AND FINALLY

“I loved the London Show and White Gallery, especially earlier this year, but to be honest there is nothing like Harrogate, and I can’t wait to get down there in September to see the latest and greatest in bridal. For many of us it was the first bridal trade event we ever attended and nothing can measure up to the delights of this country town, and the show that Wendy and Georgia stage tirelessly year after year.”

“When I was invited as an RBA member to take part in the article about brides’ attitudes, I sat down and thought long and hard about the changes everywhere that are the result of Covid and the restrictions we lived with for so long. And I really began to look at things from a bride’s perspective. When their most important day was wiped off the calendar, they felt robbed, and heartbroken. It’s our job ongoing to be supportive and instill confidence.”

JENNIFER WREN

“Reading your regular heavyweight legal columns does make me realise how little I actually know about the big world of business out there and the correct ways to do things. In fact, sometimes I even struggle a little trying to understand the detail. But when I do, and relate it to retail, and to suppliers, I do start to see things from a different perspective. And that helps me look at the best – and safest – ways forward, and how to properly assess the rights and wrongs. It is very hard in this small community of ours to put friendships on one side when sound decisions are needed”

Ups and downs, ins and outs, but so much to look forward to

“Are separates selling well for everyone else? My staff are finding brides are keen to try on the look, especially with trousers, loving what they see in the mirror, but they are not buying into the concept, even when we position it as an alternative party idea. I’d like others’ views on this before I get to Harrogate.”

Got a view you want to share with like-minded others? Want suggestions from industry colleagues? All you have to do is get in direct touch: email me – susi@rogol-goodkind.com – and we’ll get the conversation going. We are for retailers, and about retailers.

THE HELENA COTTER TRAINING ACADEMY - BRIDAL. EST. 2003

Learn how to work smarter, not harder with a range of Sales Training Courses & services designed specifically for the niche Bridal Industry

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DATES FOR YOUR DIARY

Bridal Roadshow Swindon 7th & 8th August. Harrogate Bridal Week, The Morrison Suite, Hall Q, 11th - 13th September.

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+44 (0) 1582 451238 and +44 (0) 7896 944759 info@helenacotter.co.uk www.helenacotter.co.uk hccoaching Helena Cotter

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