Transnational Programmes an Projects

Transnational Programmes and Projects

foreword “In a globalised and knowledge-based world, demand for education and training has soared in recent years. In particular, the emerging economies of Eastern Europe and Asia have an increasing need for qualified experts in a variety of fields.

In the past few years, the IMC University of Applied Sciences Krems has succeeded in positioning itself in these regions as a leading provider of educational services in fields of the University‘s core competencies.

We are an institution of higher education offering government-accredited bachelor and master programmes.

All our degree programmes have a strong practical focus and are tailored to the needs of the professional arena, helping students to prepare for their careers. Studying at the IMC Krems is a life-changing experience thanks to the professional support of our lecturers, a learning environment that promotes mutual respect, and our first-class facilities.

Our state-of-the-art degree programmes are designed and taught by a team of lecturers who ensure that courses satisfy the needs of the labour market. This approach is the basis of our students‘ success and gives them a head start on their chosen career path.”

The IMC Krems Managing Team

Mag. Ulrike Prommer CEO Prof. (FH) Dr. Karl C. Ennsfellner CEO

Prof. (FH) Mag. Eva Werner, hon. prof.

Rector (FH)

Welcome to the IMC Krems Studying the international way

Top ranked in Austria With international outlook and practical focus

Vision As a university with a strong international reputation, we aim to develop innovative solutions based on our core competences.

Mission We are an Austrian university with an international focus.

We offer practice-oriented degree programmes tailored to the needs of business and industry. Our programmes fulfil international university standards, thereby ensuring that our students are fully qualified to assume high-level positions in business and society. We constantly integrate our graduates and partners in the university‘s ongoing development, resulting in continuous improvements in the quality of teaching and research.

Values Our culture is built on:    

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Commitment Fairness Mutual trust Openness towards diversity and a willingness to provide personal support A sense of responsibility

Venues Campus Krems – modern The Campus Krems, designed by one of Europe‘s most renowned architects, exudes international flair. The blend of study and leisure facilities makes for an excellent learning environment. The site offers a first-rate library, seminar rooms and state-of-the-art laboratories, as well as a student residence, arts cinema, hotel, cafeterias and recreational facilities.

International Campus Piaristengasse – traditional The International Campus Piaristengasse is located in a former monastery. It features the magnificent Baroque Piaristenhall with its 17th century stucco ceiling, modern seminar rooms in converted wine cellars and a beautiful inner courtyard, all of which create an exciting and extraordinary study environment that is second to none.

OUTSTANDING PLACES

Two amazing locations in the heart of the university town Krems

Unique environment In the heart of Europe. Its political and social stability makes Krems a perfect place to study

Krems Krems is the eastern gateway to the Wachau Valley, just a short drive from Vienna. Set in one of Europe‘s most picturesque river landscapes, the city’s history stretches back more than a thousand years.

The historic town centre is one of the most beautiful in Europe. Over the centuries, builders and architects have created a unique character that has been lovingly cared for and preserved.

These efforts have not gone unnoticed. In 1975 Krems was designated a Model City for Historical Preservation, and in 2000 it was added to the UNESCO World Heritage List.

All this history could give the impression that time has stood still. But in reality, Krems is very open to modern life: contemporary art and culture play an important role, adding variety and energy to public spaces throughout the city.

Krems also has a rich tradition as an economic and educational hub. It is a major centre of Austrian education with state-of-the-art infrastructure and public transportation.

Students from all over the world play a vital part in the life of this city.

Krems has been named the town with the highest living standard in Austria:  It harmoniously blends traditional and modern values  It is well-known for its culture and hospitality  It creates an excellent climate for studying and research

institutional structure

Executive Management

Rectorate

Universities of Applied Sciences in Austria – Characteristics  University-level education with a strong practical focus  Applied research tailored to the needs of business and society  Commercial and professional networks  Entrepreneurial mindset

IMC University of Applied Sciences Krems The IMC University of Applied Sciences Krems is run as a private limited company and operates according to a publicprivate-partnership model.

Facts and Figures  Established in 1994  Legal form: limited company  More than 2,400 students  More than 600 students enrolled in transnational programmes  International faculty and staff  Awarded the Foundation for International Business Administration Accreditation (FIBAA) seal of approval  Certified according to the ISO 9001:2000 quality assurance standard  Accreditation by the International Centre of Excellence in Tourism and Hospitality Education (THE-ICE) for the Tourism and Leisure Management bachelor and master degree programmes  International accreditation seal of the German agency ASIIN for Life Sciences degree programmes

institutional structure A perfect cooperation between Executive Management and Rectorate

programmes Full-time and part-time formats

Business

Programme Bachelor

Master

Language German

English

Business Administration Business Administration and E-Business Management Business Administration for the Public Health Sector Environmental and Sustainability Management Export-oriented Management International Business and Export Management International Wine Business* Management Management of Health Institutions Management of SME Marketing and Sales Tourism and Leisure Management * Subject to accreditation by the Agency for Quality Assurance and Accreditation Austria

Health

Programme Bachelor

Master

Language German

English

Advanced Nursing Practice General Nursing Midwifery Music Therapy Occupational Therapy Physiotherapy

Life Sciences

Programme Bachelor

Medical and Phamaceutical Biotechnology

ECTS = European Credit Transfer System

Master

Language German

English

Credentials High quality undergraduate and graduate programmes All of our degree programmes have a strong practical and international focus. Besides enhancing our students‘ employability, this also increases their chances of success on the increasingly competitive job market.

Our international focus

 More than 1,000 partner companies for student internships  Over 110 partner universities in 34 countries  Outgoing and incoming students each account for 10% of the total student number in a given academic year  Eight foreign languages offered  More than ten transnational programmes based on IMC curricula  40 % of our degree programmes are taught in English

high quality programmes With an international focus

Studying the internatio

A unique learning environment

26

60% German 40% English

Degree programmes We offer English-language degree programmes and the opportunity to work and study abroad.

50

different nationalities

International student body Students from 50 different nations give our university a strong international touch.

nal way 98% Employability of graduates

This makes us special  Employability An IMC Krems degree opens the door to long-term professional success.  Career prospects IMC Krems students enjoy unique career opportunities in Austria and abroad.  Internships Are a great opportunity to gain experience and make important business contacts.  Intensive support Comprehensive support from administrative and academic staff helps students to complete their degree in the minimum possible time.  Practical focus The students can quickly become part of business operations – implementing their knowledge in real-life projects, and benefiting from lecturers‘ expertise.  State-of-the-art infrastructure Excellent facilities make for an outstanding learning environment.  International learning Guest lecturers from around the world add a strong international focus to our courses.  International outlook IMC Krems offers English-language degree programmes and the opportunity to work and study abroad.

International IMC Krems has been offering quality-assured degree programmes since 1994

portfolio

Thanks to the high quality of its programmes, the University has become a leading provider of educational and consulting services. The IMC Krems designs made-to-measure solutions for academic and business clients in the following areas:

 IMC – Transnational Education  IMC – Project development & project management

Unique: Education and project management The IMC Krems provides expert consulting on a variety of topics:  

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Education: e.g. consulting regarding academic, infrastructural or staffing requirements Tourism: e.g. feasibility studies for the tourism industry, full-scale projects in regional tourism development, or hotel classification systems Core competences: business studies, health studies, and life sciences

Transnational Education Transnational education involves the design and implementation of accredited degree programmes in cooperation with international partner universities at their home location. The IMC Krems operates a number of such transnational programmes geared specifically towards meeting the needs of local markets.

OVERVIEW Objectives

Key Assets

 Prepare IMC Krems transnational students for an international career  Meet the changing needs of the globalised labour market  Foster cooperation between business and academia  Promote public-private-partnerships in higher education  Support the development of local education capacity  Enhance intercultural understanding

Students enrolled in transnational programmes can:  Complete an Austrian degree that complies fully with international higher education standards  Study in a familiar environment in their home country  Gain access to European postgraduate programmes after completing their degree  Benefit from the programme's practical focus and increase their job opportunities  Improve their English commmunication skills  Gain international experience

accredited degrees

For the needs of international markets

Transnational Education Academic know-how     

Programme content Curriculum design Course descriptions Academic guidelines and manuals Academic capacity building

Academic and managerial quality assurance     

Programme fully accredited in Austria Regular quality audits Quality coaching Thesis approval Chairing final examinations (BA/MA)

Lecturing services  Joint selection of local faculty  Experienced IMC flying faculty members  Leading industry experts as guest lecturers

Project management

Foto: yuri_arcurs, Fotolia.com

 IMC project manager as key account  Administrative support  Regulatory framework for operations

Programmes Undergraduate programmes    

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Language of instruction: English Foundation year: Depending on local education system Bachelor programme: Three years, 180 ECTS Entrance requirements: IELTS 5.5 and successful completion of foundation courses Practical training: One internship (minimum 22 weeks) Academic degree: Bachelor of Arts in Business (BA)

Graduate programmes    

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Language of instruction: English Master programme: Two years, 120 ECTS Entrance requirements: IELTS 6.0 and Bachelor degree Applied research or training: One internship (minimum 15 weeks) Academic degree: Master of Arts in Business (MA)

Customised Certificate Programmes   

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Duration: Flexible Content: Tailored to the client’s needs Location: Campus of IMC University of Applied Sciences or campus of a partner university Full service package: Including airport pick up of the participants, full board and accommodation, courses, company visits, expert talks, executive evening sessions, spare time activities, etc.

university education At the highest level

Showcase proj

ects Azerbaijan

Academic cooperation since 2007 Partner institution and programmes  ATMU - Azərbaycan Turizm və Menecment Universiteti, Baku Bachelor Programme Tourism and Leisure Management  ATMU - Azərbaycan Turizm və Menecment Universiteti, Baku Master Programme Tourism and Leisure Management

China

Academic cooperation since 2006 Partner institution and programmes  Qiongzhou University, Sanya Bachelor Programme Tourism and Leisure Management  Qiongzhou University, Sanya Master Programme Environmental and Sustainability Management (start: fall term 2016)

Showcase proj Latvia

Academic cooperation since 2015 Partner institution and programme ď Ž Ventspils University College, Ventspils Master Programme International Business and Export Management (start: fall term 2015)

Serbia

Academic cooperation since 2012 Partner institution and programme ď Ž Singidunum University, Belgrade Bachelor Programme Tourism and Leisure Management

ects Ukraine

Academic cooperation since 2008 Partner institution and programmes  Krok University, Kiev Bachelor Programme Export-oriented Management  Krok University, Kiev Master Programme Export-oriented Management

Vietnam

Academic cooperation since 2006 Partner institutions and programmes  Hanoi University, Hanoi Bachelor Programme Tourism and Leisure Management  Hue University, Hue Master Programme International Business  Maritime University, Haiphong Master Programme Management  Saigon University, Ho Chi Minh City Bachelor Programme Business Administration and E-Business Management (start: fall term 2015)  Vietnam University of Commerce, Hanoi Master Programme International Business

Showcase proj

ects Customised Certificate Programmes  Duration: Flexible  Content: Tailored to the client’s needs  Location: Campus of IMC University of Applied Sciences or campus of a partner university  Full service package: Including airport pick up of the participants, full board and accommodation, courses, company visits, expert talks, executive evening sessions, spare time activities, etc.

Brazil Public management for competitive and innovative cities Duration: Four weeks Client: Government of the Federal District, Brazil Participants: Government representatives and civil servants from Brasilia Key contents: Entrepreneurship, sustainable development and urbanization, smart cities, the city as a tourist destination, social competences

Showcase proj Ecuador Train-the-trainer seminar on selected hygiene and midwifery topics Duration: Five weeks Client: Odelga Med

Foto: vormenmedia, Fotolia.com

Participants: Midwives, nurses and doctors from Ecuador Key contents: Epidemiology of infections, bacteriology and virology, organisation and technology to prevent and fight infections, topics concerning pregnancy and birth, management of emergencies

Vietnam Tourism and Leisure Management Duration: Four weeks Client: Ministry of Education and Training, Hanoi, Vietnam Participants: Tourism industry experts and civil servants from Vietnam Key contents: Strategic management, regional development, destination management

ects Vietnam Supply Chain Finance Duration: One week Client: Bank of Investment and Development, Vietnam; Ministry of Finance Participants: Bank managers, government representatives Key contents: Factoring, structured finance, supply chain finance, international trends on financial markets

Project development and project management

OVERVIEW 5 steps for success

Key Assets

1st step: Fact-finding mission 2nd step: Project design and offer 3rd step: Feasibility study/business plan 4th step: Implementation 5th step: Training and/or management

 One-stop shop: full-line services from project design to implementation  Innovative product development  Cutting-edge concepts for regional tourism development  Effective combination of academic and management know-how  Comprehensive management support throughout the project  Intercultural awareness  Large network of business contacts

Project devel project mana

Fact-finding mission

1

Project design and offer

2

4

Feasibility study/ business plan

3

Fotos (from left to right): endostock, rotoGraphics, Barmaliejus, indochine, auremar; Fotolia.com

opment & gement Training and/or management

5

Implementation

Showcase proj

ects AUSTRIA

Semmering, Lower Austria Overview Conversion of the historic Grand Hotel Panhans into a multi-purpose tourism venue including  Private apartments  Five-star hotel  Three-star seminar hotel  International College for Tourism and Management (ITM) Project goal  Revitalisation of the region as a popular, year-round tourism destination

Azerbaijan

Sheki

Overview Project Development for an ancient Caravanserai in the city of Sheiki in Azerbaijan Project goal  Development of a pilot project to enhance regional tourism development

Showcase proj Jordan

Aqaba

Overview Feasibility study and business plan for a Centre of Excellence  Tourism education at vocational and academic level  Seminar hotel Project goals  Contribute to the area’s economic development  Establish and develop tourism infrastructure  Increase the supply of qualified employees for Jordanian enterprises

Namibia

Walvis Bay Overview

Feasibility study for Walvis Bay Eco-Tourism Centre  Eco-tourism college  Seminar hotel  Tourist information centre Project goals  Contribute to the area’s economic development  Enhance the image of Walvis Bay as a tourism destination  Position Walvis Bay as an education hub

ects oman

Buraimi

Overview Development of a University in Buraimi Project goals  Design and implementation of academic programmes  Implementation of organisation and management structures  Management know-how  Accounting and controlling Consortium leader IMC University of Applied Sciences Krems Consortium partners University of Vienna, Vienna University of Technology, University of Applied Sciences FH Campus Wien, University of Bradford (UK)

Oman

Muscat

Overview Development of the Oman Tourism College in Muscat Project goals  Design and implementation of diploma programmes in tourism and hospitality management  Establishment of seminar hotel facilities  Local capacity building ("Omanisation")

International

portfolio

IMC University of Applied Sciences Krems Piaristengasse 1 3500 Krems, Austria, Europe T: +43 02732 802 0 E: transnational@fh-krems.ac.at I: www.fh-krems.ac.at Accreditations / Quality Labels

EFMD

Ausgezeichnet von der Ă–sterreichischen UNESCO-Kommission

Version: 01/2015

IMC FACHHOCHSCHULE KREMS GMBH