Geekulcha

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Meet the Entrepreneurs

Geekulcha November 2013

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Mobile Innovation

geekulcha

Connecting young mobile developers to their future Mixo Ngoveni, Founder, South Africa

CHALLENGE South Africa suffers from a lack of channels connecting its IT students with the industry. Young, talented, and creative developers often have a hard time finding areas in which to develop their careers, especially when they come from township backgrounds. In parallel, the industry does not know how to reach out and connect to the grassroots community.

“SCHOOL IS A GREAT PLACE TO LEARN ABOUT THE IT WORLD, BUT AT GEEKULCHA, WE BELIEVE THAT YOU NEED TO PUT WHAT YOU LEARNED TO WORK.”

CONTACT INFORMATION Pretoria, South Africa

+27 128440239, +27 743730639

mixo@geekulcha.com

www.geekulcha.com

https://www.facebook.com/Geekulcha

@Geekulcha

BUSINESS MODEL Geekulcha’s platform is both a source of updated IT and mobile industry information and a market place where demand for work will be met with a supply of young talents. Young developers will find jobs, resources, and ideas. IT and mobile sector companies and professionals will find a pool of untapped talent to create new value. Revenues come from four types of activities: (i) providing a media space for advertising; (ii) app development by pooling developers for different projects; (iii) event organization that leverages Geekulcha’s network; and (iv) recruitment brokerage between companies and individual developers (still under exploration).

IDEA The idea originated in 2010 during the Microsoft Imagine Cup in South Africa that brought together participants from all over the country. Mixo Ngoveni, founder of Geekulcha, realized that several of his fellow students had a strong handicap as they had no contact with the industry. He then created a Facebook group providing information on the industry and events, connecting students and developers to create a network of peers, which later became Geekulcha (Geek + Culture). The company was registered in March 2013 and launched its website in October 2013.

“OUR AIM IS TO CREATE A CULTURE OF INNOVATION, CREATIVITY, DEVELOPMENT, AND ENTREPRENEURSHIP AMONGST OUR FELLOW YOUTH.”

www.infodev.org

twitter: @infoDev


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