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opening new windows Casa Noastra
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Romania’s premier PVC window and door manufacturer Casa Noastra is reaching new markets and new customers for its QFORT brand though a completely new online platform.
Casa Noastra is Romania’s leading manufacturer of PVC windows and doors. Founded in 1995 as a distributor of windows and doors produced by another Romanian company, it opened its own production line in 2004. Three years later its success enabled the company to relocate to a new 17 hectare site near Craiova and to construct a new facility for the production of thermos-insulating glass.
Today, Casa Noastra has grown to be one of the most modern production operations in the industry in Europe. Its four production plants for PVC windows and doors and for insulating glass units cover a total area of 21,000 sqm. In recent years the company has invested more than €40 million in developing modern production, logistics and distribution capacities, including 10,000 sqm of logistic space and a vehicle fleet of over 300 vehicles.
Now with 19 years of experience, the company employs more than 1,000 people and reaches its domestic customers through a network of over 58 stores in 44 cities in Romania and its export markets through some 1,000 dealers throughout Europe.
In fact, Casa Noastra is today one of the most important PVC joinery manufacturers in Central and Eastern Europe, producing an extensive range of windows, doors, window doors, sliding doors and entrance doors, rolls and accessories.
New Brand
In 2008, the company rebranded its products under a new name – QFORT – (suggesting a combination of quality and strength) – and shortly afterwards began exporting its products under the new brand name, initially to Austria and Italy. It also concluded a partnership agreement with VEKA AG, the European leader in the production of PVC profiles.
The quality of QFORT windows is commended by customers from Italy, France, Austria, Germany, Switzerland, Belgium, the Netherlands and Romania and is certified by the Ift Rosenheim Institute of Germany.
QFORT products are designated under a star system, as used in the hotel industry, offering 4-star, 5-star, 6-star and, most recently, 7-star ranges of windows. The 4-star ranges are composed of PVC with depths of 70mm, while higher stars have different depths and are certified for either more severe weather conditions or optimum energy-saving. QFORT also produces an innovative range of doors with a new security system, as well as sliding doors with automatic opening. There are also ranges of different colours for both windows and doors.
Most QFORT products are optimised for use in residential rather than commercial buildings and are produced using LowE (low emissivity) insulating glass units with an excellent thermal and sound insulation as well as solar protection.
Slide 7
The latest developments from Casa Noastra include the QFORT Slide 7Stars solution. This is a system for lift and slide doors that facilitates large constructions, of up to 6,500mm wide and 2,500mm tall and has the highest thermal insulation coefficient on the market. The standard offer includes thermal insulating glass units with three sheets of glass, with the window having a Ug index of 0.5 W/mpK.
The QFORT Slide 7Stars system is available in a wide range of colours, including white, wraps in 27 saturated shades, as well as wood imitations. Furthermore, the profile can be plated on the outside with aluminium clips painted in any colour in the RAL palette.
Optionally, the QFORT Slide 7Stars system can be equipped with a remote controlled motorised opening. QFORT Slide 7Stars has a 197mm construction depth for the sill profile. This element is reinforced with aluminium profiles with thermal barrier, and an additional insulation with polyurethane foam is provided. The frame is also reinforced with steel profiles and includes the same type of additional polyurethane foam insulation. New online platform
In February 2019, QFORT introduced a completely new online platform designed specifically to meet customers’ information needs and to improve their overall experience with the company’s brand, products and services.
The new QFORT site comes in response to the most important questions and requests from customers regarding product presentation, page layout, menu and quality of the content presented. The entire QFORT team has worked to provide the most useful information and to help customers make the best decision on choosing PVC or aluminium thermo-insulating carpentry for their homes.
The improvements to the new QFORT site include a new userfriendly interface, the elements presented being well structured and organised, and the information being exposed with transparency and clarity, being accessible on any devices (desktop, tablet, mobile). The new QFORT site also allows customers to get detailed information about all the company’s products, services, partners and locations in the country, all of which are easy to access from the main menu. Customers can now identify the benefits of each product category, make comparisons and quickly find the closest showroom. n
For more info, visit: www.qfort.ro