Over the last couple of years, Ian Steyn, board member od CCLOA has been cultivating a relationship with the Colorado Tourism Office (CTO).
been prominent in the CTO budget.
CTO is the official state organization chartered with increasing tourism in Colorado. The return on investment is staggering:
tourists spend $193 in the state.
For every dollar CTO spends in advertising,
Unfortunately, until recently, camping has not
Ian Steyn
The work CCLOA is doing with the CTO is helping to get camping and RV’ing on their radar screen and get more of the CTO dollars spent to bringing in campers to campgrounds. The CTO representative attended the 2009 Continued page 2