India E-Commerce Industry Report: Top Companies, Investment Trend, Growth & Innovation Trends 2027

Author: Elena Anderson

Marketing Manager

Report DescriptionAbout IMARC Group

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India E-Commerce Market Research Report 2022-2027:

According to the latest report by IMARC Group, titled " India E-Commerce Market: Industry Trends, Share, Size, Growth, Opportunity and Forecast 2022-20 27

," the India E-commerce market is expected to exhibit a CAGR of 33.43% during 2022-2027.

E-commerce, or online commerce, refers to the sale and purchase of products or services using the internet. It enables customers to buy various products, ranging from health and beauty products, food items, and skin care essentials to smartwatches, shapewear, travel accessories, and electronics. It also offers companies an easier reach for the customers, providing the necessary exposure to the business. It is easily accessible via smartphones, computers, tablets, laptops, and other smart devices. It facilitates quick delivery of goods and services and direct communication between the parties involved. It also provides flexibility to customers, cost reduction, global reach and higher profit margins to sellers, product and price comparison, instant response to buyer and market demands, and various payment modes. As a result, e-commerce is gaining immense traction among the masses in India.

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India E-Commerce Market Trends:

In India, the increasing penetration of the internet and smartphones represents the primary factor driving the market growth. This can be attributed to the expanding working population, affordable data prices offered by telecom companies, and elevating levels of urbanization. Moreover, the sudden coronavirus disease (COVID-19) outbreak, coupled with the consequent lockdowns and mobility restrictions, has introduced new shoppers and sellers to the hassle-free experience and convenience of online buying. Besides this, the growing usage of online platforms for buying essential items amid the pandemic and the rising acceptance of digital payments have augmented product demand.

Additionally, the Government of India is introducing several favorable initiatives, including Digital India, Make in India, Start-up India, Skill India, and Innovation Fund, to promote the growth of e-commerce in the country. In line with this, the launch of the Paytm payment bank in India with no minimum balance requirement, zero charges on online transactions, and free virtual debit card is contributing to the market growth. Furthermore, technological advancements, such as hyper-local logistics, analytics-driven customer engagement, and digital advertisements, have catalyzed market growth.

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Other factors, including the advent of private-label, the surging influence of social media on shopping habits, rapid digitization, increasing consumer purchasing power, and impulse buying behavior, are also providing a positive impact on the market growth.

View Report TOC, Figures and Tables: https://www.imarcgroup.com/india-e-commerce-market

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Key Market Segmentation

The research report includes the following segments:

Breakup Type:

• Home Appliances

• Apparel, Footwear and Accessories

• Books

• Cosmetics

• Groceries

• Others

Breakup by Transaction:

• Business to Business (B2B)

• Business to Consumer (B2C)

• Consumer to Consumer (C2C)

• Others

Breakup by Payment Mode:

• Cash Payment

• Bank Transfer

• Card Payment

• Digital Wallet

• Others

Breakup by Region:

• North India

• West and Central India

• South India

• East India

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Note: We are updating our reports, If you want the report with the latest primary and secondary data (2023-2028) including industry trends, market size and Competitive landscape, etc. click here: https://www.imarcgroup.com/request?type=report&id=5798&flag=E

Competitive Landscape:

•The report has also analysed the competitive landscape of the market along with the profiles of the key players.

1. What is the expected growth rate of the India e-commerce market during 2022-2027?

2. What are the key factors driving the India e-commerce market?

3. What has been the impact of COVID-19 on the India e-commerce market?

4. What is the breakup of the India e-commerce market based on the type?

5. What is the breakup of the India e-commerce market based on the transaction?

6. What is the breakup of the India e-commerce market based on payment mode?

7. What are the key regions in the India e-commerce market?

Click here to visit the complete table of content with list of figures and tables: https://www.imarcgroup.com/india-e-commerce-market/toc

A partial List of our Clients

Partial List of Clients

We are the trusted business partners to the world's leading corporates, governments, and institutions

A partial List of our Clients

Partial List of Clients

We are the trusted business partners to the world's leading corporates, governments, and institutions

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