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online edition: www.indoamerican-news.com

Business

Indo American News • Friday, December 10, 2010

www.indoamerican-news.com

Friday, December 10, 2010

IndoAmerican News

STOCKS • FINANCE • SOUTH ASIAN MARKETS • TECHNOLOGY

South Asian Americans Eye the ‘American Dream’ with More Optimism than the U.S. General Public: MetLife Study Reveals

2010 MetLife Study of the American Dream Shows Strong Self-Reliance and Sound Financial Standing NEW YORK: While only 35% of all Americans expect their personal financial situation to improve in 2010 from 2009, more than half (57%) of South Asian Americans expect their personal situation to improve this year. South Asian Americans are also significantly less likely than Americans overall to believe that there is more risk to their family’s financial future than in the past (43% compared with 70% of all Americans). These results are reported nearly two years after the start of the economic

downturn. A similar number of South Asian Americans (35%) and Americans overall (34%) report that they have achieved the American dream. However, South Asian Americans who have not achieved the dream are much more optimistic than their peers about their possibilities of achieving it in their lifetime. Ninety percent of South Asian Americans believe that it is possible to achieve the American dream significantly more than the 70% of Americans overall who report

the same. “With good reason, South Asian Americans are more optimistic than the overall population about their personal financial situation,” notes John Derbick, Assistant Vice President, Global Brand and Marketing Services, MetLife. “The Study shows that more people in this group have a personal safety net in place, which appears to be an important prerequisite for achieving and sustaining the American dream.” Strong Personal Safety Nets

This optimism may stem from a strong sense of financial security among South Asian Americans. Nearly six in ten (59%) say they have an adequate personal safety net, compared with just 31% of Americans overall. A personal safety net is defined by those polled as a “cash cushion” with retirement savings as well as auto, health, home continued on page 26

INDO AMERICAN NEWS • FRIDAY, December 10 , 2010 • ONLINE EDITION: WWW.INDOAMERICAN-NEWS.COM

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