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THE IMZ

AN INTERNATIONAL NETWORK DEDICATED TO PROMOTING THE PERFORMING ARTS IN AUDIOVISUAL MEDIA

Based in Vienna, the IMZ International Music + Media Centre was founded under the aegis of UNESCO in 1961 to preserve the performing arts as a cultural asset. Our mission is to promote performing arts in and through audiovisual media, thereby exciting and engaging audiences for music + dance. Our activities are based around these four pillars:

MARKET ACCESS + NETWORK

As an international business network with more than 150 member organisations, we connect creators in the performing arts – the world’s renowned stages, dance companies, operas and concert houses – with the audiovisualsector:film+TVproduction,distribution, public + private broadcasting and streaming + VOD platforms. Regular industry gatherings and B2B events not only enhance the quality + reach of our network but also serve as a marketplace for music + dance films.

PROFESSIONALISATION

To ensure a sustainable future for this specialised industry, the IMZ spearheads numerous learning + development opportunities. By disseminating information on current trends, providing crucial resources, encouraging knowledge transfer of industry-specific skills, nurturing new talent and offering pitching opportunities, the IMZ acts as a strong interest group for the sector.

AUDIENCE DEVELOPMENT

The dissemination of cultural content through audiovisualmediaoffersenormouspotentialfor reaching new audiences. To build on this, the IMZ curates and compiles Music Film Festivals worldwide, as their convivial atmosphere and free admission lower thresholds for attendance. Audience development is therefore a crucial part of the IMZ’s mission.

INNOVATION + NEW BUSINESS MODELS

Innovation and development are deeply embedded in all of the IMZ’s activities. Besides showcasing pioneering technologies and initiating work groups on new approaches + solutions for our specialised industry, we’ve also created Content.Agent, a search engine + digital B2B platform that creates a single global marketplace for film license trading. The IMZ + its members are thereby advancing our own IMZ Standards on Metadata + Copyright for the film industry.