PURPOSE OF VISIT
LEARNED OF MALDIVES THROUGH:
TOURISM INDICATORS
Maldives Visitor Survey
37% Rest and Relaxation
32%
2014
11%
Honeymoon Snorkelling
8% Diving
95% of visitors “met holiday expectations,”
15%
9%
* 12%
Other purposes such as Business conferences, health and wellness, surfing, birthday celebration, and weddings
92% stated they intend to visit again
*
27%
Internet
22%
Word of mouth
14%
Travel Agent
11%
Telelvision
11%
Magazines Other sources such as radio, travel fairs and exhibitions and guidebooks
15%
CHOICE OF GETAWAY 85%
6%
6%
3%
20% 13% China Great Britain Germany Russia Majority of the remainder are from Italy, Japan, France, India, Australia and Thailand.
Resorts Guest Houses Safari Boats Hotels