Business
Master
Digital Business Innovation and Transformation NEW
WHY DIGITAL TRANSFORMATION? Information technology (IT) innovations are driving forward the digital transformation at lightning speed – the internet of things, big data, the cloud, social media and mobile working are having an impact on the strategy, structure, culture, business model and processes of all companies. In view of these fundamental changes, companies need to start preparing to meet these new demands in good time, and to capitalise on the digital transformation as an opportunity to respond to structural challenges with intelligent concepts; businesses need to use digitalisation and networking as a means to develop further. The digital transformation of companies involves making changes in all functional departments along the value chain – from production to sales – using data and information technology, and promoting a shift “from good management to data-driven management through co-creation and co-innovation”. Adapting successfully to new circumstances and opportunities enables businesses to secure their long-term success and make the transition “from the present to the future”.
PROGRAMME OBJECTIVES and competences The degree programme is designed to help students develop specific transformational capabilities that enable them to manage and support digitalisation processes in various corporate environments. Graduates will thus be able to act as “change agents” in corporate digital transformations. The skills students acquire as experts in business process innovation are based on a combination of business administration expertise with IT know-how as well as key competences including communication, cooperation, design, development as well as analytical and problem solving, analytical and capabilities, data mining and design thinking skills. After completing the degree programme, graduates are able to understand the specific requirements placed on digital business models as well as the criteria for their success in a full range of core business administration activities and in all phases of the value creation process. This means graduates are in a position to plan, manage and comprehensively drive forward the digitalisation of production, service and sales processes, at the same time taking care of the people, at the same time taking care of the people involved.
Core subjects Digital strategy and digital business development Data-driven management with a special focus on big data and data analysis Digitalisation of business processes Digital leadership Open innovation Co-creation Intra- and entrepreneurial innovation Information security
Proof of English skills Students whose previous academic qualifications were taught entirely in English are exempted from submitting a certificate. Students whose native language is not English must provide proof of their English skills by submitting one of the following certificates or one of the specified types of confirmation:
IELTS Academic Training - minimum score: 7.0 Cambridge English: Advanced (CAE) – level C1 TOEFL - (IBT) - minimum score 95
Prospective STUDENT Advisory Service T: +43 2732 802 222 E: information@fh-krems.ac.at
Photo: © Elnur – Fotolia.com
Language certificates should be no more than two years old and can be submitted by the start of the degree programme.
Digital Business innovation anD transformation
Master Start of degree programme: End of September Language of instruction: English Duration: Four semesters Format: Part-time Number of study places for first-time enrolment: 25
Entry requirements: Students who have obtained a bachelor or postgraduate degree/Austrian Diplomstudium in a relevant business or technical discipline (or a combination of business and technical disciplines) of at least 180 ECTS credits in one of the aforementioned disciplines at a recognised institute of higher education in Austria or abroad, are judged to have fulfilled the academic entry requirements for the English-language Digital Business Innovation and Transformation master degree programme. Assessment of compliance with the entry requirements will be done on a case-by-case basis.
Core teaching times: Fridays from 14.00 to approx. 21.00, Saturdays from 8.00 to approx. 21.00, as well as one block week per semester with intensive courses held from Monday to Friday. Application: Online application Academic degree: Master of Arts in Business (MA) 120 ECTS**
** ECTS = European Credit Transfer System
IMC University of Applied Sciences Krems Piaristengasse 1 3500 Krems, Austria, Europe Prospective Student Advisory Service T: +43 2732 802 222 E: information@fh-krems.ac.at I: www.fh-krems.ac.at
Accreditations / Quality Labels:
EFMD
IMC FACHHOCHSCHULE KREMS GMBH
Ausgezeichnet von der Österreichischen UNESCO-Kommission
Version: 10/2016