The company now has more than 470 locations throughout the United States and Canada.
SAVANNAH, GEORGIA, November 10, Kampgrounds of America annual Convention continues today at the Westin Savannah Harbor Hotel and Convention Center. The convention, with a sea of yellow attendees has been full of action from the start. Yesterday CEO Jim Rogers held his "Fire side" chat to a packed audience where he outlined and expanded on
the original KOA vision set by founder Dave Drum, who founded the famous camping company on the banks of the Yellowstone River in Billings, Montana in 1962.
Rogers, in his usual high action speech outlined where and how important the KOA brand has become as one of the most recognizable brands in the country. Backed by facts and stats the audience heard of his thoughts pertaining to growing the industry, customer satisfaction with a key to "keep it simple". Continued Page 2