Pay-TV – Traditional to Generation Platform Market
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Pay-TV – Traditional to Next-Generation Platform Market 2019-2024
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Industry Market Research for Business Leaders, Strategists, Decision Makers
Press Release
Pay-TV – Traditional to Next-Generation Platform
Pay TV industry made a success story with a growing range of services worldwide. The industry invested actively in infrastructure, innovative products and modern technology to deliver amazing entertainment and communications experience to customers. However, today the Pay-TV industry is experiencing a period of disruption as service providers face sluggish growth and challenges from new business models which is intensifying the competition. Despite low subscriber growth, executives expect competition to level-up intensely in the coming five years. The major challenges impacting the Pay TV industry are: 1.
OTT ecosystem: The increasing affinity towards OTT (Over-The-Top) services, along with huge investments in content and technology is giving a great competition. OTT being internet-based model presents cordless on-demand channels with multiscreen viewing, making big waves of on-the-go entertainment.
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Personalized Experience: Consumers prefer great flexibility in making their own channel packs, and viewing time, which further can be analyzed by digital systems for providing a personalized experience with relevant suggestions.
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Pay-TV piracy: The Pay-TV piracy results in very huge unrealized revenues of operators, resulting in increased investment in products and anti-piracy measures to prevent unauthorized access and block illegal competitors from the market. The service providers has to rely on regulations and legal framework, external anti-piracy services, and run monitoring services, among others. In order to respond to these challenges, the Pay-TV industry need to come up with an innovative business model while retaining a profitable core business. The industry has started finding solutions for innovative Product offerings with next-generation connected and interactive technologies, along with online services. Also, the service providers are focusing on crafting unique pricing and packaging, based on varied consumer segments, and establishing relations with content providers. The innovation potential vary significantly among the providers, from region-to-region. It has been observed that innovation capabilities are much ahead in North America compared to rest of the world. Industry need to identify the gap between leaders and stragglers; and in the scenario where least innovative provider can match the average innovator, we can expect a noticeable improvement in the global industry revenue. The pay-tv market is highly fragmented in EMEA and APAC, thus, holding the biggest improvement potential in these regions. Some of the providers have advanced their product offerings by providing innovative features on Set-
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Top-Box (STB), like the inclusion of 4K videos, IP Connectivity and integration of third-party applications such as Netflix, Amazon Prime videos, and YouTube, etc. In the US about 12 Pay-TV service providers offers the Netflix service in their STB, such as Comcast offers Netflix into its Xfinity X1 STB. In the Netherlands and Switzerland, UPC integrates the Netflix application on its Horizon STB. In September 2017, Netflix and the Orange Group renewed their service distribution contract to extend this agreement to all the countries where Orange is operating. The Pay-TV providers need to focus on following strategies to sustain in the market, 1.
Partner with content and technology providers to better analyze the consumer need, and formulate offerings.
2.
Develop some mutation in products and services to stand at par with OTT and alike services.
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Investing in Internet TV and cloud services for time-friendly viewing could be a great leapfrog.
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Industry Market Research for Business Leaders, Strategists, Decision Makers
Table of Contents 1. Pay TV Market - Overview 1.1 Definitions and Scope 2. Pay TV Market - Executive summary 2.1 Market Revenue, Market Size and Key Trends by Company 2.2 Key Trends by type of Application 2.3 Key Trends segmented by Geography 3. Pay TV Market 3.1 Comparative analysis 3.1.1 Product Benchmarking - Top 10 companies 3.1.2 Top 5 Financials Analysis 3.1.3 Market Value split by Top 10 companies 3.1.4 Patent Analysis - Top 10 companies 3.1.5 Pricing Analysis 4. Pay TV Market - Startup companies Scenario 4.1 Top 10 startup company Analysis by 4.1.1 Investment 4.1.2 Revenue 4.1.3 Market Shares 4.1.4 Market Size and Application Analysis 4.1.5 Venture Capital and Funding Scenario 5. Pay TV Market - Industry Market Entry Scenario 5.1 Regulatory Framework Overview 5.2 New Business and Ease of Doing business index 5.3 Case studies of successful ventures 5.4 Customer Analysis - Top 10 companies 6. Pay TV Market Forces 6.1 Drivers 6.2 Constraints 6.3 Challenges 6.4 Porters five force model 6.4.1 Bargaining power of suppliers 6.4.2 Bargaining powers of customers 6.4.3 Threat of new entrants 6.4.4 Rivalry among existing players 6.4.5 Threat of substitutes 7. Pay TV Market -Strategic analysis 7.1 Value chain analysis 7.2 Opportunities analysis 7.3 Product life cycle 7.4 Suppliers and distributors Market Share 8. Pay TV Market - By Product Type(Market Size -$Million / $Billion) 8.1 Cable Tv 8.2 Satellite Tv 8.3 Internet Protocol Television 9. Pay TV Market - By Type(Market Size -$Million / $Billion) 10. Pay TV - By Application Type(Market Size -$Million / $Billion) 10.1 Segment type Size and Market Share Analysis 10.2 Application Revenue and Trends by type of Application 10.3 Application Segment Analysis by Type 11. Pay TV- By Geography (Market Size -$Million / $Billion)
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11.1 Pay TV Market - North America Segment Research 11.2 North America Market Research (Million / $Billion) 11.2.1 Segment type Size and Market Size Analysis 11.2.2 Revenue and Trends 11.2.3 Application Revenue and Trends by type of Application 11.2.4 Company Revenue and Product Analysis 11.2.5 North America Product type and Application Market Size 11.2.5.1 U.S 11.2.5.2 Canada 11.2.5.3 Mexico 11.2.5.4 Rest of North America 11.3 Pay TV- South America Segment Research 11.4 South America Market Research (Market Size -$Million / $Billion) 11.4.1 Segment type Size and Market Size Analysis 11.4.2 Revenue and Trends 11.4.3 Application Revenue and Trends by type of Application 11.4.4 Company Revenue and Product Analysis 11.4.5 South America Product type and Application Market Size 11.4.5.1 Brazil 11.4.5.2 Venezuela 11.4.5.3 Argentina 11.4.5.4 Ecuador 11.4.5.5 Peru 11.4.5.6 Colombia 11.4.5.7 Costa Rica 11.4.5.8 Rest of South America 11.5 Pay TV- Europe Segment Research 11.6 Europe Market Research (Market Size -$Million / $Billion) 11.6.1 Segment type Size and Market Size Analysis 11.6.2 Revenue and Trends 11.6.3 Application Revenue and Trends by type of Application 11.6.4 Company Revenue and Product Analysis 11.6.5 Europe Segment Product type and Application Market Size 11.6.5.1 U.K 11.6.5.2 Germany 11.6.5.3 Italy 11.6.5.4 France 11.6.5.5 Netherlands 11.6.5.6 Belgium 11.6.5.7 Denmark 11.6.5.8 Spain 11.6.5.9 Rest of Europe 11.7 Pay TV - APAC Segment Research 11.8 APAC Market Research (Market Size -$Million / $Billion) 11.8.1 Segment type Size and Market Size Analysis 11.8.2 Revenue and Trends 11.8.3 Application Revenue and Trends by type of Application 11.8.4 Company Revenue and Product Analysis 11.8.5 APAC Segment - Product type and Application Market Size 11.8.5.1 China 11.8.5.2 Australia 11.8.5.3 Japan 11.8.5.4 South Korea 11.8.5.5 India 11.8.5.6 Taiwan 11.8.5.7 Malaysia 11.8.5.8 Hong kong 11.8.5.9 Rest of APAC
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Pay-TV – Traditional to Next-Generation Platform Market
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11.9 Pay TV - Middle East Segment and Africa Segment Research 11.10 Middle East & Africa Market Research (Market Size -$Million / $Billion) 11.10.1 Segment type Size and Market Size Analysis 11.10.2 Revenue and Trend Analysis 11.10.3 Application Revenue and Trends by type of Application 11.10.4 Company Revenue and Product Analysis 11.10.5 Middle East Segment Product type and Application Market Size 11.10.5.1 Israel 11.10.5.2 Saudi Arabia 11.10.5.3 UAE 11.10.6 Africa Segment Analysis 11.10.6.1 South Africa 11.10.6.2 Rest of Middle East & Africa 12. Pay TV Market - Entropy 12.1 New product launches 12.2 M&A s, collaborations, JVs and partnerships 13. Pay TV Market - Industry / Segment Competition landscape 13.1 Market Share Analysis 13.1.1 Market Share by Country- Top companies 13.1.2 Market Share by Region- Top 10 companies 13.1.3 Market Share by type of Application - Top 10 companies 13.1.4 Market Share by type of Product / Product category- Top 10 companies 13.1.5 Market Share at global level - Top 10 companies 13.1.6 Best Practises for companies 14. Pay TV Market - Key Company List by Country 15. Pay TV Market Company Analysis 15.1 Airtel Digital Tv 15.2 British Sky Broadcasting 15.3 Comcast Corporation 15.4 Directv 15.5 Dish Network 15.6 Dish Tv 15.7 Fetch Tv Pty Ltd 15.8 Foxtel 15.9 Rostelecom Pjsc 15.10 Spectrum 15.11 Tata Sky Ltd 15.12 Tricolor Tv 15.13 Videocon D2H 15.14 Company 13 15.15 Company 14 & More *Financials would be provided on a best efforts basis for private companies 16. Pay TV Market - Appendix 16.1 Abbreviations 16.2 Sources 17. Pay TV Market - Methodology 17.1 Research Methodology 17.1.1 Company Expert Interviews 17.1.2 Industry Databases 17.1.3 Associations 17.1.4 Company News 17.1.5 Company Annual Reports 17.1.6 Application Trends 17.1.7 New Products and Product database 17.1.8 Company Transcripts 17.1.9 R&D Trends 17.1.10 Key Opinion Leaders Interviews 17.1.11 Supply and Demand Trends
Pay-TV – Traditional to Next-Generation Platform Market
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Industry Market Research for Business Leaders, Strategists, Decision Makers
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Pay-TV – Traditional to Next-Generation Platform Market
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