The success of an ecommerce organisation is not based on a single characteristic, rather a set of habits that together provide a map to success. If you aspire to be a successful ecommerce organisation, regardless of your business sector, this book is a must read.
This book is written by the principals of Imano plc, a group of Internet Experts whose focused offering is ‘growth’ for their clients’ ecommerce sites. Imano has been building and growing e-commerce sites for over eight years and the views and practices as described in this book form the blueprint of any successful ecommerce organisation.