" you can’t miss this board. I Love Star Fit will help you modernise your fitness Club, your Stand Up Paddle School or your Test Center. It increases the fitness group integration and involvement. Thanks to I Love Star Fit it will be possible for many people to train outside all together. The fitness trainer can show any exercise from a platform and he/she can involve up to 8 people in the training. All of them will be allowed to fasten their boards to the trainer’s one using the links located on the nose of every I Love Fit board as well as on the Star Fit. In this way, the whole group will enjoy and share an uncommon kind of training session while – at the same time – entering in contact with nature. Star Fit has been developed thanks to a successful collaboration between I Love Sup R&D team and a group of coach trainers. It’s the best and the most elegant choice for all those people who want to use their boards to do fitness. In the middle of the Star there is a comfortable and elegant 3M pad. While at the extremities of the board there are 16 links which can be used to fasten up to 8 boards to the Star. There are 8 soft handles, too. On the Star Fit bottom there are some links which can be used to fasten the Star Fit. In this way its stability and its balance are ensured. In the I Love Sup trolley backpack you can easily store your board, the HP2 pump and the fixing kit. It’s better not to over-inflate the board (we suggest 16 PSI). I Love Star Fit is made using the so called Double Layer Light technology – the best one as regards inflatable boards. The core of every I Love Star Fit is made up of a PVC double layer. And a third coloured PVC layer – the so called “rail bands”– guarantees the quality of the board and its final shape. With the Double Layer Light technology there’s a 20% reduction in the weight of the board if compared to the standard Double Layer technology. It also increases the board stiffness by 25%.
Lenght Width Thickness Volume Fin Max Weight
- 10’0
-
34” 5” 225 litres US Box 7”+ 2 lateral fins Up to 110 kg
Lenght Width Thickness Volume
- 8’1’’
- 6’6” - 5” - 950 litres
Ph. David Bonaventura
Big Love
BIG Big Love means: let’s have fun! Suitable for every single condition, this board was developed to let any paddler have fun. Everywhere and every time they want to. Big Love can be used on flat water, on river water, on lake water... it can be used to participate into some events, or to enter in contact with the surf-sup world for the first time. And, obviously, it can be used to ride the perfect wave. I Love Sup wants people to enjoy this board while surfing the best wave ever together with their lifelong friends. The board is provided with a scope and two 9’’0 twin fins located on its nose which ensure its gliding power. Easy to handle, this board is particularly indicated for wave sessions and for direction changes. Big Love can be used for group lessons: use it to learn how to paddle while at the same time - having fun. On the central pad of the board 14 soft handles are located. And both on the lower part of the nose and on its tail 2 links are located. These links can be used to anchor the board or to move it safely. A GO-PRO insert is located on the nose of the board. In the I Love Sup bag you can easily store your board, the HP2 pump and the fixing kit. It’s better not to over-inflate the board (we suggest 16 PSI). Big Love is made using the so called Double Layer Light technology – the best one for inflatable boards. The core of every Big Love board is made up of a PVC double layer. And a third coloured PVC layer – the so called“rail bands” – guarantees the quality of the board and its final shape. With the Double Layer Light technology there’s a 20% reduction in the weight of the board if compared to the standard Double Layer technology. It also increases the board stiffness by 25%.
Lenght Width Thickness Volume Fin Max Weight
- 15’’
-
70” 7’8’’ 1510 litres 2 x US Box 7” Up to 8 People
Ph. Luca Caponi
I
Ph. Giufo Leo
Paddle
I
Paddle
Here you can find the brand new paddle collection. I Love Sup fiberglass or Hibrid fiberglass / nylon paddles provide you with everything you may need. Let’s get a look. I Love Sup paddles are developed using the best materials and the best technologies available. You can choose your favourite paddle between three different models. The three of them have a black stick and a white paddle branded with the I Love Sup logo. - I Love Paddle fixed: it’s the paddler who regulates the length of the stick - I Love Paddle ADJ: 180-225 cm length - I Love Paddle ADJ: a three-piece paddle (180-215cm length). It can be disassembled and stored in your I Love Sup trolley backpack
Fiberglass shaft - Fiberglass blade
Fiberglass shaft - Nylon blade
I
Sup – Kit
Every I Love Sup board is accompanied by a complete Kit. I Sup – Pump Hand pump specifically developed for highest-pressure inflatable I Love Sup boards. Its special and innovative design allows this single-action hand pump to inflate a board up to high pressure with no particular effort. I Sup – Fins You can choose your I Love Sup fins. All of them are made up of an ultra-resistant plastic material and have an US Box joint. There are two different models 9’’0 Slater Trout (Touring) or 7’'0 (Relax, Fit, AllInOne and Big Love). I Sup – Repair Kit Your inflatable SUP comes equipped with an emergency repair kit for small leaks and/or tears. It’s made up of three PVC layers (20cm size) and a PVC glue. All the things you need to repair your board.
I Sup – Trolley Backpack Use this multi-pockets backpack to store: board, pump, fin, repair kit. You can both wear it or drag it.
I Sup – SackPack This kind of bag is very applicable also in your daily life. Sackpack in available in black color, there is one large compartment with drawstring closure.
I Sup - Leash The leash features a interchangeable ankle or calf cuff with a quick release loop and integrated key pouch. It has a 7mm dual cord coiled leash which prevents the leash from dragging in the water plus dual pivot points to reduce twist. The leash is supplied with a length of rope so you can use with tradition leash points or can attach directly to our leash points which you can find at the back of any I Love Sup board. Colors red and light blue.
I Flag The distinctive design of our blade feather flags can’t help catching the eye and turn would-be passersby into visitors to your business, special event or trade show booth. By using high quality fabrics and adopting advanced printing techniques, our blade flags enable you enjoy vibrant color and vivid image. Flag height: 300 cm Flag width: 70 cm Pole height: 400 cm
I Tent Our tents, made of strong 600 denier polyester fabric and a sturdy aluminum frame, stands up to many repeated outdoor uses. It weathers well, rain or shine, keeping you dry and well-shaded. Besides being water and ultraviolet rays resistant, the fabric is also flame retardant. This makes our canopies particularly suitable for outdoor use. Dimension 3mtx3mt
I Sup - Waterproof Bag The waterproof dry bag is durable and keeps your valuables dry at all times. The removable & adjustable shoulder strap allows for comfortable carrying and fit for most body types. Simply fold and store it without taking much space. It is a perfect accessory for any water activities and an ideal item for those adventure seekers who want to keep their belongings safe from water! Material: PVC material Color: Black Size: 5L and 10L
I Sup - Buoy Made in PVC 850 gr/m2. Fixed at the bottom by classic anchoring. Inflation valve on the buoy's side - removable valve with valve anti-return and fast emptiying. Four fixing points in girthes at the root of the buoy. Girthing and fixing fuse fabricated with rotproof thread. With a fixation point on the top of the buoy for to install a piece of recovery. Just requires a ballast of stability.
Ph. Giufo Leo
Ph. David Bonaventura
THANKS TO PHOTOGRAPHER Giufo Leo Maurizio Foligni Luca Caponi Andrea Ferri Boom srl David Bonaventura AMBASSADORS Giufo Leo Jacopo Marconi Federico Mantovani Giulia Marino
ALL SUP FRIENDS Alessandro Di Teodoro, Simone Macera, Filippo Galifi, Francesco Frigiotti, Monia Dell’Anna, Tina Chieppa, Emanuela Cirasaro, Daniele Ebraico, Leonardo Lazzeri, Lucrezia Lazzeri, Camilla Mantovani, Stefano Contini, Chiara Baldi, Andrea Palazzo, Canyon Park, Breeze Beach Livorno, Hotel Universal Livorno, Claudio Filippi e Maroccone Beach Club Livorno.
CUSTOMER SERVICE All I Love Sup products come with 12-month warranty against manufactaring defects. For more information contact: orders@jlid-distribution.com
WATER SAFETY GUIDELINES ▪ Always wear a coast guard approved personal flotation device. ▪ Never go paddle-boarding in severe weather or water conditions that might affect your ability to steer the board or return to shore. ▪ Never allow minors to use this board without adult supervision. ▪ Never consume alcohol or any other substance that may impair your coordination, judgement, or ability to safely paddle the board. ▪ Never use this board beyond your skills or ability. ▪ Check local laws and regulations regarding proper and safe use of this product.
FOLLOW US ON: facebook.com/ILoSUP @I Love Sup @ilove_sup #ilovesup @jliddistribution
Distributed by Jlid Distribution srl Via Mondolfi, 148/6 57128 Livorno (LI) Ph. 0039 0586 425613 Mail. orders@jlid-distribution.com www.jlid-surfstore.com